VOLUNTEERISM:The Spark for Sustainable Social

Impact

Maren SymondsMarch 8, 2013

Topics for Discussion

What is happening with Oregon’s young children?

What can we expect in the future?

Why does volunteerism matter?

Why should we care about Boomers?

Oregon’s Young Children

Oregon’s Young Children

Less than100% FPL

23%

100-200%of the FPL

25%

AboveLow

Income52%

Black Asian

Hispanic

Multi-Racial

Native American

White

Source: American Community Survey 2010, U.S. Census Bureau

Oregon’s Young Children at Risk

• 239K children under age 5– 143K have risk factors– 95K may face challenges

with school readiness*

• 5,600+ confirmed reports of child abuse, age 0-5– 10 fatalities

• 5,025 young children placed in foster care

Exposure to Risk Factors AmongYoung Children in Oregon

Source: National Center forChildren in Poverty, 2010

0 Risks40%

3+ Risks18%

1-2 Risks42%

* Source: Oregon Early Learning Council

Early Intervention & Prevention Services

Program Enrollment

Babies First 6,511

Healthy Start 3,523

Early Intervention 2,867

Relief Nurseries 3,251

Early Childhood Special Education 8,418

Early Head Start 1,704

Head Start 6,074

Oregon Pre-Kindergarten 7,290

TOTAL 39,638

Source: 2012 Early Learning Council Comprehensive Children’s Budget

Signs of Hope

• Formation of the Early Learning Council– Identify gaps, reduce duplication– Foster collaboration– Guide public and private spending– Design/implement result-based accountability

• Proposed increased in State spending• 2013 State of the Union• Ready For Kindergarten Collaborative

– MCCCF, All Hands Raised, SVPP

The Future

Modest Population Growth: Ages 0-17

2000

2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

2011

2012

2013

2014

2015

2016

2017

2018

2019

2020

0

200,000

400,000

600,000

800,000

1,000,000

Ages 0-4 Ages 5-17

Source: State of Oregon, Office of Economic Analysis

Increased Diversity: Ages 0-17

Source: American Community Survey 2000 & 2010, U.S. Census Bureau

Whi

te

Hispa

nic

Mul

ti-Rac

ial

Asian

Black

Native

Amer

ican

Other

-20.0%

0.0%

20.0%

40.0%

60.0%

80.0%

Population Growth By Race, 2000-2010

Age 0-4 Age 5-17

Children in Low Income Families by Race

White Hispanic Asian Black Native American0%

20%

40%

60%

80%

Source: National Center for Children in Poverty

** Low Income = 200% of the federal poverty level.

Change in Households for Children

2000 20100%

20%

40%

60%

80%

100%

OtherSingle DadSingle Mom66.5%

18.6%

7.0%

7.8%

62.1%

20.3%

8.3%

9.3%

Source: American Community Survey 2000 & 2010, U.S. Census Bureau

33.4% 30.1%Households with

children under 18:

Risk Factors are Increasing

• English as a second language• Poverty• Single parent homes

• Fewer voters have children in the school system– Decreased awareness of the issue– “Not my problem”

Why Volunteerism Matters

Strategic Options

VolunteersMatter !!!

LeverageUnpaidLabor

Lower Costor ImproveEfficiency

Private $Empower

Community

Public $

Voters, Advocates

Donors, SocialEntrepreneursVolunteers,

Parents,Leaders

SubjectMatter

Experts

Volunteers,Parents

Case Study: Public $

• Washington County– Large population of children; 40% in

poverty– Explored potential for children’s levy,

but…• May 2011: PDX as only ESD of 10 to pass levy• Nov 2011: BSD local option levy failed

• Parent advocacy is NOT enough– Only 36% of Washington County

households have children under 18

Case Study: Private $

Family Building Blocksvolunteer-supported fundraising• 3 major events

– October luncheon– March luncheon– May wine auction

• Reruns for Kids• Auxiliary• Net contribution

= $600,000+

Federal

State

Private

Sources of Funding

contri

butes

to

Case Study: Volunteerism

FAMILY BUILDING BLOCKS(excluding fundraising)

ACTIVITY MARKET VALUATION

Classrooms* $ 116,406

College & Graduate Student Interns* $ 65,633

Administrative Support $ 10,630

Work Crews $ 5,016

High School Interns $ 3,406

TOTAL (excluding fundraising) $ 201,091

* $36,299 of these amounts was applied to a matching fund requirement for FBB’s Early Head Start grant.

