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Vishal KapoorBlock K, flat no. 31F, DDA Flats,
Saket, New Delhi -110017Email: [email protected]
Mobile : 9810731158
Total Experience: 3.5 Years
Versatile, passionate marketing and business development professional with history of working within start-up and well-established multinational corporations.
3.5 years of strong experience with Real Estate, Event Management, and E-commerce with renowned organizations like Big Star Production, Knight Frank India Pvt. Ltd. and Spooner.
Core Strength Areas:
Marketing Strategies & Campaigns Business DevelopmentCorporate Communications Creative Team LeadershipProduct Positioning & Branding Market ResearchKey Account Management Social Media Marketing
ACHIEVEMENTS:
Participated in Finance Debate- held by finance club at Fortune Institute of International Business at New Delhi in (May’2013)
Participated in Various competitions at Fortune Institute of International Business at New Delhi in (May’2013)
Awarded Bronze medal in academics during graduation at Amity University, Noida U.P. in 2011
Honored with ‘Best in Organizing abilities’ at Amity University, Noida U.P. in 2011 House Captain – Apeejay School ,Saket, Delhi- 2008
SUMMER INTERNSHIP/ INDUSTRIAL TRAINING:Max Health Care Institute Limited
Duration: April'13 till June'13 To Prepare Exemption files U/S 197 of the Income Tax Act To take care of different state waybills
The Lalit, New Delhi Duration: January' 2009 till July'
2009 Went under rigorous training in all the hotel departments like Front office, Concierge,
Housekeeping, Human Resource, Banquets, Restaurant, Training and Development, Accounts, Butchery, Vegetable preparation, Bakery, Indian Kitchen.
Got the opportunity to interact with clients at the Front office and concierge.
Projects
A Study of the Process of New Product Development- Bellyless Vodka A Study on why sales for Bisleri is going down A Study of the Human Resource Process at HCL Infosystems, Noida, UP
PROFESSIONAL EXPERIENCE:Spooner (Xicom Technologies)December 2015 – Present Role: Marketing and BD Manager
Performed market research and demographic profiling to identify the area where the scope of capitalization is unmet.
Developing marketing strategies to build consumer preference and drive volumes, evaluating marketing budget periodically including manpower planning initiatives and ensuring adherence to planned expenses.
Conducting competitor analysis by keeping abreast of trends and competitor moves to achieve the market share metrics.
Proactively engaging and meeting with restaurant industry people, assisting and advising the clients on offers and events, Showing them the live process and solving their query if any.
Strategically preparing presentations for different category of restaurants, Briefing and explaining the clients about the marketing activities planned.
Monitoring marketing activities and recommending actions to variances. Training and educating the restaurant staff and promoters on the processes and observing
the way restaurant staff and promoters are communicating with customers. Frequent training on communication to restaurant staff and promoters. Maintaining a record of all the clients with offers and information. Frequently meeting with clients for feedbacks and accordingly planning for new marketing
activity.
Knight Frank India Pvt Ltd.January 2014 – November 2015 (1 Year 10 Months)Role: Marketing & Business Development Creating a strong database for residential department by compiling, validating and
consolidating diverse information available online and offline. Underwent a rigorous training in residential primary sales with in-depth knowledge of all the
residential properties in Gurgaon. Created a document of all the properties in Gurgaon with their up to date information. Creating presentations for the clients with in depth analysis of investment returns. Coordinating with the marketing team for designing of the brochures and carrying out the
marketing activity effectively and efficiently. Giving advisory services to client and helping them in making right investment decision. Coordinating with existing clients for payments and updating them on new investment
opportunities.
Big Star productions Pvt. Ltd.June 2011 – June 2012 (1 Year)Role: Marketing
Strategically pitching the brand managers and presenting them the company profile and events executed by the company.
Creating presentation mentioning the layouts, designs, colors, performances, venue, investment etc as per brand requirement.
Coordinating and regularly meeting the client and getting the plans finalized. Coordinating with the production team and vendors for execution of the plans. Frequent interaction and engagement with brand representative for business development
PGDM, Marketing and Finance7.08 C.G.P.A | 2012-2014 | Fortune Institute of International Business, New Delhi
Graduation, B. Sc. ( Hotel Management)8.68 C.G.P.A| 2008-2011 | Amity University, Noida, U.P.
Senior Secondary Certificate (XII) C.B.S.E 73.4% | 2007-2008 | Apeejay School Saket, New Delhi
Higher Secondary Certificate (X) C.B.S.E74.5% | 2005-2006 | Apeejay School Saket, New Delhi
SKILL SET
Strong interpersonal skill, initiator, self motivator, team worker , knowledge seeker Language Skills – Proficient in English, Hindi and basic knowledge of French. Advance knowledge of MS office
PERSONAL DETAIL
Date of Birth: 26.11.1989Father’s Name: Late shri. Vinod KapoorMarital Status: UnmarriedNationality: Indian