Web view · 2015-07-14All changes to a proposal must be received prior to ... UNICEF Romania finalized in 2015 an analysis on social norms in adolescents and the findings of the study

United Nations Children’s Fund Telephone 021 201 78 7248A, Primaverii Blvd. Facsimile 021 317 52 55

011975, Bucharest 1, Romania [email protected]

REQUEST FOR PROPOSAL (RFP)

RFP/ROMA/2015/011 07.07.2015

UNITED NATIONS CHILDREN’S FUND (UNICEF)

Wishes to invite you to submit a proposal for

An on-line platform fostering positive development in adolescents and safe behaviors by adolescents

SEALED Proposals should be sent to:

UNICEF Romania – OperationsMark on the outside of the envelope: RFP/ROMA/2015/01148A Bdul Primaverii, sector 1011975, Bucharest

IMPORTANT – ESSENTIAL INFORMATION

The reference RFP/ROMA/2015/011 must be shown on the envelope containing the Proposal and on the envelope containing the Price Proposal, as well as on the outer packaging containing both envelopes.

The bid form must be used when replying to this request for proposal.

The Proposals MUST be received at the above address by latest 17:00 hrs on 23.07.2015Proposals received after the stipulated date and time will be invalidated.

It is important that you read all of the provisions of the request for proposal, to ensure that you understand UNICEF’s requirements and can submit a proposal in compliance with them. Note that failure to provide compliant proposals may result in invalidation of your proposal.THIS REQUEST FOR PROPOSAL HAS BEEN:PREPARED BY: Raluca Zaharia and Eugenia Apolzan ([email protected] to be contacted for additional information. NOT FOR SENDING OFFERS)APPROVED BY: Sandie Blanchet/Representative/ UNICEF

RFP-ROMA-2015-011/ Page 1 of 17

mailto:[email protected]



BID FORM

THIS PAGE/BID FORM must be completed, signed and returned to UNICEF. Bid must be made in accordance with the instructions contained in this Request for Proposal.

TERMS AND CONDITIONS OF CONTRACTAny Contract or Purchase Order resulting from this INVITATION shall contain UNICEF General Terms and Conditions and any other Specific Terms and Conditions detailed in this INVITATION.

INFORMATIONAny request for information regarding this INVITATION must be forwarded by email to the attention of Ms. Eugenia Apolzan ([email protected]) with copy to [email protected], with specific reference to the invitation number RFP/ROMA/2015/011

The Undersigned, having read the Terms and Conditions of RFP/ROMA/2015/011 set out in the attached document, hereby offers to supply the services specified in the schedule at the price or prices quoted, in accordance with any specifications stated and subject to the Terms and Conditions set out or specified in the document.

Signature: _____________________________________

Date: _____________________________________

Name & Title: _____________________________________

Company: _____________________________________

Postal Address: _____________________________________

Tel. No.: _____________________________________

E-mail: _____________________________________

Validity of Offer: _____________________________________

Currency of Offer: RON

Please indicate after having read UNICEF Payment Terms which of the following Payment Terms are offered by you:

10 Days, 3.0%______ 15 Day, 2.5%_______ 20 Days, 2.0%_________ 30 Days, Net________

Other Trade Discounts: ______________________






1.0 PROCEDURES AND RULES

1.1 ORGANISATIONAL BACKGROUNDUNICEF is the agency of the United Nations mandated to advocate for the protection of children’s rights, to help meet their basic needs and to expand their opportunities to reach their full potential. Guided by the Convention on the Rights of the Child UNICEF strives to establish children’s rights as international standards of behaviour towards children. UNICEF’s role is to mobilise political will and material resources to help countries ensure a “first call for children". UNICEF is committed to ensuring special protection for the most disadvantaged children.

UNICEF carries out its work through its headquarters in New York, 8 regional offices and 125 country offices world-wide. UNICEF relies on voluntary contributions from individuals, corporate and Governments for its work.

