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    2 ABOUT US JTCG understands your needs and delivers results.

    4 PROCESS & EXECUTION

    Learn our proven processes and unique approach.

    6 REPUTATION MANAGEMENT Helping clients articulate their unique story using the power of words.

    8 PORTFOLIO

    A sampling of our identities and creative executions.

    10 BRAND STUDIES Case studies that deliver return on investment.

    22 WEBSITES Examples of well executed interactive solutions.

    24 ANNUAL REPORTS & CATALOGS

    Print communications for supporters and consumers.

    26 PRINT ADVERTISING Two seconds to hook your prospect.

    28 TRADE SHOW BOOTHS

    Stand out in a sea of competitors.

    30 OUTDOOR, PACKAGING & POINT OF PURCHASE Outdoor advertising and products that get noticed.

    32 MEET THE TEAM

    Get to know Jacob Tyler.

    34 AWARDS & PUBLICATIONS

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    2 Jacob Tyler is a Full Ser vice Brand Communication Agency.

    Who is Jacob Tyler?

    Can a creative group be dedicated to measurable results and the design process?

    Jacob Tyler is the answer to that question. Thats because Jacob Tyler isnt a man

    or even the sum of decades of experience in advertising and interactive solutions.

    What we are is a new perspective: one that says an intimate understanding of

    your business is as important as stunning visuals, and that the right creative tools

    can make a tidal impact on the marketplace but only if they are pointed in the

    right direction.

    Jacob Tyler isnt a person; its the new art of branding personified. Its the idea that

    your success drives ours, and that companies of all sizes need customized solutions,

    not off-the-shelf answers. Simply put, were a team of problem solvers who put our

    talents to work for you.

    ABOUT US

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    3Call us at 619.573.1061 or visit www.jacobtyler.com

    Arts & Humanities

    Arts Center Foundation

    KPBS San Diego

    McCallum Theatre

    Quail Botanical Garden

    San Diego Aircraft Carrier Museum

    San Diego Symphony

    Consumer Goods / Retail

    Aeromaster Innovations (Spray Smart)

    Bux Back

    Cable for Causes

    Chef MarcelaCoastal Provisions Market

    COVERPLAY, Inc.

    Duchateau Floors

    Gateway Computers

    Hidden Water Pools

    JetBed

    Lamkin Golf Grips

    Milwaukee Motorcycle Clothing Company

    San Diego Fence Company

    This End Up Furniture

    Vitalyte

    Watershot

    XTERRA Wetsuits

    Education

    Scantron Corporation

    Thomas Jefferson School of Law

    North Carolina State University

    University of North Carolina

    Point Loma Nazarene University

    Financial Services

    All Star Title

    Benefit Pro Insurance Services

    First Bank of Beverly Hills

    Capital Bank

    C3 Capital Consulting Company

    Credit Pro

    EOS Fund Services

    Foundation Capital Group, Inc.

    Loan Genie

    Health & Beauty / Fitness

    Active.com

    Allstar Fitness

    American Institute of Health & Fitness

    Approach Health

    BE Haircare

    Bonfire Health

    Cardium Therapeutics

    Coastal Medical & Cosmetic Dermatology

    GPS Fitness

    La Jolla Sports Club

    Spa Vela

    Stroller Strides

    The Sporting Club

    Total Woman Gym & Day Spa

    Tru Health & Wellness

    Healthcare & Life Sciences

    Center for Skin Surgery

    Custom Pharmaceutical Solutions (CPS)

    Heidelberg Engineering

    Ossur AmericasMEPS Real-Time

    Ritter Pharmaceuticals

    RMA Genetics

    Safety Syringes, Inc.

    VWR Scientific Products

    Industrial Manufacturing

    California Neon Products

    Flexaust Corporation

    Flowserve

    Lortz Manufacturing

    Pacific Contours

    Star Prototype

    Vaillant Solar Systems

    Valley Metals

    Media & Entertainment

    America Online

    College Magazine

    Entertainment Marketing Associates

    Fox Television Network

    Not for Profit

    AIGA

    American Fertility Association

    Boys & Girls Club of Greater San Diego

    Catholic Charities of San Diego

    Hubbs-SeaWorld Research Institute

    Jewish Community Center

    Junior Achievement of San Diego

    National Institute on Drug AbuseMS Society

    Partnerships With Industry

    Partnership for Jewish Life and Learning

    Project Wildlife

    Ronald McDonald House

    San Diego Womens Foundation

    Sister to Sister

    United Through Reading

    World Trade Center San Diego

    Young Entrepreneurs Organization

    Private Sector

    Bluedominoes.com

    IQ Solutions

    Lucidiom

    SITRUS Seating

    Skyclimber Wind Solutions

    Written, Inc.

