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Peter A. Gloor,
MIT Center for Collective Intelligence
Visualizing
Social Networks
to Discover
Trends and Trendsetters
www.jazzalavillette.com
Concept Map Trend Map
Web Blogs Patent databases
Scientific literature
databases
Online
forums
Social Network
Analysis Software
Experts New Topics Emerging Trends
results
analysis
data
sources
People Map
E-Mail archives
6
day 0
1/27/09
day 3
7 1/27/09
day 5
8 1/27/09
innovation
learning
interest
Blood
System Business
Process
Nervous
System Knowledge
Flow
Skeleton
Organization
Structure
Data
Body
Parts Data
COINs (groups of creators)
CLNs (swarms - ecosystems of
COINs)
CINs (crowds - ecosystems of
CLNs )
Star
Galaxy
Most effective communicators
personal
community
Degree of
Sharing
high
Degree of
Interactivity
low
high
(m-m)
small
(1-1)
Degree of
Connectivity (1-m)
COIN Collaborative
Innovation Network
CLN Collaborative
Learning Network
CIN Collaborative
Interest Network
Performance: 0.965 Creativity: 0.0878
Performance: 0.82 Creativity: 0.21
Social Patterns of Performance
1/27/09
Customer service team Development team
Sales team Management team
high oscillation = high creativitylow oscillation = high performing
-0.2
0
0.2
0.4
0.6
0.8
1
1.2
1 13 25 37 49 61 73 85 97 109 121 133 145 157 169 181 193 205 217 229 241
Susan
Susan email
-0.2
0
0.2
0.4
0.6
0.8
1
1.2
1 13 25 37 49 61 73 85 97 109 121 133 145 157 169 181 193 205 217 229 241
Gloria
Gloria email
-0.1
0
0.1
0.2
0.3
0.4
0.5
0.6
0.7
0.8
1 13 25 37 49 61 73 85 97 109 121 133 145 157 169 181 193 205 217 229 241
Victor
Victor email
-0.2
0
0.2
0.4
0.6
0.8
1
1.2
1 13 25 37 49 61 73 85 97 109 121 133 145 157 169 181 193 205 217 229 241
Alice
Alice email
12
3
atomic molecular
nanometer Semiconductor device
molecular self-assembly Nanomaterials Molecular nanotechnology
implications of nanotechnology List of nanotechnology applications
Nanomedicine Nanoelectronics Nanotoxicology
Grey goo regulation of nanotechnology
bond length DNA Cell (biology)
Mycoplasma Molecule
self-assembly molecular recognition Gold
Miller index scanning tunneling microscopy
atom statistical mechanics quantum mechanics
……..
Taxonomy autogenerated by ArtRelCat
Source: Wikipedia
Information Template nanotechnology
atomic quantum
atom economics nanomaterials
life molecular
Earth Russia science fiction
human light
biology bottom-up nanometer
ethical cancer
drug spintronics Nanomedicine
scanning tunneling microscope
nanoparticle replicator molecule
DNA Foresight Institute
carbon nanotubes
Insights Increasing in importance (2008 in center)
Human benefits key Regulation and ethics major concerns
Drugs against cancer
online-forum Internet Movie Database (IMDb).
• influential people &
sentiment analysis
• Predicts success at the
box office.
1
1,5
2
2,5
3
3,5
4Intensity
Positivity
Trendsetter
Combined Buzz
Sales Success $
0
0,5
1
1,5Pira
tes of the
Car
ibbe
an
The Dep
arted
Cas
ino Roy
ale
Supe
rman
Retur
ns
Little M
iss Su
nshine Car
s
Ove
r th
e Hed
ge
Ice Ag
e: The
Meltd
own
Apoc
alyp
to
Stra
nger
tha
n Fiction
Inside
Man
The Pr
estig
e
Mon
ster
Hou
se
Und
erwor
ld: Ev
olut
ion
Bloo
d Diamon
d
Dre
amgirls
Bora
t
The Que
en
Snak
es on a Plan
e
Friend
s with
Mon
ey
103
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113
1 2 3 4 5 6 7 8 9 10 11 12
0
0.02
0.04
0.06
0.08
0.1
0.12
0.14
IBM stock
IBM -3d
For example IBM:
Web & Blog predict stock trend by 1-3 days (R=0.822***)
Thank YouTom Allen
Robin Athey Hans Brechbuhl Scott Cooper
Marius Cramer Marco DeMaggio
Scott Dynes Marc Egger Eric Esser
Kai Fischbach Hauke Führes
Julia Gluesing Francesca Grippa George Herman
Bill Ives Eric Johnson
Adriaan Jooste Min-Hyung Kang Jonas Krauss
Casper Lassenius Rob Laubacher
Yared Kidane Charles Leiserson Fillia Makedon
Tom Malone Pascal Marmier
Stefan Nann
Daniel Olguin Olguin Daniel Oster Maria Paasivaara
Sandy Pentland John Quimby
Johannes Putke Ornit Raz Renaud Richardet
Ken Riopelle Detlef Schoder
Thomas Schmalberger Shosta Sulonen David Verrill
Christoph Von Arb Ben Waber
JoAnn Yates Wayne Yuhasz Antonio Zilli
Yan Zhao
http://www.ickn.org http://www.swarmcreativity.net
