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Virtual Event Lett ~ uce Celebrate Life

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��������������������������Virtual Event

Lett~uce Celebrate Life

Welcome to the 27th Annual Celebration of Life Virtual Event 2021

We are so grateful to have the opportunity to co-chair this 1st virtual informational event. With all of the uncertainties that evolved from the pandemic in 2020 we felt it was important to help alleviate some of the fears people have concerns about.

The longer we are involved with the American Cancer Society, the more lives we see affected by this devastating disease. One of our concerns is seeing more people being diagnosed with late stages of cancer because under the pandemic conditions people are afraid to go to the doctor. The American Cancer Society is hoping to lesson those fears by sharing today’s important resources.

We want to thank all of the many sponsors and donors who give so generously year after year. With your support you are helping minimize the effects of this disease by attacking cancer from every angle.

We are dearly missing our models this year however we are diligently working to raise awareness and funds in the Memory of Shirley Lavorato. She was one of 3 ladies who had a vision that has lasted 27 years. Shirley had a gift for raising money for this great cause and she is missed very much.

We want to thank all of the people who have taken the time to be a special part of this event and share their personal stories with us. These stories are an important part of giving newly diagnosed patients Hope!

We thank Nancy Valdaz and the staff of the American Cancer Society for all of their hard work in making this new way of sharing important information come to fruition.

A very special thank you to Karina Rusk for her interviewing skills, and for helping make everyone comfortable in front of the camera.

A huge thank you to MagOne for their professionalism and expertise making today a success.

Once again thank you all for your continued kindness and support over the past 27 years and for joining us on this new endeavor.

With Grateful Hearts,Linda Micheletti and Mary Alice Victorino Event Co-Chairs

WELCOME TO THE

VIRTUAL EVENT

SATURDAY, APRIL 17, 2021

Event ProgramSILENT AUCTION

Friday, April 9, 2021 • Opens at 9:00 a.m.Sunday, April 18, 2021 • Closes at 5:00 p.m.

VIRTUAL HOST Karina Rusk

Director, Public Relations and System CommunicationsSalinas Valley Memorial Healthcare System

THE AMERICAN CANCER SOCIETYpresents

Celebration of Life VIRTUAL EVENT

WELCOME

EVENT CO-CHAIRSLinda Micheletti

Mary Alice Victorino

GUEST SPEAKERSLynn MillerCancer Survivor

Rachel CannadyStrategic Director,

Cancer Caregiver SupportAmerican Cancer Society

Lindsay McMainsCancer Survivor

Brian McMains, Caregiver

MISSION MOMENTSBill Moncovich

California Giant Berry Farms

Karen FanoeMona EisenbergSteve Church

Church Brothers Farms

Susan GillGill’s Onions LLC

SHIRLEY LAVORATO AWARDSam Lavorato, Sr.Pete Delgado

President/CEO, Salinas Valley Memorial Healthcare System

Chris DalmanPresident, Palma School

1

T hank YouTO OUR GENEROUS SPONSORS

Aladin Properties/Ausonio Apts.Apostolou / Micheletti Families California Water Service Co.Church Brothers Farms

Integrated Crop Management Consultant, Inc.Ocean Mist Farms

McDonald’s RestaurantRHC Management Co., LLC

Ruby Sponsors

Sapphire Sponsors

Platinum Sponsors

Bruce and Linda Taylor Susan and David Gill

Janice and Dennis Caprara • Angela B. Micheli

The Estate of Gary I. Eisenberg

2

1st Capital Bank

Braga Fresh Family Farm

Bengard Ranch, Inc.

Chilton & House, LLP

Cinderella Carpet One

Culligan Water Conditioning

D’Arrigo California

Donald and Sheri Cline

Huntington Farms

Jim and Karen Fanoe

Lavorato & Scott LLP

MBS Business Systems

Nutrien Ag Solutions of Watsonville

Patty Goldman

Pinnacle Bank

Salinas Valley Plastic Surgery Associates

The Don Chapin Co., Inc.

The Nunes Company

Gold Sponsors

3

A & R Fresh, LLC American Supply Company

Anne Bramers Ausonio Apts. LP

Barsotti Properties, LLCBengard Ranch, Inc.

Claudia SmithCypress Collections

Growers Ice Company, Inc. Huntington Farms

Ronald and Janice Johnson Nutrien Ag Solutions of Salinas

Old Fisherman’s Grotto Shirley and Joe SilveiraSSB Construction

Zada Fresh Farms, LLC

Photographer/Videographer provided byMag One Media Work Spaces Richard Green Photography

Salinas Valley Memorial Healthcare System

Silver Sponsors

Backus PropertiesBody Shop by Gene CochettiDennis R. Andresen, DDS, Inc.

Marilyn Rover Bill and Mary Alice Victorino

Bronze Sponsors

Underwriters

4

RACHEL CANNADYRachel Cannady is the American Cancer Society’s Strategic Director of Cancer Caregiver Support, where she serves as the knowledge expert for the Society’s caregiver initiatives and activities. She is responsible for developing a nationwide strategic framework for coordinating, communicating, and integrating interdisciplinary and inter-organizational caregiver research and program dissemination and implementation. She also coordinates the development and communication of key messages for internal and external audiences to advance the Society’s priorities and programs relative to cancer caregivers. Her motto is, “I care for people who care for people.”

LYNN MILLERFor my 70th birthday I received a priceless gift, early detection of breast cancer. I had no symptoms and, in fact, it did not show up on my annual mammogram. An MRI, recommended by my care team at Nancy Ausonio Mammography Center, picked it up.

Now, at 73, I’m grateful for great health and a blessed full life with my husband of 50 years, Jeff, our 2 children, Erin & Troy, and their families. Please, do not allow fear, Covid or anything else keep you from self care. Early detection could save your life!

LINDSAY MCMAINSThis is year 11 since my breast cancer diagnosis. I don’t know how I would have been able to navigate this journey without the unconditional love of my husband, Brian, my boys, and my unwavering faith. Here we are today sharing our story in order to give hope to others who may just be starting theirs. We aren’t promised a life without pain, laughter without sorrow, nor sun without rain- but God did promise strength for the day, comfort for the tears, and light for the way.

Guest Speakers

6

SHIRLEY LAVORATO AWARD

A tradition of the Celebration of Life Fashion Show is to dedicate the day to an individual, organization or business in our community who inspires others and exemplifies the true meaning of “making a difference.” This year the tradition

takes on new meaning.

The Celebration of Life has created a new annual award in memory of Shirley Lavorato. Shirley gave generously within the local community and made a lasting impact. This award recognizes individuals or businesses that work towards betterment to finding a cure, engaging the community

and leading with passion to helping others.

This year’s event honoree will be announced onApril 17, 2021

7

Silent Auction Donors831 For Men

Ace Hardware, Salinas South MainAnnieglass, Inc.Anne Bramers

Anton & Michel RestaurantAquablue Skin & Body Spa

B&S JewelryBJ TempalskiBrian McMainsCafe Rustica

Cindy KallenbergerClyde SchaferCoastal Tractor

Courtside Cafe at ChamisalCreekside Farms

Crossroads BBQ CarmelDebbie Kay’s Home Decor

Dina ApostolouDon and Sheri Cline

Emily EvitaEric and Larry IngramGasper’s JewelersGrowers Pub

Happy Girl Kitchen Co.Jan Miller

Jim and Karen FanoeJudy RookstoolJulie Ann LozanoKaty’s Place

Kathleen DrobnikLa Bella Nail SpaLinda Grier

Linda MichelettiLorin Backe Photography

Lorraine BrunoMartha Myszak

Mary Alice VictorinoMcShane's Landscape Supply

McWherter’s JewelersMike VictorinoMinnie Flores Misty Hill RanchMona Eisenberg

Monterey Touring VehiclesMonterey Zoological SocietyOyster Trading Company Pebble Beach CompanyPeninsula Pastries

Plaza Linda RestaurantPortola Hotel & Spa at Monterey Bay

Ron and BJ TempalskiSalinas City BBQSharon CluneStar Market

Star Pharmacy and GiftsSteinbeck House Restaurant

Tere CarrubbaThe Baby Branch

The Crown & AnchorThe Salad Shop

The Sardine FactoryTodd Tempalski

Victorius8

• All sales are final. Your bid, oral or written, constitutes a legal and binding contract. No item will be sold for less than its minimum bid. Any bid that does not exceed the previous bid by at least the minimum increment will be considered invalid. Indecipherable bids will be not be honored. The auction official shall have sole and final discretion to determine the successful bidder or to re-offer and resell articles in dispute.• All items are sold as is. The American Cancer Society (ACS) makes no warranties, assumption of liability, or representation of any kind with respect to any items, trips, or services described in this program/catalog and sold at the auction. ACS reserves the right to change or withdraw any auction lot or any part of an auction lot, at any time prior to the actual sale.• Payment in full on April 18, 2021 is mandatory. Failure to do so will forfeit the item to the next highest bidder. Payment must be made with cash, Visa, MasterCard, American Express, or check payable to the American Cancer Society.• All sales tax is included. OR Sales tax will be added to the purchase price.The delivery or shipping fee will be added to the bidder’s sole expense with arrangements to be made the week of April 19th.• If ACS is prevented by fire, theft, or any other reason whatsoever from delivering any property to the successful bidder, the American Cancer Society’s liability shall be limited to the sum actually paid by the successful bidder.It shall be the responsibility of the successful bidder of services to contact the donor to arrange the time and place of delivery.• Reservations for the use of homes, condominiums, and private catering must be mutually arranged between the donor and successful bidder unless otherwise specified. The successful bidder of the use of a private home, condo, or club may not sell or give this privilege to a third party.• Successful bidders should retain the auction receipt for their records. Values listed on the receipt are estimated by the donor and are not warranted by the American Cancer Society. Please consult your tax advisor for specific IRS regulations.• Checkout process: Guests may check out with winning bids thirty (30) minutes after: a) Silent Auction close, b) Live Auction ends.

