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Web 2.0 Implementation: Let’s Be Social Jill Hurst-Wahl Hurst Associates, Ltd. June 6, 2007 Copyright © 2007, Hurst Associates, Ltd. All rights reserved.

Web 2.0 Implementation: Let’s Be Social Jill Hurst-Wahl Hurst Associates, Ltd. June 6, 2007 Copyright © 2007, Hurst Associates, Ltd. All rights reserved

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Page 1: Web 2.0 Implementation: Let’s Be Social Jill Hurst-Wahl Hurst Associates, Ltd. June 6, 2007 Copyright © 2007, Hurst Associates, Ltd. All rights reserved

Web 2.0 Implementation:Let’s Be Social

Jill Hurst-WahlHurst Associates, Ltd.

June 6, 2007

Copyright © 2007, Hurst Associates, Ltd. All rights reserved.

Page 2: Web 2.0 Implementation: Let’s Be Social Jill Hurst-Wahl Hurst Associates, Ltd. June 6, 2007 Copyright © 2007, Hurst Associates, Ltd. All rights reserved

Hurst Associates, Ltd.

A new era is dawning, characterized by participation rather [than] the command-and-control model so intrinsic to the institutions that dominated the 20th century… “Participation” is now the major word. Ode, May 2007, p. 35

Page 3: Web 2.0 Implementation: Let’s Be Social Jill Hurst-Wahl Hurst Associates, Ltd. June 6, 2007 Copyright © 2007, Hurst Associates, Ltd. All rights reserved

Looking at SLA 2007 through Web 2.0

Page 4: Web 2.0 Implementation: Let’s Be Social Jill Hurst-Wahl Hurst Associates, Ltd. June 6, 2007 Copyright © 2007, Hurst Associates, Ltd. All rights reserved

The official wikiThe official web site

The official blog The army of other bloggers

The pics in FlickrTechnorati tags

Informed, enthused participants

SLA 2007

High participation

More knowledge/accuracy

Mass ownershipOther Web 2.0 tools

Page 5: Web 2.0 Implementation: Let’s Be Social Jill Hurst-Wahl Hurst Associates, Ltd. June 6, 2007 Copyright © 2007, Hurst Associates, Ltd. All rights reserved

Hurst Associates, Ltd.

High Participation

• Whether is for users or for staff• Trial products / ideas

– Low hanging fruit• Remember to educate & train• Use what draws participation• No participation, no benefit• High participation, high benefit

Page 6: Web 2.0 Implementation: Let’s Be Social Jill Hurst-Wahl Hurst Associates, Ltd. June 6, 2007 Copyright © 2007, Hurst Associates, Ltd. All rights reserved

Hurst Associates, Ltd.

Mass Ownership

• Use Web 2.0 is not a solo activity• Web 2.0 = social (learn & use)• Library staff must buy-in and be

“owners”• Owners also must use

Page 7: Web 2.0 Implementation: Let’s Be Social Jill Hurst-Wahl Hurst Associates, Ltd. June 6, 2007 Copyright © 2007, Hurst Associates, Ltd. All rights reserved

Hurst Associates, Ltd.

Increased Knowledge & Accuracy

Page 8: Web 2.0 Implementation: Let’s Be Social Jill Hurst-Wahl Hurst Associates, Ltd. June 6, 2007 Copyright © 2007, Hurst Associates, Ltd. All rights reserved

Hurst Associates, Ltd.

A Few Users/Uses to Check Out

• Micro-blogging – CPL & Twitter• Blogging – S.E. Steuben Cty. Library• IM – SJCPL & SUNY Morrisville• Networking sites – Ning & L2• Collaboration/CMS tools – Google,

Zoho• RSS – Walker Art Center (blogs,

calendar, podcasts)

Page 9: Web 2.0 Implementation: Let’s Be Social Jill Hurst-Wahl Hurst Associates, Ltd. June 6, 2007 Copyright © 2007, Hurst Associates, Ltd. All rights reserved
Page 10: Web 2.0 Implementation: Let’s Be Social Jill Hurst-Wahl Hurst Associates, Ltd. June 6, 2007 Copyright © 2007, Hurst Associates, Ltd. All rights reserved
Page 11: Web 2.0 Implementation: Let’s Be Social Jill Hurst-Wahl Hurst Associates, Ltd. June 6, 2007 Copyright © 2007, Hurst Associates, Ltd. All rights reserved
Page 12: Web 2.0 Implementation: Let’s Be Social Jill Hurst-Wahl Hurst Associates, Ltd. June 6, 2007 Copyright © 2007, Hurst Associates, Ltd. All rights reserved
Page 13: Web 2.0 Implementation: Let’s Be Social Jill Hurst-Wahl Hurst Associates, Ltd. June 6, 2007 Copyright © 2007, Hurst Associates, Ltd. All rights reserved
Page 14: Web 2.0 Implementation: Let’s Be Social Jill Hurst-Wahl Hurst Associates, Ltd. June 6, 2007 Copyright © 2007, Hurst Associates, Ltd. All rights reserved
Page 15: Web 2.0 Implementation: Let’s Be Social Jill Hurst-Wahl Hurst Associates, Ltd. June 6, 2007 Copyright © 2007, Hurst Associates, Ltd. All rights reserved
Page 16: Web 2.0 Implementation: Let’s Be Social Jill Hurst-Wahl Hurst Associates, Ltd. June 6, 2007 Copyright © 2007, Hurst Associates, Ltd. All rights reserved

Hurst Associates, Ltd.

10 Tools That Will Influence 2008 U.S. Elections

• YouTube • Second Life • MySpace • Facebook • Wikipedia • Ning • Twitter • Mozes • NowPublic • MyBlogLog

From Bivings Report & David All Group

Page 17: Web 2.0 Implementation: Let’s Be Social Jill Hurst-Wahl Hurst Associates, Ltd. June 6, 2007 Copyright © 2007, Hurst Associates, Ltd. All rights reserved

Hurst Associates, Ltd.

Jill [email protected]

AIM: jillNYS / Skype: jill.hurst.wahlwww.HurstAssociates.com www.Digitization101.com

Presentation at www.HurstAssociates.com/ppt/sla2007.ppt