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TAKE YOUR OWN PATH 1 VOSTRO 3000 SERIES SALES TRAINING James Nolan 8 th March 2010

Vostro 3000 series Sales training

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Vostro 3000 series Sales training . James Nolan 8 th March 2010. What You Will Learn . . . . - PowerPoint PPT Presentation

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Page 1: Vostro 3000 series  Sales training

TAKE YOUR OWN PATH 1

VOSTRO 3000 SERIES SALES TRAINING

James Nolan 8th March 2010

Page 2: Vostro 3000 series  Sales training

What You Will Learn . . . Vostro 3000 Series is Vostro’s newest generation of laptops featuring sleek, thin design for easy portability and great power with the latest Intel® Core™ i3, i5 & i7 processors, plus other smart features to meet mobile demands of small business.

• Full-featured laptops available in choice of 3 sizes and 3 elegant colors

• Multi-task with the latest Intel® Core™ i technology & Win 7 operating system

• Stay productive all day with extended battery life, backlit keyboard, and gesture multi-touch pad

• Refined design encased in aluminum with solid touch points like zinc reinforced hinges

• Sell more high margin service & peripherals thanks to Dell’s Client Reinvention initiative

VOSTRO 3000 VOSTRO 3000

Page 3: Vostro 3000 series  Sales training

Vostro Like You Have Never Seen It Beforemodel numbers: Vostro 3300, 3500, 3700

Product DescriptionKey features include:• Three form factors for different business

needs• Aluminum casing w/ 3 color options• Dell First with Latest Intel® Core™ i

Technologies in SMB• Backlit keyboards & Gesture Multi-touch pad• Up to 1GB discrete graphics • Up to 6GB of DDR3 memory• Integrated optical drive & HDMI port• Extended battery life with 9-cell battery• Fingerprint Reader• Dell ProSupport & DataSafe Online

3

Value PropositionA New Generation of Vostro Laptop - Sophisticated, Powerful & Portable

Launch Timeline Launch: March 9th Marcom : April catalog

Page 4: Vostro 3000 series  Sales training

Winery color selection

Aberdeen Silver

Lucerne Red

Brisbane Bronze

Vostro 3000 Series Color

Page 5: Vostro 3000 series  Sales training

Product Level: Starting at only 0.79” or 20.1mm, Dell™ Vostro™ 3300 is the thinnest SMB laptop with

integrated optical drive.

Dell™ Vostro™ 3700 is the first SMB laptop to offer a Quad Core CPU, the best performing processor in the market.

Dell™ Vostro™ 3000 series laptops are the first SMB laptops to offer the latest Intel Core i processors.

Where Dell Wins

5

Page 6: Vostro 3000 series  Sales training

Where Dell Wins

6

Brand /Service Level: Dell™ Vostro™ is the only PC brand designed exclusively for small business.

(G1010011841)

Vostro was the First Brand designed exclusively for Small Business. (G1010011841)

Vostro is the Best Choice for Entrepreneurs*

Vostro is the #1 PC Brand purpose-built for Entrepreneurs.*

Simple and easy data backup with Dell DataSafe Online in just 3 clicks.

World class IT support with Dell’s award winning Dell ProSupport Services.

Page 7: Vostro 3000 series  Sales training

Vostro Brand

• Introduced in 2007, Vostro has established a leadership position in delivering technology solutions to small business.

• 90% of Dell SMB customers recommend Vostro to friends and colleagues

• Vostro PCs were designed to solve Small Business pain points, offering excellent value, reliable IT support and data protection solution.

7

Vostro: The First Brand Created Specifically for Small Business

Page 8: Vostro 3000 series  Sales training

Client Re-invention

DELL CONFIDENTIAL 8

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9

What is Client Reinvention?

Re in vent - ⋅ ⋅ –verb (used with object) • 1. to invent again or anew, bring back; revive• 2. to remake or make over, as in a different form

Client Reinvention at Dell • Radically reinvent how we do business today• Dell’s commitment to return to No.1 in the client space• Simplify and improve the buying experience for customers

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10

Wouldn’t It Be Great If…

• You could offer your customers our best selling features, and they were even easier to sell?

• Customers could experience a simplified buying experience?• Dell could decrease costs and become more competitive? • We offered more fast shipping options so customers receive

systems faster. • Less complex system sale freeing time so you could sell

higher margin services & peripherals?

We’re already doing itWith the Vostro 3000 Series!

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11

The Facts Behind Client Reinvention

What we are doing

Eliminating complexity in everything we do

‒ 99% reduction in quantity of configurations

‒ Develop our products smarter, leveraging platforms across

product lines to reduce costs

‒ Same Dell quality of design and support

What We Are NOT doing

• Reducing our quality or commitment to innovation

‒ Is not lower quality or re-badged third party systems

Page 12: Vostro 3000 series  Sales training

TAKE YOUR OWN PATH

Vostro 3000 Series – How We Fulfill

12

Vostro 3300, 3500, & 3700

Build to Stock (BTS)• Local Inventory• Shortened lead time (“Fast Track”)• 100% fixed configurations including

OS, software and localization (keyboard/power cord)

• Key up-sells are beyond the box - S&P and Services

• Only available in some regions (UK initially)

Build to Order (BTO)• Ships directly to customer from

factory• Standard lead time• Fixed hardware configurations with

flexibility on OS, software, localization

The new Vostro 3000 Series is based on fixed hardware configurations.

There are two ways we fulfill Vostro 3000: Build to Stock and Build to Order.

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How did we pick the configurations?

• Historical attach rates • what we have been selling

• Cluster analysis by Bain • customers who buy mid-range CPU, also tend to buy mid-range memory, HDD, etc.

• Competitive Context Analysis• trends at system and component -levels

• Technology trends• apply projections for 2010

• Customer usage• line up features that make sense based on customer usage models

13

Hardware configurations are based on multiple analyses

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TAKE YOUR OWN PATH 14

Cluster Analysis

5,000T6570,3GB,250GB:7200RPM

CM900,2GB,250GB:7200RPMT9550,4GB,320GB:7200RPM

CM900,1GB,160GB:5400RPM T6670,3GB,250GB:7200RPM

P8700,3GB,320GB:7200RPM

5,000

P7570,3GB,250GB:7200RPM

Processor, Memory, Hard drive

Good Better Best EliteLCD,

Opti

cal d

rive,

Blu

etoo

th, V

ideo

, Col

or, B

atter

y, W

irele

ss C

ard,

FP

Low

/non

eHi

gh

Notes: Starting clusters used to group options, Good, better, best scale is indicative, no clustering on KB, MoBro, Camera, and AC adapter; EMEA, color options not included in clustering

Source: Q3 FY 2010 sales data

EMEA Bain Analysis: clusters spread across CM900, P7570 and T6570 processors

Page 15: Vostro 3000 series  Sales training

4 Steps to Recommending the Right Vostro Solution

15

• Ensure your customer has the right Vostro model for their needs

1. Choose the correct model

• Ensure the specification, operating system and Office software meet their needs

2. Choose the right bundle and

Software

• Give your customer complete peace of mind with the right level of after sales service and support .

3. Choose the correct Services

• Give your customer the complete solution with full office functionality.

4. Choose additional

Software and Peripherals

UP-GRADE

UP-GRAE

EE

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16

Choose the right bundle

There will be limited up sellswithin each bundle

Other options will be visible in Gii but cannot be ordered

IMPORTANT MESSAGE FOR SALES

Good sales practice to start with the Best bundle as opportunity to position up-grades will be limited (2-3 max)Remember: Positioning the BEST bundle offers your customer greater performance and future proofing!

