Wayfinding Sans Pro

8/11/2019 Wayfinding Sans Pro

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Waynding Sans ProTHE ULTIMATE SIGNAGE TY PEFACE


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Gates A1A7 Pharmacy & First Aid

Duty-free shops

Emergency ExitAirport Lounge

Rental Cars

Departures

Passkontrolle

StationnementSTAFF ONLY!

Aankomst NO TRESPASSIN

WAITING ARE

Check-in Area

Lost & Found


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Air LoungeClub members only.


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OTFDESIGNED BY:RALF HERRMANN, SEBASTIAN NAGEL

DESTINATION: SIGNAGE FOR AIRPORTS,ROADS, PARKS, OFFICE BUILDINGS,HOSPITALS, MALLS, LIBRARIES

STYLES: 20 (2 WEIGHTS, 3 WIDTHS)

CHARACTERS PER STYLE: >800

LATIN EXTENDED, GREEK, CYRILLIC


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Birmingham

6

Snfellsjkull

Birmingham

BirminghamAmsterdam

Magdeburg 36 km

esk BudjoviceGare de lEst


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Sheffield Square Goetheplatz

Eight Mile Road

Faubourg Montmartre

Mind the Gap!

Alexanderplatz

Karlv most

Muzeum lskie

Piccadilly Circus

auf en em Raum LEXINGTON A

ORANIENSTRA

Spielwiese


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THE PUBLIC LIBRA Non Fiction Arts, Human Sciences, Business Printers & Photocopiers

Conference Room AMichelan elo Study Spaces AC Journal Archive Special Collections Wardrobe | Restrooms

Parking Level 1


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Wayfinding Sans is not just yet another signage typeface. This project is unique in many ways. Ralf Herrmann, the designer ofWayfinding Sans, started this projects with extensive field stud-ies, driving tens of thousands of miles to explore the legibilty of

road signage typeface in dozens of countries around the world. After building his own theoretic framework of relevant legibility parameters, the design process used a unique custom real-timesimulation software, which could simulate difficult reading con-ditions (distance, fog, halation, positive/negative contrast) whilethe letters where actually designed. This process made it possibleto optimize even the tiniest details of each letter for maximumlegibility.Being made specifically for wayfinding purposes, this type fam-ily does not compromise on any aspect of legibilityand yet, thetypeface is a beautiful, clean and modern sans serif. With itsbroad language support and the large number of available stylesit is perfectly suitable for any possible signage project anywhere

on the world.

Six Yearsof Research and

Development


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In an independent empirical study at the University of AppliedSciences htw in Berlin different typefaces where recently test-ed when used on signs and Wayfinding Sans Pro (bold extended)was the winner in all conducted tests, being significantly more

legible and therefore superior to all other styles of the testedtypefacesamong them typical signage typefaces like Frutiger,DIN 1451, Johnston Underground and Futura.

Superior legibility.Empirically proven.

Source: Eine Untersuchung zur Leserlichkeit im ffentlichen Raum. Juli 2011, HTW Ber lin. Sven N eumann, Betre ut durch Prof. Flori an Adler, Prof. Dani ela Henselhttp://kd.htw-berlin.de/studienprojekte/abschlussarbeiten/leserlichkeit-von-schriften/

L e s e e n t f e r n u

n g i n m

W a y n d i n g S a n s

F r u t i g e r L T Ro m a n

P 2 2 J o h n

s t o n U n de rg ro u n d

Ar i a l

D I N M i t t e ls c h r i f

F r a n k l i n G o t h i

c Mediu m

F ut u r a

G a r a m o n d P r e m

ie r P r o

S w i f L T S t d

2 9

3 0

3 1

3 2

3 3 3 43 5

M i t t e l w e r t

M i n i m a l w e r t

29

30

31

32

33

34

35

27

28

W a y

n d i n g S a n s

F r u t i g e r L T R o m a n

A r i a l

D I N M i t t e l s c h r i

f

F r a n k l i n G o t h i c

Leesentfernungbei gleicher x-Hhe

Leesentfernungbei gleicher Versalhhe

x-Hhe = > 69 %gleiche Versalhhe besser lesbar

x-Hhe = < 67 % x-Hhe besser lesbar

x-Hhe6769 %

F u t u r a

G a r a m

o n d P r e m i e r e P r o

S w i f L T S t d

P 2 2 J o h n s t o n U n d e r g r o u n d

Leseentfernungin m


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aiyDesigned for recognizability

To increase the possible viewing distance, the skeleton of the let-ters of a signage typeface need to be generic and familiar butalso unmistakable . And this is exactly how Wayfinding Sans Prowas designed from the ground up.


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agqagq

Designed for distinguishability

Optimized distinguishability is not so much an issue with printtypefaces, which are supposed to be read at an ideal reading dis-tance. But when type is read under difficult viewing condition,letter differenciation becomes crucial and can make a big differ-

ence.Geometric designs might look clean and simple and therefore promise a good legibility, but actually, the opposite is true: underdifficult viewing conditions, the simple geometric designs per-

form poorly, because they dont provide the structural differenceto achieve a good distinguishability.

Polish road signage typeface (top)

Wayfinding Sans (bottom)


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CG OQ fltf l t

Dutch road signage typeface (top)Wayfinding Sans (bottom)

French road signage typeface (top)Wayfinding Sans (bottom)

German road signage typeface (top)Wayfinding Sans (bottom)

Wayfinding Sans takes special care of letters which are easilymisread. By making the differences of these letters more promi-nent, the legibility can be improved dramatically.


