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Brian Saber | © Copyright 2020
we’ll start shortly
Determine the Ask Amount
Brian Saber | © Copyright 2020
we’ll start shortlyhousekeeping • if you don’t see your
control panel, click on the orange arrow to expand the box.
• if you’re having audio issues, toggle to “phone call” to get a number to call in on. This usually clears things up.
Brian Saber | © Copyright 2020
we’ll start shortlyhousekeeping
• you’ll get a link to the recording, as well as a PDF of the slides (within 24 hours)
• the recording will be in MP4 (video) and MP3 (audio) formats
Brian Saber | © Copyright 2020
Responding to Resistance to Meeting
Brian Saber | © Copyright 2020
Brian Saber | © Copyright 2020
president,asking matters
Brian Saber
presented by
Brian Saber | © Copyright 2020
how to respond
Responding to "No"
in person video chat phone call
email text
Brian Saber | © Copyright 2020
why would the prospect meet?
Responding to "No"
Brian Saber | © Copyright 2020
how to respond
Responding to "No"
we all negotiate throughout our lives
Brian Saber | © Copyright 2020
fact based goal oriented
strategic competitive
driven
asking stylesbig picture high energy creative quick engaging
feelings oriented attentive caring thoughtful selfless
detailed thorough
methodical responsible
observant
Responding to "No"
Brian Saber | © Copyright 2020
your mindset
Responding to "No"
be focused and strongit’s not about you - you are the messenger remember why you love your cause you are not begging it’s not about the money it’s about the relationship your donor is anxious, just as you might be no to a meeting doesn’t mean no to a gift
Brian Saber | © Copyright 2020
acknowledge and appreciate the donor’s perspective
reinforce it’s about building a relationship first and foremost
underscore the donor’s importance
three key steps
how to respond
Responding to "No"
Brian Saber | © Copyright 2020
acknowledge and appreciate the donor’s perspective
Responding to "No"
how to respond
Brian Saber | © Copyright 2020
reinforce the relationship
Responding to "No"
how to respond
Brian Saber | © Copyright 2020
underscore the donor’s importance
Responding to "No"
how to respond
Brian Saber | © Copyright 2020
“I appreciate that and it’s wonderful we can count on you.” “But this isn’t just about the gift - it’s about the relationship.” “You’re an important donor and I’d like to better understand what’s important to you and your impressions about the organization.”
there’s no need…
how to respond
Responding to "No"
Brian Saber | © Copyright 2020
“I appreciate that and it’s wonderful we can count on you.” “But this isn’t just about the gift - it’s about the relationship.” “You’re important to our organization, an in-person conversation would be so much richer and help us get to know you better. ”
we can do it over the phone
how to respond
Responding to "No"
Brian Saber | © Copyright 2020
“I appreciate that and promise to keep our meeting to 30 minutes. And I can meet you wherever it’s most convenient. Would that help? There’s no rush - we can meet whenever you have the time.”
i’m really busy
how to respond
Responding to "No"
Brian Saber | © Copyright 2020
“May I ask you why? Perhaps it’s something I can address.”
“Are you concerned about how the meeting might unfold?”
“You’re important…..”
no thank you
how to respond
Responding to "No"
Brian Saber | © Copyright 2020
“May I ask you to clarify?”
For those who give: “I’m hoping you’re just not interested in meeting, but that you’re still interested in us. Your gift is important to us.”
For those who don’t: “I’m hoping you’re just not interested in meeting, but might still be interested in contributing.”
I’m not interested
how to respond
Responding to "No"
Brian Saber | © Copyright 2020
“I appreciate that - I think we’re all getting tired of it and can’t wait to get back to in person” “But this isn’t just about the gift - it’s about the relationship -and it would be so much nicer to have that conversation. “I know for me the phone is so impersonal. I want to see your face!”
I hate video chat
how to respond
Responding to "No"
Brian Saber | © Copyright 2020
how to respondmight it be you?
Responding to "No"
Brian Saber | © Copyright 2020
is there anything we might do to change your mind?
last ditch plea
how to respond
Responding to "No"
Brian Saber | © Copyright 2020
how to respond
Responding to "No"
Brian Saber | © Copyright 2020
bonus material
bonus materials
Responding to Resistance to Meeting
Asking Matters | © Copyright 2015
Note: When trying to set up a meeting to ask for a gift you should always be clear that this in your intention. Yes, some people will decline to meet knowing that’s what you want to meet about, but that’s okay. You want to meet with people who willingly want to talk with you about their giving. There’s nothing to be gained by meeting under false pretenses and it doesn’t do the relationship any good.
“No need – I plan to give”Thank you so much. We appreciate that. It’s important to us to know our donors better and to hear from them. I’d like to talk to you about what we’re trying to accomplish this year (with this project) and ask you to consider increased support. May we try to find a time that is convenient for you?
“I gave already.”Thank you so much. Your gift and my reaching out to you must have crossed. I’d still love to meet with you to update you on our programs and to get to know you better. May we try to find a time that works for you?
“I’ve already made up my mind.”Thank you so much for caring enough to already have a gift in mind. I’d still love to meet with you to update you on our programs and to get to know you better. May we try to find a time that works for you?
“I’m busy this week”No worries. I’m scheduling meetings over the next couple of weeks and I’m sure we can find a time that’s convenient for you. Can we look at our calendars for next week and the following week?
“This is a busy time of year.”I recognize the holidays are always a mad crush. As you generally give at this time of year I’d love to find even 20 minutes when we can meet before the end of December. Do you have a small window that might work?
Responding to "No"
Brian Saber | © Copyright 2020
coming upNext office hours:
Tuesday, September 8 - Member Questions Tuesday, September 29 - TBD
Fundraising Masters: Thursday, September 17 - Tony Martignetti Mid-October - Bob Tiede
Responding to "No"
Brian Saber | © Copyright 2020
questions?
Brian Saber | © Copyright 2020
five steps of the ask
Responding to "No"
Brian Saber | © Copyright 2020Responding to "No"
Brian Saber | © Copyright 2020