NewsNewsNPES THE ASSOCIATION FOR SUPPLIERS OF PRINTING, PUBLISHING AND CONVERTING TECHNOLOGIES

Volume XXXIII, Number 5

OCTOBER 2014

Print By-the-NumbersHIGH-LEVEL ECONOMICS AND MARKET TRENDS CONFERENCE TO DELIVER FORMULAS FOR SUCCESS

NPES and its researcharm, PRIMIR, will join

together for the combinedNPES 2014 Annual Confer-ence and PRIMIR WinterMeeting to be held at thehistoric Francis MarionHotel in Charleston, SouthCarolina, November 2-4.

Themed “Print By-the-Numbers: Formulas forSuccess,” the conference pro-gram, set to deliver the latesteconomic and industry mar-ket trends information, hasbeen designed to best positionNPES and PRIMIR membercompanies for success in themonths and years ahead.

The event will officiallykick off on Sunday evening,November 2, followingNPES and PRIMIR Execu-tive Committee meetings, andthe NPES Board of Directorsmeeting earlier in the day.

Afterwards, Eric Frank will once again lead apost-session Member Exchange to dive moredeeply into the practical research applications ofthe study.

Concluding the program will be Sam Richter,Founder and CEO, SBR Worldwide/ KnowMore! and the Social Selling Institute, with hissession titled, “Using SEO to Know More (andSell More).” This session is not just about selling.Sam is an internationally recognized expert onsales intelligence and online reputation manage-ment. He will share with participants a host ofeye-opening strategies for utilizing Internet re-sources and search engine optimization to buildmore meaningful relationships, and differentiatetheir companies from the competition to winmore business.

For complete information, and to register forthe NPES 2014 Annual Conference and PRIMIRWinter Meeting, visit: www.npes.org.

Monday morning sees the start of the educa-tion program, as Keynoter Alan Beaulieu, Presi-dent & Chief Executive Officer, ITR Economics,presents his “Economic Forecast 2015—TheRoad Ahead.” Alan, a noted adviser to companiesthroughout the U.S., Europe and Japan, joinsthe program lineup by member request afterhis top-rated presentations at previous NPESAnnual Conferences and the EXECUTIVEOUTLOOK conference at PRINT 13.

Next, with the first of two PRIMIR StudyPresentations, will be Dennis Mason, Principal,Mason Consulting. Widely regarded as an astutecommentator on the graphic arts, packaging,electronics, and software industries, Dennis willshare his timely insights during the PRIMIRStudy Presentation: “Adaptation Strategies for aChanging Business Environment by PrintingEquipment Manufacturers.” Immediately follow-ing, Eric Frank, PRIMIR Chair and VicePresident, Marketing & Product Management,KBA North America, Inc., will moderate aMember Exchange panel on this topic.

After a networking luncheon, participantswill reconvene in PRIMIR and NPES TaskForces to gain the opportunity to contribute tonewly launched PRIMIR research topics andprovide their companies with a voice in finaliz-ing the scope and objectives of the 2015 and2016 research studies.

Later that evening, the Reception and Dinnerwill feature a celebration of outstanding leader-ship, recognized by presentations of thePRIMIR Service Awards and the Harold W.Gegenheimer Awards for Industry Service.

Tuesday morning the education program willresume with a PRIMIR study presentation on“The Future of Retail Advertising,” by JohnZarwan, Ph.D., President, J Zarwan Partners.Alan Beaulieu

www.npes.org www.primir.org

November 2-4, 2014Francis Marion HotelCharleston, South Carolina

NPES 2014 Annual Conference and PRIMIR Winter Meeting

Print By-the-Numbers:Formulas for Success

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• Heavy Dependence on Anchors

• Trade Show Model

• ROI—Recent Financial Success

• Lack of Financial Governance

• Lack of Perception of Education Value

Opportunities• Alternate Locations• Become the Brand of

‘Source of Information’• Buy Other Shows• Create ONE Association

Combining Vendors and Practitioners Together (Mega/Super Association)

• Industry Website & Publications—Combined with the Trade Show (Package Deal)

• Other Ways to Connect Buyers and Sellers

• Change Vendor Percep-tion of Lifetime Customer Relationship—Stories to Market this Relationship

