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Ten Speed Press For Immediate Release Press Contact: Kara Van de Water • 510-285-2966 [email protected] Ten Speed Press Releases Tablet Edition That Promises to Help Job- Seekers and Career-Changers Assess Strengths and Win Jobs The most famous exercise from the best-selling career book in the world—What Color Is Your Parachute? by career guru Richard N. Bolles—is now mobile in a digital companion available for iPad and Nook.

What Color Is Your Parachute? Job-Hunter's Workbook Tablet Edition

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The most famous exercise from the best-selling career book in the world—What Color Is Your Parachute? by career guru Richard N. Bolles—is now mobile in a digital companion available for iPad and Nook.

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Page 1: What Color Is Your Parachute? Job-Hunter's Workbook Tablet Edition

Ten Speed Press

For Immediate Release

Press Contact: Kara Van de Water • 510-285-2966

[email protected]

Ten Speed Press Releases Tablet Edition That Promises to Help Job-Seekers and Career-Changers Assess Strengths and Win Jobs

The most famous exercise from the best-selling career book in the world—What Color Is Your Parachute? by career guru Richard N. Bolles—is now mobile in a digital

companion available for iPad and Nook.

Home Screen: the famed Flower Diagram Drag cards to isolate favorite mediums

Page 2: What Color Is Your Parachute? Job-Hunter's Workbook Tablet Edition

Berkeley, CA (March 21, 2013) — Today, Ten Speed Press announced the release of What Color Is Your Parachute? Job-Hunter’s Workbook Tablet Edition, a digital version of the core self-inventory exercise that has made What Color Is Your Parachute? by Richard N. Bolles a household name. This job-search preparation guide (based on the Flower Diagram in his best-selling book) provides job seekers with a powerful self-assessment tool to identify viable job skills and develop highly individualized self-marketing strategies.

Created in collaboration with Smashing Ideas, a Seattle-based digital strategy and product company, and available in iTunes and the NOOK Store, Parachute’s key tool that gets to the heart of job-hunters’ career goals—what Bolles refers to as “that one piece of paper”—is now fully interactive, delivering a one-of-a-kind roadmap for exploring and applying individual interests and attributes to the job search. The immersive digital version does all of the legwork in determining a job seeker’s most marketable and transferable skills. Enhanced features include:

Targeted questions uniquely designed to uncover one’s goals, interests, traits, and aspirations Answers that can be digitally recorded and adapted to serve each individual job search A snapshot that translates personal interests into marketable job skills, instantly accessible

for a variety of job interviews and resume revisions An attractive diagram to track progress and display progressive results Comprehensive, fully integrated tips and hints that help prioritize tools 'Post-it' style reminders An exercise (based on the Mulholland Code) to determine preferred working conditions Easy-to-view results lists Fill-in options to record personal stories and gain unique insight for the job search A skills grid to help job-seekers target expertise and unlock potential Convenient layout options A salary calculator

For more than forty years and with over ten million copies sold, What Color Is Your Parachute? has been recognized as the world’s best resource for up-to-date information on the fast-paced, ever-changing job market. This digital companion workbook brings new efficiency to Bolles’s long-established expertise, providing job-seekers and career-changers with an unparalleled tool to assess their strengths and win jobs.

What Color Is Your Parachute? Job-Hunter's Workbook Tablet Edition is available for $5.99, for the iPad from the App Store or at AppStore.com and for the NOOK at nook.com.

Device RequirementsCompatible on iPad (iOS 5.0 or later), Nook, Nook HD and HD+.

Page 3: What Color Is Your Parachute? Job-Hunter's Workbook Tablet Edition

About Richard N. BollesRichard N. Bolles has led the career development field for more than forty years. A member of Mensa and the Society for Human Resource Management, he has been the keynote speaker at hundreds of conferences. Bolles was trained in chemical engineering at Massachusetts Institute of Technology, and holds a bachelor’s degree cum laude in physics from Harvard University, a master’s in sacred theology from General Theological (Episcopal) Seminary in New York City, and three honorary doctorates. He lives in the San Francisco Bay Area with his wife, Marci, and is available for interviews. Visit www.jobhuntersbible.com.

About The Crown Publishing Group and Ten Speed PressThe Crown Publishing Group, a division of Random House, Inc., is the industry’s leading publisher of illustrated and lifestyle books. Ten Speed Press, an imprint of the group, partners with cultural icons like Mollie Katzen, author of The Moosewood Cookbook, and Richard N. Bolles, author of What Color Is Your Parachute?, and other notable and award-winning authors to produce beautiful, profound, and life-changing books. Visit www.tenspeed.com.

About Smashing IdeasSmashing Ideas is a digital product strategy and development company. They bridge physical goods, media and services through connected experiences that are simple, intuitive, and fun to use. Founded in 1996, with offices in the U.S. and UK, the company's clients include Discovery Communications, Sony, Random House, Toys R Us and Mattel. Their websites, mobile applications and digital solutions have received over 50 awards, including a Primetime Emmy nomination. Visit www.smashingideas.com.

Digital news from Random House, Inc.and the Crown Publishing Group

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