October/November 2012 • Volume 10, Issue 6Center LineValley of the Sun Jewish Community Center

Your JCC Magazine

Inside this Issue:Fit Kids Club pg. 7

Adult Programs & Cultural Arts pg. 8

Why Buy Local? pg. 10

Group Fitness pg. 12

Israel Center pg. 20

Fresh, Local & Healthy!

Farmers Market at the JCC pg. 10

For more information visit www.vosjcc.org To register call, 480.483.7121

Valley of the Sun Jewish Community Center

Jewish Book & Cultural Arts Fair

Culture, Comedy & CuisineOctober 29 - November 15 Presented by

Partnering with Encore Senior Living

Retirement �at Lives Like a Resort

Peace Through Music: A Concert by Theodore BikelSunday, November 11| 3 pm

Celebrating the 10th Anniversary of the Ina Levine Jewish Community Campus

Spend an afternoon with this amazing performer. Folk singer, theater, film and television actor, radio host, president of Actors’ Equity, political activist, Jewish spokesman and author are some of the many “careers” to which Mr. Bikel can lay claim.

Mon. Oct. 29 | 7 pm

Shop for the Holidays

BoutiqueJCC 2012 Holiday

Fri. Nov. 9 | 8:30 am - 3 pm

2012 Bookfair Venue

New Eyes: A Play Starring Yafit Josephson

Woman’s Symposium: On The Cutting Edge: Today’s Jewish Woman

Keynote Speaker | Faye Moskowitz And the Bridge is Love

Sun. Nov. 4 | 8:30 am - 1 pmCommunity Read and Coffee TalkRoberta Rich Midwife of Venice

Tues. Nov. 6 | 10:30 amA Sweet Taste of...Stanley Ginsberg

Inside the Jewish Bakery: Recipes and Memories from the Golden Age of Jewish Baking

Thurs. Nov. 8 | 3 pm

Author LuncheonAmy Ephron Loose Diamonds...

and other things I’ve lost (and found) along the way

Fri. Nov. 9 |11 am

Jeremy Tucker & Victor Villanueva Before a Canyon:

A Story about Victor and Me1

Mon. Nov. 12 | 7 pmYiddish Between Two WarsDr. Adina Bar-El

Tues. Nov. 13 | 7:30 pmLove Comedy?David Misch Funny the Book: Everything You

Always Wanted to Know About Comedy

Weds. Nov. 14 | 7 pmGirls Night Out: Cupcakes & Cosmos!!Stacey Ballis

Off the Menu

Thurs. Nov. 15 | 6:30 pm

www.vosjcc.org 3

Contents

In this IssueDepartments 4 Letter from the

President & CEO

4 New Members

5 Early Childhood

Center

6 Youth

7 Fit Kids Club

8 Adult Programs

14 Members of the Month

20 Israel Center

Features 10 Why Buy Local

16 Spotlight on the J Course Listings12 Fitness & Group Fitness

18 Aquatics

Volume 10, Issue 6 Centerline, October/November 2012JCC Centerline is published three times per year by The Valley of the Sun Jewish Community Center. Send Address Changes to: Valley of the Sun Jewish Community Center12701 N. Scottsdale Rd., Ste 203, Scottsdale, AZ 85254

Celebrating the 10th Anniversary of the Ina Levine Jewish Community Campus

independent living & assisted living NO BUY-IN!

TOUR TODAY! Call (480) 451-180011415 N. 114th Street in Scottsdale, AZ

www.ArteResortLiving.com

Abundance of Things to Do...Between weekly live entertainment, Sunday Brunch, daily movie in our dedicated movie theater, writing workshops, museum trips, poker games or sitting down with a group of friends by the pool –– your toughest decision will be how to fit it all in!

Luxury Senior Living in Scottsdale

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Dear Members and Friends,Shana Tova – I want to wish all of our members, participants and supporters a happy and healthy

new year. As we celebrate Rosh Hashana, the Jewish New Year, we look forward to an exciting new year at the Valley of the Sun JCC and the Association. This is an especially exciting new year as we have just begun seeing the impacts of bringing the Federation and JCC together while planning our strategic vision for the JCC. We are also excited to welcome some new key staff to our leadership team. We have recently hired Anthony Slayen as the VP of Operations & Innovation and Jennifer Grossman as our VP of Marketing and Public Relations. Please see the related article in this Centerline on Anthony and Jennifer.During this reflective, introspective time and period of re-committal, I want to share part of our vision for the JCC and our community with you. Over the years, the JCC has offered many great programs and services. This Fall, our focus will start by working with our staff to discover new and improved ways to enrich your connection to the JCC and our connection to the greater community. We know that only through positive experiences and relationships will we be able to expand our impact and help enrich the lives of those we have the opportunity to serve. The JCC will be known as a place that provides exceptional service and enriching experiences.We are focusing on new programs, ventures and collaborations to broaden engagement through the JCC and within the Jewish community. We will be the place that everyone feels welcome while exploring their Judaism, Jewish culture and connection to Israel. We will be looking at new programs and events that will bring together diverse segments of our community in an inclusive Jewish environment.In the coming year, we will be reviewing all of our core services as well as gaps in services to determine how we can better meet your needs and some of the needs in our community. This includes continued improvements in established operations such as Camp, Early Childhood Center and Health & Fitness as well as exploring new or expanded opportunities in areas such as arts & culture, inclusion, senior services, broad-based wellness and others. While we have not determined our priority focuses yet, keep an eye and ear out for exciting new directions and for opportunities to be involved.We will continue to explore how to capitalize on the efficiencies and opportunities that have come from bringing the Jewish Federation and the JCC together. How can these combined resources make the biggest impact on creating a more vibrant, sustainable and enriching Jewish life in Phoenix. Lastly, in the spirit of Yom Kippur, we would like to start the year fresh by atoning for any misses that may have occurred with our service delivery which may have led to a negative experience for you or your family. We truly appreciate having you as part of our JCC family and look forward to serving you in the coming year as well as helping you achieve your goals and aspirations be they spiritual, educational, physical or wellness based. We also ask for you philanthropic support so that we can make our programs and services available to everyone including those in need of financial or other assistance so that we can be a truly inclusive JCC and help support the many programs that cannot be supported by membership dues and program fees alone.Thank you for your membership, participation, support and interest. Here is to a sweet, healthy and enriching new year.

Stuart Wachs,President & CEO

Jewish Community Association President & CEO

welcome new members

Harriet HarlemHerbert NatkerJohn JacobsShawn BuotJeff KayKathy WilsonShirley ReisVirginia FavierDave JossundJulie ZausmerRobert ReismanRaelene ShelleySandy LibermanHeidi UngarJosh HemmatiShelly PostKevin KnightJean & Dean ScheinertAngela CellaJonathan KolbDerek JensenDebi GraniteMatt HerringCynthia HeathGabriel FaubionKarl BaumAnne JensenRose CassataRobert LieberCindy OehmeLinda BelousGene TartakovskyDereck ShraderRonda ThompsonJulissa HerreraEmily ReynoldsDan ShtutmanEvan WolfsonJeremy LernerJon BashaLauren LizanichLanni SolochekNicole TitusPatricia JohnsonTravis SteinerJonathan AbelRobert CatanesiJason DiamondJoey KlaskoGeorge MinzerMax KleinKatie BernAlan BorovayJessica RobertsDavid PopeEric HatchLiam LevinsonAshley HallCody HulsMike HulsGennaro SilvestroBryce HernkeRachel FrankelEmily MannCatherine FoxDillon RyanLauren GardnerBlaise BillerLindsay CohenGabrielle RozioNolan WeinsteinCharlie Quinn