1.2 PURPOSE OF THE RFPThe purpose of this RFP is to invite proposals for an on-line platform fostering safe behaviours by adolescents in accordance with requests from the Terms of Reference attached in Annex I. 1.3 FORECAST SCHEDULEThe schedule of the contractual process is as follows: a) Bidders to confirm their intent to submit a proposal by 14.07.2015b) Closing date and time for submission of full proposal: 23.07.2015 by 17:00 c) Award Notice: 31.07.2015d) Signature of contract: 03.08.2015

1.4 RFP CHANGE POLICYAll requests for formal clarification or queries on this RFP must be submitted in writing to Gina Apolzan via e-mail at [email protected], copy to [email protected]

Only written inquiries will be entertained. Please be informed that if the question is of common interest, the answer will be shared with all potential RFP bidders.

Erasures or other corrections in the proposal must be explained and the signature of the applicant shown alongside. All changes to a proposal must be received prior to the closing time and date. It must be clearly indicated that it is a modification and supersedes the earlier proposal, or state the changes from the original proposal. Proposals may be withdrawn on written request received from bidders prior to the opening time and date. Bidders are expected to examine all instructions pertaining to the work. Failure to do so will be at bidder’s own risk and disadvantage.

1.5 RFP RESPONSE FORMATFull proposals should be submitted in ROMANIAN and must be received not later than 23.07.2015 by 17:00, duly signed and dated. Bidders must submit a sealed proposal, with two separate sealed envelopes inside for a) the Technical Proposal and b) the Price Proposal.

Sealed proposals must be securely closed in suitable envelopes and dispatched to arrive at the UNICEF office






indicated no later than the closing time and date.

They must be clearly marked as follows: Outer envelope: Name of company / RFP number/ UNICEF Romania/ Address First inner envelope – technical proposal: Name of company, RFP number - TECHNICAL proposal Second inner envelope - price proposal: Name of company, RFP number - PRICE proposal

Proposals received in any other manner will be invalidated.

Sealed proposals received prior to the stated closing time and date will be kept unopened. The responsible officers will open technical proposals when the specified time has arrived and no proposal received thereafter will be considered. UNICEF will accept no responsibility for the premature opening of a proposal not properly addressed or identified. Any delays encountered in the mail delivery will be at the risk of the bidder.

Offers delivered at a different address or in a different form than prescribed in this RFP, or which do not respect the required confidentiality, or received after the designated time and date, will be rejected.

All references to descriptive materials should be included in the appropriate response paragraph, though the material/documents themselves may be provided as annexes to the proposal/response.

The bidder must also provide sufficient information in the proposal to address each area of the Proposal Evaluation contained in 1.10 to allow the evaluation team to make a fair assessment of the candidates and their proposal.

1.6 BIDDER RESPONSE

1.6.1 Formal submission requirementsThe formal submission requirements as outlined in this Request for Proposal must be followed, e.g. regarding form and timing of submission, marking of the envelopes, no price information in the technical proposal, etc.

1.6.2 Bid FormThe completed and signed bid form must be submitted together with the proposal.

1.6.3 Mandatory criteriaAll mandatory (i.e. must/have to/shall/should/will) criteria mentioned throughout this Request for Proposal have to be addressed and met in your proposal.

1.6.4 Technical ProposalThe technical proposal should address all aspects and criteria outlined in this Request for Proposal, especially in its statement of work, terms of reference and paragraph 1.10 of this Request for Proposal. However, all these requirements represent a wish list from UNICEF. The bidders are free to suggest/ propose any other solution. UNICEF welcomes new ideas and innovative approaches.No price information should be contained in the technical proposal.

1.6.5 Price Proposal




The price proposal should be as per but not limited to paragraph 1.10 of this Request for Proposal.

