Visit Seattle CONFIDENTIAL STIA Subset - Transient November YTD Occupancy Comparison STIA Subset - Transient November YTD ADR Comparison STIA Subset -

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Visit Seattle CONFIDENTIAL Competitive Set Smith Travel Research I November YTD Source: Smith Travel Research OccupancyAverage Room RateRevPAR Segment % Change % Change % Change Portland Central City Seattle TIA Bellevue Eastside Vancouver Downtown

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Visit Seattle CONFIDENTIAL STIA Subset - Transient November YTD Occupancy Comparison STIA Subset - Transient November YTD ADR Comparison STIA Subset - Transient November YTD RevPAR Comparison Source: Smith Travel Research (5 Yr. Avg ) STIA Transient Occupancy, ADR and RevPAR Comparison Month & Weekend Visit Seattle CONFIDENTIAL Competitive Set Smith Travel Research I November 2015 vs November 2014 OccupancyAverage Room RateRevPAR Segment % Change % Change % Change Bellevue Eastside Portland Central City Seattle TIA Vancouver Downtown Source: Smith Travel Research Visit Seattle CONFIDENTIAL Competitive Set Smith Travel Research I November YTD Source: Smith Travel Research OccupancyAverage Room RateRevPAR Segment % Change % Change % Change Portland Central City Seattle TIA Bellevue Eastside Vancouver Downtown Visit Seattle CONFIDENTIAL *City collections are booked to the month for which they were collected (not collection date) **As of ,November Outstanding: Grand Hyatt, Hotel Monaco, Queen Anne & Warwick Hotel JanFebMarAprMayJunJulAugSepOctNovDec 2015 YTD Total 2015 Budget Total Variance City Collections* $503,586$506,328$608,665$621,401$640,300$659,364$690,997$708,673$656,528$643,668$465,082**$6,704,592$6,849,600 ($145,008) November YTD Collections Visit Seattle CONFIDENTIAL November YTD Expenses Total Expenses: $7,479,454 Visit Seattle CONFIDENTIAL Arrivals With First Intended Address of WA State May 2015 YTD December 2013 YTD Arrivals To Seattle Source: U.S. Department of Commerce, Office of Travel and Tourism Industries Visit Seattle CONFIDENTIAL Media Value Report November 2015 YTD International Advertising Equivalency *Includes generated and non-generated revenue Visit Seattle CONFIDENTIAL Inbound/Outbound Activities Visit Seattle Tourism Development November Tourism Development Activity Inbound In November, the Tourism Development hosted 3 inbound travel trade and media FAMs with 6 attendees from France and Japan. Outbound China Mission November 1-7, 2015 Visit Seattle CONFIDENTIAL Monthly Activities & Website Analytics VISITSEATTLE.tv went live on 9/14/15 with the launch of Seattle First Takes, quickly followed by Sounds by the Sound.