    Professional Services

    & Associations

    Arc IP Law

    Anthony Robbins Companies

    Claudia Walker & AssociatesCotman IP Law Group

    Covenant Investment Capital

    Foster/Walsh, LLP

    Global Business Union

    Kinetic Personnel Group

    Petit, Kohn, Ingrassia & Lutz

    Richard Brady & Associates

    San Diego Association of Realtors

    Tax Products Group

    Ticket Kick

    Technology

    Digital Dimensions, Inc.

    Network Antics

    NVelocity

    Peregrine Semiconductor

    Qualcomm

    Resort & Restaurant

    Chilis Restaurant

    Four Seasons Hotel Las Vegas

    Four Seasons Residence Clubs

    Four Seasons Resort Jackson Hole

    Four Seasons Resort Maui

    Four Seasons Resort Punta Mita

    Hilton Gaslamp

    Lolitas Mexican Restaurants

    Palazzo Hotel Las Vegas

    Terranea Resort

    The Local Restaurant & Bar

    Trader Vics

    Venetian Hotel Las Vegas

    Travel & Leisure

    Jet Air Systems

    Knight & Carver

    Marinalife

    Mondrian International

    San Diego Super Yacht Association

    Stan Miller Yachts

    FEATURED CLIENTS BY CATEGORY

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    4 Jacob Tyler is a Full Ser vice Brand Communication Agency.

    How we work for you!

    Its easy to look at our work and see why so many clients are proud to list us as

    their agency of record. After all, every website, logo, social media platform, and

    other design project we touch is a chance to show off what we can do, and our

    wildly creative team of designers, writers, and branding professionals has set the

    new standard for weaving together inspiration with functionality.

    But its our work behind the scenes that turns cutting-edge design and marketingconcepts into a reality, online and off. Our research and discovery process is unlike

    any other you have ever seen; we dont touch a single pixel until we understand

    your business as if it were our own, and know your strategic goals inside and out.

    Lots of agencies talk about building relationships. At Jacob Tyler, we deal in

    profitable partnerships.

    PROCESS & EXECUTION

    INSIGHT RESEARCH

    DISCOVER

    ANALYZE

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    5Call us at 619.573.1061 or visit www.jacobtyler.com

    JACOB TYLER OFFERS THE FOLLOWING SERVICES

    Identity / Brand Development

    Logos

    Corporate Identity

    Stationery Packages

    Environmental Graphics

    Packaging Systems

    Hospitality Branding

    Brand Style Guide

    Fundraising Campaigns

    Advertising

    Campaign DevelopmentBrand Strategy & Modernization

    Marketing Strategy & Planning

    Competitive Analysis

    Print Advertisements

    Billboard & Outdoor Advertisements

    Direct Mail Campaigns

    Online Banner Advertisements

    Search Engine Marketing

    Hospitality / Nightclub Specific Advertising

    Copywriting

    Promotional Emails

    Budgeting

    CREATE

    INVENT DEPLOY

    MANAGE &

    GROW

    Design

    Brochures

    Catalogs

    Sell Sheets

    Newsletters

    Product Labels

    Point-of-Purchase Displays

    Trade Show Booths

    Promotional Posters

    Interactive

    Website DesignSocial Media

    Search Engine Optimization

    Flash Design/Development

    HTML Email Design

    E-commerce Development

    Content & Database Development

    Usability Studies

    Reputation

    Media Relations

    Social Media Outreach

    Thought Leader Development

    Messaging and Positioning

    Media Training

    Crisis Communications

    Conferences & Tradeshows

    Speakers Bureaus

    Industry Analyst Relations

    Brand Perception Audits

    Special EventsCustomer Communications

    Internal Communications

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    6 Jacob Tyler is a Full Ser vice Brand Communication Agency.

    General Overview

    In a world where news has become confusing rather than clarifying, and where

    cynicism towards new thinking has replaced optimism, we believe that envisioning,

    believing in and then articulating bold ideas is the right thing to do. At Jacob Tyler

    Reputation Group that is the work we do for our clients, every day. We believe that

    every organization has a unique story to tell, and that through effective story telling

    and precise communication strategies they can create new value for their brand.