Luke QuinnAriel MilgromAlex BederAmanda HaysJacob TempletonCliff MargKevin McCullyDanielle MarkovitzJustin MarkovitzKelly HuntingtonTessa GittlemanMartin CorpusJohn HeckenlaibleWendy WilkinsonNicole & Stuart LevinskyDiane NowakSigal ZoharTia DiamontopoulosAnnie & Robert HowalSarah HemmatiJordan DarlingKeila & Dwayne PittBrenda & Tim LeeSue & Steven TuchmanJame PharrSusan ForkosMarcos RoybalGeanine & Donnie GafniDana HecklerRuth MeyerJody HanoverJudith GottliebTom SylvesterRay DietrichAmy & Jeffrey BeiserTracy CohenVirginie & Jeremy PolsterJames McCabeSuzanne GrahamErika & Jacob BrownAlanna & James CziperleLydia & Bryan MacKayMoshe GuakilFareen MalikEvelyn Ayala-CastroKimberly DeClueStacy SnyderJamie & Tim WillsonAnatoly & Alla IsakovAliza & Paul RosenbergJaime & Jeff SternEmily & Todd SchwedtAnnie & Dale ReevesHonyquan & Yijuan ZhuFrank ShulmanLinda & David SchnitzerLimor & David CaspiStacey Frank-HeitAimee & Bryan BauernfeindTricia & James CarrLynn & Bruce JohnsonCory IrvineCoral Quiet & FamilyTammar & Brad PasternakLambeth HochwaldEsther & David DubovisElsie LipnerLisa PiccininniKatherine & John TingleKatherina MessinaDiane DarnellAllie & Rob Kramer

Francine KadesMark & Kelly FeuererSheila & Tommy CelluroLarry MillerJulia ManciniAli AsayeshAlina & Tim ReganPriyanka BhargavaSusan & Sam PataqJennifer & Matthew AinStaci & Warren VictorDanielle & Jonathan AginsJennifer & Anthony NuaraAngela & Erik JosephsRajul ShahPeter KaufmanAnastasia & Dan HadzMichael & Ricki KaplanStacey BeckKathy & Paul SimmondsJorge Castro-MarinCindy & Marc DunnJill & Jim ResnickJulia & Elliot LiblingMelissa & Todd DesbergCarmen & Luis HashimotoGreg StienstraJoel PriceWendy & Mel DrymanBarbara & Bob GalanMarti & Herb ZelikoffRoslyn & Jack MetDonell ChimonasSandi & Paul GoldsteinRenee & Charles LevySharon & Joe LuberVera & David GoodmanBunny & Allen HallRonda & Sheldon KottleRon TeerLonni HillJanis LindseyLeonora KetyerMaggie BrockMarlene RoseBarbara LuftmanLiza CzoppZadel StrichartzEllen TourineNancy SneirsonPamela FingerhutRachel SchnitzAvery WeismanJoel BramowethCindy GoldingKaren BrosnanHector RotmistrovskyClaire PesinNancy ElkinsGloria RossLaurie SteenSam PeltzSusan FischerTony ArcatiBrandon BaysNancy PollingerErnie LevineLael Greer

www.vosjcc.org 5

Here are a few places you may find caps & lids:

• Milk jugs• Applesauce pouches• Deodorant sticks• Used markers• Coffee cans

Because the mural will be placed at children’s level, we are asking that no metal/glass caps be donated. Simply rinse the cap before donating, then place in the color-coordinated donation containers located at the Preschool Front Desk.

We thank you in advance for your involvement and help, and stop by often to see the progress!

A Kaleidoscope of ColorWe Need Your Help Collecting Colorful Plastic Bottle Caps! During the summer, the Preschool and Camp students began collecting plastic bottle caps of all shapes, sizes and colors to create a recycled art mural. Once completed, this masterpiece will beautify the Three’s and Pre-K playground, but we need EVERYONE’S help before we can begin the hard work of constructing the mural! We need at least 20,000 caps!

• Soda/Juice bottles• Tupperware• Infant formula containers• Shampoos & conditioners• Potato chip cans

Kids Club a new adventure for your child

Early ChildhoodCENTER

What do Zoo Day, Science Day, Music and Arts & Crafts all have in common? The fun activities your children will get to participate in when they spend time in Kids Club!

There are some exciting and fun changes happening in this little corner of the J. Every other month we will be painting the walls new colors and creating new themes allowing your children’s imaginations to run wild. This September & October, the theme is dinosaurs and we having drawings for your little one’s to win their very own copy of Ice Age! November & December the theme is Disney and there will be fun raffles to win Disney movies!

At Kids Club we strive to create an atmosphere where your children can learn and grow through interactive activities. Each week they will learn about science, participate in puppet shows, get creative with beads, bobbles, music, art and more.

Save the Date trivia Night

JaNuary 26th, 2013

7:00 pmVOSJCC Social HallGiddy up and join us for a

trivia showdown.All proceeds to

benefit the kids of the VOSJCC

Early Childhood Center.

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Keeping Kids Healthy & Active through Tennis

Shabbat!

The Valley of the Sun JCC and the Southwest United States Tennis Association have partnered up to introduce 10 and Under Tennis to our community. So, what exactly is it? 10 and Under Tennis follows the same logic as other youth sports like baseball or soccer, which use kid-sized courts and kid-sized equipment. Kids learn to play baseball by first playing T-ball;

they use shorter, lighter bats and larger, softer balls. With 10 and Under Tennis, balls bounce lower, don’t move as

How much do you know about Shabbat right now?I would like to teach you ~ and this is just how:

Shabbat happens to be the seventh day of the Jewish week.Shabbat is known as Sabbath when it is English that people speak.

Shabbat is known, of course as the blessed day of rest.But do you know why as I am putting you to the test?

It is known as this simply for this fact:When the earth was being created and everything was put on

tact us Jews believe that it took God six days to create the earth and everything on it, as Mother Nature you cannot hate.

After creating this beautiful planet, he took the seventh day to rest. So Shabbat as the day of rest, is how I explain that best.

It begins on sunset every Friday night. It ends on Saturday in the dark when the Sun is out of sight. Shabbat is known as a time of peace, love and no war. It is a time for harmony and

relaxation. Only good things Shabbat is for.Shabbat also happens to have some very delicious food.

It gives us challah and other Kosher products, that put us all in a good mood. There are three meals that are eaten

On this holy day. One Friday night, one lunch on Saturday and one before Shabbat goes away.

On Shabbat, no one is working, as every family is together. Families just talk and relax, but still help if you’re under the weather. We

always wash before eating. We bless our family and friends.We pray to God for good things. We hope Shabbat never ends!

We bless over candles, the wine and the challah bread.We only think of goodness as that is all that should be said.

Havdalah is known to mark the very end of the Shabbat day. During this, we still just bless, and give thanks in many a way.

So this has been the story of what Shabbat is all about. I hope you have all enjoyed, as I have without a doubt.

My name is Brett Silberman and I go to ASU.I love playing basketball, but writing poems, too. I was a counselor for the JCC during the summertime, when

the kids were wild and free. I love kids and making them smile. When they have fun, it is worth all the while.

Anyway, with this poem for Shabbat, I hope you have enjoyed it - Quite a lot. Thank you. Brett

Youth Services, Sports &FITNESS

fast through the air and are easier to hit. Racquets are sized for small hands and courts are smaller and easier to cover. By using this format, the benefits are immediate and within a short time kids are rallying, playing and excited to keep playing. That means kids will have more fun and less frustration. They’re playing real tennis and having real fun—and that’s what is most important.Starting this Fall, Club J, our after school program, will offer tennis every Wednesday to our kids. Come participate in this complimentary new evolution!

Kids out of School? Give them something fun to do.

Winter Break Camps Cooking Around the World &

Tennis CampsCooking Around the World | Dec. 24 - 28 & Dec. 31 - Jan. 4Explore and create different foods from exotic countries. We will be cooking and baking at least three times a week! Traditional camp activities such as drama, arts and crafts and sports will be offered. We will be going on a field trip each week,

TBA. Min. of 10 kids per day. Register by 12/4. No Camp 12/25 and 1/1.

Tennis Camp | December 24 - 28 We will learn how to play tennis from industry professionals and participate in

traditional camp activities afterwards. No Camp 12/25. Min. 15.

Grades K - 6. See the Fall Program Guide for pricing and codes.

