Warehouse Row Newsletter

In This Issue:

This Summer At •Warehouse Row...........1

YEE-HAW •Industries..........................2

Chattanooga - One •of America’s best places to live................2

Made By One Girl.....3•

Southern Foodways •Alliance..............................3

Southern •Innovators:

Billy Reid......................4Blackberry Farm.................................4Alabama Chanin....4

Crafted By •Southern Hands........5

Summer Sojourn.........6•

Nightfall...........................6•

Thornton Dial •at Tanner Hill Gallery...............................7

Directory ................. 7•

What’s Going On?Mark your calendars! Warehouse Row has a ton of great events planned this summer.

Warehouse Row is pleased as punch to offer a variety of events this summer celebrating regional artists, designers and craftspeople.

Southern innovators including Alabama Chanin, Billy Reid and Blackberry Farm are teaming up to offer a 3-day celebration of regional culture at “Crafted By Southern Hands” June 10 - 12. With book signings, a cooking

demo, whiskey, and more, you won’t want to miss this event. Be sure to also check out letterpress imagery by Knoxville’s Yee-Haw Industries. Last but not least, works by celebrated contemporary artist Thornton Dial will be on display through June 19. Check the following pages or visit warehouserow.net for details on these great events and the people involved.

Summer 2010Chattanooga, Tennessee

1110 Market StreetChattanooga, TN 37402423.267.1127

T H E W A R E H O U S E R O W N E W S L E T T E R

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Yee-Haw IndustriesFramed, hand-pulled wood typography, wood prints and vintage letterpress monoprints on exhibit now at Warehouse Row

Steeped in the southern roots of owners Julie Belcher and Kevin Bradley, the antique wood typography, original wood cuts and vintage letterpress imagery of Knoxville’s Yee-Haw Industries give off an aura of dirt-road gas stations, boxcar travelers, moonshine and honky-tonk dances. The work is retro, homemade, backwoods-y, and just plain cool.

Yee-Haw prints are equally at home in the finest big city galleries and stuck to telephone poles with flour and water paste. Bradley, after years of slogging away, selling folk art paintings at festivals and art fairs, teamed up with Belcher to produce low-cost prints. They set up shop in Belcher’s mother’s tool shed, purchased presses and scoured the yellow pages to find old letterpress type. Soon musicians from Lucinda Williams to Southern Culture on the Skids were snapping their colorful outsider art designs and reproducing them on tour T-shirts and memorabilia.

Through the end of summer, the historic walls of Warehouse Row will be adorned with Belcher and Bradley’s 32-inch by 42-inch framed, hand-pulled monoprints. “The established setting and Southern spirit of Warehouse Row naturally aligns with the energy, philosophy and inspiration behind our work,” says Belcher. “We look forward to sharing our art among the boutique and artisanal retailers.” www.yeehawindustries.com

Best Place!Men’s Journal names Chattanooga one of its 2010 “Best Places to Live”

Chattanooga’s been working hard in recent years to revitalize its downtown area, bring new industry to the city and ramp up its art and dining scenes. Now it seems to be paying off. In the April issue of Men’s Journal, Chattanooga was voted one of the best places to in America to live. Warehouse Row also received praise for reinventing itself as a “hub of boutiques and artisinal goods.”


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With inspired lines like Toddler Girls, Tween Girls, 7’s For All Mankind, Ella Moss and Joe’s Jeans, Snap Kids’ Warehouse Row location is quickly establish-ing itself as Chattanooga’s go-to hotspot for kiddie couture.