1.6.6 Checklist for submission of proposals Bid form filled in and signed

Envelope for technical proposalo Technical proposalo Technical proposal does not contain priceso Envelope is sealedo Envelope is marked as follows:Name of company, RFP number - technical proposal

Envelope for price proposalo Price proposalo Envelope is sealedo Envelope is marked as follows:Name of company, RFP number - price proposal

1 outer envelope o Containing bid form, envelope for technical proposal, and envelope for price proposalo Envelope is sealedo Envelope is marked as follows

Name of companyRFP numberUNICEF ROMANIA

Address

1.7 CONFIDENTIAL INFORMATION Information, which the bidder considers proprietary, should be clearly marked "proprietary", if any, next to the relevant part of the text, and UNICEF will treat such information accordingly.

1.8 RIGHTS OF UNICEF UNICEF reserves the right to accept any proposal, in whole or in part; or, to reject any or all proposals. UNICEF reserves the right to invalidate any Proposal received from a Bidder who has previously failed to perform properly or complete contracts on time, or a Proposal received from a Bidder who, in the opinion of UNICEF, is not in a position to perform the contract. UNICEF shall not be held responsible for any cost incurred by the Bidder in preparing the response to this Request for Proposal. The Bidder agrees to be bound by the decision of UNICEF as to whether her/his proposal meets the requirements stated in this Request for Proposal. Specifically, UNICEF reserves the right to:- contact any or all references supplied by the bidder(s);- request additional supporting or supplementary data (from the bidder(s));- arrange interviews with the bidder(s);- reject any or all proposals submitted;- accept any proposals in whole or in part;- negotiate with the service provider(s) who has/have attained the best rating/ranking, i.e. the one(s) providing the overall best value proposal(s);




- contact any number of candidates as required to achieve the overall evaluation objectives.

1.9 PROPOSAL OPENINGDue to the nature of this RFP, there will be no public opening of proposals.

1.10 PROPOSAL EVALUATIONAfter the opening, each proposal will be assessed first on meeting of the technical requirements and subsequently on its price. The proposal with the best overall value, composed of technical merit and price, will be recommended for approval. UNICEF will set up an evaluation panel composed of technical UNICEF staff and their conclusions will be forwarded to the internal UNICEF Contracts Review Committee.

The evaluation panel will first evaluate each response for compliance with the requirements of this RFP. Responses deemed not to meet all of the mandatory requirements will be considered non-compliant and rejected at this stage without further consideration. Failure to comply with any of the terms and conditions contained in this RFP, including provision of all required information, may result in a response or proposal being disqualified from further consideration.

The proposals will be evaluated against the following:

CATEGORY POINTS

1. Technical Evaluation Criteria

1.1 Overall Response 10- Completeness of response - Overall concord between RFP requirements and proposal

1.2 Experience of Company and Key Personnel 20

- University graduates in information technologies computer sciences, software programming, etc. (master in information technologies computer sciences, software programming is an advantage);

- University graduates in psychology and social sciences;- Extensive work and experience in working with adolescents; - Proven and extensive experience in administrating websites/platforms/social media accounts, design

and development of data management applications, SEO, copyrighting ;- Proven experience in campaigns to advocate for policy change or influence social norms; - Proven experience in creating, administrating and increasing a community of people engaged; - Proven experience in email marketing, database administration and segmentation, tracking,

analyzing and reporting on email campaigns and sending of e-newsletters;- At least 5 years of work of proven experience in database server administration;- At least 3 years of work in other necessary servers administration;- Analytical and conceptual ability; communication skills; verifiable field experience;- Relevant background of team members and time allocation for account;- Availability to travel in country, to the beneficiary districts, if necessary- Ability to work in a multi-disciplinary team and establish harmonious and effective working

relationships both within and outside the organization;




- Availability for work within the proposed time frame. 1.3 Proposed Approach 40

- Approach for the further development of the online content, including examples of articles, surveys, banners, etc and of its promotion plan (present methodology, channels, budget division,etc ) of the platform adolescenteen.ro and Facebook account: comunitateadeidei;

- Approach to maintain the technical functionality of the platform;

Total Technical 70

Only proposals which receive a minimum of 40 points will be considered further.