    To achieve these goals, we work with leaders and their teams to imagine and createwell-considered storylines and positioning. Working side-by-side with our clients on

    their toughest challenges and most profound opportunities, we partner with them

    to envision, build, learn, and generate communication solutions that will create

    extraordinary brand reputation, awareness and value.

    We are not a traditional agency. Our executives have spent the majority of their

    careers as clients, responsible for driving and delivering value for companies

    ranging from Fortune 10 and Fortune 500 companies to small, newly launched

    businesses. It is in our DNA to first think like a client, particularly when it comes

    to understanding what is required of an effective Communications and PR agency.

    We have a reputation amongst CEOs and heads of marketing for delivering results

    by powerfully galvanizing teams to discover their passion, articulate their vision and

    translate both into viable communication strategies that change the status quo to

    create new value for their brand reputation.

    REPUTATION MANAGEMENT

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    7Call us at 619.573.1061 or visit www.jacobtyler.com

    MOTIVATE

    VALIDATE

    REPUTATION

    EDUCATE

    WHO HAVE WE WORKED WITH?

    IntuitBringing new ideas to market.

    ProFlowers.com

    Launching a new business from the ground up /creating an entirely new marketspace.

    HP / Business Enterprise Group

    Brand reinvention and post-acquisition brand integration.

    PayCycle

    Reinvigorate and drive new awareness.

    Pathway Genomics

    Brand relevance and new market strategies.

    Our 3 pillars The EVM Process

    Jacob Tyler Reputation Group developed a patent-pending process for the development of a grounded and effective

    messaging platform designed to equip companies to properly and consistently promote and protect brand messaging.

    Through the EVM process, teams are walked through a series of well orchestrated meetings in which they are

    encouraged to engage in the storyline development process by moving past traditional methods of message

    development and instead focus on the possibilities of greatness by creating a revolutionary brand position. The end

    result is a company storyline that is unique, promotable and protectable. Heres a brief insight into each component

    of the process and messaging platform:

    EDUCATEBy identifying what a company believes about itself, its products and its customers, we are able to organize the

    foundations of story into a significant point of view that is unique to the company and relevant to its customers.

    We then coach company spokespersons how to talk about their organizations in a manner that is not only on-target

    regardless of the audience, but is idea-changing as well. This then moves organizations past ineffective press release

    thinking when considering their story and enables them to truly create added value for their brand reputation.

    VALIDATE

    Ideas are wonderful, but they are only ideas unless you have the facts and figures to back them up. Quantitative

    and qualitative data build relevancy, establish authority and provide information for audiences to apply to their own

    situations. Knowing how to use this data is a vital step to understanding how to clearly communicate brand value.

    MOTIVATE

    Messages must create stimulation. Inspiring audiences to act on what theyve heard is the ultimate measurement

    of a successful story. Discovering the motivational hook and then delivering it consistently builds awareness, interest

    and loyalty.

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    8 Jacob Tyler is a Full Ser vice Brand Communication Agency.

    Our work at a glance

    There are a lot of ways to communicate your message into the world, and we can

    help you with any of them. From websites that reflect your companys vision, to

    brochures and print materials that are hard to look away from, we are masters of

    the page and screen. We can help you maximize the usability of your online tools,

    harness the power of social media, and create platforms that take advantage of

    next-generation mobile devices. We can even show you how to choose the right

    elements to advance your marketing plan.

    But to say that Jacob Tyler is a web design company, or an advertising agency, or

    even a creative group isnt quite right. What we really are is a team that creates

    results which pieces of the marketing puzzle we fill is all up to you and your

    bottom line goals.

    PORTFOLIO

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    9Call us at 619.573.1061 or visit www.jacobtyler.com

    2009 Creativity Gold Award Winner

    2009 American Graphic Design Award Winner

    2010 Hermes Creative Platinum Award

    2009 American Graphic Design Award Winner

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    10 Jacob Tyler is a Full Ser vice Brand Communication Agency.

    BRAND STUDY TRAVEL & LEISURE

    2008 Bronze Addy Award Winner

    2008 Creativity 38 Platinum Award Winner

    TRADER VICS LAS VEGAS

    The successful 60-year-old brand and inventor of the Mai Tai was preparing tolaunch a new restaurant in Las Vegas.