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BR 1Il

The letters of sans serif print typefaces like Helvetica are supposed to look as uniform as possible and should create an evencolor on the page. But what might be desirable in print, can de-crease the legibility when used for signage.

Helvetica (top)Wayfinding Sans (bottom)


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Figures are usually designed in a way, so they can blend in with theregular letters. But the figures of Wayfinding Sans are optimized

for the requirements of signage use: maximum distinguishabilityand lining tabular design. Oldstyle and proportional figures are

available as well as OpenType features.

CODE: OX AT2Is it a capital letter O or a zero? You cant always tell for surein some typefaces. The difference is obvious in Wayfinding Sansand if necessary, you can turn on the OpenType feature Slashed

Zero to increase the differenciation even more.

Figures optimized for signage use

Weimar 14 kmBerlin 319kmH b 526k


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Diacritical marks:details that matter

Diacritical marks are an important part of many languages usingthe Latin script. Again, what might be desirable in print, mightnot work for signage. On signs the diacrit ical marks must be un-mistakable in their design and prominent in their size, becausesuch separated letter parts will be the first that become illegibleor even invisible when viewed from a distance.

X X X

British road signage typeface (top)Polish road signage typeface (bottom)

Wayfinding Sans


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Arrows,the easy way

Entering and positioning arrows along with text in a signage layoutcan be a time-consuming task. But not so with Wayfinding SansPro: The arrows can be easily typed along with the text. Just acti-vate the Stylistic Set and type the appropriate code. These codes

follow a simple naming scheme based on the cardinal directions:hyphen hyphen n will create an arrow pointing up (North).

Add an e for East and the arrow will point North-East. Its thatsimple!

And if the typical 8 directions are not sufficient for your project:Wayfinding Sans also offers arrows for targets which are locatedaround a corner or can only be reached by turning around.

-


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Victoria Line

Pointing up?Or straight ahead?

An arrow pointing upwards can mean go straight ahead or goup the stairs/escalator. But what to do if both directions are re-quired on one sign? Not to worry! Wayfinding Sans contains anoptional 3D arrow for straight ahead.


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Condensed

Condensed N

Condensed BoldCondensed Bold N

RegularRegular N

Bold

Bold N

ExtendedExtended N

Extended Bold

Extended Bold N

ItalicItalic N

Italic

Italic N Italic

Italic N ItalicItalic N

Wayfinding Sans Pro uses the naming conventions of typical print fonts, but the main style of this font family is actually theBoldExtended . It provides the best performance and legibility whenused on signs.

The regular weights are perfect for additional information andhave a more elegant, geometric look.

When the available space is limited, theadditional widths (nor-mal and condensed) can be used.

Every style of this type family comes in a version for positiveand negative contrast. This compensates for the effect, thatlight text on dark background looks bolder than dark text on lightbackground. By using the positive and negative versions of Way-

finding Sans Pro your text will appearoptically corrected , whenboth contrasts are used on one sign.

A versatile family with 20 styles


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Extended N Extended Bold N

Italic N Italic N

Extended

Extended NExtended Bold

Extended Bold N

Italic


Regular N Bold N

Extended N Extended Bold N

Italic N

Italic N

Italic N Italic N

RegularRegular N

BoldBold N

ExtendedExtended N

Extended Bold

Extended Bold N

ItalicItalic N

Italic

Italic N

Italic


Condensed N

Condensed Bold N Regular N

Bold N Extended N

Extended Bold N

Italic N

Italic N

Italic N Italic N

Condensed

Condensed N

Condensed BoldCondensed Bold N

RegularRegular N

BoldBold N

ExtendedExtended N

Extended Bold

Extended Bold N

ItalicItalic N

Italic

Italic N

Italic


Predened sets

Aone contrastonly

B positiveand negativecontrast

styles

Basic Set B, 8 styles

Basic Set A, 4 styles

Intermediate Set B, 16 styles

Intermediate Set A, 8 styles

Complete Set B, 20 styles

Complete Set A, 10 styles


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LATIN UPPERCASEA B C D E F G J K L M N O P Q R

S T U V W X Y Z

LATIN LOWERCASEa b c d e f g h i j k l m n o p q r s t u

v w x y z

SMALL CAPS

CYRILLIC


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GREEK

FIGURES0 1 2 3 4 5 6 7 8 9 [tabular lining] [proportional lining]

[proportional oldstyle] [tabular oldstyle]

MISCELLANEOUS SYMBOLS

$ ~ = > < % + &@ |

LIGATURES & ALTERNATE CHARACTERS

ff ffi ffl

ARROWS -


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ot feature case feature

a B c [A B C]

ot feature stylistic set 1

Baggage Claim Ba a e Claim

ot feature taBular lining figures DEFAULT0 1 2 3 4 5 6 7 8 9

ot feature proportional lining figures

ot feature proportional oldstyle figures

ot feature taBular oldstyle figures

ot feature slashed zero

0 |


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w w upwards tip rightwards w w w w upwards tip leftwards w w downwards tip rightwards

w w w w downwards tip leftwards w rightwards tip upwards

w w w rightwards tip downwards w w leftwards tip upwards

w w w w leftwards tip downwards w - entrance

w w exit 3 3D arrow upwards

w w 3 3D arrow downwards



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See fonts.info for more information (e.g. education discounts and multi-user licenses).Wayfinding Sans is a registered trademark of Robach & Herrmann GbR.

fonts.infoc/o Robach & Herrmann GbR

JenTower, Leutragraben 107743 JenaGERMANY

Documents

Wayfinding Sans Pro