2. Price Proposal 30

The total amount of points allocated for the price component is 30. The maximum number of points will be allotted to the lowest price proposal that is opened and compared among those invited firms/institutions which obtain the threshold points in the evaluation of the technical component.

All other price proposals will receive points in inverse proportion to the lowest price:

Max. score for price proposal * Price of lowest priced proposalScore for price proposal X = -----------------------------------------------------------------------------------------------

Price of proposal X

Example: Price of lowest priced proposal= 800 // Price of proposal X= 1000 Max. score for price proposal ( 30) * Price of lowest priced proposal (800)

Score for price proposal X = ----------------------------------------------------------------------------------------------- = 24 Price of proposal X (1000)

Total Technical and Price 100 Pts

UNICEF will award the contract to the vendor whose response is of high quality, clear and meets the projects goals.

The price/cost of each of the technically compliant proposals shall be considered only upon evaluation of the above technical criteria.

The bidders should ensure that all pricing information is provided in accordance with the following:The currency of the proposal shall be in RON. Invoicing will be in the currency of the proposal. The bidder will suggest a payment schedule for the Contract, linked to unambiguous Contract milestones.

Total aggregated amount of the contract should be spelled out separately, subsequently broken down on A. consultancy fee; B. Travel costs, including ALL expenses that will incur in relation to the consultancy. For travel costs, please provide breakdown for transportation (economy class tickets as the case may be) and daily allowance/ per-diem (accommodation, meals, incidentals.)

1.10 PROPERTY OF UNICEFThis RFP, along with any responses there to, shall be considered the property of UNICEF and the proposals will not be returned to their originators. In submitting this proposal the bidder will accept the decision of UNICEF as to whether the proposal meets the requirements stated in this RFP.

1.11 VALIDITY




Proposal must be valid for a minimum of ninety (90) days from the date of opening of this RFP and must be signed by all candidates included in the submission. For proposals from institutions, the proposal must also be signed by an authorised representative of the institution. Bidders are requested to indicate the validity period of their proposal in the Proposal Form. UNICEF may also request for an extension of the validity of the proposal.

1.12 CONTRACTUAL TERMS AND CONDITIONSThe UNICEF Special and General Terms and Conditions are attached and will form part of any contract resulting from this RFP.

1.13 FULL RIGHT TO USE AND SELL The bidder warrants that it has not and shall not enter into any agreement or arrangement that restrains or restricts UNICEF or the recipient Governments rights to use, sell, dispose of or, otherwise, deal with any item that may be acquired under any resulting Contract.

1.14 PAYMENT TERMSPayment will be made only upon UNICEF’s acceptance of the work performed in accordance with the contractual milestones. The terms of payment are Net 30 days, after receipt of invoice and acceptance of work. Payment will be effected by bank transfer in the currency of billing. Financial proposals should include proposed stage payments.




Annex I

Terms of Reference

BACKGROUND

As part of the new partnership with the Romanian Government, one of the priorities to be addressed by UNICEF Romania and its partners is the situation of adolescents. Adolescence is a period of intense vulnerabilities due to the specificity of psychological, neurological and physical development, but also an age of opportunities. The intense changes that adolescents experiments in this period of development are unique. The latest researches in the area of neuroscience indicates that the brain is developing in a rapid pace and present some specificity that will never be re-encountered in the life of the person. In adolescence, the prefrontal cortex, a section of the brain that weighs outcomes, forms judgments and controls impulses and emotions is not yet finalized. This may represent an explanation on why adolescents learn so fast and also brings understanding on why adolescents are so prone to take risks.