Scholarships Available for all Youth ProgramsRegardless of faith or ethnicity. Call Cynthia Lupiloff, ext. 1290.

www.vosjcc.org 7

Fit Kids Club

Almost one out of five children in the U.S. is overweight or obese and sadly, this trend is not slowing down. Overweight and obese children face an increased risk of falling into the same category as adults, thus placing them at risk for many medical conditions when they grow older.Two important factors that play a role in a child’s weight are activity level and diet. Packing your children’s lunches with nutritious and healthy foods will not only give them energy to get through the day but also establish good eating habits that can last a lifetime. Here are some ideas for lunches and after school snacks:• Instead of a basic sandwich on white bread mix it up by

making wraps with tortillas made of whole wheat.• Single portions of unsweetened applesauce or fruit

without added sugar.• Baby carrots, celery sticks, or apple slices with dips made

with yogurt, hummus, or salsa.• Pack pretzels or baked chips in their lunches.• Individual low fat yogurt or cottage cheese packages.• Avoid juices. Instead pack drinks made from water with

a splash of a flavor.• Air-popped popcorn. Avoid the heavy butter flavor.• Trail mix.• Seedless grapes along with low-fat cheese cubes.• Cold strips of grilled chicken with honey mustard dip.• Low fat cheese spread on whole wheat crackers.Source: MedicineNet.com, WebMD

Tuesdays 4 - 4:45 pm Grades K - 2 | Thursdays 4 - 4:45 pm Grades 3 - 5Free to Members | Code: SW101B

JWellness

For additional information: Contact Lisa Robins, lisar@vosjcc.org

Kids love fitness and we love our JCC Kids! Created and taught by physical education teacher and JCC Fit Dad, David Bernstein, this after school class strives to teach little ones the importance of moving their bodies! Energetic,

Exercise & Healthy Lunches Make Healthy Kids

fun and well-planned lessons will address flexibility, muscular endurance, heart rate conditioning, while teaching them how to have cooperative roles in team games and activities.

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This Fall the Adult Services Department is bringing back class classics such as Beginners Bridge, Advanced Beginners Bridge and Canasta. Mah Jongg classes are also returning, but with a new teacher leading the way! “Drop-in” Supervised Duplicate Bridge Game is back. You can join in on Wednesday afternoons after the Beginner and Advanced Beginners Bridge classes.Book club kicks-off this October after the Jewish holidays, starting with Unorthodox by Deborah Feldman. Plus, we have started a NEW Book Club in collaboration with the Council for Jewish with Special Needs, which focuses on “Exceptional” Characters in Books and Films. The club meets the second Wednesday of every month. Please note: The new time for Let’s Talk Current Events Discussion - begins at 2 pm on the first Wednesday of the month. This January we have a new, exciting group planned, Let’s Talk Sports Discussion Group. Be on the lookout for more information!In addition to the games and art classes that are offered at the JCC, there are also Jewish educational classes including a Parsha Pit-Stop

class led by Rabbi Darren Kleinberg, as well as a learning series co-sponsored by Hadassah and the Women’s Jewish Learning Center. This years’ series focuses on different Jewish holidays. Finally, Hadassah, the JCC and the Greater Phoenix Jewish Film Festival are co-sponsoring a new film series entitled Strong Women Making a Difference in the World. This four-part series will feature Jewish women and their impact in the world. Starting in January, the Adult Services Department has partnered with John Thaxton and The Minderful Center to expand class offerings. New course listings will range from cinema to writing, history classes and more. A full schedule will be available in the Winter Program Guide.

For more information on any of the programs mentioned above, or on other adult programs, please contact Erin Searle, Director of Adult Services and Cultural Arts. erins@vosjcc.org or at 480.483.7121 ext. 1205.

Whatever Your Interests... You’ll Find it at the JCC

October | Barb GoldbergJ GalleryI am Barb Goldberg, artist, mother and businesswoman. After a long career in corporate America, I turned my attention towards writing and art. Circle of Moms voted my blog, The Evil Stepmother Speaks, the #1 Blended Family blog 2012. My book, The Evil Stepmother Speaks, will be published in January, 2013. My artwork reflects the complexity of contemporary life as a working mom, stepmother, wife, daughter, sister and friend. I work in acrylics and I adore color. I see myself as a colorist with a contemporary view. My pieces can be seen at The Shemer Art Gallery in Phoenix. I hope that one of the canvases calls out to you.

For more information about upcoming artists or to apply for an exhibition, contact Erin Searle, erins@vosjcc.org.

Adult Programs &CULTURAL ARTS

Silverado Golf Club | Sunday, November 11, 8 am

The Ramsey Social Justice Foundation Presents | in partnership with Young Jewish Phoenix

Contact Harriet Colan at harrietc@vosjcc.org for information

GOLF TOURNAMENT

1 2

5 6 7 8 9

12 13 14 15 16

19 20 21 22 23

26 27 28 29 30

Sit & Knit 1 - 3 pm | Free

Sit & Knit1 - 3 pm | Free

Canasta Session 110 am - Noon

Canasta Session 2 10 am - Noon

Canasta Session 2 10 am - Noon

Canasta Session 2 10 am - Noon

Bridge9 - 11 am & Noon - 4 pm

Bridge9 - 11 am & Noon - 4 pm

Bridge9 - 11 am & Noon - 4 pm

Bridge9 - 11 am & Noon - 4 pm

Book Club1 - 2:30 pm

The Pans Wife by Paula McLain Free

Exceptional Characters in Books & Film

1 - 2:30 pm | FREECo-sponsored by CJSN

Let’s Talk2 - 3:30 pm

Free

Mature Mavens 5 pm | Stone & Vine Shea & 92nd

Art All Around Us The Venetian Painters

AZ. Authors Speaker Series12:30 - 2 pm

Women’s Self Defense7 - 8:30 pm

Women’s Self Defense7 - 8:30 pm

Women’s Self Defense7 - 8:30 pm

Parsha Pit -Stop 12:30 pm

Parsha Pit -Stop 12:30 pm

Parsha Pit -Stop 12:30 pm

Parsha Pit -Stop 12:30 pm

Parsha Pit -Stop 12:30 pm

Film Series Grace Paley: Collected Shorts

6:30 pm

Mon Tue Wed Thu Fri

22 23 24 25 26

29 30 31

Canasta Session 110 am - Noon

AZ. Authors Speaker Series12:30 - 2 pm

Canasta Session 110 am - Noon

Women’s Self Defense7 - 8:30 pm

Women’s Self Defense7 - 8:30 pm

Bridge9 - 11 am & Noon - 4 pm

Bridge9 - 11 am & Noon - 4 pm

Parsha Pit -Stop 12:30 pm

Adult Classes - October

Adult Classes - November

BoutiqueJCC 2012 Holiday

Shop Till you Drop for Great Holiday Gifts!

November 9 | 8:30 am - 3 pmJoin the JCC Preschool for their annual Holiday Boutique. There will be plenty of vendors with products ranging from

children’s clothing & accessories, books & games to jewelry and more.

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Why Buy Local?

Why Buy Local?There are countless reasons why buying local food is both rewarding and delicious, including enjoying the taste of fresh food, improved health and nutrition, environmental stewardship, support for family farms and rural communities, and ensuring animal welfare.There is also significant peace of mind in knowing where our food comes from. One of the biggest benefits to buying food locally is having someone to answer questions about how it was grown and raised. What goes into that loaf of bread? Can we be certain that the cow that is now steak lived a life without suffering? How do we know those jalapeños are salmonella free?Developing a relationship with local farmers gives us an “in” with our local food system. At farmers’ markets we can get answers to questions like: When do tomatoes come into season? How might I use celeriac? Often, we can take a tour of the farm our food comes from. Some farmers are thrilled to share their knowledge and ex-perience with their customers. Ask about the challenges your local farmers face and what they are doing to address them. It doesn’t have to be complicated. Ask about the weather! Any farmer will be pleased to talk about how the growing season is going and how that affects the food they grow. Knowing local farmers can go a long way to simplifying buying local.Another significant reason to buy local is to keep food miles to a minimum. “Food miles” refer to the distance a food item travels from the farm to your home. The food miles for items in the grocery

store are, on average, 27 times higher than the food miles for goods bought from local sources.(1)

In the U.S., the average grocery store’s produce travels nearly 1,500 miles between the farm where it was grown and your refrigerator.(2) About 40% of our fruit is produced overseas and, even though broccoli is grown all over the country, the broccoli we buy at the supermarket travels an average of 1,800 miles to get there. Notably, nine percent of our red meat comes from foreign countries, some as far away as Australia and New Zealand.(3)

Our food is trucked across the country, hauled in freighter ships over oceans, and flown around the world. A tremendous amount of fossil fuel is burned to transport foods such long distances, releasing carbon dioxide, sulfur dioxide, particulate matter and other pollutants that contribute to global climate change, acid rain, smog and air and sea pollution. The refrigeration required to keep our fruits, vegetables, dairy products and meats from spoiling during their long journeys burn up even more fossil fuel. In contrast, local and regional food systems produce 17 times less CO2.(4)