    Knowing that their current brand perception could not compete in the invigo-

    rated Vegas marketplace, Trader Vics came to JTCG to re-brand and re-vitalize

    their image.

    JTCG implemented grass roots marketing campaigns, a variety of print collater-

    al including indoor and outdoor signage, magazine ads, food and drink menus,

    taxi signage and promotional items, and two interactive Websites to create viral

    market appeal. JTCG was also engaged to name the Trader Vics circular casino

    bar dubbed HALO.

    CLIENT

    OVERVIEW

    CHALLENGE

    SOLUTION

    Key Materials:

    Menu Design

    Restaurant Website

    Viral Website

    Viral Video

    Eblast

    Logo Development

    Campaign Strategy

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    11Call us at 619.573.1061 or visit www.jacobtyler.com

    2008 Gold Addy Award Winner

    Users can get the recipe to the original Mai Tai, send to their

    friends, and create their own drink.

    www.viciscoming.com

    Users can put their face on a hula dancer and send to a

    friend or post to their MySpace page.

    www.tradervicslv.com

    The main Trader Vics Las Vegas site was created to

    reflect the subsidiary Vic is Coming site.

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    12 Jacob Tyler is a Full Ser vice Brand Communication Agency.

    TERRANEA RESORT

    Located in Rancho Palos Verdes, California, Terranea Resort occupies over100 acres overlooking the Pacific Ocean. By developing the property around

    four connections (Sea, Nature, History, and Architecture), Terranea has created

    a truly unique and lavish experience.

    Jacob Tyler Creative Group was contracted to help the developer brand the

    resort. We have worked closely with key management to make sure our

    solutions not only enhance their vision, but address sustainability - all while

    maintaining a high-end and luxurious product.

    Our team has developed a full color palette for the resort, fine-tuned an existing

    logo, developed branding guidelines and developed stationery and collateral

    packages for the resort. Additionally we created all identity and marketing

    materials for the resort including in-room collateral, spa identity, golf course

    branding, and resort advertising.

    BRAND STUDY TRAVEL & LEISURE

    CLIENT

    OVERVIEW

    CHALLENGE

    SOLUTION

    Key Materials:

    Logo / Branding

    Stationery

    Sales Collateral

    In Room Collateral

    Room Key Package

    Resort Maps

    Spa Packaging

    Spa & Golf Identity

    Posters

    Special Event Invite

    Packages

    2009 American Graphic Design Award Winner Overall Branding

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    13Call us at 619.573.1061 or visit www.jacobtyler.com

    2009 Creativity 39 Silver Award Winner

    2009 Creativity 39 Gold Award Winner

    2009 American Graphic Design Award Winner

    2009 American Graphic Design Award WinnerTerranea Resort Overall Branding

    Guests at Terranea Resort now receive In-Room collateral

    including notepads, stationery, envelopes and business cards.

    Terranea Resort Hotel Key Packet

    Guests at Terranea Resort now receive a

    stand-alone room key package including both

    keycards and a resort map enclosed in the sleeve.

    Terranea Resort Hotel Room Directory

    Included in the In-Room collateral

    is the Compendium, which lists the

    many services and amenities the

    resort offers.

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    14 Jacob Tyler is a Full Ser vice Brand Communication Agency.

    BRAND STUDY HEALTHCARE & LIFE SCIENCES

    OSSUR

    Ossur is in the business of improving peoples mobility. As a global provider inthe non-invasive orthopedics industry, Ossur delivers advanced and innova-

    tive technologies in the fields of prosthetics, braces, supports and compres-

    sion therapy.

    Jacob Tyler Creative Group was enlisted to enhance their online presence and

    refresh their American prosthetic print collateral.

    Inspirational messaging, clean grids, detailed product illustrations and

    high-end photography resulted in informative and impactful print collateral.

    Top-notch printing techniques and varnishes complemented the designs and

    communicated on both a professional and emotional level.

    After analyzing the current site and creating a comprehensive site map, JTCGwas able to reduce the page count by 75%, simplifying site navigation and

    improving usability. Working with Ossurs team to integrate the site into their

    existing content management system, JTCG created a comprehensive style

    guide to be used for both their main and e-commerce sites.

