13
What’s in 2011 CHEF SURVEY: CHEF SURVEY: www.restaurant.org/foodtrends 1 1 Locally sourced meats and seafood 2 Locally grown produce 3 Sustainability 4 Nutrionally balanced children’s dishes 5 Hyper-local (e.g. restaurant gardens, do your own butchering) 6 Children’s nutrion 7 Sustainable seafood 8 Gluten-free/food allergy conscious 9 Simplicity/back to basics 10 Farm/estate-branded ingredients 11 Micro-dislled/arsan liquor 12 Locally-produced wine and beer 13 Half-porons/smaller poron for a smaller price 14 Organic produce 15 Nutrion/health 16 Culinary cocktails (e.g. savory, fresh ingredients) 17 Newly fabricated cuts of meat (e.g. Denver steak, pork flat iron, Pete Tender) 18 Fruit/vegetable children’s side items 19 Ethnic-inspired breakfast items (e.g. Asian- flavored syrups, chorizo scrambled eggs, coconut milk pancakes) 20 Arsan cheeses Top 20 trends Top Trends by category Appetizers 1 Ethnic/street food- inspired appezers (e.g. tempura, taqui- tos, kabobs, hummus) 2 Amuse bouche/bite- size hors d’oeuvre 3 Warm appezer salads 4 Appezer combos/ plaers 5 Dumplings/dim sum Sides/Starches 1 Black/forbidden rice 2 Quinoa 3 Red rice 4 Vegetable pickles 5 Asian noodles (e.g. soba, udon, rice noodles) Desserts 1 Arsan/house-made ice cream 2 Bite-size/mini desserts 3 Dessert flights/ combos 4 Deconstructed classic desserts 5 Savory desserts Main Dishes/ Center of the Plate 1 Locally sourced meats and seafood 2 Sustainable seafood 3 Half-porons/smaller poron for a smaller price 4 Newly fabricated cuts of meat (e.g. Denver steak, pork flat iron, Pete Tender) 5 Non-tradional fish (e.g. branzino, Arcc char, barramundi) Breakfast/Brunch 1 Ethnic-inspired breakfast items (e.g. Asian-flavored syrups, chorizo scrambled eggs, coconut milk pancakes) 2 Tradional ethnic breakfast items (e.g. huevos rancheros, shakshuka, ashta, Japanese) 3 Fresh fruit breakfast items 4 Prix fixe brunches 5 Seafood breakfast items (e.g. smoked salmon, oysters, crab cake) Kids’ Meals 1 Nutrionally balanced children’s dishes 2 Fruit/vegetable children’s side items 3 “Kid cuisine”/gourmet children’s dishes 4 “Mini meals” (e.g. smaller versions of adult menu items) 5 Children’s entrée salads Produce 1 Locally grown produce 2 Organic produce 3 Superfruits (e.g. acai, goji berry, man- gosteen, purslane) 4 Heirloom beans 5 Exoc fruit (e.g. durian, passion fruit, dragon fruit, paw paw, guava) Ethnic Cuisines and Flavors 1 Regional ethnic cuisine 2 Ethnic fusion cuisine 3 Southeast Asian cuisine (e.g. Thai, Vietnamese, Burmese, Malaysian) 4 Peruvian cuisine 5 Lan American/Nuevo Lano cuisine The Naonal Restaurant Associaon each year surveys professional chefs, all members of the American Culi- nary Federaon, on which foods, beverages, cuisines and culinary themes will be hot trends on restaurant menus. The What’s Hot in 2011 survey was conducted in the fall of 2010 among more than 1,500 chefs. See p. 13 for more informaon about the methodology.

What's hot for 2011

Embed Size (px)

DESCRIPTION

From the National Restaurant Association

Citation preview

Page 1: What's hot for 2011

What’s

in 2011

CHEF SURVEY:CHEF SURVEY:

www.restaurant.org/foodtrends

1

1 Locally sourced meats and seafood

2 Locally grown produce

3 Sustainability

4 Nutritionallybalancedchildren’sdishes

5 Hyper-local (e.g. restaurant gardens, do your ownbutchering)

6 Children’snutrition

7 Sustainable seafood

8 Gluten-free/food allergy conscious

9 Simplicity/back to basics

10 Farm/estate-branded ingredients

11 Micro-distilled/artisanliquor

12 Locally-produced wine and beer

13 Half-portions/smallerportionforasmallerprice

14 Organic produce

15 Nutrition/health

16 Culinarycocktails(e.g.savory,fresh ingredients)

17 Newly fabricated cuts of meat (e.g. Denver steak,porkflatiron,PetiteTender)

18 Fruit/vegetablechildren’ssideitems

19 Ethnic-inspiredbreakfastitems(e.g.Asian-flavoredsyrups,chorizoscrambledeggs,coconutmilkpancakes)

20 Artisancheeses

Top 20 trends

Top Trends by category

Appetizers 1 Ethnic/streetfood-

inspiredappetizers (e.g.tempura,taqui-tos,kabobs,hummus)

2 Amusebouche/bite-sizehorsd’oeuvre

3 Warmappetizer salads

4 Appetizercombos/platters

5 Dumplings/dim sum

Sides/Starches1 Black/forbidden rice

2 Quinoa

3 Red rice

4 Vegetable pickles

5 Asiannoodles(e.g.soba, udon, rice noodles)

Desserts1 Artisan/house-made

ice cream

2 Bite-size/minidesserts

3 Dessertflights/ combos

4 Deconstructed classic desserts

5 Savory desserts

Main Dishes/ Center of the Plate1 Locally sourced meats

and seafood

2 Sustainable seafood

3 Half-portions/smallerportionforasmallerprice

4 Newly fabricated cuts of meat (e.g. Denver steak,porkflatiron,PetiteTender)

5 Non-traditionalfish (e.g.branzino,Arcticchar,barramundi)

Breakfast/Brunch 1 Ethnic-inspired

breakfast items (e.g. Asian-flavoredsyrups,chorizoscrambledeggs, coconut milk pancakes)

