Warwick Management

SocietyFive steps to success for YOUR

Business Plan

Step 1. Have Functioning Group Work

Step 2. Follow the F-ing Format

Step 2. Follow the F-ing Format

O Proposal LetterO Cover PageO Table of ContentsO Executive SummaryO Business Overview

O Mission & VisionO The CompanyO Legal StructureO Human Resources

O Products & ServicesO Market Analysis

O MarketO CompetitorsO PositioningO Reaching Our

CustomersO Advertising StrategyO Expansion Possibilities

O SWOT-analysisO Operations

Step 2. Follow the F-ing Format

O FinanceO Funding NeedsO Exit StrategyO Sources of CostO Sources of RevenueO Why are advertisers going

to be interested?O Company ValuationO Financial RatiosO Sensitivity Analysis.

Possible scenarios forecast.O Balance SheeetO Cash FlowO Income Statement

O ReferencesO 55 Pages

Appendix (Yes, be intimidated)

Step 3. Do Your Research

Step 4. Appendix is Your FRIEND

Step 5. Plan Your Plan

Thank You and Good Luck