• Show Floor Education/Programs (Vendor Neutral)

• Using New Technologies to Connect Buyers & Sellers

• Create a Buzz

Threats• Vendor User Conference

(User Groups)• Industry• Other Shows• Vendor Demo Sites &

ISSUE HIGHLIGHTSMUST SEE ’EMS Winnersin the Spotlight .................................................. 3One on One with Bill Tidwell ............................4Indian Hat Trick! Color ManagementConference 2015, Trade ShowBooth & Trade Mission ......................................5 GAERF to Unveil Graphic CommunicationsSkills Competencies at GRAPH EXPO 14 ......6Stalled Postal Reform ...................................... 6ICC DevCon 2014: Taking ColorManagement to New Frontiers ........................7The Truth About Value-AddedEnhancements ....................................................8NPES Standards Update ....................................8Calendar .............................................................. 8

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try, and the GASC Board ofDirectors. As part of an over-all strategic planning processboth groups conducted a tra-ditional SWOT analysis iden-tifying the strengths, weak-nesses, opportunities andthreats for GASC and ourshows. That SWOT analysisis part of an overall environ-mental scan that was and isused to develop a plan for thefuture. Since GRAPH EXPOand PRINT are the industry’slargest and most well attendedevents, here are the results ofthe GASC Board of Direc-tors SWOT in priority order.

Strengths • Strong Brand• Venue for Comparative

Shopping• New Technology and

Ideas• Venue for Potential

Buyers• Running Equipment• Great Networking• Knowledgeable Staff• Profitable Enterprise• Broad Industry Appeal• Chicago Location

Weaknesses• Declining like the

Industry• Lacking ROI—

Dwindling ROI• Waning Participation of

Larger Manufacturers• Perception of Customer

Base of What the Show Offers

• Not Drawing Enough from National Base

Not unlike many of yourcompanies regularly re-

viewing your organization andproducts from a strategic per-spective, the Graphic Arts ShowCompany (GASC) recentlyhosted a strategic planningprocess to consider GRAPHEXPO and PRINT and re-lated services and programs.

Two groups met this year,an exhibitor task force madeup of a wide array of companiesfrom all sectors of our indus-

Looking at GRAPHEXPO and PRINT

PRESIDENT’S PERSPECTIVE

Ralph Nappi, NPES President

Vendor Show Rooms• Internet• Relationship Between the

Partners• Next Generation—Will

Trade Shows Attract Them?

• Trade Show Costs Limit ROI

• Economy• Changing Environment

for International Percep-tion of PRINT and GRAPH EXPO

These results were used dur-ing both meetings to considerthe plan for the future. A firstdraft of that plan will be pre-sented at the GASC Board ofDirectors meeting on Septem-ber 29 in Chicago.

Many of you reading thisare very engaged and considerGRAPH EXPO and PRINTyour biggest, best and most im-portant sales and marketing op-portunity of the year. I wouldlike to hear from you on theSWOT results. In your opin-ion, and, considering your ex-perience at the show, are theyaccurate, are they correctly pri-oritized and is anything miss-ing? If the future of GRAPHEXPO and PRINT are impor-tant to you, I would value hear-ing your thoughts either viae-mail at: rnappi@npes.org orcall me at: 703-264-7200.

‘‘As part of an overall strategic planning process both groups conducted a traditional SWOT analysis identifying the strengths, weaknesses, opportunities and threats for GASC and our shows.

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The MUST SEE ’EMS competition is one of the highlights of the GRAPH EXPO and PRINT shows. This year is certainly no exception with exciting new technologies and innovative advances in each category and industry segment.‘‘

The 2014 MUST SEE’EMS winners have been

selected and will be on exhibitat GRAPH EXPO 14 and theco-located CPP EXPO show,September 28 - October 1,2014 in Chicago’s McCormickPlace. Chosen by a panel ofindustry experts, these innova-tive technologies represent themost compelling advances in11 categories spanning theentire graphic communicationsindustry.

“Every year, the MUST SEE’EMS competition is one of thehighlights of the GRAPHEXPO and PRINT shows,”says Ralph Nappi, President ofthe Graphic Arts Show Com-pany (GASC). “This year is cer-tainly no exception with excitingnew technologies and innovativeadvances in each category andindustry segment.”