3 bundle choicesGood, Better, Best

UP-GRADE

UP-GRADE

UP-GRADE

UP-GRADE

UP-GRADE

UP-GRADE

Page 17: Vostro 3000 series  Sales training

DELL CONFIDENTIAL – INTERNAL USE ONLY 17

Customer Pain Points Key Product Features that address pain pointsManaging Costs • Durable Aluminum design helps provides great protection

• latest Intel processors, DDR3 memory & Win 7 Operating System • Choice of 3 laptop size configured with right features for SB

Ensuring security of our companies data

• Finger print readers• Free fall sensor provides additional data protection*• Dell DataSafe™ Online Backup Service• Dell Backup Recovery Manager

Keep productivity high • Full day of work in and out of the office with up to 8 hours of battery life

• Complete and Flexible Video Conference solution • Equipped with wireless communication options• Integrated Mobile Broadband option in 13” & 14”• Extended Battery Service

Reliable Service & Support

• Specially trained small business support• Accidental Damage Services (CompleteCare™)• Dell ProSupport™ gives your business the comprehensive

24x7 support tailored to your expertise

* Not available in APJ

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Winery V3000 range

DELL CONFIDENTIAL 18

Page 19: Vostro 3000 series  Sales training

TAKE YOUR OWN PATH19

V3x00 KEY UPDATES FROM V1x20Value 3x00 versus 1x20 Feature

More form factor to choose + 13” 14” 15” 17” Form factor Durability and finger print proof + aluminum cover & sides ID/ MaterialsProtect your data at any capacity from accidental fall

+ Standard Free Fall Sensor

Faster performance in a thinner box + Calpella c2D and Quad Core ArchitectureGraphics to power your graphic applications without draining battery

512MB on all FF, 1GB on 17" Graphic

Productivity + Gesture touch pad Touch pad

Productivity in any lighting environment +Backlit KB (Optional)HD 16:9 WLED and 15" Touch

Keyboard

+ 10% Z height improvement Dimension- 1394 on 13, 14, 15" I/O

Balancing your professional life with personal life

+ HDMI (except 13"), eSATA combo I/O

Industry latest + DDR3, and 6GB memory Memory Complexity Reduction - BD Combo, SSD, TPM, Felica Upsell items

More color options +Aberdeen Silver, Lucrene Red, Brisbane Bronze

Color

Greater mobility

Page 20: Vostro 3000 series  Sales training

20DELL CONFIDENTIAL

HxDxW- THINNERmm: 20.1(f)-28.5(b) x 325 x 229 Inch: 0.79(f)-1.13(b) x 12.8 x 9.02inches WEIGHT- LIGHTERStarting at: 1.94kg/4.28lb (4-cell)

DISPLAY13.1 WLED PORTSVGA, RJ45, RJ11, (2)USB 2.0, (1)USB2.0/eSATA combo

SLOTSExpressCard, 5-in-1 Media Card

SECURITYFingerprint Reader

BATTERY OPTIONS4-cell and 8-cell

PLUSIntegrated Optical Drive

DELL CONFIDENTIAL

Technical Specifications

Vostro 3300 -The Thinnest SMB Laptop with Integrated Optical Drive

DELL WINS: Thinner than competition Latest Intel Core i processorsPremium aluminum chassis and more color options

COMPETITOR: HP ProBook 4310s, Lenovo SL300

Page 21: Vostro 3000 series  Sales training

21DELL CONFIDENTIAL

HxDxW-THINNERmm: 22.9(f)-31.9(b) x 375 x 250Inch: 0.90(f)-1.23(b) x 14.76 x 9.84inches WEIGHT-LIGHTERStarting at: 2.40kg/5.30lb(6-cell)

DISPLAY15.6” WLED PORTSHDMI, VGA, RJ45, RJ11, (3)USB 2.0, (1)USB2.0/eSATA combo

SLOTSExpressCard, 8-in-1 Media Card

SECURITYFingerprint Reader

BATTERY OPTIONS4-cell, 6-cell and 9-cell

PLUSBacklit keyboard, Touch Screen

DELL CONFIDENTIAL

Technical Specifications

Vostro 3500 – Full Featured Notebook

DELL WINSLatest Intel Core i processorsBetter security optionsPremium aluminum chassis and more color options

COMPETITORS: HP ProBook 4510s, Acer TravelMate 5730

Page 22: Vostro 3000 series  Sales training

22DELL CONFIDENTIAL

HxDxW-THINNERmm: 26.8(f)-34.4(b) x 410.8 x 271Inch: 1.06(f)-1.35(b) x 16.17 x 10.67inches WEIGHT-LIGHTERStarting at: 2.70kg/5.95lb(6-cell)

DISPLAY17.3” WLED PORTSHDMI, VGA, RJ45, RJ11, (4)USB 2.0, (1)USB2.0/eSATA combo, 1394, 8-in-1 Media Card

SECURITYFingerprint Reader

BATTERY OPTIONS6-cell and 9-cell

PLUSUp to i7 Quad Core processorsUp to 500GB HDD1GB Discrete Graphics Numeric key pad

DELL CONFIDENTIAL

Technical Specifications

Vostro 3700 – First SMB Laptop to Offer Quad Core

DELL WINS: Fastest Intel Processor in an SMB notebookBacklit LEDsPremium aluminum chassis and more color options

COMPETITORS: HP ProBook 4710s, Acer TravelMate 5730

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TAKE YOUR OWN PATH

KEY FEATURES – STANDARD IN THE BOX

23

Feature Customer BenefitWide LED display LED technology is lighter and more power efficient, so you get a lighter notebook with better battery life.

2.0 MP WebCam with digital mic

Complete and Flexible Video Conference solution to keep in touch with your business

Gesture Touchpad Support multi-touch support to increase productivity: 2-finger rotate, scroll and zoom and palm home

Full-size, spill-resistant keyboard

Comfortable keyboard that is easy to use, with the benefit of better protection of internal components in the event of a liquid spill.

Aluminum LCD back cover and side base

Provides more rigidity to the side base and LCD cover, which better protects the internal components, including the hard drive and motherboard. Better protection of the hard drive means better protection of your data. Metal finish not only looks more premium, but also more durable and resistant to fingerprint

Strike Zone ™ Strike Zone™ shock absorber helps protect the hard drive – and your data – in the event of a drop, whether the system is on or off

Free Fall Sensor Hard Drive

Free fall sensors an sense if a system is falling and “park” the heads in a safe position to help protect the drive from failure and potential data loss. This technology is embedded in motherboard to help detect and react quickly to protect your data.

Dell Backup Recovery Manager

Ability to back up and restore system and data; burn recovery media and restore to factory default (HDD partition is 10-12GB.)

8 –in-1 or 5-in-1 Media Card Reader

Easily transfer pictures, video, data to and from your laptop with a flash card. Supports: Memory Stick, Memory Stick PRO, xD Picture Card, SD and Multi Media Card.

eSATA Port eSATA port supports faster data transfer. If you want to use an external hard drive to back-up your data, you can now transfer your files up to 5 times faster via eSATA than via a standard USB port.

HDMI HDMI connectivity is the best way to connect HD. It provides the convenience of a one-cable solution, plus the power and performance of a high-speed digital link. With a single cable, it transmits digital video, multi-channel surround sound , advanced control data. (not available on 3300)

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TAKE YOUR OWN PATH24

Feature Customer BenefitWLAN Fast wireless connection to local area networks. Offering up to 802.11n, which

supported by 2x2 antenna design in the notebook for maximum speed/throughput.