Now, as part of the upcoming “Crafted by Southern Hands” event, Snap is excited to welcome local artist Lisa Norris of Made by One Girl.” Norris has received national attention for her one of a kind dress pattern collages and hand bound books. “My collages are inspired by vintage dress patterns from the 20s to the 70s. I began collecting these packages from estate sales and junk shops, just fascinated by the glamorous lifestyle the illustrations evoke,” says Norris. Norris’s work will be on display at Snap Kids during Crafted by Southern Hands June 10-12.

www.snapkids.netwww. madebyonegirl.com

Snap KidsWarehouse Row favorite Snap Kids will host Made by One Girl during Crafted by Southern Hands, June 10-12

The Southern Foodways Alliance documents, studies, and celebrates the diverse food cultures of the chang-ing American South. What better way to celebrate than to bring the party to your neighborhood?

The SFA is doing just that by bringing the Potlikker Film Fest to Warehouse Row in August. Expect an evening with live music and short films, refreshing libations, and SFA snacks (including a potlikker shot of cornbread, handed to you as you walk in the door). Tickets for Potlikker events are affordable and the fest is the perfect way to meet the SFA.

Keep an eye on www.warehouserow.net as further details and dates for the August festival become avail-able.www.southernfoodways.com

SFA Coming SoonCritically acclaimed food culture documentarians bring the show to Warehouse Row in August


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Blackberry Farm

For centuries the land upon which Blackberry Farm is situated, in the Great Smoky Mountains outside of Knoxville, has provided sustenance for its inhabitants. Today, the artisans of Blackberry Farm continue the tradition, producing succulent fruits and vegetables, award-winning artisanal cheeses and more. More than just a farmstead, Blackberry Farm is an estate destination, with a full range activities, adventures and gourmet cuisine. Meet and greet proprietor Sam Beall, author of “The Blackberry Farm Cookbook” at “Crafted by Southern Hands,” 3pm, Saturday, June 12.

Billy Reid

Headquartered in a turn of the century book store in historic downtown Florence, Alabama, the designs of clothier, Billy Reid, radiate a laid-back, Southern charm. Reid grew up in the tiny town of Amite, LA. His mother’s clothing boutique was next door to the town’s only men’s shop. “The [men’s shop] owner would mix patterns together, and I don’t even think he owned a pair of socks.” Thus inspired, Reid grew up to become the GQ 2010 “best new menswear designer” with six stores across the south and one in New York City. Chattanooga will get its first taste of Billy Reid when he brings a pop-up store to “Crafted by Southern Hands” this June.

Alabama Chanin

Known as the queen of sustainable fashion, Alabama Chanin owner Natalie Chanin originally aspired to be a filmmaker. While making a documentary about Alabama quilt makers, Chanin was inspired to begin her own clothing line. Today, Chanin is raking in the accolades, selling to Barney’s in New York and hosting trunk shows and work shops all over the U.S. From farmer to fiber to artisan to home, all Alabama Cha-nin products are “grown-to-sewn” in the USA. Each numbered, limited edition piece is constructed with care by talented Southern artisans. Be sure to check out the Alabama Chain trunk show at “Crafted by Southern Hands” June 10-12.

Southern InnovatorsThree iconic Southern innovators come together to put on a 3-day series of events celebrating craftsmanship and regional culture at “Crafted by Southern Hands” June 10-12


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You won’t want to miss this one-of-a-kind, action-packed celebration of Southern culture at Warehouse Row:

Threads & JamsThursday June 10 - Saturday, June 12, 10am - 6pm

Warehouse Row hosts an Alabama Chanin trunk show, a Billy Reid pop-up store, a must-see collection of Made by One Girl hand-bound books, signature love notes, note cards and pattern collages available for purchase at Snap Kids, and last but not least, a Blackberry Farm gourmet stand.

Top DressingFriday June 11

The party starts at 5pm, with live music and whiskey, hosted by Billy Reid - a long standing tradition in the retail stores.

Needles, Books & CooksSaturday, June 12

Start sewing at 10am with an Alabama Studio Style workshop, fol-lowed by a signing of Natalie Chanin’s book “Alabama Studio Style.”

Also starting at 10am, join Made by One Girl founder and artist Lisa Norris for an interactive session as she creates custom albums, books, stationery and other handcrafted paper works from vintage materi-als, found objects and more. Lisa will be on hand until 6pm.