In addition, “Best of Cate-gory” winners for each of the11 categories will be revealedduring the EXECUTIVEOUTLOOK conference,Sunday, September 28, 2014,from 8 am to 12:00 noon, imme-diately preceding the noonopening of the exhibition.

Also to be announced atEXECUTIVE OUTLOOKwill be the Legacy Award,which is given to a previousMUST SEE ’EMS winner thathas had a lasting and profoundimpact on the graphic communi-cations industry.

MUST SEE ’EMS Winners In the SpotlightGRAPH EXPO 14 RECOGNIZES INNOVATIVE TECHNOLOGIES ACROSS 11 CATEGORIES

Sales and Order EntryEFI – EFI CRM for MonarchEFI – EFI IQuoteRochester Software Associates – WebCRD

Prepress and PremediaEFI – EFI Fiery proServer for Cretaprint Version 1.4Enfocus – Switch 12, Update 2Hybrid Software Inc. – PACKZ 2.0MetaCommunications, Inc. – Workgroups DaVinci 2015

Color Management and Quality ControlCGS Publishing Technologies International – ORIS CxFEFI – EFI Fiery Color Profiler Suite v4.6-Express ProfilerLake Image Systems Inc. – Discovery Enterprise

Variable, Transactional and Multi-ChannelPTI Marketing Technologies – MarcomCentralRicoh – 1to1Create Marketing ServicesTransformations, Inc. – Uluro uCampaignXMPie, A Xerox Company – XMPie PersonalEffect

Version 7.0

Pressroom: Analog Presses Air Motion Systems, Inc. | AMS UV – LED UV | XP7

Series for Sheetfed OffsetGoss International – Magnum Compact PressRYOBI MHI – RYOBI-MHI 925 LED-UV 5-COLOR PRESS

Pressroom: Digital PressesCanon U.S.A. – Océ imageSTREAM 3500Hewlett-Packard – HP Indigo 30000 Digital PressHewlett-Packard – HP Indigo 7800 Digital PressMGI USA Inc. – Meteor DP8700 XL+Ricoh – RICOH Pro VC 60000Xerox Corporation – Metallic Gold and Silver Specialty

Dry Inks for the Xerox Color 800/1000 Presses

Pressroom: Wide-FormatCanon U.S.A. – Océ Arizona 6100EFI – EFI H1625 LED PrinterEFI – EFI VUTEk GS2000LX Pro with UltraDrop TechnologyEFI – EFI VUTEk HS100 Pro UV inkjet press Material

Edge Guide (MEG) system

G R A P H E X P O 1 4

CONGRATULATIONS TO ALL GRAPH EXPO 14 MUST SEE ’EMS Winners

Postpress and In-line FinishingMBO America – Variable Book Production SystemMGI USA Inc. – JETvarnish 3D "T2"Scodix – Scodix Ultra Pro Digital Enhancement PressStandard Finishing Systems – Standard Horizon

RD-4055 Rotary Die Cutter

Imprinting, Mailing, Shipping and FulfillmentEFI – EFI Monarch Mailing ModuleEFI – EFI SmartLincRicoh – Postal Optimization Solution

Management SystemsAvanti Computer Systems Limited – Avanti Slingshot

Advanced JDF FrameworkEFI – EFI Enterprise Automated WorkflowRicoh – TotalFlow BatchBuilderUltimate TechnoGraphics Inc. – Ultimate Bindery v4

The Future of PrintEFI – EFI Digital EmbossingEpson America, Inc. – Epson SureColor F2000 Highcon Systems Ltd. – Highcon Euclid

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One on One with BILL TIDWELL

Bill Tidwell is Chief Executive Officer and Co-founder of Trans-formations, Inc. In this capacity, he oversees the direction and development of Transformations’core product, ensuring that thecompany stays loyal to its missionof “Transforming Technology intoSolutions.”

Throughout his career, Bill has focused on using technology as a tool for improving business practices and operations.

Over the past several years whatchanges have you seen in your keymarkets, and how has the companyresponded?

