Vocus Demand Success 2014 Brochure

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    The Demand Success 2014 Conferencewill take place June 5 and 6 at the GaylordNational Resort and Convention Center in

    Fort Washington, Md. Hosted by Vocus,this conference will offer marketingprofessionals the chance to learn fromsome of the top experts in the business.

    The conference will feature speechesfrom 18 leaders in the marketing andpublic relations industry. This years

    keynote speakers include: RandiZuckerberg, Adrian Grenier, AvinashKaushik, Judy Smith and Rick Rudman.

    Demand Success will provideprofessionals with networking opportunitiesand hands-on training sessions to help

    enrich marketing programs and enhancebrand presence. These sessions willaddress marketing automation, visualmedia, social video, digital journalism, leadnurturing, content marketing, and publicrelations among other topics.

    For more information about speakers,

    hotel information and registration, visit:http://www.vocus.com/conference.

    Demand Success 2014

    hot b

    Source: http://www.iirusa.com

    WHats INSIDE

    Event Overview (p. 1)

    Key Speakers (p. 2)

    Additional Speakers (p. 2

    Hotel Information (p. 3Event Registration (p. 3

    Hotel Reservations (p. 3

    Local Attractions (p. 3)

    Agenda (p. 4)

    1

    W epc DmanSuccs 2014 t inspir

    thugh-prvkin

    marktin an publirlatin dialgubtw industr ladr

    an attnd. - YM Tsan, Vcu

    Snir Vic Prsidn fPrduct

    Gaylr Natina Rsr

    Contact VocusNational Headquarters Address: Email: [email protected]

    12051 Indian Creek Court Phone Number: (301) 459-2590Beltsville, MD 20705

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    Keynote Speakers

    Jud SmitRic Rudma

    Adria GrnirRand ZuckrbrAvinas Kaushi

    Additional

    Speakers

    The founder and president of Smith& Company, Judy Smith is one ofthe leading crisis communicationexperts in the Washington, D.C.,area. A consultant for numeroushigh profile clients, Smith is also

    known as the inspiration for thetelevision drama entitled Scandal.

    Most famous for his starring rolein the HBO series Entourage,

    Adrian Grenier is also the co-founder of SHFT, a Webby Award-winning digital lifetime platformthat encourages sustainability. Heplans to address his involvementin business opportunities and hisinterest in new media.

    Avinash Kaushik is the author ofmultiple best-selling novels andis known as the digital marketingevangelist for Google. In additionto his extensive knowledge of web

    analytics, Kaushik is also the co-founder and chief education officerfor Market Motive.

    Randi Zuckerberg is the CEO ofZuckerberg Media and the editor-in-

    chief of Dot Complicated, a digitallifestyle website and online communityaimed at untangling people fromtheir wired lifestyles. As an originalFacebook executive, Zuckerbergcreated and implemented a successfulmarketing platform for the company.

    Rick Rudman has been a co-founder, president and chiefexecutive officer of Vocus Inc. since1992. With more than 20 yearsof executive experience in thesoftware industry, he knows how touse marketing and sales to take a

    business to the next level.

    Source: VocusSource: www.kaushik.net

    Karen WickreLaura Ries

    Chris Brogan

    You Mon TsangAnn Handley

    Leslie BradshawChristopher Penn

    Shonali BurkeNichole KellySandy Pell

    Sebastian TurnerTom Webster

    Lorrie Thomas RossScott Bednar

    Rebecca JaramilloRichard Binhammer

    Yolanda CadeJeffrey Bliss

    Source: Twitter.com

    Source: Vocus Source: Vocus

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    Hotel InformatioPtma Ballr

    Atriu

    Source: www.marriott.com

    Source: www.marriott.com

    Event Registration

    Customer Conference Only: $995

    Customer Conferenceand Training: $1,490

    Customer Training Only: $495Non-Customer Conference Only:

    $1,195

    Hotel ReservationsReserve room for only $219 per

    night (plus daily resort fee)

    Mention Demand Success whenmaking reservations to get

    special conference rate (validthrough May 31)

    Nearly 2,000 guest rooms, including 110 suites Indoor pool and 20,000 square foot spa and fitness center Close to Washington, D.C., and Old Town Alexandria More than 470,000 square feet of state-of-the-art meeting spa Shopping, recreation and dining options located within resort Features 19-story high, glass atrium and indoor garden Accessible from Reagan National, Washington Dulles and Baltim

    Washington International airpor ts Hotel provides shuttle service to Reagan National every 20 min

    and a SuperShuttle service to Dulles and BWI 45 minutes from t resort

    Gaylord National Resort and Convention CenterAddress: 201 Waterfront St.

    National Harbor, MD 20745

    Phone: (301) 965-4000

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    Local Attractions

    The Carousel at the

    National HarborAmerican Market

    National Childrens

    Museum

    Tanger Outlets

    National MonumentsOld Post Office Pavilio

    National Harbor Marin

    DC Waterfront Dining

    Natina Harbr

    Source: www.nationalharbor.com

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    Wednesday Thursday Friday

    7:00 A.M.

    8:00 A.M.

    9:00 A.M.

    10:00 A.M.

    11:00 A.M.

    12:00 P.M.

    1:00 P.M.

    2:00 P.M.

    3:00 P.M.

    4:00 P.M.

    5:00 P.M.

    6:00 P.M.

    7:00 P.M.

    8:00 P.M.

    9:00 P.M.

    10:00 P.M.

    Welcome Reception inthe Lower Atrium

    5:30-7:30

    Breakfast in Lower Atrium7:30-8:50

    Welcome from VocusSpeaker: Randi Zuckerberg

    9-10:30

    30-minute break

    Speakers: Nichole Kelly, Richard Binhammer,

    Christopher Penn, Geoff Livingston, Leslie Bradshaw,Ryan McCracken, Brendon ODonovan, Tarun Rathnam

    1:15-2:15

    Speakers: Gene Marks, Breeanna Straessle, Jeff

    Bliss, Lorrie Thomas Ross, Quin Woodward-Pu, AbbyHammer, Ryan McCracken, Erin McCahill 2:30-3:30

    Reception in theLower Atrium

    7-10

    Breakfast in Lower Atrium7:30-8:50

    Speaker: Avinash Kaushik9-10

    Speakers: Shonali Burke, Ann Handley,You Mon Tsang 10:15-11

    Speakers: Tom Webster, Scott Bednar, BeckyJaramillo, Yolanda Cade 11:10-11:55

    Closing Keynote: Judy Smith

    12:15-1:15

    Lunch

    12-1

    20-minute break

    10-minute break

    15-minute break

    15-minute break

    15-minute break

    15-minute break

    Ignite Talk

    5:45-6:45

    Speaker: Adrian Grenier4:55-5:45

    Speakers: Karen Wickre, Harry Kaplowitz,Abby Hammer, Sandy Pell 3:45-4:45

    Speakers: Laura Reis, Chris Brogan, David Laxton,Brittany Berger, Abby Hammer, Ryan McCracken,

    Sebastian Turner 11-12

    Agenda

    Information: Vocus Design: Cassandra Spic

    4

    Information from: Vocus

    http://www.vocus.com/http://www.vocus.com/http://www.vocus.com/http://www.vocus.com/