Embed Size (px)
DESCRIPTION
This is an electronic newsletter produced for end users of landscape maintenance equipment. Though it is primarily produced for users in the Southern British Columbia region, I welcome anyone to read and learn from it.
Citation preview
There have never been better
tools available to small business
owners for getting their business
message out. In the past all you
really had was a business card
and a yellow pages ad, short of
an expensive advertising effort
like radio or TV.
Now you have Twitter, Face-
book, YouTube, Linkedin,
Craigslist & inexpensive web-
sites. Those new free social me-
dia tools can be combined with
ever more cost effective means
such as reflective logos & wraps
on company vehicles, high qual-
ity, breathable uniforms & embroi-
dered garments. All of these
tools allow you to create a full
onslaught of imaging and mes-
sage push without draining your
cashflow.
The social media tools are so
much easier to make use of now
that there are such great mobile
devices available that allow you
to put your content up at differ-
ent free moments in your day.
Now you can put a quick mes-
sage and picture on Twitter
while waiting for your kids at the
pool. You can take a quick
video of your crew working on a
particularly good work day &
post it to YouTube for anyone to
stumble on & see how great
your team and company are.
Imagine how much better that
video would look if the crew was
clean, well groomed & wearing
well branded uniform shirts,
reinforcing your branding. Con-
sider the power of your client’s
well manicured yard drawing a
neighbor in, while your team is
in the back, & that neighbor
being able to see your com-
pany name, number, website
etc on the truck on the street.
If your business is a smaller
one, do not act small in your
branding & imagery. Be
large in presence. Be known,
be seen, be easier to find, be
easy to know. It does not
need to cost a lot, but it can
pay a ton!
For more insight into using these
tools or to keep tabs on our products,
check me out on Twitter @echotoolguy
or subscribe to my YouTube
channel “echotoolguy”
Delivering Your Message Is Easier Than Ever!!!
Sneak Peek at ECHO Canada’s Fall Specials
Want to save money on
landscape equipment?
New ECHO CS271T, lightest
top handle gas pwrd chain-
saw for only $299.95 &
HUGE Deals on other saws!
ECHO PB250 handheld
blower for only $149.95 after
$30 rebate!
Little Wonder 5” electric log
splitter for only $499.95. This
is AWESOME!!!
BCS $300 rebate on multi
tool capable Gardener 710
tiller extended.
Shindaiwa EB802RT on
special, $200 off!!!! Pick one
up for $499.95.
SAVE $500 on Bearcat 8”
truck-mounted debris
loader. Don’t tarp leaves
again!
FOR DEALS & DEALERS,
Contact me
Volume 4 - Summer 2011 WESTERN ECHOes,ECHOes,ECHOes……..
Factoids, Notes & News
DID YOU KNOW: ECHO trimmers are start-ing to come with
Speedfeed heads?
DID YOU KNOW: Our Bar & Chain oil is the best price & best quality
around?
Did you know: Fleet custom-ers get 10% off
Bearcat too?
ECHO Power Equipment Canada’s E-Newsletter for the Southern BC marketplace - Produced by Rick Cleghorn, Territory Manager
Phone: 778-229-1265 Fax 1-877-408-ECHO (3246) E-mail: [email protected]
Rick Cleghorn Southern BC Territory Manager
ECHO Power Equipment (Canada) www.echo.ca
SnowEx Helps You Salt Away a Pile of New Revenue.
SnowEx spreaders
allow your business to
bill for more than just
shoveling or plowing.
Properties are more &
more concerned with fall-liability.
Keep your staff loyal, keep revenues
coming in, keep your strata & com-
mercial landscape clients from being
exposed to alternative contractors.
Use SnowEx to
compliment your
existing winter ser-
vices. Contact me
for a dealer list.
Echotoolguy Image Support Contractors in
Vancouver include:
