DirectSAMIHealthy, Wealthy Wise

Newsletter Health & WellnessVolume1 | Issue 4 | April 2015

Improving food safety, from farm to plateHow much do you know about your food? Unsafe food is linked to the deaths of an estimated 2 million people annually. As our food supply becomes increasingly globalized new threats are constantly emerging. Food containing harmful bacteria, viruses, parasites or chemical substances is responsible for more than 200 diseases, ranging from diarrhoea to cancers. Be informed to ensure that the food on your plate is safe to eat. This is the message of this year’s World Health Day on 7 April. (Source: WHO)

APRIL 7THWORLD HEALTH DAY

The theme “Food Safety”Take precaution today, Live happily tomorrow!

“Promising Food Supplement Safety, from farm to

consumer.’’

“We promise to continue with our innovation in safety & efficacy of the dietary supplements

comprising world class standardized ingredients. Our products offered by are SAMI DIRECT

FSSAI i.e. Food Safety Standards Authority of India certified. The veracious journey starts

from training the farmer who grows a herb for us. Any sample of raw material entering the

Quality Assurance lab undergoes a stringent process before transmitting it on to the

manufacturing units. The company selects ingredients with a long history of traditional

success and conducts clinical research to confirm their efficacy. Research is the foundation

of Sami's success.” -Dr. Muhammed Majeed

- Ayurveda Proverb

With the wrong diet, no medicine is effective.

With the right diet, no medicine is required.

Follow Health Tree to grow the

Wealth Tree

This worthy quote by Wendell Berry goes on to explain how

people are fed by the Food Industry which pays no attention to

HEALTH & are treated by the health industry which pays no

attention to FOOD. But we as a wellness industry have a deep

concern for both your food & health through food

supplements.

Health is the balanced product of Food, Sleep & Code of

conduct. Food takes a major part in our lifestyle. Today we are

sceptic about the safety of our food on our dining tables. The

inorganic fruits & vegetables, pesticidous grains & pulses,

chlorinated water & what not? We have the maximum addiction

for ready packed foods and fast foods that make us overeat

because of harmful but taste enhancing ingredients such as

Monosodium glutamate or any other fanciful chemical.

Today the wellness industry has grown to a booming trillion dollar venture globally and this is because

human kind around the world are more cautious & conscious to achieve good health and a long life.

Attaining wellness is every Human beings’ fundamental right.

William Osler rightly quotes ‘’One of the first duties of the physician is to educate the masses not to take

medicine’’.

When the food supplement is right then why medicines? Which should always be a second choice.

“Food, or parts of food, that p rov ide med ica l o r hea l th benefits, including the prevention and treatment of disease."

Dr. Stephen De Felice, Foundation for Innovation in

Medicine

Nutraceuticals are the standardized ratio of nutritional ingredients which undergo the rigorous process of Quality to make it safe & effective. Each &

every product of SAMI Direct Nutraceutical goes through rigorous processing and analysis as it is not just the pick, process,produce & market

strategy. A single herb or any active is selected through the zenith of traditional use backed up with Clinical research.

A 2001 poll by Harris Interactive (Rochester, NY, USA) revealed that 72% of those surveyed in the USA take supplements to feel better, 67% to

prevent illness, 50% to live longer, 37% to build muscle and strength, 12% for weight management and 33% on the advice of a physician.

Significantly, 53% said that nutraceuticals offer benefits not matched by conventional drugs, and 56% said they offered benefits comparable with

drugs but with fewer side effects. Remarkably, 95% were satisfied with supplements (Dietary Supplement Education Alliance, 2001).

Every individual is unique in his or her own way when it comes to “Health”. Keeping oneself fit enough is a burning challenge in today’s busy world.

Following inadequate diet, Lack of exercise, sleep & less water intake, being unhygienic etc. are disease causing factors and is the news buzzing

around.

People are instantly updated about the do’s& don’ts with respect to food & lifestyle. Supplements play a major role in bridging the gap between Food

& medicine. In fact they are named as dietary/health/Food supplements as it can full fill the gaps of our imbalanced diet.

An a day may keep Apple

a doctor away

A a day Nutraceuticalmay keep a doctor away

hat is Nutraceutical?W

Concerned about the quality, purity and authenticity of the supplements you use?

Before choosing any supplement along with the varied diet it’s essential to know the quality, purity, authenticity & potency of the product. Then it’s equally important to know what kind of supplements suit each one of you according to:-

Ÿ Nature of your body - Involves the characteristic physical & psychological being which varies according to the age, occupation, season etc. and other special conditions.

Ÿ Constitution - This is the innate quality of every human being which does not vary. A persons own genotype which has a graph of stability throughout his life. This quality helps him or her to evaluate the regime of food & life style.