Volunteer-SupportedFundraising

VolunteerManagement

Cost

VolunteerLabor

(Operations)

Case Study: Volunteerism

Case Study: Efficiency, Empowerment

• Tūtū and Me traveling preschool– Identify, recruit, help

underserved Native Hawaiian population

– Supports parents and grandparents

– Leverages churches and community organizations

Why Boomers Matter

Three Avenues of Service

Voters Donors Volunteers

Support Early Childhood Development

Significant Growth in 45-64 for 20+ Years

Source: State of Oregon, Office of Economic Analysis, December 2012

Significant Expected Growth for 65-74

Source: State of Oregon, Office of Economic Analysis, December 2012

Promote Grass Roots Advocacy

• Develop messaging for each generational cohort

• Educate and engage community leaders

• Equip employees, donors, volunteers to serve as advocates

Private Funding Sources

Indi-viduals

73%

Bequests8%

Foun-dations

14%

Corporations5%

Source: American Association of Fundraising Council

Average Annual Giving By Age

Under 25 25-34 35-44 45-54 55-64 65+$0

$500

$1,000

$1,500

$2,000

$2,500

Source: Consumer Expenditure Survey, U.S. Bureau of Labor Statistics, September 2012

Volunteerism and Charitable Giving

• 2009 Survey of 1,005 individuals– Participants

• Average age: 45• Average household income: $60,000

– Findings• Volunteerism increases with age, education,

and income• Active volunteers gave 10x more to charities

that non-volunteers• Two-thirds of active volunteers donate where

they volunteer

Mean Inheritance for All Boomers(by wealth decile)

1 2 3 4 5 6 7 8 9 100

200

400

600

800

1000

1200

Average lifetime inheritance

60%

50%

40%

30%

20%

10%

0%

Inheritance as a percent of wealth

Source: MetLife Mature Market Institute, December 2010

Th

ou

sa

nd

s o

f (2

00

9)

do

lla

rs

Cultivate Individual Donors

• Build connections among donors

• Provide engaging volunteer opportunities– Create “skilled” positions– Include volunteer-based

fundraising

• Transform volunteers into donors

• Encourage volunteers and donors to engage their networks

Source: “The Next Generation of AmericanGiving,” Edge Research, March 2010

42%

47%

65%

77%

84%

Channel Importance(existing relationship)

Friend

Direct Mail

Email

Social Network

Phone Call

Focus on Meaning Increases with Age

Season: Stage: Age: Life Focus:

Spring Initial personal development Birth-20 Play

(learning)

Summer

Social/vocational development 20-40

Work(becoming somebody)

FallInner self/spiritual development

40-60 Work-Play(search for meaning)

WinterClimax of personal development

60-80+ Reconciliation(making sense of life)

Help others, make a difference

Contribute to a cause I care about

Use my skills in a productive way

Meet people, make friends

Be involved in my community

Develop new skills, experience

Top Reasons to Volunteer

4%

8%

18%

18%

28%

40%

Source: Peter D Hart Research Associates Survey of Aged 55+ Non-Volunteers

Connect Today’s Servicewith Oregon’s Future

Source: 2012 Early Learning Council Comprehensive Children’s Budget

• Tell the story– Big picture– Individual child, family

• Create meaningful opportunities for engagement– Match volunteer skills,

interests with your mission and needs

– Dare to dream(“What if… ?”)

• Make the connection between volunteer contributions and outcomes

They’re Counting on Us!