    CLIENT

    OVERVIEW

    CHALLENGE

    SOLUTION

    Key Materials:

    CIY Brochure

    Liner Brochure

    Knee Brochure

    Posters

    Package Inserts

    Ad Campaign

    Sell Sheets

    Foot Direct Mailer

    Global Website

    2009 Creativity 39 Honorable Mention

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    15Call us at 619.573.1061 or visit www.jacobtyler.com

    Users can find specific prosthetic products and stories to relate to. Thumbnail images quickly allow users to navigate to specific products.

    The Ossur global site utilizes lifestyle images and limits

    the amount of features in order to direct users properly.

    www.ossur.com

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    16 Jacob Tyler is a Full Ser vice Brand Communication Agency.

    LAMKIN GRIPS

    Lamkin has been in the business of making golf grips for over 85 years.Over the course of three generations, Lamkin continues to create the most

    advanced grips on the market.

    Jacob Tyler Creative Group was tasked to modernize the companys advertising

    campaign, print collateral and website with the launch of the new 2010 grips.

    Jacob Tyler developed a new voice for Lamkins 2010 Ad campaign and based

    it on the classic golfing movie, Caddyshack. The ads made a smart correlation

    to Lamkins new golf grips and famous lines from the movie. The end result

    was a funny, and memorable campaign that generated buzz among the golfing

    community. These were also converted to animated online ads.

    In addition, JTCG redesigned their site and built it in a CMS platform withe-commerce components. Now Lamkin can sell direct to the customer.

    CLIENT

    OVERVIEW

    CHALLENGE

    SOLUTION

    Key Materials:

    Ad Campaign

    Copywriting

    Catalog

    Eblast

    Brochure

    Web Ads

    CMS Website

    Ecommerce

    Photoshoot

    BRAND STUDY CONSUMER GOODS/RETAIL

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    17Call us at 619.573.1061 or visit www.jacobtyler.com

    A flash driven menu was accompanied with the typical side

    navigation. This redundancy helps drive traffic into the site.

    The product page features a flash tool that zooms into the grip for

    detailed surface patterns and textures.

    The 2010 Lamkin Grips ad campaign focused on giving this family owned

    business a strong voice that would resonate within the golf community.

    www.lamkingrips.com2010 Creativity 40 Silver Award Winner

    2010 Hermes Platinum Award

    2010 Hermes Creative Honorable Mention

    L kin_3 N_ d _v _ ol eek.indd 1 1 11: :33L kin_ inderell tory_v _ ol eek.indd 1 1 5 1 3:1 : 1

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    18 Jacob Tyler is a Full Ser vice Brand Communication Agency.

    BRAND STUDY HEALTH & BEAUT Y

    CLIENT

    OVERVIEW

    CHALLENGE

    SOLUTION

    Key Materials:

    Logo / Branding

    Stationery

    Website

    eBlast system

    eCommerce

    Collateral Materials

    Media Kit

    Newsletters

    Marketing Strategy

    Web Banners

    Merchandise

    STROLLER STRIDES

    When founder Lisa Druxman first approached us, Stroller Strides was justa concept for a start-up company. Beginning in 2001, our team helped get

    Stroller Strides off the ground, and within just a few years, the company had

    become a national phenomenon.

    Starting from the ground up, we focused on creating a unique identity that

    targeted their core market. By developing a variety of materials from printed

    collateral to a custom website, we were able to help build a strong and

    unified brand.

    Today, Stroller Strides has over 300 franchisees and over 1,200 locations

    nationwide, and our continued work with them contributes to the companys

    ability to maintain its top position in the market.

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    19Call us at 619.573.1061 or visit www.jacobtyler.com

    Stroller Strides utilizes news and press to spread awareness

    of their programs and their franchise opportunities.

    Logos created for the companys pre and postnatal programs.

    Merchandise including apparel line.

    Users can purchase an array of useful mommy items online.

    www.strollerstrides.com

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    20 Jacob Tyler is a Full Ser vice Brand Communication Agency.

    WEBSITES

    VITALYTEwww.vitalyte.com

    2008 Creativity 39 Silver Winner

    COLLEGE MAGAZINEwww.collegemagazine.com

    2009 Creativity 40 Honorable Mention Winner

    THE SPORTING CLUBwww.thesportingclub.com

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    21Call us at 619.573.1061 or visit www.jacobtyler.com

    2009 Creativity 40 Gold Award Winner

    NIDA HIV: LEARN THE LINKhiv.drugabuse.gov

    HUBBS-SEAWORLDwww.hswri.org

    LACTAGENwww.lactagen.com

    2008 Creativity 39 Silver Award Winner

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    22 Jacob Tyler is a Full Ser vice Brand Communication Agency.

