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What is Critical Mail
An expedited option for higher-volume shippers offering quick and reliable service at a competitive price with a high level of visibility.
Perfect for:
Tickets Documents Urgent items Direct Mail pieces
Visibility
Fast and consistent delivery
High value / Low cost
Secure
Opened first
Critical Mail has what your business needs
Critical Mail Tracking
Visibility and consistency you can count on
Critical Mail receives 4-6 tracking events on average
Critical Mail Features
Consistent 1-3 day delivery
Free USPS Critical Mail branded envelopes
Delivery on First Attempt (in most cases)
Additional Features
Delivery Confirmation included
Extra Services available • Adult Signature, Signature Confirmation and Insurance
Two convenient payment methods• PC Postage
• Stealth postage available
• Permit Imprint
Custom envelopes available
CM Return option coming soon
Multiple pickup options • Including Free Pickup On-Demand (minimum 7 pieces)
Greater reach than the competition• No surcharge for residential or rural delivery
• APO/FPO/DPO and PO Box Delivery
Design drives “open first” behavior
Commercial Product (Not available at retail)• Only 5,000 pieces required to qualify
Critical Mail Competitive Advantage
Competitive Flat Rate pricing
Starting January 2013, Signature Confirmation will be available for just an additional $1.10
Save between: $6.81 - $17.26 versus FedEx & UPS 2 Day
$12.26 - $22.26 versus FedEx & UPS 3 Day
Flats – (Max. 13 ounces) $4.25Letters – (Max. 3 ounces) $3.50
More Savings = More Profits
Comparisons to UPS & FedEx 3 Day
FedEx Express Saver
% Savings with Critical Mail
Zone 1 Zone 8 %
$16.06 $20.76 78-83%
$16.06 $20.76 73-79%
UPS 3 Day Select % Savings with Critical Mail
Zone 1 Zone 8 %
$11.06 $19.29 68-81%
$11.06 $19.29 61-78%
Competitor 2012 prices
Critical Mail
Flat Rate
Letter $3.50
Flat $4.25
The prices exhibited in this chart are an average of estimates based on current published rates by the leading competitors for a 2-3 day domestic air service,
or comparable available service for 2012 as of 10/15/12. Competitors' rates may include certain additional services and guarantees.
Competitor 2012 prices
Comparisons to UPS & FedEx 2 Day
Critical Mail
Flat Rate
Letter $3.50
Flat $4.25
FedEx 2Day
% Savings with Critical Mail
Zone 1 Zone 8 %
$17.41 $25.76 79-86%
$17.41 $25.76 75-83%
The prices exhibited in this chart are an average of estimates based on current published rates by the leading competitors for a 2-3 day domestic air service,
or comparable available service for 2012 as of 10/15/12. Competitors' rates may include certain additional services and guarantees.
UPS 2Day
% Savings with Critical Mail
Zone 1 Zone 8 %
$16.90 $24.90 79-86%
$16.90 $24.90 74-83%
Competitor 2012 prices
Comparisons to UPS & FedEx 2 Day
Critical Mail Fuel Surcharge
Air Ground
$0 $0
FedEx Fuel Surcharge
UPS Fuel Surcharge
Air Ground Air Ground
13.5% 8.0% 13.5% 8.0%
The prices exhibited in this chart are an average of estimates based on current published rates by the leading competitors for a 3 day domestic air service,
or comparable available service for 2012 as of 10/15/12. Competitors' rates may include certain additional services and guarantees.
Delivery Area Surcharge
FedEx UPS
Commercial $2.00 $2.00
Residential $2.75 $2.75
Critical Mail and Your Business
Fulfillment of Thin Products
– Tickets
– Gift cards
– Debit/credit card and PIN mailings
– Photographs or proofs
– Membership cards
Critical documents and notices
– Military orders, id cards, passports
– Product recalls
– Service cancellation warnings
– Late payment notices
– High school/college transcripts
– Insurance
Direct Mail for high value products/services (e.g. luxury cars, resorts, casinos)
“With full tracking capability and at a highlycompetitive rate, the move to Critical Mail wasan easy choice to make.” Laurie Ochsner, Risk Management Supervisor, UNLV Tickets
Read the UNLV Case Study at:http://dymo-endicia.com/tickets/Case_Study_UNLV_Tickets.pdf
Critical Mail Customers
Case Study: University of Nevada, Las Vegas