In the past, customers were forcedto work with several suppliers to piecetogether a complete solution for Trans-actional processing. Faced with thechallenge and cost of making differenttechnologies work together, they reallyneeded one product to seamlessly handleall of the complex processing challenges,and in a secure environment to protectvaluable data. We developed Uluro tomeet this need—the all-encompassingsolution for service providers andenterprise mailers challenged by thecomplexities of high-volume productionand distribution of critical customer com-munications, and focused on continualimprovement in the way critical docu-ments are created, produced, deliveredand protected. Uluro was built, based on

years of manufacturing and document productionexperience, as a true front-to-finish suite of solu-tions integrated into a single, fully automated docu-ment production system. It seamlessly incorporatesall of the document production processes—auto-mated file submission, data validation, documentcomposition, online proofing, address management,production tracking, multi-channel delivery—delivering highly personalized communicationsacross physical and electronic media based onrecipients’ preferences, and fully brandable webportals for online payments and other services.

Congratulations on earning MUST SEE ’EMSrecognition this year for Transformation Inc.’sUluro uCampaign! Why and what role do cus-tomers play in your R&D process?

We are excited to have uCampaign named as aMUST SEE ’EMS winner. This is the second year ina row, as Transformations won this prestigiousaward last year for our uSecure and uDeliver. Weare constantly looking to develop products that fa-vorably disrupt and change markets in which weparticipate. Our customers play a vital role in ourR&D process by providing feedback for incrementalchanges and improvements to our products.

Every year, your company is very involved inGRAPH EXPO/PRINT from hosting a dinner foryour users to sponsoring a co-located INGevent. What ROI does the company gain fromthese activities?

We have a great relationship with GRAPH EXPOand ING. GRAPH EXPO is the largest trade showfor our industry, which is why we believe it’s bothessential and beneficial for us to exhibit andattend. ING is a group of forward thinking andinnovative print service providers; they havetaken a unique approach engaging potentialcompetitors to work together and share infor-mation for the benefit of the entire group. Overthe last several years we have benefited greatlyfrom participating with them, and are honored tobe one of their selected vendors.

Now that your team has reviewed theNPES/PRIMIR “World-wide Market forPrint” study findings, how will thecompany utilize this information?

This comprehensive study providesus with key information on global andregional printing industry trends, andidentifies the fastest-growing (developing)markets with the greatest potential foroverall printing industry growth. We planto use this valuable information immedi-ately in strategically planning our rolloutof Uluro in these important markets.

You currently sell in Australia andCanada, but also have an eye on theLatin American market. How will youengage NPES’s International TradeDepartment to explore the bestopportunities for your company?

We plan to take advantage of manyNPES services as we look to expand inter-nationally. We are currently evaluatingbooth sharing at international trade showsand working with NPES to develop coun-try-focused trade missions. Additionallywe plan to work with NPES countryspecialists to get individualized guidanceas we enter into new markets.

Looking ahead, what do you see for theindustry in the next three to five years?And why are you optimistic about thefuture?

Customer communications will con-tinue to move from print to digital. Withdata security paramount, we believe thiswill be a key issue for the industry thatwill continue to increase in importance.As the print industry continues to growand innovate, I am excited about manyof the new technologies emerging withinkjet and 3D printing.

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In February 2015, NPES will head back to Indiafor its third annual conference, which this year

will combine with a trade show booth at PRINT-PACK INDIA 2015 and trade mission to Indiato create a unique 3-in-1 experience for NPESmembers.

NPES will partner with co-organizers the Inter-national Color Consortium (ICC) and the IndianPrinting, Packaging and Allied Machinery Manu-facturers’ Association (IPAMA), to produce theNPES-ICC Color Management Conference 2015.Themed, “Manufacturing Success with Color Manage-ment,” and set to explore the ubiquitous issues ofcolor management, the conference will be heldFebruary 12, 2015 at the India Expo Centre, NewDelhi, India.

In the graphic arts supply chain, effective use ofcolor management can help printers and designerstackle color inconsistency and color communica-tion problems, and additionally help to managecosts more effectively. As the world’s leading au-thority in setting color industrial standards, ICCbrings to the conference the opportunity to engagethe top color experts nationally and internationally,while also offering a forum for NPES members tonetwork with Indian printing professionals.

