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Exhibitor & Sponsorship Prospectus August 6-8, 2020 VIRTUAL SYMPOSIUM

VIRTUAL SYMPOSIUM · MemoryMD Spectrum Health Sunovion Supernus UCB Inc. Wolters Kluwer. General Sponsorship + Â0PIÂ]n\DIjÂ_NÂkQO]ngkÂmP

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Page 1: VIRTUAL SYMPOSIUM · MemoryMD Spectrum Health Sunovion Supernus UCB Inc. Wolters Kluwer. General Sponsorship + Â0PIÂ]n\DIjÂ_NÂkQO]ngkÂmP

Exhibitor & SponsorshipProspectus

August 6-8, 2020

VIRTUAL SYMPOSIUM

Page 2: VIRTUAL SYMPOSIUM · MemoryMD Spectrum Health Sunovion Supernus UCB Inc. Wolters Kluwer. General Sponsorship + Â0PIÂ]n\DIjÂ_NÂkQO]ngkÂmP

Dear Industry Partners,

On behalf of The GW Epilepsy Center, please accept this letter as our request for your support of the upcoming Epilepsy Board Review and Best Practices Virtual Course (August 6-8, 2020). This course will bring together over 150 members of the neurology community dedicated to delivering advancement in research, education, scientific discovery, and prevention of epilepsy.

Epilepsy is a disease characterized by an enduring predisposition to generate epileptic seizures and by the neurobiological, cognitive, psychological, and social consequences of this condition. Epilepsy is the fourth most common neurological disease and affects people of all ages. More people live with epilepsy than with autism spectrum disorders, Parkinson’s disease, multiple sclerosis, and cerebral palsy combined. It is estimated that there are 3.4 million people in the United States living with epilepsy. Each year there are 150,000 new cases of epilepsy. Across all ages, at a considerable expense of emotional and financial resources to society, epilepsy holds a significant share of neurological morbidity and mortality. Fortunately, the management of epilepsy has evolved due to great developments in the understanding of the pathogenesis of the disease, improvement in the tools for evaluation, and the availability of newer pharmacological and non-pharmacological measures for its treatment. This has resulted in better seizure control and improvement in quality of life for a much larger number of afflicted individuals.

The mission of the GW Epilepsy Center is to stop seizures, reverse associated health and social problems, and improve the quality of life of persons with epilepsy.

The Epilepsy Board Review and Best Practices Course provides a unique and valuable platform for your company/organization to increase exposure, build relationships, and enhance your image among our audience of neurology specialists and their teams. You can support the course as an exhibitor or sponsor. Please see the enclosed prospectus for more information.

On behalf of GW, thank you for your consideration of this request. If you have any questions or require additional information, please feel free to contact us. We look forward to your support of the course.

Sincerely,

Mohamad Z. Koubeissi, MDProfessor of Neurology Director, Epilepsy CenterThe George Washington University School of Medicine and Health Sciences

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About the Course

Thank you for your support as we transition the 2020 Epilepsy Board Review and Best Practices Course from an in-person event to a virtual symposium.

We are pleased to announce that we will have an online state-of-the-art virtual event platform. The virtual platform will provide an interactive experience for participants with a blend of on-demand and live-streamed educational sessions, live Q&A polling and chats, and a virtual exhibit hall.

New Virtual Format

The Epilepsy Board Review and Best Practices Course is the first of its kind for physicians preparing to take the ABPN Epilepsy Subspecialty Certification Exam. This course also provides a comprehensive and essential update on the latest research and treatment options for practicing neurologists and healthcare professionals.

Date(s): August 6-8 2020

Target AudienceThe course content is designed for all healthcare professionals and biomedical researchers with a special interest in the treatment of patients with epilepsy. Including:

EpileptologistsNeurologistsFamily practitionersInternistsNurses and nurse practitioners

TopicsSpecific areas addressed during the course will focus on:

Classification of epilepsy and seizuresGenetics of epilepsyEEG in epilepsy and encephalopathyBrain imaging in epilepsyAntiepileptic medicationsIndications and outcome of epilepsy surgeryIntracranial EEG and brain mappingPsychosocial aspects of epilepsy

Physician assistantsFellowsResidentsStudentsBasic, translational & clinical research scientists

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The GW Epilepsy Center

The mission of the Epilepsy Center at The George Washington University is to stop seizures and reverse associated health and social problems, improving the quality of life of persons with epilepsy.

