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Running head: SOCIAL PSYCHOLOGY PAPER 1
Social Psychology Paper
Evangeline Catungal
Psych 555
August 08, 2011
Dr. Anthony Casas
SOCIAL PSYCHOLOGY PAPER 2
Social Psychology Paper
From a broader view, social psychology is about people influencing other people. This
simplistic definition of social psychology is exemplified by the recent Vancouver riot.
On June 16, 2011, hours after a crushing Stanley Cup defeat of Vancouver Canucks at
the hands of the Boston Bruins, Canucks fans went on a rampage in downtown Vancouver. Cars
were upturned and set ablaze, banks, stores, and other establishments were looted, and fists flew
in anger and frustration. All of these behaviors reflected not only the deep disappointment of
Vancouver sports fans, but also triggered the eruption of devastating large- scale riots. This
post-game incident put Canada to shame, as global news report. A newspaper sports reporter,
Schwartz (2011), says that riots following big sporting events have become predictable but they
are usually celebratory sports riots. The genesis of riots interests social scientists. Generally, they
believe that the onset of riots also follows the stimulus-response model. A sociologist, Lewis
(2007), using the Smelser Theory of Collective Behavior, explains that the determinant of riots
such as structural conduciveness, structural strain, growth of generalized belief, mobilization for
action, and social control (p. 9) give rise to a precipitating collective behavior that is instigated
by an active human core. The observers of this provocation, in turn, create an arena of public
disorder.
While sociologists focus on the levels of social groups in relation to social activity, e.g.,
riot instigator group, social psychologists draw on their knowledge about social influence,
conformity, and obedience in relation to social contexts. To understand how individuals are
influenced by other people, social psychologists emphasize on the power of situational variables
that are influencing behaviors to enable them to explore issues such as riot outbreaks and other
forms of social responses to social situations.
SOCIAL PSYCHOLOGY PAPER 3
The discussion in this paper centers on the conceptual foundations of social psychology.
The purposes of this paper are: to analyze the components of social psychology and to explain
the impact of the interactions between social group and social situation have on social behaviors
and social responses. Pertinent to the main topic are the discussions of the following: the
definition of social psychology, the four characteristics of psychology, the concept and role of
situationism in social psychology, and the five core social motives and their impact in social
psychology.
Definition of Social Psychology
According to Fiske (2010), social psychology is “the scientific attempt to explain how the
thoughts, feelings, and behaviors of individuals are influenced by the actual, imagined, or
implied presence of other human beings” (p. 4). This definition which was derived from an
American psychologist, Gordon Allport (1954a, p. 5) (Fiske, 2010, p. 4), puts forward the study
on wide-ranging circumstances of social influence on another individual’s or social group’s
behavior. In its effort to study social influence in various social contexts, social psychology
involves three key elements: people influencing other people, degrees of perceived human
presence, and operational levels of human cognition, affect, and behavior.
People Influencing Other People
On the individual level, many professors will avow the phenomenon of the first-day-of-
class-experience. As he or she enters the classroom, the din from the students’ fades into
reverential dead-silence. Every one sits still with eyes straight at the professor as they await his
or her first course orientation speech. On the group level, the stillness and attentiveness of the
church guests as the bridal entourage enters the bridal path is less compared to the total silence
when the bride enters the aisle.
SOCIAL PSYCHOLOGY PAPER 4
Degrees of Perceived Human Presence
Actual presence. The two situational examples about people influencing other people
given above depict the actual presence of the stimulus, or the source of the influence. Fiske
(2010) asserts that other people’s actual presence is very powerful to sway other people (p. 4).
This thought also applies perfectly to variety of peer-pressure situations.
Imagined presence. On the other hand, the imagined presence of others also influences
other people. Picture the anxiety of a newly hired but brilliant advertising designer in his work
room moments before he presents his ads design for Microsoft Company before Bill Gates and
other Microsoft branch vice-presidents. This ads designer is very nervous as he imagines the
reactions of Bill Gates and by those people with him. He asked himself, “Am I professionally
presentable?” “What if I voice falters during my presentation?” “What if my hands shake?”
“What if they think that my ads design is just a ‘heap of garbage’”? According to Fiske (2010),
people are influenced by their imagination and they monitor their own behavior against the
imagined reactions of other people (p. 5).
Implied presence. The influence of the implied presence of others to other people
involves not only the presence of a person but also social artifacts that imply the interests and
presence of a specific person (Fiske, 2010, p. 5). A note pad, pen, and coffee mug on a
conference table imply that someone had already occupied that spot and the seat in front of these
social artifacts regardless of who it is. In seeing these set on the table directs one’s decision to
find another place around the conference table.
Levels of Human Cognition, Affect, and Behavior
The actual presence, imagined presence, and implied presence of people (and social
artifacts) and their influence on other people process the levels of human cognition, feeling, and
SOCIAL PSYCHOLOGY PAPER 5
behavior of those experiencing these presences (Fiske, 2010, p. 5). Cognition assesses the
situation that in turn affects and produces specific feelings and corresponding behaviors. This
interaction of social group or individual to a given social situation and the impact it produces
intertwine social science, psychology, and neuroscience. As Santrock (2010) puts it, the
biological, cognitive, and socioemotional processes are inextricably intertwined. Those human
responses (students’ tension, wedding guests’ silence, anxiety of the ad designer) depend on
biological processes (physiological arousal), cognitive processes (ability to recognize and
understand situations), and socioemotional processes (feeling toward social stimuli) (p. 15).