Economics of LocalThe significant difficulties of earning a living wage as a farmer are often masked by headlines about subsidies and record high crop prices. In reality, farmers are earning less producing crops these days than they did in 1969, despite the fact that American farmers have almost doubled productivity over the past four decades. Farmers aren’t just earning less, current prices do not even cover

Article from: sustainabletable.org

www.vosjcc.org 11

NEW! Weekly Farmers MarketSundays | Weekly | 8 am - Noon Begins October 14 | at the JCCCome check out our Farmers Market! There will be plenty of local vendors showcasing a variety of products including: fresh produce, bread, honey, jams & jellies, salsa, olive oils & balsamic vinagers, baked goods, hand-made pastas, horseradish, wild Alaskan fish and all natural skin care. A limited amount of craft, jewelry & gift items will be available. Ready-to-eat food for breakfast & lunch along with coffee, tea & cold beverages will also be available.Seating, shade & local musicians.Help us establish a Farmers Market that builds a sense of community while bringing healthy, local products to our neighborhood. Fore more information, contact Eric & Julia Ireland Torched Goodness | 480.296.1609.

the cost of production. Until just recently the difference between farm income nationwide and what it cost to grow and raise American crops could be counted in the billions.(5) To make ends meet, and often to get health insurance, more than half of Ameri-can farmers work a second off-farm job.(6)

Buying locally or directly from farmers can dramatically increase a farmer’s income. The Maine Organic Farmers and Gardener’s Association published a study that demonstrates what would happen if consumers shifted 1% of their purchasing power to buy locally grown products: farmers would see a gain of 5% in their income.(7) Even better, buying direct from a farmer sends 90% of those food dollars back to the farm.(8) Increasing farm income means more money can be spent locally by the farmer to run their business and home, helping keep the local economy alive.Annually, Americans consume more than $600 billion(9) in food. In most communities today food is purchased entirely at a grocery store or market, with only about 7% of local food dollars staying in the community.(10) The other 93% of the modern food dollar travels to pay processors, packagers, distributors, wholesal-ers, truckers and the rest of the infrastructure that a global food system demands, a stark comparison to 40% in 1910 by contrast, 40% of food dollars spend remained in the local economy.(11) When more food dollars stay in the community, through buying local, they are transformed into thriving main streets and local jobs.

Support Your Local Farmers MarketJoin the growing movement of consumers around the world who are making a little extra effort to find food raised nearby. You might be surprised to learn how many farms there are in your area. If you’re not sure how to find them, just enter your zip code into the Eat Well Guide. You can also find out what foods are seasonal in your area by checking out our state-by-state listing of seasonal food.Start small and don’t expect to change all your eating habits over-night. Commit to purchasing one thing locally each week or each month. Once you see how easy it is and you enjoy the great taste, you’ll surely go back for more!

Sources:

1. Pirog, Rich, and Andrew Benjamin. “Checking the Food Odometer: Comparing Food Miles for Local Versus Conventional Produce Sales in Iowa Institutions.” Leopold Center for Sustainable Agriculture. July, 2003. 2. Ibid. 3. Jerardo, Alberto. “The Import Share of U.S. Consumed Food Continues to Rise.” USDA Economic Research Service. July, 2002. 4. Leopold Center. “Food Facts: Results from Marketing and Food Systems Research.” Iowa State University. March, 2008. p11 (accessed online 8/16/08). 5. Meter, Ken. “A brief history of the ‘Finding food in farm country’ studies.” Crossroads Resource Center. September, 2005. p2 (accessed online 8/17/08). 6. United States Department of Agriculture. “2002 Census of Agriculture.” Table 1: Historical Highlights: 2002 and Earlier Census Years. 2002 (accessed online December 22, 2008). 7. Economic Impact of Maine Food System and Farm Vitality Policy Implications. A Report to the Joint Standing Committee on Agriculture, Conservation, and Forestry, Second Regular Session of the 120th Maine Legislature. November, 2002. 8. Food and Water Watch. “Fact Sheet: Eat Local, Good for Your Health, Good For Your Community.” p2, (accessed online 7/29/08). 9. Meter, Ken. “U.S. Food and Market Highlights.” Crossroads Resource Center. September, 2006. p1 (accessed online on 7/29/08). 10. Food and Water Watch. “Fact Sheet: Eat Local, Good for Your Health, Good For Your Community.” p2 (accessed online 7/29/08). 11. Ibid.

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For information call: Fitness: Anthony Slayen ext. 1202 or e-mail anthonys@vosjcc.org Group Fitness: Lisa Robins ext. 1281 or e-mail lisar@vosjcc.org

Pilates Stott Reformer Training Pilates Punchcard Packages Group Classes | 1 - 5 participantsPilates Punch Card Choose your card, design your schedule and reserve your classes.

Pilates Punchcard Training Packages4 pack: M: $80 NM: $100 Code: SW00198 pack: M: $150 NM: $170 Code: SW002012 pack: M: $195 NM: $225 Code: SW0021Drop-In Rate: M: $30 NM: $40

360 Pilates Tower Training-Private with Gaby BanuetFor all strength and training levels, Tower Training allows for multiple plane exercises. 30 minutes M NM Code1 Session $39 $50 SW00255 Sessions $200 $285 SW002660 minutes M NM Code1 Session $63 $90 SW00285 Sessions $363 $540 SW0029

Junior Private/ Duet Reformer, 360 Tower, Dance & Sports Specific TrainingJunior Private | Under 18 | 1 Session M: $59 NM: $79 Code: SW0065 Junior Duet (2 participants) | Under 18 | 1 Session M: $40/pp NM: 79/pp Code: SW0066

Group Training Cutting-edge fitness programs led by a team of master-level experts and personal trainers, offering small group and private training formats. Refer to the monthly Group Fitness schedule for the current timetable.• Suspension Training on TRX• Gliding • Ballet Barre • Dance Intensive Training• Pilates Floor Work and Stretching• Beaming ** STOTT Reformer Training --

exclusively available in the Pilates Studio**

BeamingYou will feel safe, secure and comfortable while improving balance, core strength and overall flexibility and control. Reserve your beam at the Welcome Desk. Free to members—check offerings on current Group Fitness schedule.

TRX Suspension ClassThis is a 30-minute, full-body, training workout. Register at the Welcome Desk.Sessions M NM Code1 $15 $20 SW0048A6 $72 $110 SW0048B12 $120 $195 SW0048C

Pilates Punch CardsDepending on availability - No advance reservations accepted.• Pilates Punchcards must be paid-in-full, prior to

start of class. • Pilates classes must be reserved at the Welcome Desk.• Pilates Punchcards expire 45-days from the

original date of purchase. • ‘No shows’ or cancellations without 24-hours notice will

not be pro-rated or carried-over to subsequent cards.• Pilates Punchcards are non-refundable and

non-transferable.• JCC closures will apply. Class times/days and or

instructors are subject to change.

More Than 90 Fitness Classes Every Week!• Ballet Barre• Beaming• Body Pump• Cardio Sculpt• Circuit Training• Gentle Yoga

Visit the Welcome Desk for a group fit-ness schedule.

• Gliding• Heart & Sole• Indoor Cycle• Mat Pilates• Pilates• Power Yoga

• Power Hour• Restorative Yoga• Rockin’ Boxin’• Seniorcise• The Mix• TRX

• Yin Yoga• Zumba• Zumba Gold

Pilates Training-PrivateWork privately with our certified Pilates experts and improve strength, flexibility and balance.60-min Sessions M NM Code1 Session $65 $90 SW0502P3 pack $193 $270 SW0503P6 pack $363 $540 SW0504P

BalletBallet Training with Gaby BanuetA unique approach to dance training, based on ballet principles, Pilates strength and creative movement. Gaby’s Principles of Training:• Stretch & Alignment • Ballet • Dance • Pilates • Cardio Barre

Adult BalletMondays | October 15 - Dec. 17 | 5 - 6 pm10 weeks/classes per session, 1 class per weekTone, trim and get into shape while learning the art and movement of Ballet. This class is designed to challenge the beginner through experienced dancers while utilizing basic ballet and creative movements.M: $75 NM: $85 Code: SW0033A

Fitness & GROUP

FITNESS

JCC Cycle ClubSunday Mornings | 7 am JCC parking lotMeet at the JCC every Sunday for early rides. Club developed by members looking to improve their technique, while sharing their passion and dedication for cycling. Free to Members.