Also supporting the conference will be the U.S.Commercial Service (USCS) and the All IndiaFederation of Master Printers Association(AIFMP).

Intended for end users, the conference is ex-

Indian Hat Trick!COLOR MANAGEMENT CONFERENCE 2015, TRADE SHOW BOOTH & TRADE MISSION

pected to attract 300 participants from digital,offset, packaging, and newspaper industry seg-ments. The program will feature expert speakersdiscussing color management, from capture toproduction, and provide a unique opportunity tointeract with peers and practitioners, exchangeideas, strategies, and build partnerships.

Speakers slated to lead the sessions areprominent experts in the field of color manage-ment including:

• William Li, ICC Co-Chair and Kodak ColorTechnology Manager

• Steve Smiley, President, Smiley Color &Associates Global Brand Solutions

• Max Derhak, ICC Vice-Chair and SeniorSoftware Engineer, Onyx Graphics

• Dr. Phil Green, Adjunct Associate Professor,Norwegian Colour and Visual ComputingLaboratory, and

• Bob Hallam, President, PIXELOLOGIEInc.

The conference will be held in conjunctionwith PRINTPACK INDIA 2015, February 11-15, allowing NPES members to participate in theNPES Booth at the show in addition to the NPESTrade Mission now being planned for membersinterested in exploring this active market.

For more information contact Pernilla Jonsson,NPES Assistant Director International TradePrograms, at phone: 703/264-7200 or e-mail:pjonsson@npes.org.

In the graphic arts supply chain, effective use of colormanagement can help printers and designers tacklecolor inconsistency and color communication problems. ‘‘

Booth Share withNPES and Access a New World of Business Opportunities

With over 600 exhibitors from 21 countries and more than 100,000 trade visitors expected, All in Print China is one of China’smost influential printing trade fairs.

Join the NPES booth and gain unique access and direct experience with theChinese culture, customs and business environment.

For more information contact: NPES Assistant Director International Trade Programs, Pernilla JonssonPhone: 703/264-7200E-mail: pjonsson@npes.org

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P ostal reform has been stalled in both the U.S. Houseand Senate for months; as a result mailing industry

stakeholders and postal unions are offering their owncompromise proposal to both lawmakers and the UnitedStates Postal Service (USPS or Postal Service) as Con-gress returns from its summer recess. The success of thiseffort will likely not be known until the very end of the114th Congress, as has been the pattern of past postal re-form legislation.

Earlier this year the Senate Homeland Security andGovernmental Affairs Committee approved a badlyflawed postal reform bill, S. 1486, the Postal Reform Act of2013, that would permanently incorporate the 4.3% “exi-gent” postage rate increase granted by the Postal Regu-latory Commission (PRC) last December, and shift ratemaking authority from the PRC to the U.S. Postal Serv-ice, an unprecedented abdication of regulatory oversightof the postal monopoly. Going back to 2013, the HouseCommittee on Oversight and Government Reform ap-proved H.R. 2748, the Postal Reform Act of 2013. Regret-tably, neither bill has progressed.

With no prospect of currently introduced legislationadvancing, mailing industry stakeholders and postal

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Access to, and use of, these competencies is free to all industry stakeholders.

Stalled Postal Reform:MAILING INDUSTRY AND UNIONS PROPOSE WAY FORWARD

‘‘GAERF to Unveil Graphic Communications Skills Competencies at GRAPH EXPO14CRITICAL KNOWLEDGE AND SKILLS KEY TO SUCCESSFUL JOB PERFORMANCE

GAERF, the Graphic Arts Education andResearch Foundation, will unveil

Graphic Communications Skills Compe-tencies (GCSC) at GRAPH EXPO 14.Written by industry professionals andgraphic communications educators, thecompetencies provide measurable orobservable knowledge, skills, abilities,and behaviors critical to successful jobperformance in six key content areas.

• Digital File Preparation and Output• Digital Production Printing• Graphic Design• Introduction to Graphic Communications

• Offset Printing/Bindery & Finishing• Screen PrintingEach competency content area

provides instructionally written compe-tencies appropriate for educators asthe basis for their curriculum, or forindustry professionals to implementas training initiatives.