Four Key Characteristics of Social Psychology
Social psychology confronts vast sources of social thinking, social influence, and social
relations to derive knowledge regarding the interaction of people and social situations. This
challenge illustrates the four key characteristics of social psychology: social psychology is broad
in scope, constitutes a culturally mandated source of knowledge, follows scientific methods, and
reflects an ongoing search for wisdom (Fiske, 2010, p. 31).
Broad Scope
As social science, social psychology studies various social groups in different social
contexts. The main goal of these studies centers on the influence of individual, groups of people,
and also social artifacts, on other individual and social group. Because people are cognitively and
behaviorally complex, social groups are diverse, and social contexts involve numerous situations,
the topics in social psychology are practically inexhaustible. The major areas under which these
topics are included are social thinking, social influence, and social relations (Myers, 2003).
Cultural Mandate
SOCIAL PSYCHOLOGY PAPER 6
According to Fiske (2010), social psychology is “[A] culturally mandated translation of
our understanding of human behavior from an older language into a newer one” (p. 33). This
assertion points to the changing explanations given to the motives of influence of social groups
to other social groups. These changes in motives are culturally based. Basically, culture dictates
how an individual or group reacts to a specific social stimulus. A culture whose total way of life
was well-ordered its religious beliefs prohibits pre-marital relationship has succumbed to the
changing views of its people regarding this proscription. People began to live together prior to
marriage. This new form social relationship that, in the long run, influenced other members of
the culture created a new social norm. No longer would social psychology categorize this new
marital relationship as immoral but a “way of life.” Similarly, because of the imperative of
culture change, changes in gender roles in the family that influence other family members’ roles
will have to be explained in terms of family social structure and gender roles.
Scientific Methods
The Sherif experiments on social influence using the autokinetic effect approach
(Fiske, 2010, p. 30) exemplify the scientific aspect of social psychology. Similar to other social
sciences, social psychology involves scientific methods in studying social influence. These are:
development of systematic theories to predict causality, construction of hypotheses, and use of
research design, techniques, and procedures.
Search for Wisdom
The goal of social sciences is to obtain wisdom from social phenomena in an effort to
understand these for the purpose of solving social issues and improving human conditions
regarding relationships (Fiske, 2010, p. 34). The scientific nature of social psychology serves this
purpose. Specifically, social psychologists gather empirical data from various social contexts and
SOCIAL PSYCHOLOGY PAPER 7
study diverse social relationships and the motives of these relationships to sort out various social
influences that create relationships, negative or positive. The general knowledge that is derived
from a micro-level social relation adds up to wisdom that in turn benefits the macro-level of
human relations. Questions that address small group culture-based conflicts can lead to answers
to those questions concerning large-scale national or global conflicts. In the same manner,
solutions that resolve problems at the grassroots level might also help to determine the solutions
to problems at the upper-level of social groups.
Finally, these four key characteristics of social psychology are tied up in the review
article of Magnusson (2011) on “human diversity in new ways.” In her discourse, the author
gives specific regard to those psychological theory and research that intend to undertake study on
human diversity in new ways and relates these with her observation and suggestion. Her
observation on today’s human diversity, which she describes as intersectionality, (centrality of
the mutual interrelatedness of central categorization such as gender, ethnicity and race, social
class and sexualities) is the focus of current psychological theory and research. In the midst of
this current view on human diversity, Magnusson (2011) argues
[That] for psychological research to be able to usefully theorize and study
diversity in everyday lives, it needs to find new ways to incorporate the impact on
individual lives of both large and small sociocultural, and sometimes political,
contexts into research. Gender studies within psychology, as well as cross-
disciplinary gender studies, have developed bodies of theory and empirical
research about many diversity issues that can give helpful contributions to such
developments of psychological theory and research (para. 1).
Concept and Role of Situationism in Social Psychology
SOCIAL PSYCHOLOGY PAPER 8
Empirically, situationism is a premise that behavior is mainly a response to immediate
situations or contexts. On the social level, Fiske (2010) says that the thoughtfulness given to the
role played by social situations on social response is overshadowed by the attention given to
personality theories as bases for individual or social responses (p. 7). Instead, social
psychologists such as Lewin (1951) and later on, Ross and Nisbett (1991), assert that social
situation influences social response and social behavior (Fiske, 2010, p. 7). Social psychologists
emphasize situations as opposed to personalities for four reasons: First, ordinary people rely too
much on personality in explaining behavior. Second, ordinary people underestimate or overlook
the power of situations. Third, while scientists think that personality is complex enough to
require its own separate subfield and its own methods, the nonscientists think personality is easy
to assess and routinely use it to predict and explain behavior. Fourth, the common people reliant
on personality instead of the power of situations in explaining behaviors can be right but is
incomplete (pp. 9-10).
