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IBM Watson Analytics

Watson Analytics Template - GSE Young Professionalsgsebelux.com/system/files/Peter D'Haeyer - Watson Analytics.pdfIBM Watson Analytics - Explore Click on the new insights provided

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Page 1: Watson Analytics Template - GSE Young Professionalsgsebelux.com/system/files/Peter D'Haeyer - Watson Analytics.pdfIBM Watson Analytics - Explore Click on the new insights provided

IBM Watson Analytics

Page 2: Watson Analytics Template - GSE Young Professionalsgsebelux.com/system/files/Peter D'Haeyer - Watson Analytics.pdfIBM Watson Analytics - Explore Click on the new insights provided

© IBM 2015 2#WatsonAnalytics

Technology has changed expectations

Our work and personal lives have

blurred

It’s an “always-on”

worldA Do-It-Yourself

mentalityprevails

Page 3: Watson Analytics Template - GSE Young Professionalsgsebelux.com/system/files/Peter D'Haeyer - Watson Analytics.pdfIBM Watson Analytics - Explore Click on the new insights provided

© IBM 2015 3#WatsonAnalytics

Leveraging analytics still faces many obstacles

Source: Analytics: The New Path to Value, a joint MIT Sloan Management Review and IBM Institute for Business Value study. Copyright © Massachusetts Institute of Technology

have a limited understanding of how to use analytics

38%

Self-service analytics and expectations to drive better data-driven decisions are rising

of the time is spend on data preparation80%

Making decisions rapidly is no longer a goal; it’s an imperative

find it difficult to get data24%

Access to requireddata sources is critical while maintaining governance standards

Page 4: Watson Analytics Template - GSE Young Professionalsgsebelux.com/system/files/Peter D'Haeyer - Watson Analytics.pdfIBM Watson Analytics - Explore Click on the new insights provided

© IBM 2015 4#WatsonAnalytics

Even a simple analytics project has multiple steps and people

Data Access

Data Preparation

Analysis

Validation

Collaboration

Reporting

Data Scientists and Statisticians

Business Users

ITBusiness Analysts

Page 5: Watson Analytics Template - GSE Young Professionalsgsebelux.com/system/files/Peter D'Haeyer - Watson Analytics.pdfIBM Watson Analytics - Explore Click on the new insights provided

© IBM 2015 5#WatsonAnalytics

And it’s rarely a straightforward process

Data Access

Data Preparation

Analysis

Validation

Collaboration

Reporting

Data Scientists and Statisticians

Business Users

ITBusiness Analysts

Page 6: Watson Analytics Template - GSE Young Professionalsgsebelux.com/system/files/Peter D'Haeyer - Watson Analytics.pdfIBM Watson Analytics - Explore Click on the new insights provided

© IBM 2015 6#WatsonAnalytics

IBM Watson Analytics

Think Ahead

Tell a StoryUnderstand Your

Business

Get Better Data

Mobile Ready Secure

Embedded information services provide data

access and refinement

Automated intelligence accelerates your ability to

answer questions

Predictive analytics reveals insights and opportunities

Visualizations support your decisions and

communicate results

Put analytics in the hands of a broad range of users

Make data access and refinement easier

Deliver through the cloud for agility and speed

Page 7: Watson Analytics Template - GSE Young Professionalsgsebelux.com/system/files/Peter D'Haeyer - Watson Analytics.pdfIBM Watson Analytics - Explore Click on the new insights provided

© IBM 2015 7#WatsonAnalytics

IBM Watson Analytics

Business Users Business Analysts Data Scientists IT

Self-sufficient analytics for business users and experts alike

Page 8: Watson Analytics Template - GSE Young Professionalsgsebelux.com/system/files/Peter D'Haeyer - Watson Analytics.pdfIBM Watson Analytics - Explore Click on the new insights provided

© IBM 2015 8#WatsonAnalytics

Marketing

CampaignPlanningand ROI

Analytics can make a difference in many ways

Sales

Customer Retention

Finance

Prioritizing Accounts

Receivable

IT

Helpdesk Case

Analysis

Operations

Warranty Analysis

HR

Identifying and Retaining

Key Employees

Page 9: Watson Analytics Template - GSE Young Professionalsgsebelux.com/system/files/Peter D'Haeyer - Watson Analytics.pdfIBM Watson Analytics - Explore Click on the new insights provided

© IBM 2015 9#WatsonAnalytics

IBM Watson Analytics

Natural language dialogue

Key business driver insights

Quick start intuitive interface

Dashboard and

storytelling authoring

Easy data upload and search capabilities

Page 10: Watson Analytics Template - GSE Young Professionalsgsebelux.com/system/files/Peter D'Haeyer - Watson Analytics.pdfIBM Watson Analytics - Explore Click on the new insights provided

© IBM 2015 10#WatsonAnalytics

Ask mew questions about your data using

natural language

Automatically provides new insights about

your data

IBM Watson Analytics - Explore

Select and dive deeper into explorations

Page 11: Watson Analytics Template - GSE Young Professionalsgsebelux.com/system/files/Peter D'Haeyer - Watson Analytics.pdfIBM Watson Analytics - Explore Click on the new insights provided