In recent years, important advances have been made in the treatment of epilepsy. A plethora of new generation antiepileptic medications have become available. Not only are these medications effective in controlling seizures, but they tend to have tolerable side effect profiles. In addition, the surgical treatment of seizures that are difficult to control by medications alone has been advanced through ongoing research that focuses on increasing the accuracy of identification of the seizure focus. This research includes attempts to find radiologic and electroencephalographic markers of epileptogenic brain regions, and novel methods of identifying brain areas that need to be spared by surgery, such as ones that are important for speech, movement, and memory. Our Epilepsy Center is proud to have experts who will use all the modern technologies and approaches to care for individuals with epilepsy. We proudly participate in research endeavors that aim at improving seizure control without compromising important brain functions. Our clinical research focuses on investigating new treatments for temporal lobe epilepsy that aim at sparing or improving memory.

We are also highly committed to education of professionals who seek training in Neurology and Epilepsy. As a part of our dedication to teaching, we have designed educational programs for our medical students and trainees that teach the art and science of epileptology. Our monthly Epilepsy Grand Rounds feature renowned speakers with live-streaming on this website.

Our epilepsy experts include neurologists and neurosurgeons with great clinical experience in treating seizure disorders, and with major research contributions in the field of epilepsy. Our team also includes nurses and neurophysiology technicians with tremendous experience in their fields. We work closely with neuropsychologists, neuroradiologists, and neuropathologists to form a multidisciplinary Center that meets on a weekly basis in order to optimize the care of challenging cases of epilepsy.

We are proud to serve the individuals with epilepsy in the great city of Washington, DC and also to treat individuals who are referred to us from other Centers and from overseas for surgical evaluation of intractable epilepsy.

The Epilepsy Center is designated level 4 by the National Association of Epilepsy Centers (NAEC). This is the highest designation given, and indicates full range epilepsy care from diagnostic studies to epilepsy surgery.

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Exhibiting 

Exhibiting at Epilepsy Board Review CourseEpilepsy Board Review Course is a great opportunity to gain visibility through the multiple opportunities to promote your company's brand, products, and services directly to our audience of 150 physicians and allied healthcare professionals.

Reach key decision makers in the epilepsy neurology market

Educate physicians and other healthcare professionals about your company’s products and services from the comfort of your home

Demonstrate your company’s commitment to improving the care of patients with epilepsy

Capture qualified sale leads

Brand visibility via the live event and for an additional 5 weeks as participants access the on demand content and exhibit hall

Virtual Exhibitors Receive the Following Custom Designed Exhibit Booth with the ability to:

- Upload company logos and branding- Add product and sales materials to share with attendees visiting your booth- One-on-one chat capabilities during the live event and remaining on demand period

Pre-Event Promotion - Recognition on virtual event platform, social media, and email marketing campaigns- Logo, link to website, contact info, and company description listed on Virtual

Exhibitor tab within virtual event portal

Access to Educational Sessions for Two Company Representatives- Additional access available for $250 per rep

Post-Event Data- Full list of all participants that visited your booth- Downloadable assets and record of all booth chats

Why Exhibit?

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Sample Virtual Exhibit Hall Layouts

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Previous Exhibitors

KPI: The number of signups that occur

directly from the landing page.

Aprecia

Eisai

LivaNova

Lundbeck

MemoryMD

Spectrum Health

Sunovion

Supernus

UCB Inc.

Wolters Kluwer          

     

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General Sponsorship

KPI: The number of signups that occur

directly from the landing page.

Sponsoring GW's Epilepsy Board Review Virtual Course puts your company in front of the key leaders in the neurology community to promote new products and services, build relationships, reinforce your brand, and demonstrate your commitment to improving the lives and quality of care for patients with epilepsy.

Supporter levels are platinum, gold, silver, and bronze. See the full range of benefits for supporters at each level below.

Level Titanium Diamond Platimun Gold Silver Bronze

Sponsorship Amount $10,000 $8,000 $6,000 $5,000 $4,000 $3,000

Premium Banner Placement in the lobby

Yes Yes Yes Yes Yes Yes

Acknowledgment in online materials

Yes Yes Yes Yes Yes Yes

Complimentary conference access

8 7 6 5 4 3

Premium exhibit space placement

Yes Yes Yes Yes Yes Yes

Upload Pre-recorded video Yes Yes Yes Yes Yes Yes

One pre-registered attendee mailing list (email and phone numbers are not provided)

Yes Yes Yes Yes Yes Yes

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Additional Corporate Support Opportunities

KPI: The number of signups that occur

directly from the landing page.

There are additional opportunities for industry to demonstrate their commitment to the field of neurology by supporting programs, activities, and resources that serve our mission.