Bluetooth Allows personal area network connection (short range) to peripherals and devices like phone, headsets, mice and keyboards.

Mobile Broadband (WWAN) The 3300 and 3500 will offer the Dell Wireless 5540 and 5540. Connect virtually anytime, anywhere via cellular networks. This requires a wireless subscription in order to use (offered in limited countries).

WiMax The 3300 and 3500 will offer the Intel® WiMAX/WiFi Link 6250 (n, 2x2). Connect virtually anytime, anywhere. Expand country coverage beyond US (offered in limited countries).

KEY FEATURES – CONNECTIVITY UPSELL

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TAKE YOUR OWN PATH25

Feature Customer BenefitNVIDIA ® Geforce™ 310M 512 MB discrete graphics on 3300, and 3500

A new level of performance with best-in-class HD video and audio with PureVideo® HD technology, combined with the ability to run visually-intensive applications, this graphics solution is ideal.

NVIDIA ® Geforce™ GT 330M 1GB discrete graphics on 3700

Same value proposition as above with higher performance (1GB vs. 512 MB).

Intel® Qual Core Processor On 3700 only. Intel Core i7 is the top of the line processor that delivers the ultimate in performance: faster, more responsive, and seamless multi-tasking

DDR3 Memory Improve system performance by xxx% , compared to DDR2 memory

KEY FEATURES – PERFORMANCE UPSELL

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TAKE YOUR OWN PATH26

Feature Customer BenefitBacklit Keyboard Improve productivity and user experiences in low-light environment, such as

meeting room, airplane. It’s one of the top users’ feature wish list Numeric keypad is available only on 3700.

Touch Screen On 3500 only. Support multi-touch features to increase productivity: 2-finger rotate, scroll and zoom

Colors options Choose Aberdeen Silver, Lucerne Red or Brisbane Bronze in premium, stylish, and durable aluminum finishes

KEY FEATURES – USUALIBILTY UPSELL

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TAKE YOUR OWN PATH27

Feature Customer BenefitDell ProSupport™ for End Users

Dell ProSupport provides the fastest route to problem resolution with the highest level of support you’ll need to get back to business as usual. We give you choice in service model, whether it’s your employees or your IT staff that needs fast resolution, so you get exactly the level of support you need, including:*24/7 access to highly trained tech support specialist who answer the phone in an average of 2 minutes or less*Next business day onsite support comes standard because we know sometimes phone support isn’t enough and you need fast onsite support to fix problems.*Get how-to-help with popular small business software applications like Microsoft® Office, Quickbooks®, Adobe® Acrobat® and Photoshop®, as well as help configuring simple wired or wireless networks.*With Dell ProSupport, we provide one single point of contact and work directly with over 75 top industry vendors to coordinate your issue resolution.

Extended Battery Service

Extended service coverage for your battery –Plan ahead and purchase a battery replacement at the time you order any new commercial laptop. This extended coverage provides you with one replacement battery during the extended battery service coverage period.

Extended Warranty Don’t risk unexpected costs that could negatively affect your cash flow. Extend your basic limited hardware warranty from 1-3 years to protect your assets.

Accidental Damage Service(CompleteCare™ )

Accidental Damage Service (CompleteCare™ )offers the support needed when accidents happen to your Dell systems. This service covers repair and replacement for various accidental damage, not covered under limited warranty, including spills, drops, surges, and breakage to select systems or peripherals.

KEY FEATURES – S&P UPSELL (Asset Management Protection)

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TAKE YOUR OWN PATH28

Feature Customer BenefitDell DataSafe™ Online Backup Service

Dell DataSafe Online Backup offers your business the complete data security solution you need, at a price you can afford. Our secure offsite backup service provides total value for your business by offering protection from data corruption, accidental deletion, hard drive crashes, theft and even serves as your business disaster recovery plan.

Hard Drive Data Recovery

•While you never anticipate a hard drive failure, sometimes the unexpected occurs and due to a flood, fire or other disaster, your hard drive fails. •Can help recover data for customers who have a failed hard drive and did not back up their data •Dell is one of the first companies to provide a comprehensive global Hard Drive Data Recovery service for all of its commercial systems

Certified Data Protection

• In the event of a hard drive failure, Dell can completely wipe your hard drive clean and destroy data, provide certification of destruction, and dispose of the hard drive•May help you meet your compliance requirements •Note: This service cannot be purchased in conjunction with Keep Your Hard Drive

Keep Your Hard Drive

• Ability to retain hard drives while receiving a replacement hard drive, under limited warranty* •Same-day or next-business-day delivery of hard drive replacement, depending on service contract•Available for most Dell desktops, notebooks, workstations, servers and storage systems

KEY FEATURES – S&P UPSELL(Data Management Protection)

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TAKE YOUR OWN PATH29

Feature Customer Benefit Dell Printer 1230c single function color laser

1235cn multi function color laser – multi-functional home office printer for copying, scanning, and faxing as well as printing

Dell Monitor Upsell For 13” & 14” - E1910H E Series 18.5” or E2210H E Series 21.5” For 15” & 17” - E2010H E Series 20” or E2310H E Series 23”

Optional Battery (Customer Kit)

8-cell and 9-cell battery kits are offered 4-cell battery kit available also for 14” & 15”

Accessories Upsell Dell Wireless Keyboard/mouse combo Dell port ReplicatorDell carrying case

KEY FEATURES – S&P UPSELL (Peripherals)

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TAKE YOUR OWN PATH 30

Responding to Customer ObjectionsQ: Why is HDMI not offered on the 3300? A: HDMI was left out in order to achieve the thinner form factor on the 13”. Based on customer feedback, mobility and certain features (such as optical drive) were preferred in this form factor. Customers who have a need for a HDMI port can consider the 14” as an alternative.

Q: Why should I purchase an additional battery kit?A: With an optional battery kit, you can get a full-day of work anywhere. When you add on a backlit keyboard, you can continue to work in the dark or on the plane with no interruption.

Q: Is the 3300 an upgrade from the V13? Why should I choose 3300 over the V13? A: Though both the 3300 and V13 are designed for mobility, each offers different performance and usage experience. While the V13 is based on a CULV processor delivering basic productivity and internet experience, the 3300 is powered by Intel’s Core i technology for business users who need mainstream performance for multi-tasking and higher productivity.

Q: Why do I need DataSafe Online Backup Service? A: Data loss is a very serious threat for small businesses, and they need an affordable protection solution that is simple to use and hassle-free. Dell’s DataSafe Online Backup Service is a secure offsite backup service which provides total value to your business by offering protection from data corruption, accidental deletion, hard drive crashes, theft and even serves as a business disaster recovery plan.

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13.3” 17.3”12.1” 14”& 15”

Vostro Laptop PORTFOLIOSolves small business needs: affordable price, security, data safety, latest technology and connectivity.

DELL CONFIDENTIAL – Internal Only

1220 3300 3500 3700 1014/1015/1088 V13

Positioning Ultraportable with no compromise

Compact design with great video experience

Perfect balance of mobility, performance & price

Best video experience & desktop replacement

Easy to buy, cost effective and reliable mobile solutions perfect for everyday office tasks

Ultra-thin and light premium-designed ULV laptop for mobility and day to day business task.

Target customers

Road Warriors looking for full processing power at lightest weight

Road Warriors seeking larger screen & discrete graphics

Practical Users needing larger screen & affordability

Power Users looking for a full desktop replacement

Basic and everyday office users who prefer the lower price. This is a channel-led product with fixed configurations for easy purchase.