© IBM 2015 11#WatsonAnalytics

Ask questions about your data using

natural language

IBM Watson Analytics - Explore

Click on the new insights provided by

Watson Analytics and explore the

results Add in data points and see things

differently using the visualization

menu, data filters, color pallets and

more

Share images with your peers, or email

it to your team

Page 12: Watson Analytics Template - GSE Young Professionalsgsebelux.com/system/files/Peter D'Haeyer - Watson Analytics.pdfIBM Watson Analytics - Explore Click on the new insights provided

© IBM 2015 12#WatsonAnalytics

Additional insights discovered for you

Pin your results for use in dashboards

and storytelling

Automated data visualizations

Identified predictors of your target

analysis

IBM Watson Analytics - Predict

Page 13: Watson Analytics Template - GSE Young Professionalsgsebelux.com/system/files/Peter D'Haeyer - Watson Analytics.pdfIBM Watson Analytics - Explore Click on the new insights provided

© IBM 2015 13#WatsonAnalytics

IBM Watson Analytics - Predict

Additional tabs for further predictive

insights

Pinning for dashboard and

storytelling

Top decision rule determined

for highest percentage of

Wins

Page 14: Watson Analytics Template - GSE Young Professionalsgsebelux.com/system/files/Peter D'Haeyer - Watson Analytics.pdfIBM Watson Analytics - Explore Click on the new insights provided

© IBM 2015 14#WatsonAnalytics

IBM Watson Analytics – Assemble

Include graphics, corporate logos and more to personalize

your view

Create dashboards and infographics from your pinned

objects

Select from a wide array of templates and color schemes

Page 15: Watson Analytics Template - GSE Young Professionalsgsebelux.com/system/files/Peter D'Haeyer - Watson Analytics.pdfIBM Watson Analytics - Explore Click on the new insights provided

© IBM 2015 15#WatsonAnalytics

IBM Watson Analytics

Be Brilliant!

Single Analytics Experience

Fully Automated Intelligence

Natural Language Dialogue

Guided Analytic Discovery

Visit WatsonAnalytics.com and get started for free

Page 16: Watson Analytics Template - GSE Young Professionalsgsebelux.com/system/files/Peter D'Haeyer - Watson Analytics.pdfIBM Watson Analytics - Explore Click on the new insights provided

© IBM 2015 16#WatsonAnalytics

Cognitive technology - Applying IBM Watson capabilities to business analytics

Watson Analytics

An application built from and contributing to the Watson ecosystem

A unified, self-sufficient analytics platform of services for business users

Ability to automate powerful analytics and accelerate human analysis and

deeper insights in data

Focused on determining the analytic or predictive relationships in

structured data from both internal and external perspectives of your

business

Understands the language of analytics and the type of analysis that the

user needs to perform

Watson

A platform of cognitive capabilities used to build new cognitive

applications

Creates a new partnership between people and computers

Ability to enhance, scale and accelerate human expertise

Unstructured data based on vast amounts of information

Focused on deep NLP to understand the connections, associations and

relations within vast amounts of unstructured information

Trained by interrogators on specific domain content knowledge

Common traits

Watson Explorer – indexing data for search

Natural language processing – for speech and dictionary services

Hypothesis generation- for data understanding and confidence levels

Data visualization – for illustrating insights, derived from RAVE

Page 17: Watson Analytics Template - GSE Young Professionalsgsebelux.com/system/files/Peter D'Haeyer - Watson Analytics.pdfIBM Watson Analytics - Explore Click on the new insights provided

© IBM 2015 17#WatsonAnalytics

Learn more at WatsonAnalytics.com

Page 18: Watson Analytics Template - GSE Young Professionalsgsebelux.com/system/files/Peter D'Haeyer - Watson Analytics.pdfIBM Watson Analytics - Explore Click on the new insights provided

© IBM 2015 18#WatsonAnalytics

Demonstration

Page 19: Watson Analytics Template - GSE Young Professionalsgsebelux.com/system/files/Peter D'Haeyer - Watson Analytics.pdfIBM Watson Analytics - Explore Click on the new insights provided

© IBM 2015 19#WatsonAnalytics

Legal Disclaimer

o © IBM Corporation 2015. All Rights Reserved.o The information contained in this publication is provided for informational purposes only. While efforts were made to verify the

completeness and accuracy of the information contained in this publication, it is provided AS IS without warranty of any kind,

express or implied. In addition, this information is based on IBM’s current product plans and strategy, which are subject to

change by IBM without notice. IBM shall not be responsible for any damages arising out of the use of, or otherwise related

to, this publication or any other materials. Nothing contained in this publication is intended to, nor shall have the effect of,

creating any warranties or representations from IBM or its suppliers or licensors, or altering the terms and conditions of the

applicable license agreement governing the use of IBM software.

o References in this presentation to IBM products, programs, or services do not imply that they will be available in all

countries in which IBM operates. Product release dates and/or capabilities referenced in this presentation may change at

any time at IBM’s sole discretion based on market opportunities or other factors, and are not intended to be a commitment

to future product or feature availability in any way. Nothing contained in these materials is intended to, nor shall have the

effect of, stating or implying that any activities undertaken by you will result in any specific sales, revenue growth or other

results.