Embed Size (px)
Citation preview
Live Broadcast from The Lot Studios in West Hollywood for World Premiere of All-New 2021 Elantra
World premiere takes place on Mar. 17, at The Lot Studios in West Hollywood, Calif. and
will be livestreamed here: https://www.youtube.com/watch?v=T6Ya9ECTjFc
Hyundai’s bestselling car globally returns to its sport sedan roots with an ambitious
‘Parametric Dynamics’ design theme
More than 13.8 million Elantra/Avante models have been sold since its introduction in 1990
New vehicle platform delivers a sporty four-door-coupe look with longer, lower and wider
than ever proportions
HOLLYWOOD, Calif., Mar. 16, 2020 – Hyundai Motor is set to debut the all-new 2021 Elantra
during a world premiere event in Hollywood. The upcoming seventh-generation Elantra showcases
an edgy and aggressive look based on parametric shapes and textures, which reflects Hyundai’s
new design identity. The world premiere will take place at 7 p.m. PT on Mar. 17, at The Lot Studios
in West Hollywood, Calif. and will be livestreamed around the world.
The livestream can be viewed at https://www.youtube.com/watch?v=T6Ya9ECTjFc,
hyundaiusa.com, hyundainews.com, and HyundaiUSA’s social media channels.
1
The all-new 2021 Elantra’s design accentuates its progressive and exotic character through
Parametric Dynamics. Cutting edge engineering solutions and design innovations actualized the
polyhedral appearance. Essentially, advanced digital design technology brought the Parametric
Dynamics design language to life. Having three lines meet at one point is the main element of
Parametric Dynamics. This formation is a daring challenge, which has been avoided in car design,
marking Elantra’s disrupter-spirit.
The ‘Immersive Cocoon’ interior layout creates a driver-focused user experience. Low and wide
structures go from the door and connect all the way to the center console, while the large interface
consisting of two harmoniously integrated displays elevates the racing-inspired feel of the car.
2
HYUNDAI MOTOR AMERICAAt Hyundai Motor America, we believe everyone deserves better. From the way we design and
build our cars to the way we treat the people who drive them, making things better is at the heart of
everything we do. Hyundai’s technology-rich product lineup of cars, SUVs and alternative-powered
electric and fuel cell vehicles is backed by Hyundai Assurance—our promise to create a better
experience for customers. Hyundai vehicles are sold and serviced through more than 830
dealerships nationwide and nearly half of those sold in the U.S. are built at Hyundai Motor
Manufacturing Alabama. Hyundai Motor America is headquartered in Fountain Valley, California,
and is a subsidiary of Hyundai Motor Company of Korea.
Please visit our media website at www.HyundaiNews.com
Hyundai Motor America on Twitter | YouTube | Facebook | Instagram
- End -
ContactMiles Johnson (714) [email protected]
3
Disclaimer: Hyundai Motor America believes the information contained herein to be accurate at the time of release. However, the company may upload new or updated information if required and assumes that it is not liable for the accuracy of any information interpreted and used by the reader.
4
