What’s New for 2014?Celebrating 25 Years of Catch Me at My Best #catchmeqa

• Program Overview• 2014 Changes• Prizes and Merchandise• Q&A

What’s Our Agenda?

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• When is Catch Me? June 1 – August 31 • What is Catch Me? Guests, managers,

and peers can “catch” acts of Hospitality, big and small

• Why do we celebrate Catch Me? Torecognize Team Members and reinforceour year-round commitment to Hospitality

NEED MORE DETAILS? Go to www.Hilton-Recognition.com/CatchMe and select “Program Overview.”

Catch Me at My Best Overview

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• To keep the program fresh• We encourage you to create your own peer recognition

programs during the off months• Visit www.Hilton-Recognition.com

“We have a program called, ‘Recognition Express.’ Team Members are asked to write nice comments about others. The comments are inserted into balloons, and at end-of-the month, we let Team Members to pop 3 balloons. The names inside the balloons win a gift card!” – Conrad Miami

FAQ: Why is Catch Me at My Best Only Three Months?

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1. Place the cards at the front desk

2. Encourage guests and Team Membersto fill out Catch Me cards

3. Collect cards at the front desk

4. Tally the results

5. Recognize your champions

Note: This is not a guest-facing program for Conrad and Waldorf Astoria.

How Does Catch Me Work?

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• Acts of Hospitality, big or small, that positively impact guests, the hotel, or the community

• Actions that reflect our pillars and values• Actions that correlate with SALT scores• Team achievements such as high QA scores, a

successful event, or accident-free days• Ongoing service and dedication• The exact criteria are up to you…and the guest

What is Catch-Worthy?

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• Catch Me is a simple, low-cost way to recognize Team Members

• Recognition has a positive effect onTeam Member morale and engagement

• A more engaged team impacts guestservice, productivity, retention, and more

“Catch Me is a great team-building program, and leads to greater guest satisfaction.” – Roger Greene, General Manager

The ROI of Catch Me at My Best

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You asked for …•New card designs •More language options•Upgrades to the Tally Website•More prizes•Lower-cost merchandise

2013 Survey Feedback

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You asked for …•New card designs ✔•More language options ✔•Upgrades to the Tally Website ✔•More prizes ✔•Lower-cost merchandise ✔

2013 Survey Feedback

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• New card designs• 12 languages, including Russian• Pre-orders will arrive by mid-May• New customizable recognition materials• Additional cards are available, and can be ordered at

hwrm.co/cards, while supplies last

If you don’t receive your cards by May 15, you can email us at CatchMe@Hilton-Recognition.com.

Catch Me Cards

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• New hotels will receive one card holder• Hotels open prior to July 1, 2013 will

NOT receive a card holder• Card holders and collection boxes can

be ordered at hwrm.co/cmmerch• International shipping is available at a flat rate cost• Or check a local office supply store

– You’ll need something that fits 3.5" x 7.5" cards (90 mm x 191 mm).

Important Note

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• Log in using a valid email and inn code

• Click the “Add Team Members /Enter Catches” tab

• Add Team Member information:– First and Last Name– Department– Group (e.g. Front of House)

Begin entering your roster today!

Tally Website – The Basics (Step 1)

CHANGE TO“ADD TEAM MEMBERS/

EDIT CATCHES”PAGE

• No problem• You can email a request to delete your entire team• You can ALSO delete Team Members individually

FAQ: What if I Don’t Want to Use Last Year’s Roster as a Starting Point?

Email a request to delete your team

Or, delete Team Members one by one

• Enter catches starting June 1• View and print real-time totals• Set and measure goals• Share favorite catches• For detailed information, go to

hwrm.co/how-to

Tally Website – The Basics (Step 2)

• Multiple variables impact the number of catches– The size of the property– The level of participation

• The exact criteria are up to you• There is no right or wrong number of catches• Total number of catches are not taken into account

when selecting prize winners

FAQ: Why Can’t I See the Total Number of Catches for Other Properties?

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• We’ve split the ability to add Team Members and enter catches into two pages

• Add up to ten Team Members at a time

What’s New – Entering Team Members

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Click to addadditionalTeam Members

• Search Team Members by last name

What’s New – Entering Team Members

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Find Team Members by clicking the first letter of their last name

• This is an optional feature• Similar to entering catches received• IMPORTANT NOTE: Do not confuse this with the “Enter

Catches RECEIVED by Team Member” function• Totals do NOT display on the “My Dashboard” page

What’s New – Entering Catches MADE

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• Download the following:– Top 10 Team Members with catches – All Team Members with catches– Department totals– Group totals– All Team Members at my hotel who

MADE catches (NEW)

What’s New – Improved Reporting

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• Download a Excel file to create custom reports (NEW)• Click the “DOWNLOAD REPORTS” button to see all

of your options

What’s New – Your Hotel Dashboard

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• Use this to set 2014 goals

What’s New – View 2013 Catch Me Totals

ADD PHASE 3 IMAGE SHOWING LINK

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• Edit department names• Add new departments• Or split up existing

departments• To get started, go to the “Add Team Members” page

and click the “Edit/customize department names” link, located under the “Add Team Member(s)” button

What’s New – Add / Edit Departments

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• The process is simple• Add up to 10 departments• For detailed instructions,

go to hwrm.co/department

Note: A department will only display if there are Team Members with catches in that department.

What’s New – Add / Edit Departments

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• A group is bigger than a department• Why create custom groups?

– To add excitement to the program– To encourage team-building

across departments– To equalize the competition

Beginning June 1, groups will display onyour hotel dashboard.

What’s New – Custom Groups

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• Previously, an entire department had to be assigned to a single group

What’s New – Custom Groups

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• Now, Team Members from the same department can be assigned to different groups

What’s New – Custom Groups

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• By default, you will have a Front of House, Back of House, and Food & Beverage group

• You can edit, or add to,these groups

• For detailed instructions, go to hwrm.co/groups

What’s New – Custom Groups

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• Team Members from last year will fall into the Front of House, Back of House, or Food & Beverage group, based on department

• New Team Members will need to be assigned to a group when adding that person to your hotel roster

Important Note:

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• The addition of brand-specific Favorite Catches at the bottom of your hotel dashboard

• The ability to search catches by inn code

• The option to add a photo• For more information, go

to hwrm.co/department

What’s New – Favorite Catches

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• What are your secrets?• How are you recognizing your Catch

Me champions?• How are you celebrating Catch Me?• Share your stories (and photos) and

win $50 US• Go to hwrm.co/cmbps for more

information, and best practices

What’s New – Hotel Best Practices

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• We’ve updated the brand-specific eCatch

• Send to Team Members with company email access

• For example, send to Team Members outside your hotel (e.g., BPS Directors, owners, sister properties, or corporate support)

• Begin sending eCatches June 1 at hwrm.co/eCatch

What’s New – eCatch

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1. eCatches are meant to supplement Catch Me cards, not replace them

2. eCatches will not be automatically added to your location’s Tally Website. You’ll want to:– Assign an administrator

– Communicate the details

– Copy your administrator

3. eCatches are not guest-facing

4. The eCatch replaces the HIGH FIVE from June-August

Important Notes

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• 275 monthly and grand prizes• 150 monthly winners (50 per month)

will receive a $50 gift card• 125 grand prizes winners will receive

a $100 gift card

• Winners in North America will receive an Amazon gift card

• Winners outside North America will receive a Visa debit card

• For exact details, go to hwrm.co/CMPrizes

More Prizes Than Ever

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• Monthly prizes– 30 favorite catches (10 per month)– 30 best practices (10 per month)– 90 random winners (30 per month)

• Grand prizes– 125 random winners

Selection Criteria

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• Share any of the following:– How are you celebrating Catch Me?– How are you recognizing your champions?– What were the results?

• Share Catch Me photos as well• Go to hwrm.co/cmbp or share on social media using

#CatchMe25

Send Us Your Best Practices and Win

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This year’s theme is Cops and Robbers. Team Members with the most catches receive “speeding tickets” ($25 gas cards), while the Team Member who MAKES the most catches gets a “parking ticket” ($25 movie gift card). Other prizes include coffee from Starbucks and Munchkins doughnuts in the break room.

-- Hampton Inn & Suites Ephrata - Mountain Springs

For Example…

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• Go to hwrm.co/cmbps• View 2014 Best Practice submissions• Plus, additional ideas to add a new twist to Catch Me

– Double Up the Recognition

– Say the Magic Word

– Create a “Catch Your-selfie” Wall

– Have a Backwards Day

– Play “Mystery Catcher

Need More Ideas?

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• By selecting winners randomly, every Team Member has an equal chance of winning, regarding of the size of their property and the size of their brand

• The prizes awarded by Hilton Worldwide are meant to supplement prizes offered by your hotel. We recommend having low-cost prizes on hand to recognize your Catch Me champions

FAQ: Why Aren’t Catch Totals Taken Into Account When Choosing Winners?

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Try the following:1. Go to hwrm.co/merch for low-cost

2014 Catch Me merchandise

2. Go to hwrm.co/CMCafePress. Thisoption includes a wider selection at aslightly higher cost, but may be morecost effective for some hotels, because of shipping costs

3. Be creative! Source (or create) your own prizes

Download the Catch Me logo artwork and create your own branded merchandise and promotional materials.

Catch Me Prizes and Merchandise

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Catch Me Prizes and Merchandise

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You can also download branded recognition materials:

– Certificates– Flyers– Catch of the Day– Water bottle / candy bar wrappers– Catch Me artwork– And more

•All content is customizable, including language

CUSTOMIZABLE MATERIALS

IMAGE

Catch Me Q&A

You can download this presentation at www.Hilton-Recognition.com/CMWebinar.

You can also sign up for Catch Me updates at www.Hilton-Recognition.com/CMUpdate

If you have additional questions, email us at info@Hilton-Recognition.com.