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Washington Health Benefit Exchange
Outreach Technical Advisory Committee
May 15, 2015
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Outreach Technical Advisory Committee Membership
Eric Earling Premera
Carrie Glover Within Reach
Matthew McColm Office of Raul Martinez Farmers Insurance
Robin Hilleary Moda Health
Sally Mildren Coordinated Care
Courtney Normand Planned Parenthood Votes Northwest
Patricia Gepert Wash. Association of Community and Migrant Health Centers
Brittany Jones Cowlitz Indian Tribal Health Clinic
Jaelen Pace Volunteers of America
Suzanne Pak Cornerstone Medical Services
Dr. James Polo Mary Bridge Children’s Healthcare
Mary Wood Health Care Authority
Michael McKee- International Community Health Services
Agenda
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• Welcome and HBE Updates• Corporate Website Redesign• Special Enrollment Social Media• Consumer Stories• Questions
Washington Health Benefit Exchange
HBE UpdatesBethany Frey
HBE Updates
Medicaid Plan Selection- May 11th
Premium Aggregation Notice• Consumer Dashboards-May 11th
• FAQs posted at www.wahbexchange.org/payments• [email protected]
HBE Updates▪ Washington Healthplanfinder Business▪ 93 groups enrolled▪ Covers 482 lives
▪ Spring Trainings for Registered Brokers▪ More detailed info about the Business Marketplace▪ Presented by Small Business/Broker Representatives▪ More info:
https://wahbexchange.org/partners/agents-and-brokers/
▪ Planning an Employer Focused event in June▪ Large Launch in October for 2016 ▪ Expansion to 1-100 employees▪ Employer mandate ▪ Additional statewide carrier?
Navigator Program
▪ Lead Org and HBE discussions happening now!
▪ Long-term (Open Enrollment 3 forward) Role of Lead Org structure Overall network structure and partners QHPs – Medicaid Enrollment expectations
▪ Stakeholder Forums (coming soon) Input Ideas Feedback Written or one-on-one meetings
▪
Washington Health Benefit Exchange
Corporate Website RedesignCaitlin Kuiper
Corporate Website Redesign
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▪ Goals: ▪ Streamline design and presentation of consumer information▪ Make website more visually appealing and intuitive for user
▪ Priorities: ▪ Customer Resources section: Application Quick Tips/FAQs, Outages & Maintenance▪ ADA compliance▪ Spanish-version site▪ Enhanced site search▪ Usability testing
▪ Timeline: ▪ May: Finalize vendor▪ June 1: Begin project▪ August/September: Launch website
Special Enrollment Campaign
▪ Timeline: ▪ May: Birth/adoption▪ June: Graduation▪ July: Weddings
▪ Media outreach
▪ Social Media
▪ Digital outreach
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LGBTQA Outreach
▪ Table at Pride Fest in Seattle- June 28th
▪ Partnership with Gay City and PHSKC
▪ Enrollment event on July 11th in Seattle▪ More info TBD
▪ Partnerships for new testimonial videos and social media content▪ Gay City▪ We Are 1▪ Entre Hermanos
▪ Earned Media-enrollment stories
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Washington Health Benefit Exchange
Special Enrollment Social MediaCaitlin Kuiper
Washington Health Benefit Exchange
Consumer StoriesNelly Kinsella
Questions
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