Women’s Self DefenseTue. | 7 - 8:30 pm | Oct. 16 - Nov. 20 | 6 weeksWe will educate you on personal protection, and practical self-defense using Kajukenbo techniques, which consists of Karate, Jiu-jitsu, Kenpo and boxing. Min. 4, Max. 14.

Instructor: Sibak Robert Clarfield1st Degree Black Belt Kajukenbo M: $135 NM: $150Code: SW0014

www.vosjcc.org 13For full class descriptions please refer to the Fall 2012 Program Guide.

Fitness & GROUP

FITNESS

Personal TrainingPrivate Sessions Members only. 60 minutes Fee Code1 $65 SW0502 3 $193 SW05036 $363 SW050430 minutes Fee Code1 $39 SW05263 $110 SW05276 $200 SW0528

Buddy Sessions60 minutes Fee Per Person Code1 $48 SW05083 $136 SW05096 $262 SW051030 minutes Fee Per Person Code1 $24 SW05603 $68 SW05616 $131 SW0562

Small Group Sessions (min. 3/max. 5)60 minutes Fee Per Group Code8 $800 SW06612 $1,150 SW067

Teen Personal Training19 years or younger. Members only.

Private Sessions60 minutes Fee Code1 $42 SW05123 $126 SW05136 $252 SW0514

Private Sessions 30 minutes Fee Code1 $21 SW05343 $63 SW05356 $126 SW0536

Buddy Teen Sessions60 minutes Fee Per Person Code1 $40 SW05163 $120 SW05176 $240 SW051830 minutes Fee Per Person Code1 $20 SW05303 $60 SW05316 $120 SW0532

Yoga Personal TrainingMembers only. 20 years or older.

Private Sessions60 minutes Fee Code1 $65 SW0502Y3 $193 SW0503Y6 $363 SW0504Y

Buddy Sessions60 minutes Fee Per Person Code1 $48 SW0508Y3 $136 SW0509Y6 $262 SW0510Y

The next generation of indoor cycle bikes now in our fitness center cycle studio.Maximum Comfort - replicates the feel of an outdoor road bike with precise adjustability in the handlebars and seat, allowing a customized feel for all riders. Each bike measures cycling performance with a wireless pilot, which displays cadence, time and distance pedaled.

LeMond Fitness Rev Master Pro

Foothills Sports MedicineRehabilitation to get you back out there!Located inside the JCC- 2nd floor

Visit us online at www.foothillsrehab.com or call 480.634.4908 for more information.

Come in for a free injury or running assessment! Call 480.634.4908 to schedule today.

Foothills Sports Medicine is excited to be a part of the JCC and proud to introduce our Physical Therapist Ian Chapple.

We accept most insurances.

“The Therapy helped me tremendously and it was gratifying to witness the continual progress I made.” -Louise Epperson

14

September - Workout BuddiesThe Olshansky family… Linda and Harold with sons David and Adam are familiar faces as charter members. While Harold and David train together, you can find Linda working with Denise Krater in Women on Weights.

David has dedicated his time to help motivate his dad to reach his fitness goals. “I wanted to help my dad this summer because I knew he needed to exercise and I knew he would respond more favorably to my direction, than to a trainer he doesn’t know well’, David explains. Harold enjoys training at the JCC for it’s resistance machines, as well as running into friends. “My son’s fitness program has improved both my mental and physical health and overall, it makes my day to day routine easier”.With hopes of making a career in Sports Management and staying fit forever, David urges us to never be afraid to ask for advice or help in order reach our fitness goals. Congratulations Harold & David!

November - Pilates ProIf you have ever taken a group fitness class at the JCC, you probably have met Josette Rosene. From Pilates to Circuit Training, Josette is a group training advocate!Josette, a native Arizonian is no stranger to

living a healthy lifestyle. Along with training 6 days a week at the JCC, she is an independent distributor for the wellness company Medaluca, a busy mom of three and surprisingly, a grandmother of 1!“My advice to members is get out of their comfort zone and to try new fitness classes,” explains Josette, who began to work on her Pilates certification for both mat and reformer last year. Some of Josette’s favorite classes are Gliding with Pilates Expert, Gaby Banuet, and X-Training with Personal Trainer, Matt Izyk.Josette’s future goals and ambitions are to continue to be the best mom possible to her athletic teenage boys Zachary and Andrew, be a positive influence for daughter Kassandra and hew new baby grandson, Karter, and to continue to grow her fitness goals and knowledge through exercise and her wellness business. Josette credits her successes in life to her loving husband Kurt, who together try to sneak in board-games and date nights on the week-ends, amongst the busy family schedule. “He is the love of my life and has always supported me in everything I do!” Congratulations Josette!

Harold & David OlshanskyThe Shuster’sAugust - Fit FamilyThe Shuster’s have been an active JCC Family for more than nine years. You can find Aaron, Sel and their sons Gahl, Eden and Daniel regularly working out and participating in many of the JCC classes.

Their advice for a healthy and happy family is balance.“Workout, but eat right”! They explain, “We are all vegetarians/vegans and feel that our health is mainly dependent on how positive you are, having a healthy outlook on life and surrounding yourself with positive, uplifting people”. Aaron shares, “They say it takes a Village to bring up a child and we have three wonderful boys and the supportive JCC community has been a blessing to them and our family as a whole. We feel very blessed to be part of the JCC family”. Congratulations to the Shuster’s!

Sybil & Don Lubin Josette Rosene

Members of the Month

October - Fit Couple “When you have lived as long as we have, you have experienced a lot of living”, exclaims Sybil and Don, who have been JCC members and devoted fitness participants for over two years. “We were thrilled and grateful to have joined the “J”…thrilled to see such

a beautiful facility and even more thrilled when we met the wonderful staff”, shares Sybil. “We have made many wonderful friends who have helped us feel very comfortable in our new location... We feel like true Arizonians!”The Lubin’s have always enjoyed living an active lifestyle, mostly through their love for tennis, but they credit their new appreciation for resistance training to their personal trainer Lisa Frieden.“Lisa is fabulous and we can’t say enough about the strength and weight training program she has designed us, explains Sybil. “Lisa has helped us stay strong and healthy…She is truly a gem.”In their 60-year marriage, some of the Lubin’s biggest accomplishments are raising 3 children, inheriting a wonderful son and daughter-in-law and becoming proud grandparents of five. The Lubin’s share their secret to achieving wellness and health is “to just do it” and hope to keep active for many years to come. Congratulations Sybil & Don!

Have someone you would like to nominate for Member of the Month? Contact Lisa Robins at ext. 1281 or e-mail lisar@vosjcc.org.

www.vosjcc.org 15

Help ensure financial stability and continuity for the future of our Jewish community with your annual gift.

Platinum Members | $7,500 - $9,999Donna & Joel Kramer FamilyDottie & Murray GoodmanKathy & David Tinkelman FamilyDebra Berkowitz, Gary Weiss & Family

Gold Members | $4,000 - $7,499The Shirley Bielsky* FamilyKatherine & Allan Flader Family Jean & Harold* Grossman FoundationSuzanne & Steven Hilton & FamilyBrooke & James Levy, Family Donor FundStacy, Bill, Samantha & Gabrielle RichmanFran & Al SachsPenny & Robert Sarver & FamilySara, Bob, Adam & Jeffrey SilverBenée Hilton-Spiegel & Jay Spiegel FamiliesIrit, Jonathan & Maya Tratt

Silver Members | $2,000 - $3,999Sandy & Edward AdlerYvette & Steven ArnoldCandy & Joel ArthurDan, Tiffani, Dylan, Emily & Riley BachusCindy & Adam Brooks & FamilyElla & Corty BrovitzDr. Yoon Cohen & Mr. Scott Cohen

Scholarship Society | $10,000 + The Crystal Family Foundation Judith & Robert* Gottschalk & Family

Amanda & Brian Donarski & FamilyTheresa & Arthur EhrenreichAlison, Michael, Nora, Sadie & Joshua FeinbergBrenda, Jim, Megan & Courtney Fried Lois & David Goldman Stephanie & Adam GoodmanHelen & Steve GubinAnita & Jerome GutkinSusan & Jonathan Harris FamilyAndrea, Dan, Benjamin & Matthew KravetsShari & Irwin KanefskyRich Kasper & Julia Rosen FamilyKimberly & Norman Kur & FamilyKaren & Franklin LewkowitzPhyllis & Len MillerStephanie, Jeff, Ethan & Ella MindlinMintz-Delgado FamilyColette & Benjamin Myers FamilyKaren, Rob, Arielle & Maia NagleDiane, Steve, Danny & Jackie OzerElisa, Jonathan & Hailey PinkusJennifer & John Rawicz & FamilyLeiba & Danny SchwartzShannon, Matthew, Zachary & Samantha SonderSuzanne & Richard Swift & Family

Mary & Larry TrachtenbergDonna & Rudy Troisi & FamilyNancy Waldman & Andrew Filipowicz & FamilyJanette & Stuart Wachs FamilyGayle & Jay WeissJill & Lee WeissAnn & Ted Zinman

Matanah Society | $600 - $1,999Vicki and Howard CabotSheila CorwinPeg & Neil HillerEsther Sue & Robert KaratzElaine & Michael KatesSue Jaffee & Neal KurnSondra & William MyersEvelyn & Bob PattersonJoel Price & Judy Sussman Robert RoosMorton Scult Julee Landau ShahonLaura & Scott Weinflash & Family

Support the Jwith Your Annual Gift

* of blessed memory

New Society MembersFor more information contact Alisa Chatinsky ext. 1203.