Epilepsy Seminar SeriesA monthly educational series featuring lectures on a wide variety of epilepsy-related topics presented by world renowned experts. Reach: 4,500 physicians and healthcare professionals (residents and fellows, neurologists, epileptologists, neurosurgeons, neuropsychologists, biomedical engineers, pediatricians, nurses and nurse practitioners).

Annual Cherry Blossom Neuromodulation Symposium

Annual symposium highlighting the recent advances and latest findings on an array of topics related to neuromodulation. Reach: 250 physicians and healthcare professionals (residents and fellows, neurologists, epileptologists, neurosurgeons, neuropsychologists, biomedical engineers, pediatricians, nurses and nurse practitioners).

Support Epilepsy EducationThe financial burden of medical and health sciences education is significant. Scholarships and other forms of student support ensure that the most-qualified students can attend SMHS and thrive, regardless of their financial circumstances. We are committed to educating the healthcare leaders of tomorrow and supporting students as they pursue their passion to help others. With your support, we can make it possible for more talented students to come to GW and to graduate with less financial debt.

Build goodwill within the neurology community – GW’s educational activities reach over 4,500 neurologists, internal medicine physicians, pediatricians, residents, fellows-in-training, and neurology allied health professionalsEnhance corporate visibility by supporting our educational initiativesExpand your marketing reach and brand recognitionIncreased presence during live educational activitiesOpportunity to provide valuable and complementary education and information to the neurology community

Benefits of Supporting the GW Epilepsy Center

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Product Theaters 

KPI: The number of signups that occur

directly from the landing page.

Product Theaters are a great opportunity for exhibitors to reach attendees beyond their booth space and present up-to-date information on their company’s products and services to our audience of over 150 Epileptologists, Neurologists, Family practitioners, Internists, Nurses and nurse practitioners, Physician assistants, researchers, residents, and healthcare professionals.

Please note: Product Theaters are limited and will be assigned on a first-come, first-served basis at the discretion of The George Washington University. Duration: 45 minutes Cost: $10,000 As a sponsor of a Product Theater, your company will receive the following:

Premium exhibit booth placement in the virtual exhibit hallThree (3) email blasts to all registered attendees highlighting your sessionSocial media promotionHighlights on the Epilepsy Board Review Course Website website and in meeting materialsFull session details listed in Exhibits and Product Theater GuidePre- and post-meeting attendee listRegistration management and support

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Product Theaters (Cont'd)

Company will be responsible for:Virtual exhibit booth setup Additional virtual presentation needs not provided with theater Audio-Visual needs for the session Content, content development and presentation Faculty and faculty honoraria

Rules and Regulations

You must be a registered Epilepsy Board Review Course exhibitor to apply for a slot for a Product Theater.

Product Theaters are considered promotional activities and must be conducted in accordance with all applicable FDA regulations and other established standards and codes. Due to the promotional aspect Product Theaters may not offer CME credit.

Product Theaters will be conducted during times that do not conflict with CME sessions. All space and timeslots will be scheduled by GW.

All products and services discussed shall be directly related to epilepsy and must be of professional or educational benefit or interest to meeting participants.

All promotional and marketing materials must be approved by GW prior to distribution.

All material must contain the following statement: "The Product Theater content and views expressed therein are those of the sponsor and not of The George Washington University. This session is not part of the educational program and does not provide CME credit."

This agreement shall not constitute or be considered a partnership, joint venture, or agency between The George Washington University and the Company.

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CME Guidelines 

KPI: The number of signups that occur

directly from the landing page.

As an ACCME-accredited provider, the GW Office of Continuing Education in the Health Professions (CEHP) must ensure all guidelines are followed with regard to educational content that is fair, balanced and free of commercial bias. As part of the ACCME Guidelines for Commercial Support, there must be clear separation between continuing medical education and any commercial promotional activities.

To ensure compliance with the ACCME Standards for Commercial Support, we require all companies applying for exhibit space to agree and adhere to all conditions and regulations outlined below and in the Prospectus.

Arrangements for commercial support, exhibits or advertisements cannot influence planning or interfere with the presentation, nor can they be a condition of the provision of commercial support for CME activities.Exhibit and other promotional fees shall be separate and distinct from educational grants/commercial support.Virtual Exhibits must not interfere or in any way compete with the learning experience prior to, during, or immediately after the activity. Commercial interest representatives may attend educational sessions at the discretion of CEHP for the direct purpose of the representatives’ own education. However, exhibitor personnel cannot participate in the session discussion in any way. Exhibitors may not influence the content for educational sessions, participate in question and answer discussions, or engage in sales or marketing activities while in the space or place of the educational activity.Product forums will not offer CME.Exhibitors may not promote or offer continuing education credits for any demonstration or lecture given in the exhibitors’ booths.All giveaways must be provided in a manner consistent with all laws and guidance, including the PhRMA Code on Interactions with Healthcare Professionals (“PhRMA Code”). Giveaways must be designed primarily for the education of patients or healthcare professionals, and should not be of substantial monetary value. By applying for a virtual exhibit space, the exhibitor agrees that interactions between company representatives and healthcare providers should be focused on: informing healthcare professionals about the benefits and risks of products to help advance appropriate patient use; providing scientific and educational information; supporting medical research and education; and obtaining feedback and advice about products through consultation with medical experts.