In order to identify the major issues adolescents are facing in Romania and propose solutions based on evidences, UNICEF Romania in partnership with National Institute for Educational Sciences developed an analysis concentrated on adolescents in Romania. The findings of the research pointed out few things that anecdotally we knew: adolescents tend to trust more their peers and reject adults’ opinion, that adolescents are spending a lot of time on the internet, on social media, interacting with friends their own age and looking for information that most of the time are not reliable. The same research identified that the services in education, health and social systems are not adapted to respond to adolescents’ needs.

In order to respond to the identified needs of adolescents, UNICEF in partnership with mayoralties in five cities (Bacau, Bucharest, Iasi, Constanta and Cluj Napoca) put the basis of a model of intervention tailored to respond to adolescents needs. The model of intervention in urban areas serves adolescents aged 10 to 18 years old, girls and boys, including adolescents from vulnerable communities, such as Roma and street adolescents. The model of intervention is developed in partnership with mayoralties and NGOs (ADV, ALIAT, PARADA and ARAS), NGOs with expertise in working with a variety of vulnerable adolescents. The model of intervention, Resource Centers for Adolescents, provides adolescents with information and counselling services to avoid initiation of risky behaviours and provides opportunity to adolescents to strengthen non-cognitive skills (e.g. resilience, creativity).

In order to facilitate access of adolescents to reliable source of information on adolescence, on what developments happens, what are the services available for them at local level in social, health and education system, opportunities to interact with other adolescents in a safe environment, UNICEF Romania with support from a company and experts in psychology and from Resource Centres for Adolescents developed an online platform for adolescents: www. adolescenteen.ro and a Facebook account: Comunitateadeidei. The pilot programme dedicated to the adolescents aimed to:

Influence the mind-sets of adolescents and increase their knowledge and awareness regarding the risks of alcohol, tobacco and drugs use and on the risks of unhealthy sexual behaviors and

Broaden the adolescents’ social capital, especially to enhance their confidence in social services that addresses adolescents-related issues.




The platform was launched in 2014 and has so far a cumulative number of 59,413 visitors, while the Facebook account reached 14,006 persons. The online platform has the following sections:

a) Information about adolescence development, disaggregated by age and gender; b) Information about adolescents rights and responsibilities; c) Information on education and health; d) Events; e) News;f) Information on the Resource Centres for Adolescents g) Available services in 5 cities; h) Contact details;i) Section blog;j) Groups (e.g. music group; girls’ group, etc)k) Forum;

The content for sections a); b); c) are developed by specialists in psychology with extensive knowledge in adolescents’ development. The articles are developed based on the consultations with adolescents. Each week, on the platform a questionnaire is available for adolescents to fill in and depending on the results of the rapid survey, the specialists are developing the articles. The experts in adolescents’ development are developing the articles which are verified by UNICEF communication for development specialists and then posted online and promoted by the company. The experts in psychology and adolescents development developing the content of the online platform are contracted by the company which is supporting the technical support for the online platform. UNICEF C4D officer is verifying the compliance of articles written by experts.

Section d); e) are developed with support from the specialists of the Resource Centres. The section for events reflects contains information about the past events that took place in each city, either at the level of the Resource Centre, either at the level of other partners. UNICEF developed a format based on which, the specialists from the centre are elaborating the news and then sending to UNICEF communication for development officer the news along with pictures from the event, news that are posted online. The company has the role of posting the information online.

The section on news is announcing the events take will take place in the centre, the topic and the location with the intention to publicize among adolescents the events. The resource centre specialists are sending the news to UNICEF communication for development officer for verification of compliance with office standards and after sent for posting to the company.

Section Available services in 5 cities is an interactive map of the available services for adolescents in 5 cities. The services are public and private and from different sectors: health, education, social protection and were identified as a results of a mapping exercise developed by UNICEF. The data basis with services available in the cities is quarterly updated by the workers in the Resource Centers in 5 cities. The list of services is send to one of the online company expert for verification and after that updated online. The role of the company is to update online the information received from UNICEF.