    ANNUAL REPORTS & CATALOGS

    HUBBS-SEAWORLD RESEARCH INSTITUTEAnnual Report

    SCANTRON CORPORATIONCatalog

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    23Call us at 619.573.1061 or visit www.jacobtyler.com

    UNITED THROUGH READINGAnnual Report

    CAPITAL BANKAnnual Report

    THE V FOUNDATIONAnnual Report

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    24 Jacob Tyler is a Full Ser vice Brand Communication Agency.

    RESTOREYour Rhythm

    June 2009Tel310.802.7433

    WWW.TERRANEA.COM

    VISIT OUR WEBSITE AT WWW.THESPORTINGCLUB.COM FOR CURRENT ENTICEMENTS.8930 University Center Lane At the Aventine San Diego, CA 92122

    The Club 858.552.8000 The Spa 858.713.1866

    RESOLVE TO BE YOUR BEST THIS YEAR.AT SAN DIEGOS ULTIMATE FITNESS CLUB ANDSPA.

    MENTION THIS AD FOR A COMPLIMENTARY WORKOUT AND SPECIALDISCOUNTED JOINING RATE. PLUS, JOIN AND RECEIVE A MEMBER

    JOINING PACKAGE WORTH OVER $400.

    S I M P L Y

    i

    PRINT ADVERTISING

    XTERRA WETSUITSNational print ad campaign

    THE SPA AT TERRANE APrint ad

    THE SPORTING CLUBPrint ad

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    25Call us at 619.573.1061 or visit www.jacobtyler.com

    My EQ is...

    US +1 703.564.3400 UK/Europe +44 (0) 1279 874164 www.lucidiom.com [email protected]

    personalized gifts for my mom.

    Lucidiom EQ letsme create a flip bookina few

    minutesthatmy local store canprint, assemble andhave

    ready forme inan hour. Imade a few booksofmy kidsfor

    my momshe carries them everywhere!

    i i li i i il i . il i i

    ,

    Whats your EQ?Visit www.lucidiom.com/myEQ

    to learn your EQ.

    My EQ is...

    US +1 703.564.3400 UK/Europe +44 (0) 1279 874164 www.lucidiom.com [email protected]

    Visit us at PMA Booth #P130

    200 views of Machu Picchu.

    Whats your EQ?Visit www.lucidiom.com/myEQ

    to learn your EQ.

    Lucidiom EQ made iteasy forme to order

    prints, calendarsandeven a photo book ofmy tripto

    MachuPicchu. Everything wasdone atthe store and

    Ihad itback to show offto my friendsthe same day.

    I had no idea it could be this easy!

    Outta nowhere comes the most optimized,

    multi-functional grip ever conceived. It can be

    played anywhere, in any playing condition.

    The N-DURs exclusive dual surface pattern,

    with revolutionary 3GEN synthetic rubber,

    combines an elevated level of tackiness

    with exceptional traction for a distinctively

    comfortable all-weather grip. Ohhh, we got

    all of that one!

    CINDERELLA STORY

    Wanna make sure your next shot is in the hole?

    Visit our new website at www.lamkingrips.com

    US +1 703.564.3400 UK/Europe +44 (0) 1279 874164 www.lucidiom.com [email protected]

    Lucidiom EQ makesiteasy to create a photo bookofour summeradventures. Ican choose betweenhard orsoft

    coversand from a variety ofsizes. Whetheritsa picnic atthe

    park, orour tripto the beach, photo bookslet me enjoy

    summer moments like these forever.

    Whats your EQ?Visit www.lucidiom.com/myEQ

    to learn your EQ.

    My EQ is...

    capturing summer fun forever.

    LAMKIN GRIPSAd campaign of a series of 3 placed in various

    golf industry magazines.

    LUCIDIOMPrint ads created and placed in PMA, PTN, Picture Business and Scrapbook Retailer.

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    26 Jacob Tyler is a Full Ser vice Brand Communication Agency.

