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Web 2.0 Implementation:Let’s Be Social
Jill Hurst-WahlHurst Associates, Ltd.
June 6, 2007
Copyright © 2007, Hurst Associates, Ltd. All rights reserved.
Hurst Associates, Ltd.
A new era is dawning, characterized by participation rather [than] the command-and-control model so intrinsic to the institutions that dominated the 20th century… “Participation” is now the major word. Ode, May 2007, p. 35
Looking at SLA 2007 through Web 2.0
The official wikiThe official web site
The official blog The army of other bloggers
The pics in FlickrTechnorati tags
Informed, enthused participants
SLA 2007
High participation
More knowledge/accuracy
Mass ownershipOther Web 2.0 tools
Hurst Associates, Ltd.
High Participation
• Whether is for users or for staff• Trial products / ideas
– Low hanging fruit• Remember to educate & train• Use what draws participation• No participation, no benefit• High participation, high benefit
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Mass Ownership
• Use Web 2.0 is not a solo activity• Web 2.0 = social (learn & use)• Library staff must buy-in and be
“owners”• Owners also must use
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Increased Knowledge & Accuracy
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A Few Users/Uses to Check Out
• Micro-blogging – CPL & Twitter• Blogging – S.E. Steuben Cty. Library• IM – SJCPL & SUNY Morrisville• Networking sites – Ning & L2• Collaboration/CMS tools – Google,
Zoho• RSS – Walker Art Center (blogs,
calendar, podcasts)
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10 Tools That Will Influence 2008 U.S. Elections
• YouTube • Second Life • MySpace • Facebook • Wikipedia • Ning • Twitter • Mozes • NowPublic • MyBlogLog
From Bivings Report & David All Group
Hurst Associates, Ltd.
Jill [email protected]
AIM: jillNYS / Skype: jill.hurst.wahlwww.HurstAssociates.com www.Digitization101.com
Presentation at www.HurstAssociates.com/ppt/sla2007.ppt