Web Culture

7/29/2019 Web Culture

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Understanding & ManagingCorporate Culture

BA 152


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Characteristics of Organizations

Environment

CulturesPeople

SystemsTechnologiesStructures

StrategiesGoals


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What is Corporate Culture?

An organizations and/or work units

Personality;

Set of shared assumptions about the waythings are done; and/or

Shared values, norms, and beliefs about

the ways things are done.


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Performance implications?

Organizational guidance systems?

Nature of cultures at Enron, Arthur Andersen,Tyco, HealthSouth,?

Impact of differences on mergers and/or

acquisitions?

Corporate Culture:Why should we be concerned?


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General Culture

Work Unit Cultures Work Unit Cultures


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Corporate Culture:What should we examine?

1. Visible events, actions, and/or

behaviors

2. Rules, language, symbols, and/orthings

3. Public norms/justification for the above

4. Hidden values/assumptions for theabove


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Corporate Culture:Where does it come from?

The organizations founder

A strong leader

Reactions to a crisis

Strategic decisions


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Corporate CultureWhat are the components?

Cultures Content1. Assumptions about what is important

2. The ordering of those assumptions


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Cultures Content: KFBS

Achievement

Responsibility

Family-like

Friendliness

Team work

Support

Family-like

Team work

Support

Friendliness

Friendliness

Achievement


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Corporate CultureWhat are the components?

Cultures Strength

1. Number of shared assumptions

2. How many employees share theseassumptions?

3. How many employees share theordering of these assumptions?

Cultures Content

1. Assumptions about what is important

2. The ordering of those assumptions


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Many

Many

Many

Some

Some

# of shared

assumptions

# of employeessharing orderingof assumptions

# of employeessharing theseassumptions

Few

Few

Cultures Strength

CharacteristicsWeak

CultureModerateCulture

StrongCulture

Few Some


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Corporate CultureWhy is it important?

Impact on behavior and control?

Greater predictability of behavior

Provides control in the absence of controls Impact on performance?

Is it better to have a strong culture or a

weak culture?


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Culture and Performance

STRATEGY

STRUCTURE

PERFORMANCE

ENVIRONMENT


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Environment, Strategy,

and Culture

Needs of the EnvironmentFlexibility Stability

Strate

gic

Focus

External

Internal

MissionCulture

Clan

CultureBureaucratic

Culture

Adaptability/Entrepreneurial

Culture


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Changing Your CultureHow should you start?

TOP DOWN?

BOTTOM UP?


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Leadership and Culture

. . . the only thing of real importancethat leaders do is to create and

manage culture, and the unique talentof leaders is their ability to work with

culture. (italics in the original)

(From Edgar Schein, OrganizationalCulture and Leadership, 1997)


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Maintaining/Changing

a Corporate Culture

1. Hiring/socializing new employees

2. (Re)moving current employees

3. Communicating cultural values

4. Modeling appropriate behavior

5. Rewarding appropriate behavior


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Managing a Corporate

Culture

1. Culture is not a simple concept.

2. Cultures influence is pervasive.

3. Manipulating culture is not any easy

task.

4. There is no one best (permanent)culture for an organization.


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Next Time

Implementing Change at National

Industrial Products

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