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Contact: Ms. Monika Xing Tel: +86-10-58036297 E-mail:[email protected] Contact: Mr. Bill Huang Tel: +86-21-33392294 E-mail: [email protected] Time: 10:00--16:30 June 20, 2018 10:00-12:00 June 21, 2018 Location: Meeting Room E6-M36, SNIEC, Shanghai Website: en.hncexpo.com China is currently the most active region and one of the most important regions of the global nutrition and health industry. And there are new development opportunities for the nutrition and health industry in China. China’s policy environment has laid the foundation for the market advantages of the dietary supplements, and China has successively introduced a series of encouragement policies to promote the nutrition and health industry development. From the perspective of the social environment, the incidence rate of the chronic diseases has shown a fast-rising trend in China, and chronic diseases such as cardiovascular and cerebrovascular diseases, and malignant tumors have become key problems affecting people’s health; for chronic diseases, prevention takes precedence over treatment, and the Chinese government is constantly increasing the investment and support efforts in chronic disease prevention. From the perspective of the market environment, the Asia- Pacific region is expected to become the region with the largest market shares after the North American health product market, wherein, especially China and India have high growth. China’ s import of nutrition and health food reached USD 2.04 billion in 2017, growing by 32.5% year on year. China’s nutrition and health industry rapidly develops and has been the market the overseas nutrition and health enterprises are focusing on. It is an important responsibility and obligation for China Chamber of Commerce for Import & Export of Medicines & Health Products (CCCMHPIE) to comprehensively promote the development of the nutrition and health industry. As the host of HNC, the most professional and most authoritative exhibition in the health product industry of China, CCCMHPIE understands the confusions of overseas enterprises, therefore, it will hold the Nutraceutical Industry Development Conference—China’s Market Entry Strategy for Foreign Dietary Supplements at Shanghai New International Expo Centre on June 20-21, 2018 concurrently with the Healthplex Expo 2018 and Natural & Nutraceutical Products China 2018 (HNC for short), and invite government agencies such as CFDA and Ministry of Commerce of the People’s Republic of China, industry associations such as CMA, research institutes such as Chinese Academy of Sciences, and third-party consulting institutions, and industry giant companies, to analyze development of China’s nutrition and health industry from multiple perspectives, direct at industry development hotspots such as policies and regulations, cross-border e-commerce, market development trends, market hotspots, and R&D innovation, and fully answer questions of overseas nutrition and health enterprises. The 5 th Nutraceutical Industry Development Conference—China’s Market Entry Strategy for Foreign Dietary Supplements is waiting for you. Background and Overview

Website: en.hncexpo · 2018-06-07 · Contact: Ms. Monika Xing Tel: +86-10-58036297 E-mail:[email protected] Contact: Mr. Bill Huang Tel: +86-21-33392294 E-mail: [email protected]

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Contact: Ms. Monika Xing Tel: +86-10-58036297 E-mail:[email protected]

Contact: Mr. Bill Huang Tel: +86-21-33392294 E-mail: [email protected]

Time: 10:00--16:30 June 20, 2018 10:00-12:00 June 21, 2018

Location: Meeting Room E6-M36, SNIEC, Shanghai

Website: en.hncexpo.com

China is currently the most active region and one of the most important regions of the global nutrition and health industry.

And there are new development opportunities for the nutrition and health industry in China. China’s policy environment has

laid the foundation for the market advantages of the dietary supplements, and China has successively introduced a series of

encouragement policies to promote the nutrition and health industry development. From the perspective of the social

environment, the incidence rate of the chronic diseases has shown a fast-rising trend in China, and chronic diseases such as

cardiovascular and cerebrovascular diseases, and malignant tumors have become key problems affecting people’s health; for

chronic diseases, prevention takes precedence over treatment, and the Chinese government is constantly increasing the

investment and support efforts in chronic disease prevention. From the perspective of the market environment, the Asia-

Pacific region is expected to become the region with the largest market shares after the North American health product market,

wherein, especially China and India have high growth. China’s import of nutrition and health food reached USD 2.04 billion

in 2017, growing by 32.5% year on year. China’s nutrition and health industry rapidly develops and has been the market the

overseas nutrition and health enterprises are focusing on.

It is an important responsibility and obligation for China Chamber of Commerce for Import & Export of Medicines & Health

Products (CCCMHPIE) to comprehensively promote the development of the nutrition and health industry. As the host of

HNC, the most professional and most authoritative exhibition in the health product industry of China, CCCMHPIE

understands the confusions of overseas enterprises, therefore, it will hold the Nutraceutical Industry Development

Conference—China’s Market Entry Strategy for Foreign Dietary Supplements at Shanghai New International Expo Centre on

June 20-21, 2018 concurrently with the Healthplex Expo 2018 and Natural & Nutraceutical Products China 2018 (HNC for

short), and invite government agencies such as CFDA and Ministry of Commerce of the People’s Republic of China, industry

associations such as CMA, research institutes such as Chinese Academy of Sciences, and third-party consulting institutions,

and industry giant companies, to analyze development of China’s nutrition and health industry from multiple perspectives,

direct at industry development hotspots such as policies and regulations, cross-border e-commerce, market development

trends, market hotspots, and R&D innovation, and fully answer questions of overseas nutrition and health enterprises. The 5th

Nutraceutical Industry Development Conference—China’s Market Entry Strategy for Foreign Dietary Supplements is waiting

for you.