    PRINT COLLATERAL

    MONDRIAN YACHT CHARTE RSInformation brochure

    RTP FEDERAL CREDIT UNIONNew member brochure packet

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    27Call us at 619.573.1061 or visit www.jacobtyler.com

    FOUR SEASON S RESORT PU NTA MITARebranding; resort, restaurant & spa logos; menu design, direct mail, collateral

    TERRANEA RESORTMeeting and events brochure with inserts

    FOUR SEASON S RESORT PU NTA MITABahia restaurant identity & menu design

    HONDA NORTH AMERICAEmployee training workbook

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    28 Jacob Tyler is a Full Ser vice Brand Communication Agency.

    TRADESHOW BOOTHS

    STAR PROT OTYPETrade Show Booth

    MEPSTrade Show Booth

    www.star-prototype-china.com

    Best of the West in China

    Injection Molded Parts

    (Rapid P20 Steel Tool)

    CNC Machined Prototype

    (Show Quality CNC Model)

    Silicone Rubber Mold

    (RTV Urethanes)

    Offering western

    clients reliable,

    high-quality

    rapid prototyping

    & manufacturing

    in China.

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    29Call us at 619.573.1061 or visit www.jacobtyler.com

    For exceptional design and materials, to

    extraordinary packaging and production,

    Solus is the place where truly great

    manufacturing solutions come from.

    Accelerating Production Through Innovation.

    Packaging Beverage Materials Handling

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    SOLUSTrade Show environment

    LUCIDIOM40 x 40 Trade Show Booth developed for Photokina in Cologne, Germany.

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    30 Jacob Tyler is a Full Ser vice Brand Communication Agency.

    OUTDOOR, PACKAGING & POINT OF PURCHASE

    BE BEVERLY HILLSHaircare line and branding

    THE SPA AT TERRANE ABath products for The Spa at Terranea

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    31Call us at 619.573.1061 or visit www.jacobtyler.com

    AVENTINEPromotional posters for various businesses at The Aventine in La Jolla, CA

    LUCIDIOMIn-store banners and kiosk design

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    32 Jacob Tyler is a Full Ser vice Brand Communication Agency.

    LES KOLLEGIAN CEO / CHIEF CREATIVE OFFICER

    For Les, good design is more than a profession; its a passion. He holds a Masters in

    Communications Design from the University of Baltimore and has more than 18 years

    of experience designing marketing campaigns. His forward-thinking visions for digital

    design and technology have provided the creative direction for other interactive media

    agencies and enabled Les to start his own firm, Jacob Tyler, named after his son.

    His clients have ranged from start-up companies to Fortune 500 firms, including

    America Online, Intel, Gateway, Qualcomm, Active.com, Fox Television, Trader Vicsand Chilis Restaurants and The American Fertility Association. He currently serves

    as the Communications Chair on the AIGA Board of Directors in San Diego.

    TRACY BENELLIEXECUTIVE VICE PRESIDENT, STRATEGIC COMMUNICATIONS

    Tracy Benelli believes passionately in helping executives and their teams discover their

    vision and articulate their story. A highly respected and sought after communications

    strategist who has more than 20 years of experience in brand reputation management for

    companies ranging from Fortune 10 corporations to entrepreneurial startups, Tracy ledglobal reputation and brand strategies for Intuit, Pathway Genomics, HP, and Proflowers.

    com. She has worked with Scripps Health, The Hartford and MoneyStrands to define

    a vision and point-of-view for their businesses. She has led turn-around efforts, cultural

    change initiatives, executive transition strategies, and new product introductions for

    consumer technology, business technology, and healthcare organizations. Tracy started

    by studying the effect of the media on public perception at UC San Diego as an under-

    graduate, and then broadened her understanding of communications and leadership

    excellence by earning a Master of Divinity at Azusa Pacific University.

    CHARLES VAN VECHTEN PRESIDENT / CHIEF CREATIVE OFFICER

    Charlie has learned from seventeen years of owning a business that his success is

    measured only by his clients success. Charlie thrives on partnerships with clients built

    through careful listening, individualized service and great design. A native San Diegan,

    he earned a Bachelor of Arts from the University of San Diego and earned a post-graduate

    degree in graphic design and advertising.

    Charlie has been active both in the San Diego business and graphic arts communities.

    He is the immediate past president of AIGA San Diego, the professional association

    for graphic designers. Twice Charlie received the San Diego Performing Arts Leagues

    Star Award for his dedication to advancing the arts in San Diego. In 2005 the San Diego

    Metropolitan Magazine honored Charlie with a 40 under Forty award for young business

    leaders who have made a positive impact through their work.