Small business frequent travelers who desire an ultra-portable laptop that combines design and functionality for everyday computing.

HeightWeight

Height:23.5-37.6mmWeight : 1.52 kg

Height:20.1mm (f), 28.6mm (b)Weight : 1.94 kg

15”- Height: 22.9mm - 31.9mm Weight : 2.31 kg

Height: 26.8mm(f), 34.4. mm (b) Weight: 2.70 kg

Height: 25mm(f), 35.6mm (b)26.5mm(f), 36.8mm(b)Weight: 2.1 ~2.3 kg

Z-height: 16.5 mm (f)19.7(b)Weight: 1.59g

31

14” & 15.6”

*SAPP – reference only

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BACKUP

Page 33: Vostro 3000 series  Sales training

Vostro 1014, 1088, 1015 Designed for value budget customers positioned as entry level. Vostro 10xx Series is sold in fixed configurations with basic technologies, low scalability, no security, and limited services up-sells. Depending on the region, the positioning ranges from “affordable desktop replacement” to “affordable and easy to build”. We need to tweak the current positioning, because we recommend introducing “affordable” in the new Vostro mainstream positioning.

Vostro 3300, 3500, 3700Vostro Built for Small Business

Referred to as “Mainstream” internally, these four products are designed with almost identical feature sets and differentiated largely by screen size. The key product features solve small business needs: affordable price, security, data safety, latest technology and connectivity. The industrial design with new color palette is appealing, and the services portfolio is compelling. The Vostro 1220 is further differentiated within Vostro with low 2kg weight and more personalization options – both color and in IMR patterns.

INTRALINE POSITIONING

Vostro V13Target on SMB Frequent Travelers (specialized users) and positioned as Thin & Light with Premium ID. Vostro V13 is ideal for customers who want a stylish system with an extremely thin and light form factor to stand apart from the rest. V13 provides enough performance for Office computing showing improved performance from Netbook category while providing a very portable system. User on-the-go will appreciate V13 connectivity with its wireless networks and mobile broadband selections.

Target on general users, Vostro 3000 series is designed for stylish, sophisticated and successful small business professionals. Vostro 3000 series offers an affordable premium design to make SB general users look great. It offers three form factors, which are optimized performance, sleek design and reliability. Users don’t have to comprise performance to get a sleek laptop. It’s also configurable to meet users’ special needs

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TAKE YOUR OWN PATH

Commercial NotebookInterline Positioning

DELL CONFIDENTIAL 34

VOSTROTM LATITUDETM PRECISION

Built for Small Business

Corporate-Class Laptops

Workstation Performance

o The right features for small businesses

o Worry-free services designed for small business

o Quality and Reliability small businesses need

o Experts and resources dedicated to small businesses

o Inspired design drives enhanced durability and superior user experience

o All-day computing enables productivity any time, any place

o Designed for superior manageability and security solutions to minimize TCO

o Long lifecycles and global availability to maximize investment

o The ultimate in performance and scalability.

o Extreme mobile workstation performance for demanding application users on the go

o Workstation-class application certifications and support for maximum reliability

o Long-term stability & managed lifecycles with global availability

Tag Line

Tenets

Inspiron, Studio, Studio XPS

o Designed for performance

o Sleek Design

o Leading Edge Multimedia

o Superior Ownership Experience (support)

Head-Turning Design Specialty

Laptops

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35

INTERLINE POSITIONING - 3300Vostro 3300 Latitude

4310 (new)Studio 13 XPS

Tagline Uncompromised Performance in an Ultra-Thin

13.3-inch Laptop

Thin, Light, RoadReady 13" Laptop

Power and Elegance

Chassis Aluminum Mag-Alloy

Graphics UMA & Discrete up to 512MB UMA Discrete up to 512MB

Screen Size 13.3” 13.3” Edge to Edge 13.3”

Z-HeightWeight

Front: 20.1mm/0.79”Rear: 28.6mm/1.13”

Weight: 1.94kg/4.28lb (w/ODD)

Front: 25.4mm/1.0”Rear:29.0mm/1.1”

Weight: 1.6 kg/3.4 lbs

Front: 22.5mm/0.88”Rear: 34.3mm/1.35”Weight: 2.2kg/4.85lb

Optical Drive Integrated Integrated Integrated

CPU Core i3, i5 Dual Core Core i3, i5 & i7 Dual Core Core 2 Duo

Service 1 Year Basic Limited Warranty, Battery Replacement Service

3 Year Basic Limited Warranty and 3 Year NBD

On-Site Service

1 Year Basic Limited Warranty, Battery Replacement Service

Target Users Frequent Traveler, in & out of the office and need more performance than 12”Ultra-Portable

Thin and light for the road warrior or executive

Personal or home office, multi-media and entertainment

experience

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36

INTERLINE POSITIONING - 3500Vostro 3500 Latitude

E6510(new)Studio 15 (1555)

Tagline Hard-Working & Dependable Laptop for

Extended Mobility

Powerful, Enterprise-Ready Features in a 15.6" Laptop

Unveil Your Creative SideGet Creative & Stay Connected

Chassis Aluminum Mag-Alloy

Graphics UMA & Discrete up to 512MB

UMA, switchable GFX, discrete GFX

UMA & Discrete up to 512MB

Screen Size 15.6” 15.6” 15.6”

Z-HeightWeight

Front: 22.9mm/0.9”Rear: 31.9mm/1.23”

Weight: 2.33kg/5.14lb (w/ODD)

Front: 27mm/1” Rear: 33mm/1.3”

Weight: 5.7kg/2.59lb

Height: 1.0" (25.3mm) front / 1.5" (38.9mm) back

Weight: 5.54kg/2.5lb

Optical Drive Integrated Integrated Integrated, w/ Blu-Ray

CPU Core i3, i5 Dual Core Core i5 & i7 Dual Core & Quad Core

Dual Core, Core 2 Duo, Core i3, i5 & i7

Service 1 Year Basic Limited Warranty, Battery

Replacement Service

3 Year Basic Limited Warranty and 3 Year NBD On-Site

Service

1 Year Basic Limited Warranty, Battery Replacement Service

Target Users Mainstream users who prioritize screen size &

battery life

Mainstream users with need for all-day mobile computing,

plus manageability and security features

Users who want unique style, with multi-media rich features. HD ready with optional blu-ray for total digital

entertainment enjoyment

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INTERLINE POSITIONING - 3700Vostro 3700 Precision M6500 Studio 17

Tagline Scalable Desktop Replacement with Serious

Power

Work at the Speed of Light Turn Up Your Senses,Transform into a Multimedia

PowerHouse

Chassis Aluminum Aluminum

Graphics UMA & Discrete up to 1GB Discrete up to 1GB Discrete up to 1GB

Screen Size 17.3” 17.0” 17.3”

Z-HeightWeight

Front: 26.8mm/1.06”Rear: 34.4mm/1.35”

Weight: 2.87kg/6.28lb (w/ODD)

Front: 34.5mm/1.35"Rear: 38.5mm/1.5"

Weight: 3.86kg/8.5lb

Front: 27.7mm/1.1" Rear: 39.0mm/1.54”Weight: 3.2kg/7.8lb

Optical Drive Integrated Integrated Integrated

CPU Core i3, i5 Dual CoreCore i7 Quad Core

Core i7 Extreme Edition Quad Core

Core i7 Quad Core

Core 2DuoCore i3 & i5 Dual Core

Core i7 Quad Core

Service 1 Year Basic Limited Warranty, Battery Replacement Service

3 Year Basic Limited Warranty and 3 Year NBD

On-Site Service

1 Year Basic Limited Warranty, Battery Replacement Service

Target Users Multi-media & intensive application users

Desktop replacement

Ultimate work station for power users to handle

massive data. ISV application certified

State of the art sound and cinematic-picture quality.