Section i) is developed for adolescents or other specialists to post their articles. Since May 2015, this section was better exploited, by posting of 6 articles/week which contributed to a fast increase of visits (almost 6,500 visits in April 2015 up to 20,000 visits in June 2015).

Section j) and k) are designated for adolescents interaction on topic of interest for them and where they can




receive answers from specialists (e.g. psychologists).

Section l) is designated for the persons who want to make accounts and allows users to interact with professionals and with other adolescents.

Section m) – questionnaire of the month is posted in the right side of the screen and is developed by company’s experts with the purpose of identifying the key issues adolescents want to hear or learn. Based on the results of the questionnaires, the company’s experts are developing articles of interest for adolescents.

JUSTIFICATION

The online platform proved to be so far a feasible modality to keep adolescents informed about different topics of interest for them and responded to the current behaviours of adolescents: more than 4 hours spent online and the need for accurate information. Since its launching, the platform reached for about 59,413 users, while the Facebook account reached for about 15,000 users.

UNICEF intends to increase adolescents’ participation in the discussions and with the online platform (adolescenteen.ro) to reach 300.000 users by end of July 2016 and 50 000 Facebook likes (comunitatea de idei).

UNICEF Romania finalized in 2015 an analysis on social norms in adolescents and the findings of the study are indicating that the age when an occasional consumption of alcohol, tobacco or illegal drugs becomes a habit is 13-14; teenagers declare they are against these practices and they seem to be informed of the negative impact of these behaviours on their development; nonetheless, these statements are contradicted by their practices; the information-education-communication campaigns against smoking, alcohol consumption and illegal drugs use carried out at school level (at least) have no impact on the teenagers; one of the most important vectors leading to the adoption of a leading behaviour is the image of the teenager within the group: in the groups where smoking, drinking and drug use are seen as cool, teenagers tend to adopt these behaviours to be included in the group; on the contrary, in groups where these behaviours are regarded as not desirable, teenagers tend not to adopt them. The analysis was conducted in order to address social norms in adolescents and currently, UNICEF Romania is in process of contracting a company that will develop a concept for influencing social norms in adolescents. Taking into account the findings and the recommendations of this research, UNICEF Romania intends to carry out a campaign to prevent the adoption of risk behaviours by adolescents, with focus on alcohol, tobacco and illegal drugs consumption, by building non-cognitive skills in adolescents, namely a self-esteem which allows them to resist peer pressure and a self-image that does not include these specific risk behaviours.This campaign will be complemented by targeted interpersonal communication activities where adolescents from the five cities and metropolitan areas of the Opportunities for All Adolescents model and from the 45 communities of the Bacau Integrated Model will be exposed to the messages of this campaign. It is expected that the online platform www.adolescentee.ron and Facebook page Comunitatea de idei will serve as one of the channels of communication with adolescents. The role of the contracted company for the platform will be to post online the message developed by the company and provide activity reports on the evolution of the platform.

At local level, the model of intervention for adolescents “Resource centres for adolescents” will continue to function and news, events, the databases will continue to be posted online in order to try to engage adolescents in the life of the community.




SCOPE OF WORK For reaching the objectives, UNICEF Romania is looking for a company that will:

- Ensure further development of the platform, ensure technical functionality and maintenance of the platform and of the Facebook account;

- Support development of the online content of the platform that will influence the mind-sets of adolescents, increase non-cognitive skills in adolescents and address the defined vulnerabilities of adolescents related to the following risky behaviours: the use of alcohol, the use of tobacco and early initiation of sexual activities;

- Broaden the adolescents’ social capital, especially to enhance their confidence in social services that addresses adolescents-related issues.