2 Traditionalethnicbreakfast items (e.g. huevosrancheros,shakshuka,ashta,Japanese)

3 Freshfruitbreakfastitems

4 Prixfixebrunches

5 Seafood breakfast items (e.g. smoked salmon, oysters, crab cake)

Kids’ Meals 1 Nutritionallybalanced

children’sdishes

2 Fruit/vegetable children’ssideitems

3 “Kid cuisine”/gourmet children’sdishes

4 “Mini meals” (e.g. smaller versions of adultmenuitems)

5 Children’sentréesalads

Produce 1 Locally grown produce

2 Organic produce

3 Superfruits (e.g. acai, goji berry, man-gosteen,purslane)

4 Heirloom beans

5 Exoticfruit(e.g.durian, passion fruit, dragon fruit, paw paw, guava)

Ethnic Cuisines and Flavors 1 Regionalethnic

cuisine

2 Ethnicfusioncuisine

3 SoutheastAsian cuisine(e.g.Thai,Vietnamese, Burmese, Malaysian)

4 Peruviancuisine

5 LatinAmerican/NuevoLatinocuisine

TheNationalRestaurantAssociationeachyearsurveysprofessionalchefs,allmembersoftheAmericanCuli-naryFederation,onwhichfoods,beverages,cuisinesandculinarythemeswillbehottrendsonrestaurantmenus.TheWhat’sHotin2011surveywasconductedinthefallof2010amongmorethan1,500chefs.Seep.13formoreinformationaboutthemethodology.

mksjs054
Typewritten Text
SYSCO CONNECTICUT 100 INWOOD ROAD ROCKY HILL, CT WWW.SYSCOCT.COM
Page 2: What's hot for 2011

What’s

in 2011

CHEF SURVEY:CHEF SURVEY:

www.restaurant.org/foodtrends

2

What’s HOT All 226 Items Ranked by “Hot” Responses

1 Locallysourcedmeatsandseafood 86% 5% 9%

2 Locallygrownproduce 86% 3% 11%

3 Sustainability 82% 6% 12%

4 Nutritionallybalancedchildren’s dishes 79% 6% 15%

5 Hyper-local (e.g. restaurant gardens, doyourownbutchering) 79% 13% 9%

6 Children’snutrition 79% 5% 16%

7 Sustainableseafood 79% 8% 13%

8 Gluten-free/foodallergyconscious 78% 12% 10%

9 Simplicity/backtobasics 77% 6% 17%

10 Farm/estate-brandedingredients 76% 14% 10%

11 Micro-distilled/artisanliquor 74% 17% 8%

12 Locally-producedwineandbeer 73% 12% 15%

13 Half-portions/smallerportionfora smallerprice 72% 15% 13%

14 Organicproduce 72% 15% 13%

15 Nutrition/health 72% 6% 22%

16 Culinary cocktails (e.g. savory, freshingredients) 71% 21% 8%

17 Newly fabricated cuts of meat (e.g.Denversteak,porkflatiron, PetiteTender) 69% 21% 10%

18 Fruit/vegetablechildren’ssideitems 69% 11% 20%

Hot Yesterday’s Perennial tREND News Favorite

Top Trends by category continued

Other Food Items/ Ingredients 1 Artisancheeses

2 Ethniccheeses(e.g.quesofresco,paneer,lebneh,halloumi)

3 Artisan/specialtybacon

4 Ancientgrains (e.g. kamut, spelt, amaranth)

5 Black garlic

Preparation Methods1 Sous vide

2 Braising

3 Liquidnitrogen chilling/freezing

4 Pickling

5 Smoking

Culinary Themes 1 Sustainability

2 Hyper-local (e.g. restaurant gardens, do your own butchering)

3 Children’snutrition

4 Gluten-free/food allergy conscious

5 Simplicity/back to basics

Nonalcoholic Beverages1 Specialty iced tea

(e.g.Thai-style, Southern/sweet,flavored)

2 Organiccoffee

3 Aguafresca

4 House-made lemonade

5 Flavored/enhancedwater

Alcohol and Cocktails1 Micro-distilled/

artisanliquor

2 Locally-produced wine and beer

3 Culinary cocktails (e.g.savory,fresh

ingredients)

4 Food-beer pairings/beer dinners

5 Barchefs/mixologists

Page 3: What's hot for 2011

What’s

in 2011

CHEF SURVEY:CHEF SURVEY:

www.restaurant.org/foodtrends

3

19 Ethnic-inspiredbreakfastitems (e.g.Asian-flavoredsyrups,chorizo scrambled eggs, coconut milk pancakes) 68% 19% 13%

20 Artisancheeses 68% 9% 23%

21 Non-traditionalfish(e.g.branzino, Arcticchar,barramundi) 68% 22% 10%

22 “Kid cuisine”/gourmet children’sdishes 68% 23% 9%

23 Ethniccheeses(e.g.quesofresco, paneer,lebneh,halloumi) 67% 14% 19%

24 “Mini meals” (e.g. smaller versions ofadultmenuitems) 66% 15% 19%

Hot Yesterday’s Perennial tREND News Favorite

Hot Yesterday’s Perennial tREND News Favorite

25 Artisan/specialtybacon 65% 20% 15%

26 Ethnic/streetfood-inspired appetizers(e.g.tempura,taquitos, kabobs,hummus) 64% 18% 18%

27 Black/forbiddenrice 64% 26% 10%

28 Superfruits (e.g. acai, goji berry, mangosteen,purslane) 63% 29% 8%

29 Quinoa 63% 25% 12%

30 Ancientgrains(e.g.kamut,spelt, amaranth) 62% 28% 10%

31 Regionalethniccuisine 62% 12% 26%

32 Artisan/house-madeicecream 62% 14% 24%

33 Blackgarlic 62% 31% 8%

34 Food-beerpairings/beerdinners 61% 20% 19%

35 Bite-size/minidesserts 61% 21% 18%

36 Barchefs/mixologists 61% 26% 13%

37 Grass-fedbeef 60% 28% 12%

38 Heirloombeans 60% 23% 17%

39 Exoticfruit(e.g.durian,passionfruit, dragonfruit,pawpaw,guava) 60% 26% 14%

40 Dessertflights/combos 60% 27% 14%

41 Tapas/meze/dimsum (e.g.smallplates) 59% 24% 17%

42 Craftbeer/microbrews 59% 18% 23%

43 Redrice 58% 28% 14%

44 Regionalsignaturecocktails 58% 21% 21%

45 Deconstructedclassicdesserts 58% 33% 9%

46 Free-rangepoultry/pork 58% 24% 18%

47 Gluten-freebeer 58% 34% 8%

48 Inexpensive/underusedcutsof meat(e.g.brisket,porkshoulder, skirtsteak) 58% 16% 26%

49 Organicwine 58% 31% 11%

50 Ethnicfusioncuisine 57% 31% 12%

51 Flatbreads (e.g. naan, pappadum, lavash,pita,tortilla) 57% 20% 23%

52 Ethniccondiments(e.g.raita/raitha, chimichurri,Sriracha,chutney,soy sauce) 57% 18% 26%

53 Specialtyicedtea(e.g.Thai-style, Southern/sweet,flavored) 57% 23% 21%

54 Organiccoffee 57% 29% 15%

55 Children’sentréesalads 56% 31% 13%

WHAT’S HOTcontinued

Page 4: What's hot for 2011

What’s

in 2011

CHEF SURVEY:CHEF SURVEY:

www.restaurant.org/foodtrends

4

56 Amusebouche/bite-size horsd’oeuvre 56% 21% 24%

57 Specialty/gourmetsandwiches 56% 18% 26%

58 Streetfood-inspiredentrées (e.g.tacos,satay,kabobs) 56% 18% 27%

59 Savorydesserts 56% 32% 13%

60 Sousvide 55% 32% 12%

61 Herb-infusedcocktails 55% 33% 12%

62 Specialty beer (e.g. seasonal, fruit, spiced) 55% 25% 21%

63 Meatless/vegetarianentrées 54% 23% 23%

64 Specialty potatoes (e.g. purple, fingerling,BabyDutchYellow) 53% 22% 24%

65 Food-liquor/cocktailpairings 53% 22% 25%

66 Braising 53% 10% 38%

67 Food-alcoholpairings 53% 15% 33%

68 Asian-flavoredcocktails (e.g.lemongrass,lychee,Thaibasil) 53% 35% 13%

69 SoutheastAsiancuisine(e.g.Thai, Vietnamese,Burmese,Malaysian) 52% 22% 26%

70 Non-traditionalliquors(e.g.soju/ sochu,cachaça) 52% 37% 11%

71 Veganentrées 52% 31% 17%

72 Organicbeer 52% 35% 13%

73 Umami 52% 34% 14%

74 Ethnic-inspiredchildren’sdishes 52% 36% 12%

75 Signaturecocktails 52% 21% 27%

76 Flowersyrup/essence 52% 37% 11%

77 Wineorbeerflights/samplers 51% 25% 24%

78 Beersommeliers/Cicerones 51% 34% 15%

79 Salt(e.g.flavored,smoked,regional) 51% 28% 21%

80 Organiccocktails 51% 39% 10%

81 Freshherbs 51% 5% 44%

82 Infused/flavoredliquor 51% 33% 16%

83 Lower-sodiumitems 51% 26% 23%

84 Organicliquor 51% 39% 11%

85 Lower-calorie 51% 26% 23%

86 Heirloomtomatoes 50% 18% 32%

87 Peruviancuisine 50% 38% 13%

88 Traditionalethnicbreakfastitems (e.g.huevosrancheros,shakshuka, ashta,Japanese) 50% 24% 26%

89 Micro-vegetables/micro-greens 50% 35% 15%

90 Agave 50% 37% 14%

91 Vegetablepickles 50% 31% 19%

92 Vegetableceviche 50% 39% 11%

93 LatinAmerican/NuevoLatinocuisine 50% 25% 25%

94 Hybrid fruit/vegetables (e.g.plumcot,grapple,broccoflower) 49% 42% 9%

95 Liquidnitrogenchilling/freezing 49% 46% 6%

96 Drinkabledesserts 49% 40% 12%

97 Asiannoodles(e.g.soba,udon, ricenoodles) 49% 24% 27%

98 Gourmethotdogs/sausage (e.g.Kobebeef,duck,game) 48% 39% 13%

99 Freshfruitdesserts 48% 13% 39%

100 Specialty beer (e.g.seasonal,fruit,spiced) 48% 28% 24%

101 Pomegranates 48% 34% 18%

102 Moleculargastronomy 47% 45% 8%

103 Matcha(e.g.greenteapowder) 47% 44% 8%

104 Root vegetables (e.g. parsnips, rutabaga,beets) 47% 19% 34%

105 Pickling 47% 25% 28%

106 Africancuisine (e.g.SouthAfrican,Ghanese) 47% 40% 13%

107 Figs 47% 21% 32%

Hot Yesterday’s Perennial tREND News Favorite

Hot Yesterday’s Perennial tREND News Favorite

WHAT’S HOTcontinued

Page 5: What's hot for 2011

What’s

in 2011

CHEF SURVEY:CHEF SURVEY:

www.restaurant.org/foodtrends

5

108 Aguafresca 47% 37% 17%

109 SouthAmericancocktails (e.g.caipirinha,piscosour,mojito) 47% 31% 22%

110 Wholegrainbread 46% 15% 39%

111 Smoking 46% 12% 42%

112 Freshbeans/peas (e.g.fava,sweet,snow) 46% 14% 40%

113 Asianmushrooms (e.g.shiitake,straw,enokitake, cloudearfungus) 45% 21% 34%

114 Fermenting 45% 40% 15%

115 Wine/premiumwinebytheglass 45% 23% 32%

116 Agedmeats (e.g.prosciutto,Iberianham) 45% 16% 40%

117 NorthAfrican/Maghrebcuisine 44% 42% 14%

118 Warmappetizersalads 44% 35% 21%

119 Braisedvegetables 44% 28% 28%

120 Gourmet/house-madepopsicles 43% 47% 10%

121 Oil-poaching 43% 39% 18%

122 Pop-uprestaurants 43% 44% 13%

123 Asian-inspiredentréesalads 43% 36% 21%

124 Freshfruitbreakfastitems 42% 13% 45%

125 Specialty oils (e.g.truffle,sesame,grapeseed, hazelnut) 42% 27% 31%

126 Mediterraneancuisine 42% 22% 36%

127 House-madelemonade 42% 21% 37%

128 Food-winepairings 42% 16% 43%

129 Dark/bittergreens (e.g. collards, kale, beet tops, broccolirabe) 41% 26% 32%

130 SouthAmericanwines 41% 26% 33%

131 Tea-flavored/tea-infused 41% 43% 16%

132 Infusedoils 40% 34% 26%

133 Steamed/grilled/roastedvegetables 40% 18% 42%

134 Gourmet burgers/build-your-own burgers 40% 36% 24%

135 Buckwheatitems 40% 46% 14%

136 Sushi/sushi-styleitems 40% 30% 30%

137 Buffalo/bison 40% 40% 20%

138 Hot peppers (e.g.habañero,chipotle,ancho, jalapeño) 40% 23% 37%

139 Non-traditionaleggs (e.g.duck,quail,emu) 40% 47% 14%

140 Sausage (e.g.lapcheong,chorizo,andouille) 40% 20% 40%

141 SouthAfricanwines 39% 34% 27%

142 Ultra-premiumliquor 39% 31% 30%

143 Grilling 39% 11% 49%

144 Traditionalethnicdesserts (e.g.delimanjoo,flan,qatayef) 39% 29% 31%

145 Prixfixebrunches 39% 34% 27%

146 MiddleEasterncuisine 39% 37% 25%

147 Yuzu 38% 45% 17%

148 Lowcountry cuisine (e.g.SouthCarolina/Georgiacoast) 38% 33% 29%

149 Spanishcuisine 38% 28% 34%

150 Asianpear 37% 40% 22%

151 Kobebeef(Wagyu) 37% 45% 18%

152 Cheeks(e.g.beef,veal) 37% 46% 16%

153 Seafood breakfast items (e.g. smoked salmon, oysters, crabcake) 37% 28% 35%

154 Brown/wildrice 37% 28% 35%

155 Edamame 37% 41% 22%

156 Crudo/tartare 36% 37% 26%

157 Lentils 36% 31% 33%

Hot Yesterday’s Perennial tREND News Favorite

Hot Yesterday’s Perennial tREND News Favorite

WHAT’S HOTcontinued

Page 6: What's hot for 2011

What’s

in 2011

CHEF SURVEY:CHEF SURVEY:

www.restaurant.org/foodtrends

6

158 Traditionalcocktails (e.g.martini,Manhattan,sidecar, Pimm’sCup) 36% 19% 44%

159 Mashed/puréedvegetables (e.g.potatoes,cauliflower,parsnip) 36% 31% 33%

160 Relish/chutney 36% 33% 31%

161 Wineontap/draughtwine 36% 49% 15%

162 Confit 36% 26% 39%

163 Couscous 35% 37% 28%

164 Gelato/sorbet 35% 25% 40%

165 Flavored/enhancedwater 35% 54% 11%

166 Housedressing 35% 31% 34%

167 Appetizercombos/platters 35% 37% 28%

168 Greentea 35% 33% 32%

169 Venison/elk 35% 42% 23%

170 Dumplings/dimsum 35% 43% 23%

171 Muddledcocktails 34% 40% 26%

172 Absinthe 34% 50% 16%

173 Indiancuisine 34% 33% 33%

174 Kimchi 34% 42% 24%

175 Mini-burgers/sliders 33% 56% 11%

176 Game birds (e.g.quail,squab/pigeon,pheasant, duck) 33% 36% 30%

177 Barley 33% 40% 27%

178 Tapwater/filteredtapwater 33% 34% 33%

179 Cupcakes 33% 45% 22%

180 Australianwines 32% 38% 29%

181 Boar/wildboar 32% 50% 18%

182 Sautéing 32% 9% 59%

183 Breakfastsandwiches 32% 28% 40%

184 Belgian-stylebeer 31% 33% 36%

185 Foam/froth/air 31% 64% 5%

186 Jerusalemartichoke/sunchoke 31% 40% 29%

187 Tongue(e.g.beef,duck) 31% 55% 14%

188 Avocado 31% 19% 51%

189 Lavender 31% 51% 18%

190 Yogurt/parfait 30% 29% 41%

191 Icedcoffee/icedcoffeebeverages 30% 34% 36%

192 Radish/daikon 30% 44% 26%

193 Miso 30% 43% 27%

194 Lamb 29% 25% 46%

195 Seaweed/nori 29% 45% 26%

196 Tomatillos 29% 38% 33%

197 Soul/comfort/Southernfoodcuisine 29% 27% 44%

198 “Fun-shaped”children’sitems 28% 50% 22%

199 Soybeans 28% 47% 25%

200 Panini/pressedsandwiches 27% 46% 26%

201 Eggdishes 27% 13% 60%

202 Barbeque/barbecue 27% 20% 53%

Hot Yesterday’s Perennial tREND News Favorite

WHAT’S HOTcontinued

Hot Yesterday’s Perennial tREND News Favorite

Page 7: What's hot for 2011

What’s

in 2011

CHEF SURVEY:CHEF SURVEY:

www.restaurant.org/foodtrends

7

203 Belgiancuisine 26% 52% 21%

204 Mexican-inspiredentréesalads 26% 52% 21%

205 Kale 26% 45% 30%

206 Hotchocolate/flavoredhotchocolate 26% 33% 41%

207 Cabbage (e.g.red,green,boychoy,Napa) 25% 28% 47%

208 Grits 25% 35% 40%

209 Frenchtoast/stuffedFrenchtoast 25% 34% 41%

210 Californiawines 24% 25% 51%

211 Sake/mirin 24% 45% 31%

212 Tempura 24% 32% 44%

213 Coconut 24% 30% 46%

214 Winespritzers/wine-basedcocktails 23% 58% 19%

215 Grappa 23% 53% 24%

216 Rabbit 23% 51% 26%

217 Stirfrying 22% 31% 46%

218 WhoopiePie 22% 53% 25%

219 Eggplant/aubergine 22% 35% 43%

220 Sweetbreads 21% 54% 25%

221 Coldappetizersalads 19% 43% 38%

222 Mussels/clams/oysters 18% 31% 51%

223 Bottledwater 18% 53% 29%

224 Alligator 17% 72% 11%

225 Tripe 16% 65% 19%

226 Quiche 14% 47% 39%

Appetizers 1 Ethnic/streetfood-inspiredappetizers (e.g.tempura,taquitos,kabobs, hummus) 64% 18% 18%

2 Amusebouche/bite-size horsd’oeuvre 56% 21% 24%

3 Warmappetizersalads 44% 35% 21%

4 Appetizercombos/platters 35% 37% 28%

5 Dumplings/dimsum 35% 43% 23%

6 Mini-burgers/sliders 33% 56% 11%

7 Coldappetizersalads 19% 43% 38%

8 Mussels/clams/oysters 18% 31% 51%

Sides/Starches1 Black/forbiddenrice 64% 26% 10%

2 Quinoa 63% 25% 12%

3 Redrice 58% 28% 14%

4 Vegetablepickles 50% 31% 19%

5 Asiannoodles (e.g.soba,udon,ricenoodles) 49% 24% 27%

6 Braisedvegetables 44% 28% 28%

7 Steamed/grilled/roastedvegetables 40% 18% 42%

8 Buckwheatitems 40% 46% 14%

9 Brown/wildrice 37% 28% 35%

10 Lentils 36% 31% 33%

Hot Yesterday’s Perennial tREND News Favorite

Hot Yesterday’s Perennial tREND News Favorite

Individual CategoriesRanked by “Hot” Responses

WHAT’S HOTcontinued

Page 8: What's hot for 2011

What’s

in 2011

CHEF SURVEY:CHEF SURVEY:

www.restaurant.org/foodtrends

8

11 Mashed/puréedvegetables (e.g.potatoes,cauliflower,parsnip) 36% 31% 33%

12 Couscous 35% 37% 28%

13 Barley 33% 40% 27%

14 Grits 25% 35% 40%

Desserts1 Artisan/house-madeicecream 62% 14% 24%

2 Bite-size/minidesserts 61% 21% 18%

3 Dessertflights/combos 60% 27% 14%

4 Deconstructedclassicdesserts 58% 33% 9%

5 Savorydesserts 56% 32% 13%

6 Drinkabledesserts 49% 40% 12%

7 Freshfruitdesserts 48% 13% 39%

8 Gourmet/house-madepopsicles 43% 47% 10%

9 Traditionalethnicdesserts (e.g.delimanjoo,flan,qatayef) 39% 29% 31%

10 Gelato/sorbet 35% 25% 40%

11 Cupcakes 33% 45% 22%

12 WhoopiePie 22% 53% 25%

Main Dishes/ Center of the Plate 1 Locallysourcedmeatsandseafood 86% 5% 9%

2 Sustainableseafood 79% 8% 13%

3 Half-portions/smallerportionfora smallerprice 72% 15% 13%

4 Newly fabricated cuts of meat (e.g.Denversteak,porkflatiron, PetiteTender) 69% 21% 10%

5 Non-traditionalfish (e.g.branzino,Arcticchar, barramundi) 68% 22% 10%

6 Grass-fedbeef 60% 28% 12%

7 Tapas/meze/dimsum (e.g.smallplates) 59% 24% 17%

8 Free-rangepoultry/pork 58% 24% 18%

9 Inexpensive/underusedcutsofmeat (e.g.brisket,porkshoulder, skirtsteak) 58% 16% 26%

10 Specialty/gourmetsandwiches 56% 18% 26%

11 Streetfood-inspiredentrées (e.g.tacos,satay,kabobs) 56% 18% 27%

12 Meatless/vegetarianentrées 54% 23% 23%

13 Veganentrées 52% 31% 17%

14 Lower-sodiumitems 51% 26% 23%

15 Lower-calorie 51% 26% 23%

16 Gourmethotdogs/sausage (e.g.Kobebeef,duck,game) 48% 39% 13%

17 Asian-inspiredentréesalads 43% 36% 21%

18 Gourmet burgers/build-your-own burgers 40% 36% 24%

19 Sushi/sushi-styleitems 40% 30% 30%

20 Buffalo/bison 40% 40% 20%

21 Kobebeef(Wagyu) 37% 45% 18%

22 Cheeks(e.g.beef,veal) 37% 46% 16%

23 Venison/elk 35% 42% 23%

24 Game birds (e.g.quail,squab/pigeon,pheasant, duck) 33% 36% 30%

25 Boar/wildboar 32% 50% 18%

26 Tongue(e.g.beef,duck) 31% 55% 14%

27 Lamb 29% 25% 46%

28 Panini/pressedsandwiches 27% 46% 26%

29 Barbeque/barbecue 27% 20% 53%

30 Mexican-inspiredentréesalads 26% 52% 21%

31 Rabbit 23% 51% 26%

32 Sweetbreads 21% 54% 25%

Hot Yesterday’s Perennial tREND News Favorite

Hot Yesterday’s Perennial tREND News Favorite

Sides/Starches continued

Page 9: What's hot for 2011

What’s

in 2011

CHEF SURVEY:CHEF SURVEY:

www.restaurant.org/foodtrends

9

33 Alligator 17% 72% 11%

34 Tripe 16% 65% 19%

Breakfast/Brunch 1 Ethnic-inspiredbreakfastitems (e.g.Asian-flavoredsyrups,chorizo scrambled eggs, coconut milk pancakes) 68% 19% 13%

2 Traditionalethnicbreakfastitems (e.g.huevosrancheros,shakshuka, ashta,Japanese) 50% 24% 26%

3 Freshfruitbreakfastitems 42% 13% 45%

4 Prixfixebrunches 39% 34% 27%

5 Seafood breakfast items (e.g. smoked salmon, oysters, crabcake) 37% 28% 35%

6 Breakfastsandwiches 32% 28% 40%

7 Yogurt/parfait 30% 29% 41%

8 Eggdishes 27% 13% 60%

9 Frenchtoast/stuffedFrenchtoast 25% 34% 41%

10 Quiche 14% 47% 39%

Kids’ Meals 1 Nutritionallybalancedchildren’s dishes 79% 6% 15%

2 Fruit/vegetablechildren’ssideitems 69% 11% 20%

3 “Kidcuisine”/gourmetchildren’s dishes 68% 23% 9%

4 “Mini meals” (e.g. smaller versions of adult menu items) 66% 15% 19%

5 Children’sentréesalads 56% 31% 13%

6 Ethnic-inspiredchildren’sdishes 52% 36% 12%

7 “Fun-shaped”children’sitems 28% 50% 22%

Produce 1 Locallygrownproduce 86% 3% 11%

2 Organicproduce 72% 15% 13%

3 Superfruits (e.g. acai, goji berry, mangosteen, purslane) 63% 29% 8%

4 Heirloombeans 60% 23% 17%

5 Exoticfruit (e.g. durian, passion fruit, dragonfruit,pawpaw,guava) 60% 26% 14%

6 Specialty potatoes (e.g.purple,fingerling, BabyDutchYellow) 53% 22% 24%

7 Freshherbs 51% 5% 44%

8 Heirloomtomatoes 50% 18% 32%

9 Micro-vegetables/micro-greens 50% 35% 15%

10 Hybrid fruit/vegetables (e.g.plumcot,grapple,broccoflower) 49% 42% 9%

11 Pomegranates 48% 34% 18%

12 Root vegetables (e.g.parsnips,rutabaga,beets) 47% 19% 34%

Hot Yesterday’s Perennial tREND News Favorite

Hot Yesterday’s Perennial tREND News Favorite

Main Dishes/Center of the Plate continued

Page 10: What's hot for 2011

What’s

in 2011

CHEF SURVEY:CHEF SURVEY:

www.restaurant.org/foodtrends

10

13 Figs 47% 21% 32%

14 Freshbeans/peas (e.g.fava,sweet,snow) 46% 14% 40%

15 Asianmushrooms (e.g.shiitake,straw,enokitake, cloudearfungus) 45% 21% 34%

16 Dark/bittergreens (e.g. collards, kale, beet tops, broccolirabe) 41% 26% 32%

17 Hot peppers (e.g.habañero,chipotle,ancho, jalapeño) 40% 23% 37%

18 Asianpear 37% 40% 22%

19 Edamame 37% 41% 22%

20 Jerusalemartichoke/sunchoke 31% 40% 29%

21 Avocado 31% 19% 51%

22 Radish/daikon 30% 44% 26%

23 Tomatillos 29% 38% 33%

24 Soybeans 28% 47% 25%

25 Kale 26% 45% 30%

26 Cabbage (e.g.red,green,boychoy,Napa) 25% 28% 47%

27 Coconut 24% 30% 46%

28 Eggplant/aubergine 22% 35% 43%

Ethnic Cuisines and Flavors 1 Regionalethniccuisine 62% 12% 26%

2 Ethnicfusioncuisine 57% 31% 12%

3 SoutheastAsiancuisine (e.g.Thai,Vietnamese,Burmese, Malaysian) 52% 22% 26%

4 Peruviancuisine 50% 38% 13%

5 LatinAmerican/NuevoLatino cuisine 50% 25% 25%

6 Africancuisine (e.g.SouthAfrican,Ghanese) 47% 40% 13%

7 NorthAfrican/Maghrebcuisine 44% 42% 14%

8 Mediterraneancuisine 42% 22% 36%

9 MiddleEasterncuisine 39% 37% 25%

10 Lowcountry cuisine (e.g.SouthCarolina/Georgiacoast) 38% 33% 29%

11 Spanishcuisine 38% 28% 34%

12 Indiancuisine 34% 33% 33%

13 Soul/comfort/Southernfoodcuisine 29% 27% 44%

14 Belgiancuisine 26% 52% 21%

Other Food Items/Ingredients 1 Artisancheeses 68% 9% 23%

2 Ethniccheeses (e.g.quesofresco,paneer,lebneh, halloumi) 67% 14% 19%

3 Artisan/specialtybacon 65% 20% 15%

4 Ancientgrains (e.g.kamut,spelt,amaranth) 62% 28% 10%

Hot Yesterday’s Perennial tREND News Favorite

Hot Yesterday’s Perennial tREND News Favorite

Produce continued

Page 11: What's hot for 2011

What’s

in 2011

CHEF SURVEY:CHEF SURVEY:

www.restaurant.org/foodtrends

11

5 Blackgarlic 62% 31% 8%

6 Flatbreads (e.g.naan,pappadum,lavash,pita, tortilla) 57% 20% 23%

7 Ethniccondiments (e.g.raita/raitha,chimichurri, Sriracha,chutney,soysauce) 57% 18% 26%

8 Flowersyrup/essence 52% 37% 11%

9 Salt (e.g.flavored,smoked,regional) 51% 28% 21%

10 Agave 50% 37% 14%

11 Vegetableceviche 50% 39% 11%

12 Matcha(e.g.greenteapowder) 47% 44% 8%

13 Wholegrainbread 46% 15% 39%

14 Agedmeats (e.g.prosciutto,Iberianham) 45% 16% 40%

15 Specialty oils (e.g.truffle,sesame,grapeseed, hazelnut) 42% 27% 31%

16 Tea-flavored/tea-infused 41% 43% 16%

17 Infusedoils 40% 34% 26%

18 Non-traditionaleggs (e.g.duck,quail,emu) 40% 47% 14%

19 Sausage (e.g.lapcheong,chorizo,andouille) 40% 20% 40%

20 Yuzu 38% 45% 17%

21 Relish/chutney 36% 33% 31%

22 Housedressing 35% 31% 34%

23 Kimchi 34% 42% 24%

24 Lavender 31% 51% 18%

25 Miso 30% 43% 27%

26 Seaweed/nori 29% 45% 26%

Preparation Methods 1 Sousvide 55% 32% 12%

2 Braising 53% 10% 38%

3 Liquidnitrogenchilling/freezing 49% 46% 6%

4 Pickling 47% 25% 28%

5 Smoking 46% 12% 42%

6 Fermenting 45% 40% 15%

7 Oil-poaching 43% 39% 18%

8 Grilling 39% 11% 49%

9 Crudo/tartare 36% 37% 26%

10 Confit 36% 26% 39%

11 Sautéing 32% 9% 59%

12 Foam/froth/air 31% 64% 5%

13 Tempura 24% 32% 44%

14 Stirfrying 22% 31% 46%

Culinary Themes 1 Sustainability 82% 6% 12%

2 Hyper-local (e.g. restaurant gardens, do your ownbutchering) 79% 13% 9%

3 Children’snutrition 79% 5% 16%

4 Gluten-free/foodallergyconscious 78% 12% 10%

5 Simplicity/backtobasics 77% 6% 17%

6 Farm/estate-brandedingredients 76% 14% 10%

7 Nutrition/health 72% 6% 22%

8 Food-alcoholpairings 53% 15% 33%

9 Umami 52% 34% 14%

10 Moleculargastronomy 47% 45% 8%

11 Pop-uprestaurants 43% 44% 13%

Hot Yesterday’s Perennial tREND News Favorite

Hot Yesterday’s Perennial tREND News Favorite

Other Food Items/Ingredients continued

Page 12: What's hot for 2011

What’s

in 2011

CHEF SURVEY:CHEF SURVEY:

www.restaurant.org/foodtrends

12

Nonalcoholic Beverages 1 Specialty iced tea (e.g.Thai-style,Southern/sweet, flavored) 57% 23% 21%