Touch-enabled

Page 38: Vostro 3000 series  Sales training

IS / IS NOT

38

IS IS NOT

Vostro Inspiron, Studio, XPS, LatitudeTarget on Small business customers Target on Consumer or Large Enterprise customersMainstream notebook Value notebook or for niche market

Sophisticated & streamlined design Average and plain looking ID

Rich features at a great price Limited features

Std Voltage processors to support best multi-tasking productivity

ULV or LV Volt. Processor of full PC experiences Net book processors for basic internet experiences.

Choice of customer-ready systems optimized for small business

Build to order

Available in 4 sizes (13.3, 14, 15.6, 17.3)

One size

Multi-touch display options (15”) Multi-touch display on all form factors

2 spindles 1 spindle

Available in 3 colors One color onlyIS FOR IS NOT FOR

Company with limited IT resources Companies with dedicated IT team

General notebook users Specialized users, like Netbook users, gamer

Image conscious, seeking a stylish business notebook users

Prefers basic functionality and prioritizes cost

Product positioning

Customers

Page 39: Vostro 3000 series  Sales training

VOSTRO NOTEBOOK MODEL NAMING 2010

39

Series Screen Size Generation Open

3 3 0 0

V 13

DELL CONFIDENTIAL

Category Series 2010 Model

Mainstream 3xxx Series f3300, 3500, 3700

Value 1xxx Series1014, 1015, 1088

Next gen to follow new taxonomy

Specialty Vxx Series V13

Page 40: Vostro 3000 series  Sales training

40

Vostro Laptop Competitive Model Matrix

Page 41: Vostro 3000 series  Sales training

DELL CONFIDENTIAL – FOR INTERNAL USE ONLY

VOSTRO 3000 SERIES - MAIN COMPETITORS

V3x00 vs. HP ProBook s(4310s, 4410s, 4510s, 4710s)

•Strengths:•Premium Design s w/ durable aluminum Chassis

•Better battery life (up to 8 hours)•Better performance with Intel Core i technology, DDR3 memory , better graphic on 17” (1GB)

•eSATA port for faster data transfer•Backlit KB & Std gesture TP for better usability

•More HW security options to protect data

•Service ready for remote support

•Less favorable•Quick boot button•More SW security features•BD Combo

V3x00 vs. Acer TravelMate(4730/5730/7730)

•Strengths:•Thinner and lighter• Better battery life (up to 8 hours)•Better performance with Intel Core i technology, DDR3 memory , better graphics (512MB or 1GB)

•Backlit LED panels•More HW security options to protect data

• Std gesture TP for better usability•Color options

•Less favorable•Docking connector•Numeric KB on 15”•Easy launch button for email and web•Type II PC card slot

V3x00 vs. Lenovo SL (300, 410, 510)

•Strengths:•Premium Design s w/ durable aluminum Chassis and color options•Thinner and lighter •Better battery life (up to 8 hours)•Better performance with Intel Core i technology, DDR3 memory , better graphics (512MB or 1GB)

•Backlit KB & Std gesture TP for better usability

•More HW security options to protect data

•Less favorable•File sharing feature•Rescue and recovery button•Wimax

* Comparison is based on available market information, i.e. could only compare Intel Calpella with current Montevina models

Wha

t We

Win

!!

• Vostro 3000 is thinner and more powerful in a premium aluminum chassis• Backlit KB, Multi-touch TP and are unique to Winery vs. competitive models• Up to 8 hours battery life. Much better than TravelMate x730

Page 42: Vostro 3000 series  Sales training

DELL CONFIDENTIAL – FOR INTERNAL USE ONLY 42

Vostro 3300: Competitive Side by Side Feature Comparison

HP ProBook 4310s• Where Dell Wins

• Latest Intel Core i processors• Premium Design s w/ durable aluminum Chassis and more

color options• Thinner form factor• Backlit Keyboard & Standard gesture touch-pad for better

usability• More HW security options to protect data• eSATA port for faster data transfer• Service ready for remote support

• Where They Win & How to Combat• Quick boot button -With Win 7, you also get accelerated

booting time• More Software security features • Blu-Ray Combo offers a better price/performance value,

and satisfies most small business customers’ needs• HDMI

Lenovo SL 300

•Where Dell Wins• Latest Intel Core i processors•DDR3 memory•Graphics with dedicated 512MB memory•Premium Design s w/ durable aluminum Chassis and

color options•Thinner and lighter •eSATA port for faster data transfer•More HW security options to protect data•Backlit KB & Std gesture TP for better usability

•Where They Win & How to Combat• Rescue and recovery button: Dell has Backup and

recovery manager•Wimax - less city coverage and not available for most

of the countries. WiFi or WWAN are still more popular •File sharing feature

* Comparison is based on available market information, i.e. could only compare Intel Calpella with current Montevina models

Page 43: Vostro 3000 series  Sales training

Vostro 3500: Competitive Side by Side Feature ComparisonHP ProBook 4510s

•Where Dell Wins•Latest Intel Core i processors•DDR3 memory•Premium Design w/ durable aluminum

Chassis and more color options•Thinner & Lighter•Backlit Keyboard & Std gesture

touch-pad for better usability•eSATA combo•More Hardware security options to

protect data•Service ready for remote support

•Where They Win & How to Combat•Quick boot button --With Win 7, you also get accelerated booting time•More Software security features •Numeric KB -- touch pad will shift to

the left•Blu-Ray offers a better price /performance value, and satisfies most small business customers’ needs

Acer TravelMate 5730

• Where Dell Wins• Latest Intel Core i processors• DDR3 memory• Better graphics (512MB)• Better battery life (up to 8hours)• Backlit LED panels• More color options• Thinner and lighter• Backlit Keyboard & Std gesture touch-

pad for better usability• Service ready for remote support

• Where They Win & How to Combat• Docking connector - USB docking

available• Easy launch button - With Win 7, you

also get accelerated booting time• Numeric KB -- touch pad will shift to

the left• Blu-Ray Combo offers a better

price/performance value, and satisfies most small biz customers’ needs

• Type II PC card slot

Lenovo SL 510

•Where Dell Wins•Latest Intel Core i processors•Better graphics (512MB)•Premium Design s w/durable aluminum Chassis and color options

•Thinner and lighter•Backlit KB & Std gesture TP for better usability

•Where They Win & How to Combat•Rescue and recovery button: Dell

has Backup and recovery manager•Wimax - less city coverage and not

available for most of the countries. WiFi or WWAN are still more popular

•File sharing feature

* Comparison is based on available market information, i.e. could only compare Intel Calpella with current Montevina models

Page 44: Vostro 3000 series  Sales training

DELL CONFIDENTIAL – FOR INTERNAL USE ONLY 44

Vostro 3700: Competitive Side by Side Feature Comparison

HP ProBook 4710s•Where Dell Wins•Latest Intel Core i7 with Quad Core processor•DDR3 memory•1GB discrete graphics•Premium Design w/ durable aluminum Chassis and more color options

•Backlit Keyboard & standard gesture touch-pad for better usability•Thinner & Lighter Form Factor•eSATA combo•Service ready for remote support