The examples for actual, imagined, and implied situations discussed earlier in paper
illustrate the power of social situations. The explanations for the phenomenon of the power of
social situations on social response and social behavior are attended by two phases toward social
integration. First, the social group is reduced to democratic level. People experiencing the same
social situation are brought to the same level regardless of their socioeconomic class and
personality distinctions. Second, added to the adaptive direction of group conformity for survival
(Fiske, 2010, p. 11), the development of the sense of belongingness to and being one with the
group. A related study on the sense of belongingness is that of Cremer (2004). Cremer examined
whether or not the extent to which people include other group members in the self, influences
depersonalized self-perception (i.e., perceiving self and others as similar in terms of group
SOCIAL PSYCHOLOGY PAPER 9
characteristics). The result of this study showed that self-other merging positively influenced
feelings of belongingness and identification with the in-group (Cremer, 2004).
Five Core Social Motives and their Impact in Social Psychology
Fiske (2010) explains that the idea that we need other people for our basic survival
underlies the development of some core social motives that interact with the social situations to
help people survive in groups (p. 14). The psychological adaptive mechanisms of core social
motives are thinking, feeling, and behaving in situations involving other people. These core
social motives mediate between the interplay of social group and social situations (p. 15). As to
the core social motives impact on social psychology, Fiske (2010) also explains that these
motives characterize a social psychological analysis because the result of social situation in
relation to social response and behavior can be described as based on their unique combination
(p. 15). Situationism, the premise that behavior is mainly a response to immediate situations or
contexts requires explanations based on core social motives in which these determine the nature
of the situation that was interpreted by the person. In studying the influence of social contexts on
social groups or individual, social psychologists focus on the relevance of the core social motives
into the premises involved in situationism.
The five core social motives are: belonging, understanding, controlling, enhancing
self, and trusting.
Belonging
People are motivated to associate and establish a more stable relationship with
each other. The basic motive of affiliating with other individual or group is to survive, to have a
sense of identity, security and safely, and sense of belongingness, among other. The motive to
belong benefits the group’s tasks and activities that are intended for common survival. Thus, the
SOCIAL PSYCHOLOGY PAPER 10
motive to belong helps individuals to survive psychologically and physically (Fiske, 2010, p.
18). In this system, belonging is the root need, the essential core social motive. With the system
of all these motives, to belong is the core (p. 18) and the rest facilitates the functioning of the
social group.
Understanding
The problems uncertainties motivate people to understand their environment and
to predict events and what decisions they will make to make sense of the predicted events (Fiske,
2010, p. 18). Surrounded by common predicaments, people prefer to develop interpretations that
are shared with another people and to develop upon these their common decision for actions.
Also called as social representation (Moscovici, 1988) (Fiske, 2010, p. 19). Shared
understanding is adaptive for survival as a group member and for the survival of the group.
Controlling
People are motivated to feel competitive and effective in confronting their physical and
social environments and themselves (Fiske, 2010, p. 21). This is the motivation to control. Friske
explains that control involves a relationship between what people do and what they get (a
contingency between behavior and outcomes) (p. 21) and in doing so, people want to be
effective, to have some sense of control and competence. The inability to control triggers
continued search for reasons and actions in an effort to restore or gain control (Gleicher &
Weary, 1995; Pittman, 1998) (Fiske, 2010, p. 21).
Enhancing Self
The motive of self-enhancement involves either maintaining self-esteem or being
motivated by the possibility of self-improvement. Self-enhancement, in turn, is an effort to fit as
a member of a specific group. The motive of self-enhancement underlies the fear of rejection by
SOCIAL PSYCHOLOGY PAPER 11
the group one belongs and assurance that membership to the group is maintained (Fiske, 2010, p.
23).
Trusting
Viewing the world as benevolent enables people to participate in many group activities
with confidence and devoid of doubt or apprehension. People’s pervading cognitive, emotional,
and behavioral outlook is attended by trust. The motive of trust toward others is driven by the
need of others to depend on especially in difficult circumstances and situations, according to
Boon, 1995) (Fiske, 2010, p. 24). Among the advantages of trusting is that it facilitates group
cohesion because it is rewarding and efficient. According to Fiske (2010), “Trusting facilitates
the attachment and interdependence found in close relationships.” (p. 25).
Conclusion
Social psychology is the scientific attempt to explain how the thoughts, feelings, and
behaviors of individuals arising from the actual, imagined, or implied presence of other human
beings. Situationism or the belief in the power of social contexts, and the five core social
motives, both contribute major intellectual bases for social psychology. As social science that
confronts gamut information for scientific research, analyses, and humanistic application, social
psychology is characterized by its broad scope, culturally mandated source of knowledge,
scientific methods, pursuit for wisdom.
SOCIAL PSYCHOLOGY PAPER 12
SOCIAL PSYCHOLOGY PAPER 13
References
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Fiske, S. T. (2010). Social beings: Core motives in social psychology (2nd ed.). Hoboken, NJ:
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