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Presentation from Cornerstones 2011 Customer Conference in Memphis
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April 7th, 2011
Ron Cole, Vice President Customers
John Paulet, Partnership and Alliance Manager
The new era of travel content: surviving & thriving
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Travel contentThe current challenge
• Content– Multiple websites– Various interfaces
• Ancillary fees– Traditional sources– Other sources
• Traveler preferences• Aggregation of data• Policy compliance
“What is the true cost of travel?And how do I know?”
“How can we measurecompliance when there are so manycomponents and sources?”
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What if you could…
• Data mine at will?• Easily make content and services available to your
travelers?• Seamlessly manage to travel policy and compliance?• Quantify in your RFPs/RFIs the value that you bring?• Easily pass the most rigorous PCI/PII and other data or
security audits?• In the event of a tragedy, as the recent events in Japan:
– Locate all of your travelers?– Even if they updated their travel plans directly with the
supplier?
Travelport Universal API™• The first GDS API to
aggregate:– GDS– LCC– Directly connected
high-speed rail– Merchandising content
• Development optimization– 3rd party developers– OTAs– TMCs
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Travelport Universal API™allows access to…
• Multiple Content Hubs feeding into a single interface– GDS content and functions– Non-traditional GDS content
• Low Cost Carrier• Rail• Ancillary Services / Merchandising• Hotel Content
– User friendly descriptions, images– Meta Search (Sprice.com)
• Future hubs planned, easily incorporated• It’s all about ease of access!
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Travelport Universal Profile™managing compliance & preferencing
• Relational Database– Allows multiple levels of profiles
• Preferencing• Inherited hierarchy• Tags allow single profile, varying travel scenarios
• Adhere to Global data security and privacy standards• Applied at POS regardless of tool
– Travelport Universal Desktop™– Homegrown applications– Corporate booking tools– Any Universal API consumer (i.e. Cornerstone)
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Travelport Universal Record™‘Super PNR’ - everything about the traveler
• Single view of all travel components– GDS and non-GDS content– Ability to link travelers
• Relational database– Find travelers– Real-time compliance– Enable ancillary services– Linked to Travelport Universal Profile™
• Best in breed of merged travel and customer data• Security and Privacy continually top of mind
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Travelport Universal familyStatus update
• Travelport Universal API™– Deployed since August 2010
www.travelportuniversalapi.com• Travelport Universal Profile™• Travelport Universal Record™• Low Cost Carrier• Rail• Ancillary services / merchandising
• Other products built using Travelport Universal API™– Travelport Universal Desktop™
• Limited launch in progress– Travelport Apps™
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• Relevant content• Best of ‘old’ & ‘new’
– GDS content & other content sources• Available to developers - Cornerstone
– Aggregate content and data– Shortened development time– Speed to market
• Develop once, leverage again & again
Travelport Universal API™allows access to…
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Next steps
• Contact Cornerstone• www.travelportuniversalapi.com