•Where They Win & How to Combat•Quick boot button -With Win 7, you also get accelerated booting time

•More Software security features •Blu-Ray Combo offers a better price/performance value, and satisfies most small business customers’ needs

Acer TravelMate 7730•Where Dell Wins•Latest Intel Core i7 with Quad Core processor•DDR3 memory•Better graphics (1GB )•Better battery life (up to 8hours)•Backlit LED panels•Premium Design w/ durable aluminum Chassis and more color options

•Thinner and lighter•Backlit Keyboard & Std gesture touch-pad for better usability

•Service ready for remote support

•Where They Win & How to Combat•Docking connector - USB docking available•Easy launch button - With Win 7, you also get accelerated booting time

•Blu-Ray Combo offers a better price/performance value, and satisfies most small business customers’ needs

•Support 2 HDD – Vostro offers up to 500GB HDD

* Comparison is based on available market information, i.e. could only compare Intel Calpella with current Montevina models

Page 45: Vostro 3000 series  Sales training

Competitive Side by Side Feature Comparison: Winery 13”Jan. 2010 Vostro 3300 HP ProBook 4310s Lenovo ThinkPad SL300 TravelMate Timeline 8371

Screen Size 13.3 13.3 13" 13.3"Screen Resolution (Up to) 13.3" HD LC WLED AG (AG) 13.3" LED-backlit HD AG /

BrightViewWXGA LED VibrantView 13.3" HD LC WLED

Dimensions (Inches) 12.8" x 9.02" x 0.79" - 1.13" (325 x 229 x 20.1-28.6mm)

8.97 x 12.79 x 1.07 in (228.0 x 325.0 x 27.3 mm)

12.5x9.4x1.2–1.3"318x238x30–34mm

12.7" (323.6mm) W x 9.0" (228.0mm) D x 1.0" – 1.2”

(26.0mm – 29.4mm) H Weight (starting) 1.94kg / 4.28lb 4.19lbs/1.9kg 4.6 lb / 2.1 lg 3.6 lb / 1.65kgIndustrial Design, materials Aluminum LCD back cover and base

side; 3 Color optionsColor options: black and red no colors no colors

Chipset HM57 Intel PM45, GM45, GL40 Intel PM45, GM45 Intel GS45Celeron - Celeron SU3500

Arrandale Core i7 C2D Core 2 Duo T9400 C2D, SU9400Operation System WIN 7 / Vista Basic/ XP DGR/ Linux Vista / XP / Free Dos Vista / XP / Linux Vista BusinessMemory (max) upgrade supportable to 8GB DDR3 4GB DDR3(1333 MHz);

Upgradeable to 8GBDDR2 4GB 667 4GB DDR3(1067MHz);

Upgradeable to 8GBIntel® GMA HD Intel X4500MHD Intel X4500 Intel X4500MHD

Nvidia® Geforce™ 310M, 512MB ATI HD 4330 512MB dedicated; Nvidia GeForce 9300 (128 MB) ATI HD 4330 512MB dedicated;

Security Hardware Fingerprint Reader, Encrypted HDD Finger Print Reader Fingerprint Reader Fingerprint Reader

Security Software Norton Internet Security 2009TrendMicro

McAfee SecurityCenter 9.0McAfee Total Protection for SMB

DigitalPersona for FPRWave for FDE, FPR

HP QuickLook 2; HP ProtectTools, Enhanced Pre-Boot Security, HP Spare Key, HP Disk Sanitizer, Drive Encryption for HP ProtectTools, Credential Manager for HP ProtectTools, File Sanitizer for HP ProtectTools; Optional: McAfee Security Solution

McafeeThinkVantage

HDD Password. Acer eRecovery Manager,

Acer Backup manager

Solid State - - - YesHDD Up to 500GB Drive; w/ 7200RPM 320G/500 GB(5400 rpm);

160/250/320GB (7200RPM)250/320GB

HDD Drop Protection Available on all HDD HP 3D Driveguard ThinkVantage APS Disk Anti Shock ProtectionWLAN A/G/N A/B/G/N A/G/N A/B/G/NWWAN / Wimaax WWAN Yes WiMax + GPS (US) Wimax, YesWired Connectivity Gigabit; Modem (optional) Gigabit Ethernet; external modem Gigabit; External Modem

Bluetooth 2.1 2.1 2.0 2.1Integrated Optical Drive 9.5mm DVDRW DVDRW, Blu-Ray Combo DVDRW NoWebcam 2.0 MP 2.0 MP 2.0 MP 1.3MPPorts / Slots 2 USB 2.0+ 1 eSata/USB combo,

VGA, RJ-45, Audio, Power, headphone/speaker out ; 34mm express card

3 x USB 2.0, VGA, RJ-45, Audio, Power, headphone/speaker out ; HDMI; 34mm express card; 1 secure digital (?)

3x USB 2.0, VGA, HDMI, RJ-45, RJ11, Audio, Power, headphone /speaker

out; 34mm express card, 1394

3x USB 2.0, VGA, RJ-45, Audio, Power, headphone /speaker out

Specialty/Extras Backlit KBNo Trialware

QuickLook Lenovo Enhanced USB Port Rep Touchpad lockMulti Gestire TP

CPU (up to)

Graphics cards

Page 46: Vostro 3000 series  Sales training

Competitive Side by Side Feature Comparison: Winery 14”Jan. 2010 Vostro 3400 HP ProBook 4410s/4415s HP ProBook 6440b/6445b

(New, Calpella, Lati like)Lenovo Thinkpad SL410

(New)Acer TravelMat 4730

Screen Size 14.0 14.0 14.0 14.0 14.1

Screen Resolution (Up to)

14.0" HD LC WLED AG (anti-glaree) 14.0" HD LC WLED AGanti-glare or TrueLife

14.0" HD WLED anti-glare, or HD+ WLED anti-glare

HD WXGA Vibrant View 14.1 WXGA

Dimensions (Inches)339 x 242.2 x 21.9-29.5mm 1.22 in (F) x 13.2 in x 9.15 in

31.0 (F) x 336 x 232.4 mm

13.35 x 9.30 x 1.33 in (339.0 x 236.2 x 33.8 mm)

13.5" x 9.2" x 1.4"344x233x32–36mm

13.3 x 9.7 x 1.2/1.6 inch338 x 247 x 31-41 mm

Weight (starting) 2.16kg / 4.76lb (6-cell) 5.0 lb (2.27 kg)5.31 lb (2.39 Kg)

5.0 lb (2.26 Kg) with weight saver 2.32 kg / 5.11 lbs (6C) 5.2lb / 2.4 kg (6C)

Industrial Design, materials

Metal LCD back cover and base (Color options)Color options

Color options: black and red na, AMD silver Classic matte black cover Mag Alloy Chassis

Chipset Intel HM57 Intel PM45, GM45, GL40 / AMD Intel HM57 Intel PM45, GM45 Intel PM45, GM45Celeron T3000 i5-520M T3000/T43/4400 -

Arrandale Core i7 C2D T5670, T5870, T6570, T6670, P7570, P8700, T9600

i7-620M T5870T6570/T6670P7570/P8700

Core 2 Dual

Operation System WIN 7 / Vista / XP DGR/ Linux Win7/Vista / XP DGR/ Linux, Free DOS Win7 HP 64/Win7 Pro 32/64/ Vista B/XP DGR/FreeDOS

Vista HB, Win7 HP 32/64, Win7 Pro 32/64/XP DGR

Win 7 Pro, Vista Business, XP downgrade right

Memory (max) upgrade supportable to 8GB DDR3 , 8G DDR3, 1333 8G DDR3 1066 3GB DDR2; Upgradeable to 4GB