“Ensuring that graphic communica-tions professionals have the skills andtraining they need to compete in theglobal marketplace is essential,” saidGAERF President Ralph Nappi. “Thecollaboration of many experts on theseGraphic Communications Skills Compe-tencies has created an outstandingresource for both educators and industryprofessionals.”

These competencies, created indirect response to our industry’s skilledworker shortage, are reflective of a

constantly evolving workplace and de-signed to help meet the critical need forqualified workers. Access to, and use of,these competencies is free to all industrystakeholders.

GAERF contracted with IntellectiveSolutions, a leading training and consult-ing company, to author the Digital Pro-duction Printing competencies, and alsoto review and validate the competenciesin each of the other five areas.

During GRAPH EXPO 14 all showvisitors are encouraged to visitEducation Main Street, booth #4942, toreview the competencies that will alsobe available online at: www.graphic-commcentral.org/gcsc.

For additional information about theFoundation and its programs, contactEileen Cassidy, Director, GAERF atphone: 703/264-7200 or e-mail:ecassidy@npes.org. Or visit:www.gaerf.org.

‘‘…at this time the mailingindustry/postal union proposal offers

the best chance for immediate meaningfulreform. Failing to act will waste the impetus of a mutually agreed upon solution and consign postal reform to yet more delay and uncertainty.

GOVERNMENT AFFAIRS

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T he 2014 International Color Consor-tium Developers Conference, better

known as “ICC DevCon 2014,” will beheld Monday, November 3, 2014 at theJoseph B. Martin Conference Center atHarvard Medical School*, Boston, MA.This immediately follows ICC Meetingsheld in the same venue, October 30 toNovember 1, 2014.

Also known as the premier learningand networking event for users andproduct developers working with ICC-based color management, ICC DevCon2014 will focus on presenting a newspecification “iccMAX”—the result ofthe ICCLabs work to enable new waysof openly communicating about light,color and appearance to promote theuse and adoption of open, vendor-neu-tral, cross-platform color managementsystems.

Participants will gain a better under-standing of both the background as wellas the practical application of their icc-MAX based solutions. The one-dayevent covers many aspects of iccMAXcolor management solutions and sys-tems and their application in real-worldscenarios that could not be easily ac-complished with previous color man-agement solutions. Topics addressedwill include:

• Pigment identification and imple-mentations using subtractive mixingtheories

• Multi-processing elements appliedon integer and floating-point data

ICC DevCon 2014: Taking Color Management to New Frontiers

unions have forged their own proposal by directnegotiation. They have achieved consensus on anumber of issues, such as how USPS retiree pen-sions and healthcare are funded, how postal ratesare set, and how service standards are maintained.But the agreement remains silent on problematictopics including Saturday delivery, curbsidecluster boxes, and closings and consolidations. Itsobjective is to have Congress enact targeted re-forms that will stabilize the USPS financially forthe reasonably foreseeable future. Now the task isto enlist legislators to enact it into law before the114th Congress adjourns sine die. That process isunderway in the Congress, and in discussions withUSPS leaders.

At the same time, mailing industry stakeholdersand postal unions are advancing their proposalthat the Postal Service continues to move forwardwith its own cost-cutting measures, which includeplans to reduce its workforce by up to 15,000 em-ployees and close up to 82 processing centers, sav-ing $750 million annually. However, these planshave drawn increasing opposition from lawmakerswho see them as an unacceptable degradation ofpostal service standards, and are seeking to blocktheir implementation through riders to upcomingfiscal 2015 funding legislation.

Making postal reform even more difficult is theirony of recent slightly improved USPS financialperformance. Although still posting a $2 billionloss in FY14 Q3, USPS reported a 2% revenueincrease of $327 million over the same period in2013. However, First Class mail continued tosuffer unabated shrinking volume for the 32nd

straight quarter dating back to 2006.NPES President Ralph Nappi credits the

Postal Service for its own initiatives to reducecosts and return to profitability, as well as lawmak-ers’ earlier legislative efforts, but says that “at thistime the mailing industry/postal union proposal offers the best chance for immediate meaningfulreform. Failing to act will waste the impetus of amutually agreed upon solution and consign postalreform to yet more delay and uncertainty.”

