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What is a PSA?. PSA. Public Service Announcement:. A tv , radio, print or other media intended to benefit the public interest by raising awareness of an issue affecting public attitudes potentially stimulating action. Elements of a PSA. Purpose. - PowerPoint PPT Presentation
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• Public Service Announcement:
• Purpose•PSAs have a goal to change attitudes or behaviors•PSAs aim to inform or education the public about an issue
• Length
•PSAs are short and to the point
• Appeal•PSAs grab attention•Words•Images
•PSAs often appeal to emotion