Intel® GMA HD Intel X4500MHD Intel® HD Graphics Intel GMA 4500MHD Intel X4500MHDNvidia® Geforce™ 310M, 512MB ATI HD 4330 512MB dedicated memory ATI Mobility Radeon™ HD 4550 with 512

MB dedicated video memoryATI Mobility Radeon HD 4570,

256MB Nvidia GeForce 9300GS 256MB

Security Hardware Fingerprint Reader, Encrypted HDD - TPM Embedded Security Chip 1.2Optional: HP Fingerprint SensorSmart Card Reader (replaces

fingerprint reader Fingerprint ReaderSecurity Cable Lock Slot,

Security Software Norton Internet Security 2009TrendMicro

McAfee SecurityCenter 9.0McAfee Total Protection for SMB

DigitalPersona for FPRWave for FDE, FPR

HP ProtectTools, Enhanced Pre-Boot Security, HP Spare Key, HP Disk Sanitizer, Drive Encryption for HP ProtectTools, Credential Manager for HP ProtectTools, File Sanitizer for HP ProtectTools; Optional: McAfee Security Solution

HP ProtectTools, Enhanced Pre-Boot Security, HP Spare Key, HP Disk Sanitizer, Drive Encryption for HP ProtectTools, Credential Manager for HP ProtectTools, File Sanitizer for HP ProtectToolsOptional: LoJack for HP ProtectTools, HP Privacy Filter, McAfee Security Solutio

ThinkVantage® Rescue and Recovery™ ThinkVantage® Active Protection System™ Password Manager

BIOS and supervisor password

HDD Up to 500GB Drive; w/ 7200RPM; Encryped Drive

500 GB(5400 rpm); 160/250/320GB (7200RPM)

500 GB 7200 rpm SATA II Up to 500G 5400rpm Up to 250GB, 5400RPM, Acer DASP (Anti-shock protection)

WLAN A/G/N A/B/G/N A/B/G/N A/G/N, Wimax A/G/N (Intel Wireless 5000)WWAN Yes - HP Mobile Broadband (powered by Gobi™) with GPS Yes noWired Connectivity Gigabit; external USB modem Gigabit; Modem Gigabit Gigabit Ethernet; modemBluetooth 2.1 2.1 2.1 optional 2.0Optical DVDRW DVDRW, Blu-Ray Combo, DVD ROM DVD-ROM; DVD+/-RW; Blu-ray ROM

DVD+/-RWDVDRW DVDRW, DVD Combo

Media Card Reader 8 in 1 Media card media card 7 in 1 5 in 1Webcam 2.0MP 2.0MP 2.0MP 2.0MP optional 0.3MPPorts 3 USB 2.0+ 1 eSata/USB combo, VGA,

RJ-45, Audio, Power, headphone/speaker out ; HDMI; 34mm express card

4x USB 2.0, VGA, RJ-45, Audio, Power, headphone/speaker out ; HDMI; 34mm express card

4 USB 2.0, 1 1394a, 1 DisplayPort1 external VGA monitor1 stereo microphone in1 stereo headphone/line-out1 AC power, 1 RJ-11, 1 RJ-451 docking connector1 secondary battery connector1 Express Card/54

3 USB 2.0,1 USB 2.0+eSata 2in1,VGA, HDMI, RJ- 45Expresss card

3 USBs, VGA, RJ-11, RJ-45, Audio, Power, headphone/speaker out ; HDMI,

54mm express card slot, PC Card slot,

Specialty/Extras Backlit KBNo Trialware QuickLook

Acer Video conference, optional Easy Port docking

WLAN/BT switch, Easy launch button for email, internet;

CPU (up to)

Graphics cards

Page 47: Vostro 3000 series  Sales training

Competitive Side by Side Feature Comparison: Winery 15”Jan. 2010 Vostro 3500 HP ProBook 4510s HP ProBook 6540b/6545b

(New, Calpella, Lati like)Lenovo Thinkpad SL510

(New)Acer TravelMat 5730

Screen Size 15.6 15.6 15.6 15.6" 15.4Screen Resolution (Up to)

15.6" HD LC WLED (anti-glare 1366x768); Touch

15.6" HD LC WLED AGanti-glare or TrueLife

15.6-inch HD WLED anti-glare or HD+ WVA WLED anti-glare

HD Anti-Glare or Vibrabt View 15.4 WXGA

Touch panel Yes (Post RTS NO NO NO NODimensions (Inches) 375 x 250 x 22.9 – 31.9mm 371.8 x 249.6 x 26.2 – 31.5 mm

14.6” x 9.83” x 1.24( F)13.35 x 9.30 x 1.33 in

(339.0 x 236.2 x 33.8 mm)380x247x32-36mm 14.17 x 10.51 x 1.09/1.69 inch

340 x 267 x 30.3-43 mmWeight (starting) 5.30 lb/2.4kg (w/ 6-cell battery) 5.2lbs/ 2.36kg 5.81 lb (2.64 Kg)

5.5 lb (2.51) with weight saver5.6 lb 6.36lb / 2.88 kg (6C)

ID, materials Metal LCD back cover and baseColor options

Color options: black and red na, AMD silver Classic matte black cover no colors

Chipset HM57 Intel PM45, GM45, GL40 Intel HM57 PM45/GM45 Intel PM45, GM45

Celeron i5-520M T3000/T4300

Arrandale Core i7 C2D i7-620M T6670/P7570/P8700 Core 2 Dual

Operation System WIN 7 / Vista / XP / Linux / Free Dos Win7/Vista / XP / Linux Win7 HP 64/Win7 Pro 32/64/ Vista B/XP DGR/FreeDOS

Vista HB, Win7 HP 32/64, Win7 Pro 32/64/XP DGR

Win 7 Pro, Vista Business, XP downgrade right

Memory (max) upgrade supportable to 8GB DDR3 4GB DDR2; Upgradeable to 8GB

8G DDR3, 1333 8G DDR3 1066 4GB DDR2; Upgradeable to 8GB

Intel® GMA HD Intel X4500MHD Intel® HD Graphics Intel GMA 4500MHD Intel X4500MHDNvidia® Geforce™ 310M, 512MB ATI HD 4330 512MB dedicated;

1024 MB Hyper memoryATI Mobility Radeon™ HD 4550 with

512 MB dedicated video memoryATI Mobility Radeon HD 4570 ATI HD 3470, 256MB dedicated;

Security Software Norton, McAfee Total Protection for SMB; TrendMicro 10

DigitalPersona for FPRWave for FDE, FPR

HP ProtectTools, Enhanced Pre-Boot Security, HP Spare Key, HP Disk Sanitizer, Drive Encryption for HP ProtectTools, Credential Manager for HP ProtectTools, File Sanitizer for HP ProtectTools; Optional: McAfee Security Solution

HP ProtectTools, Enhanced Pre-Boot Security, HP Spare Key, HP Disk Sanitizer, Drive Encryption for HP ProtectTools, Credential Manager for HP ProtectTools, File Sanitizer for HP ProtectToolsOptional: LoJack for HP ProtectTools, HP Privacy Filter, McAfee Security Solutio

ThinkVantage® Rescue and Recovery™ ThinkVantage® Active Protection System™ Password Manager