Susan & Bill Levine Sheila SchwartzBarbara & Barry Zemel

Harold & David Olshansky

16

Spotlight on the J

Shemesh Day Camp was amazing this year! It was a magical and unforgettable summer with awesome field trips, arts and craft projects and special event programming. Even though we experienced record heat, it did not affect the camper’s ability to have an energetic and exciting

Active Adult Brunch & Synagogue & Organization FairSunday August 12th started off with an incredible Active Adult Brunch sponsored by Arté Resort Living. Approximately 80 seniors enjoyed a catered breakfast while listening to JCC staff speak about programs, events, and opportunities to learn and get connected in our community. Two representatives from Arté also spoke about their facility, amenities, and offered guests a chance to come take a tour and learn more. Furthermore, everyone who attended was entered into a raffle sponsored by Arté. There were a few winners who won passes for dinner at Arté, brunch at Arté, and one lucky winner won a beautiful gift basket with gourmet foods from AJ’s Fine Foods.After brunch was the annual Synagogue and Organization Fair at J. From 11 am - 2 pm, visitors could come to the JCC and learn about over 50 organizations in the Valley including many different synagogues, Jewish agencies and organizations in which they could get involved or learn more about. The JCC also kicked off our Fall programs on this day and many programs were 10% off if registered for on Sunday, Aug. 12. Over 1500 people came through the doors to learn more about our community. It was great to see everyone and we hope that everyone can take advantage of the incredible array of programs, classes, events, and opportunities in our local Jewish community.

Ingredients1 cup all purpose flour3/4 cup cake and pastry flour, sifted1-1/2 tsp baking soda1/2 tsp each cinnamon and salt1/4 tsp each ground ginger and ground cardamom3/4 cup hard parve margarine, softened1-1/2 cups granulated sugar2 eggs1 tsp vanilla2 tbsp apple juice3 cups chopped apples (about 3 apples)Caramel Glaze1 cup granulated sugar1/2 cup non-dairy full fat liquid coffee creamer (or whole fat coconut milk)1 tbsp parve margarine

summer that they will remember forever! We want to thank everybody that participated and contributed to make this year’s Shemesh 2012, one of the best summers on record! We could not have done it without everyone’s support, hard work and dedication! We look

Shemesh Summer Camp - What a fun Year!forward to new camp experiences, creating new memories and keeping fun traditions alive while planning for Shemesh Day Camp 2013!

DirectionsPreheat oven to 3500. Lightly grease sides and bottom of an 8-1/2” or 9” spring form pan.Whisk together all-purpose, cake and pastry flours, baking soda, cinnamon, salt, ginger and cardamom; set aside.Using electric mixer or hand held beaters, beat margarine with sugar until light and fluffy. Beat in eggs,

beating well after first addition before adding the next egg. Mix in vanilla. Using wooden spoon, stir in half of the flour mixture, apple juice and then remaining flour and apples.Pour batter into prepared pan. Bake for 55 - 65 minutes or until cake tester comes out clean. Cool in pan on rack for 30 minutes. Unmould cake from pan and set on cake plate to cool.Glaze: In heavy bottomed saucepan, combine sugar and ¼ cup water. Bring to boil over high heat. Stir once to help dissolve the sugar. Reduce heat to medium; boil gently without stirring but washing down sides of pan with brush dipped in cold water, for about 8 minutes or until sugar has turned a deep amber color. Pour in non-dairy creamer and butter. Lower heat and cook, stirring constantly, until mixture is liquefied and has thickened slightly, 3 to 5 minutes. Remove from heat; let cool slightly. Sourced by: kosherscoop.com

Caramel Glazed Apple Cake

www.vosjcc.org 17

Thank you all for participating in our 3rd annual apple food drive. This year we collected over 60 pounds of apples and other produce. Your donations helped to feed low income families with much needed fresh and nutritious produce this year. The holidays are quickly approaching. Please help us to help those in need. Donation boxes are in the lobby and are ready to be filled with dried goods canned goods, toiletries and more. We will continue to collect food donations throughout the year supporting different organizations. Please look (by the Welcome Desk) the for food donation box to see items and help us continue to support those in need.

Apple Food Drive

© 2011 RBC Wealth Management, a division of RBC Capital Markets, LLC, Member NYSE/FINRA/SIPC.

FLADER WEALTHCONSULTING GROUP

Flader Wealth Consulting Group

2398 E. Camelback Rd., Ste. 700Phoenix, AZ 85016(602) 381-5388 (866) 697-6958www.fladergroup.com

Committed to the Well-Being of Our Clients and Our CommunitiesAs one of the nation’s leading investment and wealth management boutiques, there is a lot RBC Wealth Management can do to help enhance your financial well-being. And like you, we are glad to provide volunteer and financial support to worthy causes that make the Phoenix area a better place to live and work.

11-PH-495_3.54x4.78 Create ad.indd 1 12/20/11 11:53 AM

On The Go with the JCC - Palm Springs Follies, California Trip3 Days/2 Nights | January 16 - 18, 2013 Depart: Wednesday, January 16 | 7 am Return: Friday, January 18 | 4 pm (approximately)The JCC is heading back to the Fabulous Palm Springs Follies! Amazing and entertaining, this one-of-a-kind group of talented performers (all over 65 years old!) will sing, dance and tap their way into your hearts.Our spectacular journey includes:

• Roundtrip Luxury Motor Coach Transportation from the JCC

• Two (2) nights and Three (3) days accommodations at Palm Mountain Resort & Spa including baggage handling and continental breakfast at Ruby’s Café

• Gold Section Main Floor Seating at the Palm Springs Follies Show

• Meet & Greet Dinner with the Fabulous Follies Cast – All inclusive 3 course dinner included in cost

• Dinner at Sherman’s Famous Deli (cost of dinner not included)

• An enchanted evening of Ballroom Dancing including a complementary dance lesson at the Palm Springs Pavilion Ballroom, featuring “Six Feet Up” Live entertainment (partners not necessary)

• Fun-filled evening at the famous Palm Springs Villagefest downtown Street Fair

$390/pp Double Occupancy | Early bird: By Nov. 1 | $355* $490/pp Single Occupancy | Early bird: By Nov. 1 | $455*Min. 35. Reservations by December 1st. Meals not included except where noted. Registrations only accepted by contacting Harriet Colan at 480.483.7121, ext. 1213 or email harrietc@vosjcc.org. Signed cancellation/refund policy agreement must accompany full payment.

TM

18

JCC Minnows Youth Swim Lessons

Group Swim Lessons Saturdays & Sundays • 6 Months - 12 yearsThis innovative program brought to you by the JCC will provide children with the foundation for swimming while making them “swim safe.” Group classes are a 4:1 ratio per instructor, ensuring that each swimmer is given individual focus. Level One Beginning Swimmers

Sat 10 - 10:30 am SA00GS1A | Sat & Sun 10 - 10:30 am SA00GS1A1Level Two Advanced Swimmers

Sat 10:30 - 11 am SA00GS2B | Sat & Sun 10:30 - 11 am SA00GS2B2

Tots & Water | Saturdays & Sundays • 6 Months - 3 yearsTots & Water is a unique parent/tot program that focuses on safety, motor skill development and swimming. The class consists of up to five swimmers and parents. The child learns through song, parent/tot interaction, games and one-on-one time with the instructor. Sat 11 am - 11:30 am SA00GS3A1 & SA00GS3A2 11 am - 11:30 am SA00GS3B1& SA00GS3B2 Pre-registration is required. Ages 6 months to 36 months may participate. Inquire at the Welcome Desk.