Blackberry Farm gets cooking at 2pm with a presentation, cooking demo and seed talk. Sam Beall will round out the day with a signing of “The Blackberry Farm Cookbook” at 3pm.

Crafted By Southern Hands A 3-day series of events celebrating craftsmanship and regional culture at Warehouse Row June 10-12


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If early summer days remind me of a certain place, it is Paris. In the shad-owy cool interiors of the re-imagined Warehouse Row, REVIVAL too prof-fers reminders of Paris:

CIRE TRUDON: The world’s • oldest candlemaker hand-makes quintessentially Parisian fragrances. The most jaded Francophile will adore scented vestiges of Marie Antoinette and Versailles. Each 9.5 ounce candle is $75.00.

BEAUX ARTS DRAWING: A • skillful student from the 19th century Ecole des Beaux Arts mastered this charcoal-on-paper study of a young child’s bust. The drawing makes me

remember gazing at unfathomable art and sculpture while walking the seemingly endless halls of the Lou-vre. Drawing, circa 1895, $1,400.00.

TWO GIRLS IN AVIGNON: • Literally, two girls (well, grown women) scour the Paris flea markets for ancient textiles, vintage trims, and well-loved embroideries; the duo re-cycles their horde as hand-made napkins and guest towels. Each hand-made towel starts at $45.00.

Parisian reveries are always fresh for me as I tumble toward July, and REVIVAL helps make the distance a little sweeter with such uncommon goods.

Rodney’s Summer SojournREVIVAL owner Rodney Simmons reflects on memories of Paris this summer in Chatta-nooga


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D I R E C T O R YAmanda Pinson Jewelryamandapinsonjewelry.com(423) 209.2828

Blue Coast Burritobluecoastburrito.com(423) 755.0680

The Cosmetic Marketthecosmeticmarket.com(423) 779.1377

Embellishembellishshoes.com(423) 752.shoe

Level 10(423) 634.2042level10salonchattanooga.com

Public Housepublichousechattanooga.com(423) 266.3366

Revival revivaluncommongoods.com(423) 265.2656

River City Grille(423) 386.3007

Snap Kidssnapkids.net(423) 386.5225

Taiwan Express(423) 266.5066

Tanner Hill GalleryProject Spacetannerhillgallery.com(423) 280.7182

Yves Delormeyvesdelorme.com(423) 265.4005

Warehouse Row

Leasing:(423) [email protected]

Newsletter Inquires:[email protected]

Thornton Dial’s Recent Works at Tanner HillThe themes, concepts and thought-provoking symbolism of Thornton Dial’s work extend beyond the borders of both folk and modern art. A new exhibit of Dial’s recent works opened May 14 at Warehouse Row’s Tanner Hill Gallery

Featuring large-scale assemblages and works on paper, the new Thornton Dial: Recent Works exhibition at Ware-house Row showcases selections that combine African and American traditions, while at the same time, reflect-ing stories that embody the artist’s personal, political and spiritual interpretations. Distinguished contempo-rary artist Thornton Dial was born in 1928 in the small town of Emelle, AL. A former migrant farmer, Dial start-ed constructing figurative sculptures in his spare time and later pursued painting and mixed-media assemblag-es after his retirement. Without any formal introduction to the techniques of art, he was soon discovered by folk art collector Bill Arnett. “Warehouse Row will provide the perfect backdrop for Thornton Dial’s large-scale as-semblages,” said Tanner-Hill Gallery owner Angela Us-rey. “The exhibition naturally aligns with the artistically refined atmosphere, and Dial’s Southern influences tie into the local presence shared among Warehouse Row’s boutique retailers and artisanal goods.”

A Jamestown Properties publication for Warehouse Row 1110 Market Street, Chattanooga, TN 37402www.warehouserow.net, P: (423) 267-1127, F: (423) 267-1129

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