    ROBERT BLO DGETTEXECUTIVE VICE PRESIDENT, BUSINESS DEVELOPMENT & CLIENT SERVICES

    Robert Blodgett is a highly-energized and focused communications leader with extensive

    managerial and entrepreneurial experience championing substantial brand and product

    recognition for organizations ranging from small, private businesses to large public and

    private companies. He possesses a proven track record for the ability to initiate creative

    marketing and communications programs delivering immediate and long-term results.

    Blodgett is grounded by his 18 years in the marketing, investor relations and public

    relations fields, in both corporate and agency environments. He has managed numerous

    national branding campaigns for companies of all sizes and descriptions including

    PayCycle, Pathway Genomics, State Farm Insurance, The Hartford and Intuit Inc.

    Robert is a graduate of the University of San Diego with a major in Business and minor

    in Communications. He also earned the esteemed Accredited in Public Relations (APR)

    designation awarded by the Public Relations Society of America.

    Its clich to say that our people make the difference except when its absolutely

    true. At Jacob Tyler, you are not just going to find a creative staff you will discover

    men and women who know their business inside and out, and use that knowledgeto help take your business where you want it to go.

    MEET THE TEAM

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    34 Jacob Tyler is a Full Ser vice Brand Communication Agency.

    2010 Creativity 40 Gold Award Winner(Hubbs - Sea World Website)

    2010 Creativity 40 Silver Award Winner(Lamkin Golf Grips Website)

    2010 Creativity 40 Honorable Mention(Jacob Tyler Holiday Promotion)

    2010 Creativity 40 Honorable Mention(Duchateau Floors)

    2010 Creativity 40 Honorable Mention(Bonfire Health)

    2010 Creativity 40 Honorable Mention(Jet Bed)

    2010 Creativity 40 Honorable Mention(The Sporting Club)

    2010 Hermes Creative Platinum Award(Lamkin Grips Website)

    2010 Hermes Creative Platinum Award(The Links at Terranea Logo)

    2010 Hermes Creative Gold Award(Jacob Tyler Holiday Promotion Website)

    2010 Hermes Creative Gold Award(Hubbs - Sea World Website)

    2010 Hermes Creative Honorable Mention(Lamkin Grips - Copywriting Ad Campaign)

    2010 HOW Design Award of Merit(Peace Love & Open Bar Holiday Packaging)

    2009 Creativity 39 Gold Award Winner(AIGA San Diego Membership Brochure)

    2009 Creativity 39 Gold Award Winner(The Links at Terranea Golf Course Logo )

    2009 Creativity 39 Gold Award Winner(Terranea Resort: Hotel Key Packet )

    CREATIVITY 39

    CREATIVITY 38

    LOGOLOUNGE

    VOLUME 2

    BIG B OOK

    OF LOGOS 5

    LOGOLOUNGE

    VOLUME 1

    GLOBAL COR PORATE

    IDENTITY 3

    THE BIG B OOK

    OF LAYOUTS

    MARKET SMART

    AWARDS & PUBLIC ATIONS

    2009 Creativity 39 Silver Award Winner(Terranea Resort: Hotel Room Directory )

    2009 Creativity 39 Silver Award Winner(College Magazine Website )

    2009 Creativity 39 Honorable Mention(OSSUR: Liner Brochure, Flex-Foot Mailer, C.I.Y. Brochure )

    2009 Creativity 39 Honorable Mention(Peace Love & Open Bar Holiday Packaging )

    2009 American Graphic Design Award Winner(Terranea Resort Overall Branding)

    2009 American Graphic Design Award Winner(The Links at Terranea Golf Course Logo)

    2009 American Graphic Design Award Winner(The Spa at Terranea Logo)

    2009 American Graphic Design Award Winner(Terranea Resort Key Packet)

    2009 American Graphic Design Award Winner(American Honda Sales Promotion)

    2009 Hermes Creative Award Winner(Peace Love & Open Bar Holiday Packaging)

    2008 Addy Gold Award Winner(Trader Vics Las Vegas Website)

    2008 Addy Bronze Award Winner(Trader Vics Las Vegas Menu System)

    2008 Addy Bronze Award Winner(Trader Vics Las Vegas Overall Campaign)

    2008 Creativity 38 Platinum Award Winner(Trader Vics Las Vegas Menu System)

    2008 Addy Bronze Award Winner(NIDA HIV: Learn the Link Campaign)

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