- Enhance the number of specialists or experts participants in the online discussions; - Reach for about 300 000 users in one year;

Target group: - Adolescents aged 10-18 years old, boys and girls. Information will be adjusted to the age group (10-13

and 14-18 yo); disability and ethnicity and will be gender balanced; - Parents of adolescents. Information will be adjusted to the age group (10-13 and 14-18 yo) and will be

gender balanced; - Specialists interested in adolescents development;

GENERIC AND SPECIFIC TASKSThe generic task of the consultancy is to ensure functionality and further develop a complete Content Management System solution for supporting the online platform fostering safe behaviours by adolescents and non-cognitive skills in adolescence. The software applications should continue 1) supporting platform sections:

a) Information about adolescence development, disaggregated by age, gender, disability and ethnicity. b) Information about adolescents rights and responsibilities; c) Information on education and health; d) Events; e) News;f) Information on the Resource Centers for Adolescents g) Available services in 5 cities; h) Contact details;i) Section blog;j) Groups (e.g. music group; girls’ group, etc)k) Forum;

And should allow 2) development of a section dedicated to parents and experts.

The specific tasks include:1. Develop the online content of the platform - sections a); b); c) and i):




a. The content for section a) will be adjusted to include the latest researches in the area of adolescents development and will include information written by experts in adolescents development; interviews with experts. The information will be adjusted to respond on one hand to adolescents needs, and on the other hand to parents and experts needs for further and latest information. The section a) will support to integrate online campaign on behaviour change for adolescents aka posting of videos, posters, etc.

b. The content for section b) will include information about adolescents’ rights and responsibilities in accordance with Convention on the Rights of Children provision and Romanian legislation. The information will be tailored to age, gender, ethnicity and disability;

c. The content for section c) will include information about education to which the company will add information about: exams and studying; how to study; why it is important to study; prepare for exams, how to cope with stress during exams, how to support adolescents during exams; etc.; preparing for the transition for a job and/or volunteering; entrepreneurship, etc. The content will be either written, but preferable based on video presentation either with experts; adolescents or parents; the section c) will include also information about health: education for health, including information about reproductive health, mental health problems (e.g. suicide prevention, information on how to handle panic attacks). The content will preferably contain video materials with adolescents, experts or parents;

d. For the section i), the company should propose modalities to engage adolescents in writing their experience in different settings or identify adolescents interested in being published. The company should organize under UNICEF supervision a competition dedicated to adolescents with skills in writing or video blogging and their stories will be published and awarded by the company. For section i), the company will first develop weekly questionnaire addressed to adolescents on topic of interest, will promote in order to obtain at least 100 answers/questionnaire and based on the results, the company will develop daily articles (6 articles/week) with a content replying to the identifying needs.

2) Provide adolescents with opportunities for inter-active communication with specialists in health-related behaviours including, but not limited to:

For section i), k), j), an expert with support from Resource Center specialists (the experts from Resource Centers in Iasi, Constanta, Bacau, Bucharest and Cluj are contracted by UNICEF to offer support) will ensure permanency presence in the online environment. The company should ensure that an expert is present online, overseeing the activity in the online environment and providing support to resource centre specialists when needed (respecting standards of conduct).




3) Post online the content delivered by UNICEF for the sections: d); e); f) and g (for section g – update the map of services). The services should be searchable by: location/service/risky behaviour/ key word, etc

4) Design, develop and implement a plan for on-line promotion of the platform, taking into account the location of the pilot programme and the specifics of the targeted age group and its vulnerabilities, such as disability or ethnicity (for this activity, the company will closely work with communication department in UNICEF).

5) Ensure posting on adolescenteen should be followed by posting on the Facebook account comunitateadeidei;

6) Ensure communication with the Facebook community (e.g. reply to comments);

5) Monthly reports on the evolution of the platform: data disaggregated by age, gender, location, adolescents’ vulnerability.

6) Evaluation (analysis of the use of the website and recommendations for further adjustments).

