7/30/2019 Web Copy That Sells (Content Marketing and Optin Offers)

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All you needto know about

Content

Marketing and

Optin Offers

HOW TO WRITE WEBCOPY 

THAT SELLS (PART 3)

Bianca-Marieta BudauFreelance Copywriter

www.biancamarieta.com

What do you do AFTER people visit your website

and read your webcopy?

7/30/2019 Web Copy That Sells (Content Marketing and Optin Offers)

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What do YOU do AFTER peoplevisit your website and read

your webcopy?

Bianca-Marieta BudauFreelance Copywriter

www.biancamarieta.com

7/30/2019 Web Copy That Sells (Content Marketing and Optin Offers)

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CONTENT MARKETING

Bianca-Marieta BudauFreelance Copywriter

www.biancamarieta.com

People read content in different formats.

7/30/2019 Web Copy That Sells (Content Marketing and Optin Offers)

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People read content in different formats. Some people like to read, others prefer to listen, while most

want to watch.

CONTENT MARKETING

Bianca-Marieta BudauFreelance Copywriter

www.biancamarieta.com

7/30/2019 Web Copy That Sells (Content Marketing and Optin Offers)

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7/30/2019 Web Copy That Sells (Content Marketing and Optin Offers)

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This is known as “Content Syndication”  

SHARING YOUR CONTENT ONLINE

Bianca-Marieta BudauFreelance Copywriter

www.biancamarieta.com

7/30/2019 Web Copy That Sells (Content Marketing and Optin Offers)

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This is known as “Content Syndication”  

 You can share your content on:

SHARING YOUR CONTENT ONLINE

Bianca-Marieta BudauFreelance Copywriter

www.biancamarieta.com

7/30/2019 Web Copy That Sells (Content Marketing and Optin Offers)

http://slidepdf.com/reader/full/web-copy-that-sells-content-marketing-and-optin-offers 8/22

This is known as “Content Syndication”  

 You can share your content on:

Social Media: Facebook, Twitter, LinkedIn, Pinterest, Google Plus

SHARING YOUR CONTENT ONLINE

Bianca-Marieta BudauFreelance Copywriter

www.biancamarieta.com

7/30/2019 Web Copy That Sells (Content Marketing and Optin Offers)

http://slidepdf.com/reader/full/web-copy-that-sells-content-marketing-and-optin-offers 9/22

This is known as “Content Syndication”  

 You can share your content on:

Social Media: Facebook, Twitter, LinkedIn, Pinterest, Google Plus

 YouTube, Vimeo, Viddler, Metacafe, Vine (a 7 seconds CTA can work

wonders in brining people on your website)

SHARING YOUR CONTENT ONLINE

Bianca-Marieta BudauFreelance Copywriter

www.biancamarieta.com

7/30/2019 Web Copy That Sells (Content Marketing and Optin Offers)

http://slidepdf.com/reader/full/web-copy-that-sells-content-marketing-and-optin-offers 10/22

This is known as “Content Syndication”  

 You can share your content on:

Social Media: Facebook, Twitter, LinkedIn, Pinterest, Google Plus

 YouTube, Vimeo, Viddler, Metacafe, Vine (a 7 seconds CTA can work

wonders in brining people on your website)

Scribd, Docstoc, Digg, Academia.edu, Tumblr

SHARING YOUR CONTENT ONLINE

Bianca-Marieta BudauFreelance Copywriter

www.biancamarieta.com

7/30/2019 Web Copy That Sells (Content Marketing and Optin Offers)

http://slidepdf.com/reader/full/web-copy-that-sells-content-marketing-and-optin-offers 11/22

This is known as “Content Syndication”  

 You can share your content on:

Social Media: Facebook, Twitter, LinkedIn, Pinterest, Google Plus

 YouTube, Vimeo, Viddler, Metacafe, Vine (a 7 seconds CTA can work

wonders in brining people on your website)

Scribd, Docstoc, Digg, Academia.edu, Tumblr

iTunes, SoundCloud

SHARING YOUR CONTENT ONLINE

Bianca-Marieta BudauFreelance Copywriter

www.biancamarieta.com

7/30/2019 Web Copy That Sells (Content Marketing and Optin Offers)

http://slidepdf.com/reader/full/web-copy-that-sells-content-marketing-and-optin-offers 12/22

Normally, an Optin Offer is put on a website’s homepage.  

OPTIN OFFERS

Bianca-Marieta BudauFreelance Copywriter

www.biancamarieta.com

7/30/2019 Web Copy That Sells (Content Marketing and Optin Offers)

http://slidepdf.com/reader/full/web-copy-that-sells-content-marketing-and-optin-offers 13/22

Normally, an Optin Offer is put on a website’s homepage .

When it is placed on a dedicated page we call it a Landing

Page.

OPTIN OFFERS

Bianca-Marieta BudauFreelance Copywriter

www.biancamarieta.com

7/30/2019 Web Copy That Sells (Content Marketing and Optin Offers)

http://slidepdf.com/reader/full/web-copy-that-sells-content-marketing-and-optin-offers 14/22

Normally, an Optin Offer is put on a website’s homepage .

When it is placed on a dedicated page we call it a Landing

Page.

It works as a sor t of trade: a visitor gets something valuable

in exchange for their name and email address.

OPTIN OFFERS

Bianca-Marieta BudauFreelance Copywriter

www.biancamarieta.com

7/30/2019 Web Copy That Sells (Content Marketing and Optin Offers)

http://slidepdf.com/reader/full/web-copy-that-sells-content-marketing-and-optin-offers 15/22

Normally, an Optin Offer is put on a website’s homepage .

When it is placed on a dedicated page we call it a Landing

Page.

It works as a sor t of trade: a visitor gets something valuable

in exchange for their name and email address.

The contribution of a good copywriter is VITAL for optin of fers

which CONVERT.

OPTIN OFFERS

Bianca-Marieta BudauFreelance Copywriter

www.biancamarieta.com

7/30/2019 Web Copy That Sells (Content Marketing and Optin Offers)

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OPTIN PAGE EXAMPLES

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OPTIN PAGE EXAMPLES

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OPTIN PAGE EXAMPLES

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OPTIN PAGE EXAMPLES

7/30/2019 Web Copy That Sells (Content Marketing and Optin Offers)

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OPTIN PAGE EXAMPLES

7/30/2019 Web Copy That Sells (Content Marketing and Optin Offers)

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Download your FREE template for homepage optin offers . 

FREE OPTIN TEMPLATE!

7/30/2019 Web Copy That Sells (Content Marketing and Optin Offers)

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HI, GORGEOUS!

Do you plan on using this strategy in your online marketing?

Let me know how it works! I would love to hear your opinion!

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Send me a message on Google Plus  and it’s done!

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