Camelback Coaching Elite Masters Teen/AdultIf you need a break in the middle of the day what better way to spend your lunch hour than with an aquatic work out.Instructor: Anne Wilson Mon, Wed, Fri: Noon - 1 pmM: $50 NM: $75 To register, call Anne Wilson 480.363.3867.

Competitive Swim LessonsWork with one of our technique coaches to see how far the proper stroke can take you. Sessions M NM Code6 $155 $215 SA00PCST6

Aquatics Personal TrainingParticipate in high intensity swimming, weight training and cardiovascular testing.60 minute sessions Sessions M NM Code6 $363 $426 SA050430 minute sessionsSessions M NM Code6 $200 $252 SA0528

Deep Water AerobicsMembers Only. Focus on cardio conditioning, improved flexibility, strength, endurance and balance. All fitness levels welcome.D aily: 8 - 9 amM: Free Code: SA0002

Shallow Water AerobicsMembers Only Class offers strength training and cardiovascular benefits with zero gravity impact. Buoyant equipment provided. Daily: 9 - 10 am M: Free Code: SA0002

Swim Lessons - All AgesSwim lessons are available for children and adults year-round in our heated pool.

Private Swim Lessons30 minute sessions Sessions M Code1 $32 SA00173 $85 SA00186 $155 SA0019

New, Lower Prices for Group Lessons!M: $80 per month: 1 time per week $150 per month: 2 times per week NM: $160 per month: 1 time per week $320 per month: 2 times per weekCall or stop in for details about our new Program Rate option for non members.

Program Rate: $115/month: 1 time per week $230/month: 2 times per week

Youth & Adult

Congratulations JCC on 60 years of making us all feel that

“YOU BELONG HERE!”

14850 N Scottsdale Road, Suite 155 Scottsdale, AZ 85254

480-365-6887 gary.weiss@raymondjames.com

Raymond James &

Associates, Inc.

Swim Neptune - JCC SharksA developmental & Competitive Swim Team Program | Ages 5 - 18Contact: Helen at Swim Neptune 480.695.0667. Registration forms are available at the Welcome Desk.

Logos With Type Treatment for Printing Applications (omit Grey Boxes)

AQUATICS

www.vosjcc.org 19

Alessandra “Coach Alex” Sachs | Youth Sports Director and JCC Maccabi Delegation Head is originally from Sao Paulo, Brazil, but grew up in the US and France. In 1993 she pursued her undergraduate degree in Physical Education at FEFISA and followed with her Master’s degree in Sports Psychology at UNIFMU. Alex played professional soccer for 11 years on the Brazilian Women’s National Team and has a silver

medal from the 2004 Olympic Games, a gold medal 2007 Pan American Games and was inducted in the Brazilian Soccer Hall of Fame in 2005.Alex has worked at the JCC since 2003. She started out as the Physical Education teacher for King David Jewish Day School. Then moved into the Youth Sports Department. There she created an indoor soccer league and oversaw the youth sports program. In 2005, Alessandra felt she needed to focus on her PhD and stepped down from her full time job and worked part time at the J. She developed a flag football league with the YMCA, coached an All Star team for soccer and helped with the indoor soccer league.In 2009, she created an Itty Bitty Sports program for our Shemesh Day Camp and redefined our Itty Bitty Sports program. Today, she is the new Youth Sports Director and JCC Maccabi Delegation Head. She oversees Phoenix Rush soccer programs, works with the preschool as their PE/Sports teacher, oversees Fencing and Karate and is developing new youth sports program, such as, tennis and field hockey for Club J.

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Familiar Faces New PositionsAnthony Petterson | Adult Sports Director was born and raised in Albuquerque, New Mexico. Playing sports was always a huge part of his life. He started playing soccer when he was 10, When he realized that he was going to be over 6’2” going into the eighth grade, basketball became his passion. After uncountable hours of training and hard work, Anthony had an All-Star High School

career. He was able to take his talents to Ripon,Wisconsin, where he played basketball for Ripon College. After a knee injury his junior year, he transferred to New Mexico State University to finish his education with a B.S. in Psychology. Anthony has been a part of many departments. Starting as the Welcome Desk Supervisor in 2008. He then taught P.E. and coached Varsity Boys Basketball at Jess Schwartz Jewish Academy. Anthony returned to the JCC as a personal trainer and was also named Head Coach of the Horizon High School Boys JV basketball team. He now serves as an assistant Coach for the Varsity Boys Basketball team at Horizon High School. Anthony has recently been named the new Adult Sports Director. In his new role, Anthony will oversee, direct and develop all adult sports programming, and also will serve as the Director of the Jr. Suns/Jr. Mercury kids Basketball league.Anthony believes that above all else, customer service is the gateway to success for any business. Sports and athletics should be inspiring, but it should also build lifelong habits of physical fitness, exercise, and teamwork skills.

A Hands-On Approach to Helping Israel

Established in 1982, Sar-El offers volunteers a unique opportunity for intensive, realistic exposure to contemporary

Israel, while providing a personal contribution to the continuity of Jewish Heritage.

VOLUNTEER with Sar-El

For information about volunteering for Israel, contact Henry Katz, 480.451.7003.

20

Dr. Adina Bar El will be visiting the Valley of the Sun for a series of events in mid-November. Her visit to Phoenix is one of many TIPS Partnership 2gether people-to-people programs.

Adina Bar El, author and researcher, was born in 1946 in Tel Aviv and is now a member of Moshav Nir Israel in Hof Ashkelon, Israel. She published 18 books for children and youth, a book of poetry and two books of non-fiction research. Adina serves as head of Somalion

association of authors of children and youth books. She is a lecturer at Achva Academic teachers’ college (Emeritus), an editor and a literary critic. As a daughter of holocaust survivors she was drawn to write her PhD thesis on Yiddish and Hebrew children’s Literature in Poland from the period between the two world wars and she has become a renowned expert on this topic. Adina lectures around the world on the topics of: Jewish children periodicals between the wars, Jewish education in Poland, her personal story as a daughter of survivors and her experiences as an author. Adina is a resident of Hof Ashkelon, our partnership region in Israel. She has generously volunteered her time as well as a portion of the

IsraelCENTER

THE JEWISH COMMUNITY ASSOCIATION OF GREATER PHOENIX THE VALLEY OF THE SUN JCC

Dr. Adina Bar El, Visiting Author & Researchertravel expenses in order to visit Phoenix and help foster interpersonal connections between the Phoenix community and our Israeli partner communities. This is one of many upcoming programs sponsored by TIPS Partnership 2gether. TIPS Partnership 2gether is part of a greater Jewish Agency (JAFI) platform for successfully partnering global Jewish communities directly with Israeli communities. Since 1995, three American communities (Tucson, Phoenix and Seattle) have been matched with two Israeli communities: the development city of Kiryat Malachi and the regional council of Hof Ashkelon. This partnership is a reciprocal relationship in which the Jewish Community Association of Greater Phoenix supports programs that empower and build leadership in the Israeli Communities and the Israeli communities enhance the connection between Israel and Phoenix by promoting people-to-people relationships. Adina’s visit will include a lecture during the JCC book fair about Yiddish Literature between the wars; a teachers’ workshop hosted by Temple Emanuel on using books and stories to educate children about Israel; a presentation for students, teachers and parents in Congregation Har Zion, a lecture at Beth Emeth Congregation of the West Valley and a presentation at Pardes Day School.