7) Design and develop a follow-up, maintenance and technical support plan, to include, but not be limited to: updates, add-ons, troubleshooting, change in design, scale-up;

DELIVERABLES AND TIMETABLEWithin the technical support and software development, the following deliverables are expected to be submitted:

ENSURE FUNCTIONALITY OF THE Platform (July 2015 - June 2016)Deliverable 1 Content for sections a); b); c) – articles, videos;

Proposal for the section dedicated to parents and experts Update of section d, e, f based on inputs from Resource Centre Specialists; Ensure communication with adolescents in the forum section; Report on the interactions (forum); Plan for the development of the blog section;4 questionnaires/months and 6 articles/week in the blog section;

September 2015




Plan for the online promotion with indicators, targets; Report of interactions on the forum; Monthly report; Maintenance and functionality of online platform.

Deliverable 2 Content for sections a); b); c) – articles, videos; At least 3 articles and/or videos/week for parents and or expertsUpdate of section d, e, f based on inputs from Resource Centre Specialists; Ensure communication with adolescents in the forum section; Report on the interactions (forum); Competition for adolescents implemented;4 questionnaires/months and 6 articles/week in the blog section; Online promotion plan implemented; Report of interactions on the forum; Monthly report, including results of the online promotion; Maintenance and functionality of online platform.

December 2015

Deliverable 3 Content for sections a); b); c) – articles, videos; At least 3 articles and/or videos/week for parents and or expertsUpdate of section d, e, f based on inputs from Resource Centre Specialists; Ensure communication with adolescents in the forum section; Report on the interactions (forum); Competition for adolescents implemented;4 questionnaires/months and 6 articles/week in the blog section; Online promotion plan implemented; Report of interactions on the forum; Monthly report, including results of the online promotion; Maintenance and functionality of online platform.End of contract evaluation report of

June 2016




progress of platform and suggestions

REQUIRED EXPERIENCE AND CREDENTIALS Considering the volume of work and time constraints, an expert, a small team of experts, a company (small or large) or a consortium will be contracted for this assignment. The profile of the individual experts or experts within the companies should include the following credentials and competencies: University graduates in information technologies computer sciences, software programming, University graduates in psychology or social sciences; Proven experience in database design and development; Proven and extensive experience in design and development of data management applications; Proven experience in database server administration; Proven experience in other necessary servers administration; Proven experience in working with adolescents and experience in engaging adolescents in

online environment; Analytical and conceptual ability; communication skills; verifiable field experience; Ability to work in a multi-disciplinary team and establish harmonious and effective working

relationships both within and outside the organization; Availability for work within the proposed time frame; Availability to travel in country, to the beneficiary districts, if necessary

To strengthen their capacity for performing the task, applicants may establish cross-sector forms of association, such as between experts in various fields of practice.

LOGISTICS AND RESOURCES REQUIREMENTS UNICEF Romania country office will: Facilitate contacts between the company and the 5 resource centers; Validate the content proposed by the company for the online platform for each section of the

platform and of the Facebook account; Share relevant documentation and information. Collaborate for the development of the technical specifications.

GENERAL CONDITIONSReporting: The contractors will report to UNICEF Communication for Development Officer and will work closely with the UNICEF Youth and Adolescents Development Specialist, and the Communication Section.

Payment calendar: Taking into account the tasks and timeframe mentioned above, fees will be paid




in three instalments after submission of deliverables and upon approval by supervisor, as follows:1. First payment in the amount of 20% after first month of contract after submission of

Deliverables 1 and monthly reports; 2. Second payment in the amount of 40% after the submission of Deliverables 2 and monthly

reports in December 20153. Third (final) payment in the amount of 40% after the submission of Deliverables 3 and monthly

reports in June 2016.

Ownership: UNICEF will have sole ownership of all final deliverables; no parts of the deliverables will be reproduced without the permission of UNICEF.

ANNEX II ANNEX III


Documents

Web view · 2015-07-14All changes to a proposal must be received prior to ... UNICEF Romania finalized in 2015 an analysis on social norms in adolescents and the findings of the study