BIOS and supervisor password

Security Hardware Fingerprint Reader, Encrypted HDD - TPM Embedded Security Chip 1.2Optional: HP Fingerprint SensorSmart Card Reader (replaces ExpressCard), Kensington Lock slot

fingerprint reader Fingerprint Reader

HDD Up to 500GB Drive; w/ 7200RPM; Encryped Drive

160, 250, 320, 500 GB (5400 rpm)160GB/250GB (7200RPM)

up to 500 GB 7200 rpm SATA II;128G SSD

up to 500G 5400rpm

HDD Drop Protection

Free fall sensor HP 3D Driveguard Acer DASP (Anti-shock protection)

Solid State - -Wired Connectivity Gigabit Ethernet; external USB

modemGigabit Ethernet; external USB modem

Gigabit Gigabit Gigabit Ethernet; modem

WLAN A/G/N A/B/G/N A/B/G/N a/g/n A/G/N (Intel Wireless 5000)WWAN Yes Yes HP Mobile Broadband (powered by

Gobi™) with GPS-

Bluetooth 2.1 2.0 Optional YESOptical DVDRW DVDRW, Blu-Ray Combo, DVD

ROM DVD-ROM; DVD+/-RW; Blu-ray

ROM DVD+/-RWDVDRW BD combo, DVDRW, DVD

ComboMedia Card Reader 8 in 1 5 in 1 media card 7 in 1 card reader 5 in 1Webcam 2.0MP 2.0 MP 2.0MP 2.0MP optional YesPorts 3 USB 2.0+ 1 eSata/USB combo,

VGA, RJ-45, Audio, Power, headphone/speaker out ; HDMI; 34mm express card

4x USB 2.0, VGA, RJ-45, Audio, Power, headphone/speaker out ; HDMI; 34mm express card

4 USB 2.0, 1 1394a, 1 DisplayPort1 external VGA monitor1 stereo microphone in1 stereo headphone/line-out1 AC power, 1 RJ-11, 1 RJ-451 docking connector, 1 secondary battery connector1 Express Card/54

3 USB 2.0,1 USB 2.0+eSata 2in1,VGA, HDMI, RJ- 45Expresss card

3 USBs + 1 USB/eSATA combo, VGA, RJ-11, RJ-45, Audio,

Power, headphone/speaker out ; HDMI, 54mm express card slot,

PC Card slot

Specialty/Extras Backlit KBTouchpad lock, Multi Gestire TP, No Trialware

Numeric KB, QuickLook Acer Video conference, Numeric KB

WLAN/BT switch,

CPU (up to)

Graphics cards

Page 48: Vostro 3000 series  Sales training

Competitive Side by Side Feature Comparison: Winery 17”Jan. 2010 Vostro 3700 HP ProBook 4710s Acer TravelMat 7730Screen Size 17.3" 17.3" 17Screen Resolution (Up to) 17.3" HD+ LC WLED (anti-glare ) 17.3 WLED HD+

anti-glare or BrightView17 WXGA+ Acer Crystal Bright

Dimensions (Inches) 16.16" x 10.67" x 1.06" - 1.35" (26.8 front - 34.4 back x 411 x 271 mm)

16.17 x 10.63 x 1.26 in410.6 x 270.0 x 32.0 mm

15.59 x 11.26 x 1.39/1.73 inch396 x 286 x 35.2-44 mm

Weight (starting) 5.95lb/ 2.7 kg 6.8 lb / 3.08 kg 7.48lb / 3.4 kg (6C)Industrial Design, materials Metal LCD back cover and base

Color options- no colors

Chipset HM57 Intel PM45 (ICH9M) Intel PM45, GM45-

Core i7 Dual Core & Quad Core Up to T9600 (2.8GHz), T6570, P7370, P8700

Core 2 Dual

Operation System WIN 7 / Vista / XP / Linux / Fre Dos Win7/ Vista Home basic / Biz / Home premium, XP DGR (32bit)

Vista

Memory (max) upgrade supportable to 8GB DDR3 8GB DDR2 4GB DDR2; Upgradeable to 8GB

Intel® GMA HD - -Nvidia GeForce GT 330M 1GB ATI HD 4330 Nvidia GeForce 9600GT 512MB

Security Hardware Fingerprint Reader, Encrypted HDD - Fingerprint Reader

Security Software Norton Internet Security 2009McAfee SecurityCenter 9.0

McAfee Total Protection for SMBTrendMicro 10

DigitalPersona for FPRWave for FDE, FPR

HP ProtectTools, Enhanced Pre-Boot Security, HP Spare Key, HP Disk Sanitizer, Drive Encryption for

HP ProtectTools, Credential Manager for HP ProtectTools, File Sanitizer for HP, Device Access

Manager; ProtectTools, Enhanced Drive Lock; Optional: McAfee Security Solution, Device Access

Manager;

BIOS and supervisor password

Solid State - -

HDD Up to 500GB Drive; w/ 7200RPM Up to 500GB Drive 5400RPM Up to 2 HDD, 2GB Turbo Memory supported

HDD Drop Protection Free fall sensor HP 3D Driveguard Acer DASP (Anti-shock protection)Wired Connectivity Gigabit; external USB modem Gigabit Ethernet Gigabit Ethernet; modemWLAN A/G/N A/B/G/N A/G/N (Intel 5100, 5300)Bluetooth 2.1 2.1 -Optical DVDRW DVDRW, Blu-Ray Combo BD combo, DVDRW, DVD ComboMedia Card Reader 8 in 1 Yes YESWebcam 2.0 MP (optional) 2.0 MP (optional) 0.3MPPorts 4 USB 2.0+ 1 eSata/USB combo, VGA, microphone

in, headphone out, RJ-11 (optional), RJ-45, 34mmexpress card , HDMI, 1394

4 USB 2.0, VGA, microphone in, headphone out, RJ-11 (optional), RJ-45, HDMI, 1x34mmexpress card

4 USBs, VGA, RJ-11, RJ-45, Audio, Power, headphone/speaker out ; HDMI, 54mm

express card slot, PC Card slot

Specialty/Extras Backlit KB, Touchpad lock, Multi Gestire TP, No Trialware QuickLook

Acer Video conference, Numeric KBWLAN/BT switch,

Easy launch button for email, internet

CPU (up to)

Graphics cards

Page 49: Vostro 3000 series  Sales training

TAKE YOUR OWN PATH

Protect my data

Stretch my budget

IT Support that stands behind me

Meet Comp Competitively Differentiated Disruptive Game Changer

CLAIM OPPORTUNITIESStay uptime• Dell ProSupport• CompleteCare

Stay uptime• Next business Day on site service • Specially trained SB tech support

Productivity• Extended Battery

Service

Data Security• Fingerprint ReaderData Protection• Dell Back Up and Recovery Mgr• Dell DataSafe Online Backup ServiceDurability• Standard Free Fall Sensor HDD• Spill-resistant keyboard

Data Security• “Best” bundle: FDE HDD & FPR• Dell DataSafe™ Online Backup Service

Performance • 512 MB or 1GB graphic• DDR3 memory• Latest Intel architectureProductivity• Win7Connectivity & Communication• 2.0MP camera w/ digital mic• Bluetooth and WLAN• WWAN, WiMax Others• Green message: Energy Star ….

Affordable Premium• Durable and sleek design• Mobility: Thin and light• Personalization: ColorProductivity• Quad core CPU on 17”• Touch technology: touch panel/Gesture touch

pad (15’, post RTS)• Backlit KB • Longest battery life in SMB up to 9 hrs• eSATA and HDMI port

WINERY 13” 14” 15” 17” VALUE FRAME* Item w/ blue font are new to Winery series vs. HPB

Vostro DNA