Join us for a special evening at the Jewish Book & Cultural Arts fair as Dr. Adina Bar El talks about; Yiddish Between Two WarsTuesday, Nov. 13 | 7:30 pm

www.vosjcc.org 21

New Eyes: A Play Coming to the JCC | October 29 | 7 pm

Don’t miss this unique play that shows Israel’s human face and reawakens a pride in Israel not felt in a long time. This play propels self reflection about cultural differences, heritage and personal identity. It is about losing touch with who you are and rediscovering it through a series of awakening experiences. This play is a hilarious combination of 18 funny and familiar characters, yet beneath this comedy lays a

serious undercurrent stemming from the ongoing war in the Middle East. New Eyes made its debut in Los Angeles in 2010 and has been a smash-hit, receiving rave reviews and selling out audience for the past two years. It tells the true story of Yafit Josephson, a young woman living in Israel who joins the Israeli army to serve her country heroically. Upon completing her service, she moves to Los Angeles to follow her dream of becoming an actress but finds herself constantly cast only as a Middle Eastern villain. Just as her native country wrestles with the world’s false perceptions, Yafit must decide how far she is willing to go to challenge, change, or accept how others see her and what she is willing to risk to fulfill her dreams and destiny. New Eyes explores universal themes of self-esteem, family, identity and cultural differences. Yafit Josephson portrays over 18 characters from over 5 different countries as she conveys her riveting and uplifting story.“The show is good for Israel. It shows Israel’s human face!”- Jewish Journal“Ebullient solo show! Josephson is a winning presence!”- LA Times“An accomplished performance! Hilarious!”- LA WeeklyDirected by: Sammie WayneProduced by: Eliad JosephsonWritten by: Yafit Josephson & Suzanne BresslerOctober 29 - 7 pm | Open to the community | $18 per ticket October 30 - 7 pm | Special show for teens only | FREE

Monthly MenschBe a

Help Children, Families & Seniors by Giving Monthly to the

Valley of the Sun Jewish Community Center.

Y our regular gift expresses your commitment to our community and makes a difference all year long. The

donation process is simple and convenient.

Monthly giving to the JCC provides us with consistent and reliable funding to help our community and

reduce fundraising costs. Your gift is immediately put to work where it is needed the most—scholarships for preschoolers, enrichment programs for afterschoolers, reduced pricing for seniors.

Join others that believe in supporting their Jewish community with a monthly gift. Each month, the JCC will debit your checking

account or bill your credit card the amount you specify. You may contact us at 480.483.7121 ext. 1203 to increase, decrease or discontinue your gift at any time.

22

JCC Membership BENEFITS!Being a JCC member

has its perks. As a member you can

participate in J Perks; offering other JCC

members discounts for your services

and you can enjoy discounts from

other JCC member company offerings. To take advantage of these discounts,

show your valid JCC membership card at

the time of purchase.

For information on how to become a J Perks Member

call Lisa Owens at 480.634.4909 ext. 1287 or

e-mail at, lisao@vosjcc.org

10% off hourly event rate Avydal Shaved Ice | Avy Merovitz602.421.3707

$10 gift card for every referral or insurance quote David Owens Farmers Insurance David Owens | 480.277.6081

10% Discount for JCC Members Carry A Smile Flipbook | Jeff Lewis jeff@carryasmile.com

Free insurance evaluation and quote Premier Southwest Insurance Group | Gregg Bonnpsigllc.com

15% off tax preparation or consulting services (first engagement only) Robyn D. Young CPA LLC Robyn D. Young | YoungFTA.com

Free initial consultation Katz Design Group | Beth Katzbeth@katzdesigngroup.com

10% discount: repair or upgrade. Flat rate $135 for malware removal (includes discount). We save your necessary data. Gary Zimtbaum TeamLogicIT.com/CentralPHX

10% off any promotional products, 5% off printed or embroidered garments The Logo Man | Steve Dietrich logoman.com

10% off initial session or series Joint Health Fitness Michelle Brown fluidjointhealth.com

10% off products Sunrider International | Aaron Shuster http://my.sunrider.com/financiallyfit

Children

Health

Home/Business

50% off diagnostic reading evaluation The Traveling Tutor LLC | Jill Leshin thetravelingtutoraz.com

Free consultation for tutoring services Ora Kurland Tutoring | Ora Kurland ora@morah-ora.com

Reliable Background Screening Rudy Troisirudy.troisi@reliablescreening.com

Brickprint | Randy Brickinfo@brickprint.com

Affordable Home Care Solutions Larry Esrick | 480.451.8183

Arté Resort Living arteresortliving.com480.451.1800

5% of each fare donated to the JCC Best Ride Airport Service Larry Schleicher 480.277.3055

Complimentary dinner for two at Brookdale Place, Paradise Valley Brookdale Place Paradise Valley Sharon O’Keefe brookdaleliving.com

Complimentary dinner for two at Freedom Inn, Scottsdale Freedom Inn Scottsdale Assisted Living & Memory Care brookdaleliving.com

10% off earrings, necklaces or bracelets Leave No Stone Unturned Sharon Friendly | 602.788.0351

Retail

Senior Services

Transportation

Portion of commission donated to the JCC upon closing The Williams Real Estate Group/Sunbelt Realty Sammy Glassmansglassman@thewilliamsre.com

Best Arizona Homes | Sandy Adler sandy@bestarizonahomes.com

Real Estate

10% off regular rates Peppers Car Service Richard Fisherpepperscarservice.com 602-501-3328

10% off boarding fee Reilly’s B & B for Dogs, LLS | Elsa Brett elsabrett.com

10% off dog training services (not applicable for equipment or products) Sit Means Sit | Toni Drugmand nomoreleash.com

Pets

25% discount (excludes artwork) Bounty Hunter BiltmoreAlli GoozhAllieshopbountyhunter.com 602.954.5626

Infinity Solutions | Jared ShapiroJared@infinitysol.com

Corporate Sponsorship Opportunities Available

Contact Andrea Quen at aquen@jewishphoenix.org or

call 480.634.4900 ext. 1131 for more information.

www.vosjcc.org 23

New Faces at the J

HAIL

FLOOD

WIND

FIRE

FINOCCHIARO CONSTRUCTION

(602) 971-0337

“YOUR INSURANCE CLAIM SPECIALISTS”

The Jewish Community Association of Greater Phoenix welcomes Jennifer Grossman as the new VP of Marketing & Public Relations.Jennifer brings over ten years of experience across multiple facets of Marketing including branding, promotion, research and customer relationship. She has launched several product and branding initiatives for General Mills, PetSmart and

Hill’s Pet Nutrition providing a wide range of marketing experience in consumer packaged goods and the retail industry. Jennifer recently worked at MARS Advertising Agency, giving her a well-rounded perspective of all aspects of building and executing campaigns from both a client and agency side of the business. Most notably, Jennifer was a key member in the development of the Healthy, Happy Pets brand campaign for PetSmart and more recently, worked with clients to successfully deliver five new products to market. Jennifer graduated Magna Cum Laude from the W.P. Carey School of Business at Arizona State University with a B.S. in Marketing.Jennifer is known for her passion & energy, drive to deliver the best solution and inclusive leadership style. We welcome her aboard and look forward to her contributions to the JCA.

The Valley of the Sun Jewish Community Center would like to welcome Anthony Slayen as the new VP of Operations and Innovation.Anthony has worked in the health and fitness industry for over 25 years, starting as a personal trainer to overseeing senior wellness programs and managing a host of successful

for-profit health clubs. He was the recipient of numerous awards including two international programming awards (International Healthclub and Racquet Sports Association and Club Industry Magazine).He has a teaching diploma from the Wingate Institute for Physical Education in Israel and a degree in exercise science & sport. Anthony is a certified ACSM personal trainer and was a physical training instructor in the Israeli Defense Forces.Over the years Anthony has sat on boards, advisory panels and non-profit committees. He has also presented at conferences, trade shows and to company boards.Anthony recently worked for JCC Association, the national organization for JCCs in North America as the VP, Health, Wellness & Membership Services and during his tenure he consulted with over 110 different JCCs. We are excited to have Anthony on board and know that he will bring valuable insight & perspective to the J.

Relax & UnwindUnwind with a therapeutic massage at JSpa today!

Offering: Massage, Craniosacral Unwinding, Polarity Therapy & Reflexology

Fall Special:Buy 2 one-hour sessions and receive a 3rd free.

Offer valid 1 month from time of purchase.

Contact the Welcome Desk for more information.

Discover a Haven for all Your Senses

Save the Date

M I N D BODY & SOUL P r o g r a m Launch & We l l n e s s FairSunday, January 611 am - 2 pm | at the JCCLearn More... New Programs, Group Fitness ClassesEnjoy... Family Fun Activities, Face Painting & BounciesSenior Health Fair 9 - 11 amFree... Active Adult Brunch* 10 - 11 am

* Ages 65+. **Applies to new program registrations and payments on January 6, 2013. Some exclusions apply. May not be combined with any other offers or promotions. Valid January 6, 2013 only.

www.vosjcc.org

Don’t miss out! Sign up this d a y a n d r e c e i v e 1 0 % discounts on most classes & memberships.**