For more information contact NPES Govern-ment Affairs Director Mark J. Nuzzaco at phone:703/264-7235 or e-mail: mnuzzaco@npes.org.

• Multispectral imaging in digital pathologyincluding brightfield and fluorescence imaging

• Communication physical appearancecharacteristics for spot and named colors

• Representation and visualization of glossand physical properties of surfaces

• Estimation of the real-world effects of theilluminant and media interaction, and

• Characterization of fluorescence in com-plex color environments

ICC DevCon 2014 is your opportunity tolearn from the experts—experienced develop-ers and users in the imaging, printing and pub-lishing color community.

For more information contact Debbie Orf,NPES Assistant Director Standards Programsat phone: 703/264-7200, or e-mail:dorf@npes.org. To register, visit:www.npes.org/Portals/0/pdfs/ICCMax-reg_form.pdf.

The one-day event covers many aspects of iccMAX color management solutions and systemsand their application in real-world scenarios.‘‘

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CALENDAR

DID YOU KNOW?

46% of consumers think the world without print would be a

worse place—and a fifth of 18-24s(twice as many as over-55s) believe print communications will never be replaced by online contact; so print’s future would seem to be assured.

—fast.MAP/UK DMA research, ‘Letterbox to inbox,’ 2013

October 2014CGATS/USTAG/PPC Meeting October 13-15 • Chicago, Illinois

ICC Meeting October 30-November 1 • Boston, Massachusetts

November 2014NPES 2014 Annual Conference and PRIMIR Winter MeetingNovember 2-4 • Charleston, South Carolina

ICC DevConNovember 3 • Boston, Massachusetts

All in Print China-NPES BoothNovember 14-17 • Shanghai, China

TC130 Working Groups & Plenary MeetingsNovember 14-20 • Beijing, China

February 2015PRINTPACK INDIA 2015NPES Booth and Trade Mission February 11-15 • New Delhi, India

NPES-ICC Color Management Conference 2015February 12 • New Delhi, India

March 2015ICC MeetingMarch 2-4 • Kuurne, Belgium

April 2015CGATS/USTAG/PPC MeetingApril 14-16 • Toronto, Canada

NPES News is published bi-monthly by NPES.

Publisher:Ralph J. Nappi

Director of Communications:Deborah Vieder 703/264-7222

Managing Editor:Jane Pratt 703/264-7200 x242

Correspondents:Eileen CassidyPernilla JonssonOlivia KaregeannesMark Nuzzaco

The Association for Suppliers of Printing, Publishing and Converting Technologies

1899 Preston White DriveReston, VA 20191 USA703/264-7200e-mail: npes@npes.orgwww.npes.org

Debbie OrfGreg SafkoDeborah Vieder

Standards are available for purchase from NPES; member companies receive a 10% discount.

NEW STANDARDS• ISO 15397:2014 Graphic technology—

Communication of graphic paper properties

• ISO 22028-2:2013 Photography and graphic technology—Extended colour encodings for digital image storage, manipulationand interchange—Part 2: Reference output medium metric RGB colour image encoding (ROMM RGB)

REVISED STANDARDS• ISO 12647-4 Graphic technology—Process control for the

production of half-tone colour separations, proof and production prints—Part 4: Publication gravure printing

• CGATS/TR 016:2014 Graphic technology—Printing Tolerance and Conformity Assessment

• ISO/TS 22028-3:2012 Photography and graphic technology—Extended colour encodings for digital image storage, manipulationand interchange—Part 3: Reference input medium metric RGB colour image encoding (RIMM RGB)

S tandards are available for purchase from NPES; member compa-nies receive a 10% discount.

More information on the standards activities administered by NPESis available from the NPES Standards Workroom at: www.npes.org/programs/standards-workroom.aspx.

NPES STANDARDS UPDATE

The Truth About Value-Added Enhancements93% of Print Service Providers (PSPs) and Trade Service Providers (TSPs) report that sales of value-added enhancements return profitable results to their bottom line.

—PRIMIR 2014, “Value-Added Printing & Finishing for Improved Profitability” study by HHCS

To order, visit: www.primir.org

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