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Terms and Conditions

Terms & Conditions 

This constitutes the entire agreement between the parties relating to the subject matter hereof. This agreement supersedes all prior understandings, negotiations and discussions, written or oral, of the parties relating to the agreement. Any alteration or modification of any portion of the agreement or any termination or replacement of the agreement shall not be valid unless in writing and signed by the parties.

Contracted amount to be invoiced upon receipt of signed contractInvoice Terms – Payment must be received in full within 30 daysInvoices will be sent to the email provided in the registration form. Please be sure to note any billing specifications in the Agreement to Proceed.

Confidentiality Statement

The contents of this document are the property of The George Washington University. The information contained in this document is confidential proprietary materials of The George Washington University and should be seen on a need-to-know basis. Disclosures to other personnel are prohibited. All rights to reproduction of this document, in whole or in part, are reserved.

Notwithstanding company’s employees, agents or subcontractors shall hold confidential and shall not, directly or indirectly, disclose, publish, or use for the benefit of any third party or itself, any confidential or proprietary information of The George Washington University, Epilepsy Board Review Course, without first having obtained written consent to such disclosure or use. “Confidential or proprietary information” shall include, but not be limited to, new product information and related marketing plans or materials, scientific information, clinical development data, formulations, methods and processes, specifications, know-how, the details of this agreement and any other intellectual property. Notwithstanding any provision in this agreement to the contrary, this obligation shall survive the termination of this agreement.

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Terms and Conditions (Cont'd)

KPI: The number of signups that occur

directly from the landing page.

All virtual exhibits are subject to review and approval by the Office of CEHP, The George Washington University School of Medicine and Health Sciences.

This agreement shall not be binding upon the lessor (GW) until accepted and executed by the Office of CEHP, GW.  A countersigned copy of the contract will be returned to you as confirmation of your participation.

Violation of any part of this agreement, or any part of the regulations adopted by the Lessor, shall, at the election of Office of CEHP, GW cause this agreement to become null and void.  In such event, all sums previously paid for or contracted to be paid under this agreement shall be assigned, or otherwise disposed of, without the written approval of GW.

Refunds of any payment for tabletop space will be made at the sole discretion of the Office of CEHP, GW with a $200 processing fee deducted from the total paid.  No refunds due to cancellations will be made if cancellation is received less than two weeks prior to the start of the event.

The Office of CEHP, GW may, at its sole discretion, withhold or withdraw permission to distribute advertising or other material it considers objectionable or not in keeping with the character or purpose of the Office of CEHP, GW.

The rental of exhibit space shall not influence the control of content or selection of presenters and moderators. GW is ultimately responsible for control of content and selection of presenters and moderators. 

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Funding and Contact Information 

To request a virtual exhibit space or sponsorship, please submit the appropriate application by Friday, July 24, 2020.

Cancellation PolicyCancellations received by July 10, 2020 will result in a 50% penalty of the fees. No refunds will be issued for exhibit space, Product Theaters and/or sponsorship cancellations received after July 10, 2020, nor will they be issued to no-shows.

Exhibiting Rates 

Standard Booth $2,500

Additional Rep $250, per virtual booth member

Deadline

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Funding and Contact Information (Cont'd)

Questions regarding paymentSheena P. KingCE Coordinator, CEHPEmail: [email protected]  Phone: 202-994-8929

Sponsorship and Exhibit Payments 

Payments can be made by credit card or by check. All checks should be made payable and mailed directly to: The George Washington UniversityOffice of Continuing Education in the Health Professions (CEHP)(Tax ID #53-0196584)2600 Virginia Avenue, NWSuite 300Attn: CEHP, Room 337Washington, DC 20037

Questions regarding Exhibits and SponsorshipsLeticia HallOffice of Continuing Education in the Health ProfessionsThe George Washington University School of Medicine and Health Sciences 2600 Virginia Avenue, NWSuite 300Washington, DC 20037Email: [email protected]: 202-994-4066