HI, OPEN ME!

ID Graphic / Branding / Service DesignerWenbo Ai

London

2011-2012: University of Arts, London / London College of CommunicationMA in Service Design Innovation (Innovation Creativity in Industry)

2006-2010: Hubei Institute of Fine Arts / ChinaBA in Visual Communication Design (Graphic Design)

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2007: World Reading Day, Bookmarks Design Competition: Award of Excellence2008: Red Yellow Blue Art Festival, New Year’s postcards design competition: Award of Excellence2008: Save Water Poster Contest held by The Yangtze River Daily: Award of Excellence2009: Low Carbon Commonwealth Poster Competition held by British Consulate-General in Chongqing: Bronze Award2009: The Third National Advertising Art Design Competition for college students. Graphic design won third prize, advertising planning: Award of Excellence2010: Equal Shares, Students’ Posters Exhibition: Award of Excellence2010: Network Originality Competition for National University: First prize

AWARDS

PROJECT ONETEA LEAFSTORY

This research project, based on a personal journey through the tea producing heartland of China, explores, communicates and activates the cultural significance of Chinese tea among tea drinkers.The final service delivery is to link up with the China Tea Museumin Hangzhou: how to promote tea culture among visitors through museum services.

This shows a few designs linked to graphics, most souvenir designs for the Chinese Tea Musuem.

A pillow made of tea leaves

Package Design

Package Design

Tea drinking methodsAncient tea journey story Green tea game

Children Tea loversHistory lover

Each package contains different stories.

The green tea journey game for children, containing information about green tea, its manufacture and culture.

TEA BASKET

After visiting the exhibition, people can choose different stories, putting them into atea basket and sending this to an appropriate recipient.

TEA TOWERPutting the tea cup together with the tea towel into the tea basket forms a simple picnic set, to be enjoyed anywhere.

TEALEAF POSTCARD

WEB/APP DESIGN

After a friend received the postcard ,there would be a tea leaf code number on the back of the card. If they wanted to know more they could log into the museum website, type in the tealeaf code number, and find out exactly the provenance of that leaf.

METROMAPDESIGNPROJECT 2

Metro map provides a comprehensive and easy-to-use guide for travel across the city. It also constitutes a key impression in a traveller’s mind. It acts asthe key to the city and each line is made memorable because it contains a different emotional experience.

EMOTIONAL

MAP

PROJECT THREE

Poster design for LCC degree show

OTHER PROJECTS

My design journey: exploring with and through a visual diary

DESIGNDIARY

New Year’s poster based on the hand-painted wood engraving culture yet infused with a modern aesthetic.

NEW YEAR’S POSTER

Character design of Anti-Smoking Game

CHARACTERDESIGN

ICONDESIGN

This series of art works, emblematic in design, are inspired by Dongba pictograms. They combine ancient symbols and simultaneously promote the threatened minority Dongba culture.

Top ten treasure map in British Musuem, visitors read the map at the museum the experience is like holding an ancient treasure map: follow the clues and discover the treasures.

MAPMUSEUM

POSTERS / WEBFOR BRANDING AND COMMERCIAL DESIGN

T-SHIRTDESIGN

第十三届亚洲艺术节THE 13 ASIA ARTS FESTIVALth&

GGUO JIAO

&GUO JIAO

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logos

关闭是另一段的开始

CLOSING IS ANOTHER BEGINING

WENBO AI

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