2 Organiccoffee 57% 29% 15%

3 Aguafresca 47% 37% 17%

4 House-madelemonade 42% 21% 37%

5 Flavored/enhancedwater 35% 54% 11%

6 Greentea 35% 33% 32%

7 Tapwater/filteredtapwater 33% 34% 33%

8 Icedcoffee/icedcoffeebeverages 30% 34% 36%

9 Hotchocolate/flavoredhotchocolate26% 33% 41%

10 Bottledwater 18% 53% 29%

Alcohol and Cocktails 1 Micro-distilled/artisanliquor 74% 17% 8%

2 Locally-producedwineandbeer 73% 12% 15%

3 Culinary cocktails (e.g.savory,freshingredients) 71% 21% 8%

4 Food-beerpairings/beerdinners 61% 20% 19%

5 Barchefs/mixologists 61% 26% 13%

6 Craftbeer/microbrews 59% 18% 23%

7 Regionalsignaturecocktails 58% 21% 21%

8 Gluten-freebeer 58% 34% 8%

9 Organicwine 58% 31% 11%

10 Herb-infusedcocktails 55% 33% 12%

11 Specialty beer (e.g.seasonal,fruit,spiced) 55% 25% 21%

12 Food-liquor/cocktailpairings 53% 22% 25%

13 Asian-flavoredcocktails (e.g.lemongrass,lychee,Thaibasil) 53% 35% 13%

14 Non-traditionalliquors (e.g.soju/sochu,cachaça) 52% 37% 11%

15 Organicbeer 52% 35% 13%

16 Signaturecocktails 52% 21% 27%

17 Wineorbeerflights/samplers 51% 25% 24%

18 Beersommeliers/Cicerones 51% 34% 15%

19 Organiccocktails 51% 39% 10%

20 Infused/flavoredliquor 51% 33% 16%

21 Organicliquor 51% 39% 11%

22 Specialty beer (e.g.seasonal,fruit,spiced) 48% 28% 24%

23 SouthAmericancocktails (e.g.caipirinha,piscosour,mojito) 47% 31% 22%

24 Wine/premiumwinebytheglass 45% 23% 32%

25 Food-winepairings 42% 16% 43%

26 SouthAmericanwines 41% 26% 33%

27 SouthAfricanwines 39% 34% 27%

28 Ultra-premiumliquor 39% 31% 30%

29 Traditionalcocktails (e.g.martini,Manhattan,sidecar, Pimm’sCup) 36% 19% 44%

30 Wineontap/draughtwine 36% 49% 15%

31 Muddledcocktails 34% 40% 26%

32 Absinthe 34% 50% 16%

33 Australianwines 32% 38% 29%

34 Belgian-stylebeer 31% 33% 36%

35 Californiawines 24% 25% 51%

36 Sake/mirin 24% 45% 31%

37 Winespritzers/wine-basedcocktails 23% 58% 19%

38 Grappa 23% 53% 24%

Hot Yesterday’s Perennial tREND News Favorite

Alcohol and Cocktails continued

Page 13: What's hot for 2011

What’s

in 2011

CHEF SURVEY:CHEF SURVEY:

www.restaurant.org/foodtrends

13

Additional QuestionsWhat has been the most successful strategy for maintaining and building business during the recession? Offeringvaluespecials (e.g.discounts,coupons,prixfixemenus) 38%

Simplifyingmenustosaveonpreplaborandingredients 26%

Increasedmarketingefforts(includingsocialmediamarketing) 15%

Moreportionsizeofferings 6%

Other 6%

Conservationefforts (e.g.reduceenergy/wateruse,uselesspackaging) 6%

Negotiatingwith/changingsuppliers 3%

What will be the hottest restaurant operational trend in 2011? Mobilefoodtrucksandpop-uprestaurants 30%

Restaurantswithgardens(e.g.rooftop,backyard,communal) 18%

Socialmedia-basedmarketing 17%

Cookingclasses/demonstrations 12%

Electronic/iPad/smartphoneapplicationmenusandwinelists 12%

CustomerDIY(e.g.build-it-yourselfmenus,customization) 8%

Other 3%

How can chefs/restaurateurs best promote health and nutrition? Creatediet-consciousmenusections (e.g.lowersodium,lowercalorie,lowerfat) 21%

Increasefreshproduceoptionsonmenus 19%

Getinvolvedinschoolnutrition/children’seducationefforts 17%

Providenutritionalinformationtogueststomaketheirown decisions 16%

Reduceportionsizes 16%

Getinvolvedinnationalcampaigns/programsonnutrition andphysicalactivity 8%

Other 4%

Do you use social media (e.g. Facebook, Twitter, YouTube) for professional purposes?

Yes 55%

No 29%

Notyet,butIplanto 16%

Watchthe“What’sHotin2011”videoontheNationalRestaurantAssociation’swebsite: www.restaurant.org/foodtrends

JointheNationalRestaurantAssociationonFacebookandTwitterforadditionalrestaurantindustryupdatesandinformation.www.facebook.com/NationalRestaurantAssociationwww.twitter.com/WeRRestaurants

Methodology:TheNationalRestaurantAssociationconductedanon-linesurveyof1,527membersoftheAmericanCulinaryFederationinOctober2010.Thechefsweregivenalistof226foodandbeverageitems,cuisines,culinarythemesandpreparationmethods,andwereaskedtorateeachitemasa“hottrend,”“yesterday’snews”or“perennialfavorite”onrestaurantmenusin2011.Note:Figuresmaynotaddto100%duetorounding.

Foundedin1919,theNationalRestaurantAssociationistheleadingbusinessassociationfortherestaurantindustry,

whichcomprises945,000restaurantandfoodserviceoutletsandaworkforceofnearly13millionemploy-ees.TogetherwiththeNationalRestaurantAssociationEducationalFoundation,theAssociationworkstoleadAmerica’srestaurantindustryintoaneweraofprosper-ity,prominence,andparticipation,enhancingthequalityoflifeforallweserve.Formoreinformation,visitourwebsite at www.restaurant.org.

TheAmericanCulinaryFedera-tion,Inc.,establishedin1929,isthepremierprofessionalorganizationforculinariansinNorthAmerica.Withmorethan22,000membersspanning230

chaptersnationwide,ACFistheculinaryleaderinof-feringeducationalresources,training,apprenticeshipandaccreditation.Inaddition,ACFoperatesthemostcomprehensivecertificationprogramforchefsintheUnitedStates.ACFishometoACFCulinaryTeamUSA,theofficialrepresentativefortheUnitedStatesinmajorinternationalculinarycompetitions,andtotheChef&ChildFoundation,foundedin1989topromotepropernutritioninchildrenandtocombatchildhoodobesity.Formoreinformation,visitwww.acfchefs.org.