Ÿ Lifestyle - Owing to the kind of activities which can bring changes in the routine.

Ÿ Any minor morbidities - Many times we tend to ignore this as it becomes a part of our life. E.g.:- Headache/migraine is sometimes a very normal condition but many of us overlook this and try not to know the cause behind it. We find it rather easy to gulp down an analgesic.

Ÿ Family History of diseases - This is very important in case of indications & contraindications.

Knowing all the above markers you will find it easy to opt for the supplement that suits your requirement. Sometimes it can be a flow of nutraceutical packages followed throughout a year according to different seasons & situations. E.g. A 90 days regime if followed for 4 products then the next package can be adopted for the succeeding 90 days to complete the range of beneficial supplements.

KNOW YOURSELF & KNOW THE PRODUCT BEFORE CHOOSING THE SUPPLEMENT.

easonal advice - Spring slowly moves away& sunny days are Sin. Less appetite but more thirst is felt. Flu, conjunctivitis, allergy & other water & food borne diseases are widely

prevailing. Protect yourself against these by having Curcumin C3 Power™ Bioprotectant™ LivStrong™ , & which can help protect you not only avoiding the infections but also support increase the intrinsic immunity. Drink ample amount of water. Do not Dehydrate.

Disclaimer: The contents of this newsle�er are offered for your informa�on only. It is not intended to form a diagnosis, nor is it offered as any form of medical treatment. In any event you are recommended to consult your medical professional. This newsle�er is copyrighted by SAMI DIRECT, and any form of copying or selling the material contained therein is prohibited without prior wri�en approval by SAMI DIRECT. Copyright©2015. All Rights Reserved

What’s New???

The New Approach on Preventive Health Care

SAMI Direct has now launched the CONSUMER ENGAGEMENT MODEL

A paradigm Shift in engaging our direct consumers is in fact a great step of SAMI

Direct Marketing.

How does it work?

This is a Consumer Segmented kind of approach which brings the trust &

relationship building process. A web based programme to get noticed instantly &

effectively. It not only promotes the awareness of the model to consumers, it also

involves them through the e-registration.We can then connect to each & every

important guest of ours getting in touch with them to promise them the service.

We are building a “Don’t Push” but “Pull in” model helping them in decision

making process for keeping up the Health.

Engage & Encash the right opportunity for the personalised support

One of those programmes recently launched is the weight management

programme which involves the consumer to get engaged for a free guidance of

particular programme. Now this can be a feel good factor when we are interacting

as your personal care takers. Hoping to get more & more guests to get the

advantage of the programme by registering & analysing themselves. Then the

motto of Healthy weight management programme is a success.

Write to us on testimonials@samidirect.com for testimonials & womenwellness@samidirect.com for personalised supplements for women.

WE BELIEVE THAT FOOD SUPPLEMENT SAFETY IS COMPLETED WHEN EACH OF OUR PRODUCT REACHES THE RIGHT PERSON AT THE RIGHT TIME WITH RIGHT INSTRUCTIONS.

HAPPY WORLD HEALTH DAY. WISHING YOU GOOD HEALTH.

Having been granted Patents: US 5,861,415, EP0839037; Curcumin C 3 P o w e r ™ w i t h 9 5 % Curcuminoids which can replace the pain relieving non-steroidal Anti Inflammatory Drugs or NSAIDs. National Cancer Institute and the FDA, evaluated the safety of turmeric Curcuminoids and concluded that turmeric extracts are non-toxic with a wide range of potential therapeutic properties.

USP OF THE MONTH

For the safe selection of a Supplement it’s very essential to know the background of the firm which makes it. SAMI Labs, the strong & authentic foundation of SAMI Direct, manufactures and markets Phytonutrients and standardized herbal extracts, specialty fine chemicals, and organic intermediates which are used in the nutritional, pharmaceutical and food industries.

The company is certified with ISO 22000 -2005, KOSHER, HALAL & accredited with NABL. Acquiring 97 patents across the world, SAMI Labs has proved itself the supremacy. It is in fact not an easy go to bag these without following the stringent safety & efficacy guidelines for research. Each & every ingredient is a milestone of SAMI’s growth & today, pioneered in ingredients, SAMI now exalted itself to the most illustrious Wellness sector marketing its Formulations on preventive Healthcare in

India from 2010. Completing four successive years of for 21 SKUs in Nutraceuticals & 36 SKUs in Cosmeceuticals.

Pop-up News

Sami Labs recognized with two

state export excellence awards

by Visvesvaraya Trade Promotion

Centre. Awards presented by

the Hon'ble Chief Minister of

Karnataka Shri Siddaramaiah.

LAST DATE FOR WEIGHT MANAGEMENT PROGRAMME REGISTRATION 30TH APRIL 2015