Background and Overview

Contact: Ms. Monika Xing Tel: +86-10-58036297 E-mail:[email protected]

Contact: Mr. Bill Huang Tel: +86-21-33392294 E-mail: [email protected]

The last forum invited the leaders of China Food and Drug Administration, the officials of Shanghai Municipal Food And

Drug Administration, experts from Chinese Academy of Inspection and Quarantine and China Academy of Chinese Medical

Sciences, the president of Complementary Medicines Australia (CMA), the expert from U.S. Pharmacopeia Convention,

outstanding entrepreneurs from NetEase Koala, By-Health and ATRIUM Group to provide the attendees with professional

and detailed authoritative interpretations of policies and regulations, as well as market and marketing case studies.

95% of the audience was satisfied with

agenda setting

92% of the audience believed that the

conference would be helpful to corporate business

90% of the audience was satisfied with the

conference services provided by the organizer

83% of the audience will come back next year

Data Source: 2017 attendee survey

Successfully held for four years: Getting positive feedback from all the attendees, full seats every time, a high-value

target brand conference in China.

Important guest speakers: We will invite government officials, overseas and domestic industrial experts and

representatives from industrial leading enterprises to attend the conference.

Authoritative interpretation of regulations and market: Interpreting of the latest nutrition and health food

regulations, as well as the requirements for imported health food registration and filing.

Real-time sharing of industry focuses: Sharing the latest policies of cross-border e-commerce and case study,

successful experience sharing from international brand makers of nutrition and health products

Concurrence with health food exhibition - HNC: On the sidelines of the conference, attendees can visit Asia's largest

nutraceutical exhibition and meet the best colleagues in the health food industry.

Why Attend?

2017 Review

Contact: Ms. Monika Xing Tel: +86-10-58036297 E-mail:[email protected]

Contact: Mr. Bill Huang Tel: +86-21-33392294 E-mail: [email protected]

Time Topic Speaker

June 20, 2018 10:30-12:10 Market Access and Policies and Regulations

Moderator: Zhang Zhong-Peng, Secretary General of Dietary Supplement Specialized Committee

10:30-10:40Opening Speech China Chamber of Commerce for Import &

Export of Medicines & Health Products

10:40-11:05Interpretation of Relevant Regulations of

Health Food

State Administration for Market Regulation

11:05-11:30 China’s Policy for Cross-border E-commerceMinistry of Commerce of the People’s

Republic of China

11:30-11:55

Import Inspection and Examination rules of

Nutrition and Health Food in Cross-Border E-

Commerce

Hangzhou Customs (Inspection and

Quarantine)

11:55-12:10 Conference Summary and Q&A

June 20, 2018 13:30-16:30 Market Trends and Technical Requirements

Moderator: Li Gui-Ying, Deputy Secretary General of Dietary Supplement Specialized Committee

13:30-13:55Hotspots of Australian Natural Health Product

Market

Dusko Pejnovic, Complementary Medicines

Australia (CMA)

13:55-14:20The current situation and trend of New

Zealand's natural health products market

Kerry Warn, Natural Health Products New

Zealand

14:20-14:45Research Progress of Human Microbiome and

Precision Medicine and Influences Thereof

Zhu Bao-Li, Institute of Microbiology, Chinese

Academy of Sciences

14:45-15:10Development Opportunities on the Chinese

Market from an Overseas Perspective

Lynn Yeh, Homart Pharmaceuticals Pty Ltd

15:10-15:35 Sports Nutrition Market and Product R&D Aaron Gong, Aland China

15:35-16:00

Import & Export Situation Analysis and

Regulation Requirements of Nutrition and

Health Food

Zhang Zhong-Peng, China Chamber of

Commerce for Import & Export of Medicines

& Health Products

16:00-16:30 Conference Summary and Q&A

2018 Agenda

Contact: Ms. Monika Xing Tel: +86-10-58036297 E-mail:[email protected]

Contact: Mr. Bill Huang Tel: +86-21-33392294 E-mail: [email protected]

June 21, 2018 09:30-12:00 Market Hotspots & R&D Innovation

Moderator: Li Gui-Ying, Deputy Secretary General of Dietary Supplement Specialized Committee

9:30-9:55Trends and Development Characteristics of the

U.S. Dietary Supplement Market

Jeff Crowher, U.S.-China Health Products

Association

9:55-10:20Dietary Supplement and Sports Nutrition

Market of China

Oliver Ge, Euromonitor International

(Shanghai) Co Ltd

10:20-10:45Social E-commerce Industry Development and

Hot Categories of Dietary Supplements

Jia Peng-Lei, ebrun Website

10:45-11:10Market of Nutrition and Health Products for

Joints and Product R&D

ReckittBenckiser Group

11:10-11:35R&D Hotspots of Dietary Supplement

Products in the U.S.

John Zhong, Allegiant Health

11:35-12:00 Conference Summary and Q&A

In case of any change to the agenda, the actual agenda shall prevail; the organizer reserves the right to interpret the conference.

Due to limited seats, please contact us to book now!

And we offer a discount for any registration prior to May 15, 2018!