Guests will be charged California Sales Tax for the tangible itemsin the Live and Silent Auction.

AUCTION AND RAFFLE RULES

9

Makeup & Hair Stylists

Special Friends

Event Co-Chairs

Bianca G. SmithEmily GonzalezLeticia Saldivar

Monique A. Mendoza

Chris DalmanPresident, Palma School

Dina ApostolouVirtual Event Production Lead

Karina RuskSalinas Valley Memorial Healthcare System

Mag One MediaMP ExpressRichard Green

Richard Green Photography

Linda MichelettiMary Alice Victorino

2021 Production Crew

11

In memory of Rick Della Mora | Michele M. Azevedo

In memory of Rick Della Mora | Rebecca Bottero

In memory of Terry Bengard | Bengard Ranch, Inc.

In memory of Shirley Lavorato | Chilton & House, Inc.

In memory of Shirley Lavorato | D’Arrigo California

In memory of Alvira Ingham | Jim and Karen Fanoe

In memory of Shirley Lavorato | Susan & David Gill

In memory of Shirley Lavorato & Lana Scott | Lavorato & Scott, LLC

In memory of Joe N. Micheli, Sr. | Angie Micheli

In memory of June Micheli | Nutrien Ag Solutions of Salinas

In memory of Mike Rover | Marilyn Rover

In memory of Betty James | DexterDillinger LLC dba Prosource of Salinas

In memory of Chuck Haas, Rick Della Mora, Shirley Lavorato,Stephanie McFarland, Florine Southard | Mike and Linda Micheletti

In honor of Barbara Fellini | Integrated Crop Management Consultants, Inc.

In honor of Alice Ordona | MBS Business Systems

In honor of Vicki Kades | Mike and Linda Micheletti

In honor of Gavin Ribaya (Grandson) | Shirley and Joe Silveira

In honor of Lindsay McMains | Bill and Mary Alice Victorino

In honor of Vicki Kades | Apostolou Family

REMEMBERING AND HONORING LOVED ONES

12

TheTaylor Farms

familyoffers our support

and encouragementto the

American Cancer Society.

©2019, American Cancer Society, Inc. No. 080553. Models used for illustrative purposes only.

When a loved one has cancer, caregivers experience a wide range of emotions and must develop a new set of skills for at-home care. This video series offers educational and psychosocial support for caregivers as they assist with the everyday needs of cancer patients. It also offers self-care techniques for caregivers so they can improve their own quality of life.

American Cancer Society

CAREGIVER SUPPORT VIDEO SERIES

CAREGIVER SELF-CARE: nutrition, physical activity, stress management and coping, dealing with fear of recurrence, and deep breathing/meditation

ADVOCACY: how to effectively communicate the patient’s needs to the cancer care team

PHYSICAL CARE TRAINING: drain care, pain management, medication management, symptom/side effect management, and identifying signs of infection

Topics include:

cancer.org/caregivervideos

Embracing Carers™ is an initiative led by EMD Serono, in collaboration with leading caregiver organizations around the world, to increase awareness and action about the often-overlooked needs of caregivers. Visit embracingcarers.com to learn more.

0805.53 - Sharecare Awards ad_Press.indd 1 1/24/19 5:59 PM

©2019, American Cancer Society, Inc. No. 080553. Models used for illustrative purposes only.

When a loved one has cancer, caregivers experience a wide range of emotions and must develop a new set of skills for at-home care. This video series offers educational and psychosocial support for caregivers as they assist with the everyday needs of cancer patients. It also offers self-care techniques for caregivers so they can improve their own quality of life.

American Cancer Society

CAREGIVER SUPPORT VIDEO SERIES

CAREGIVER SELF-CARE: nutrition, physical activity, stress management and coping, dealing with fear of recurrence, and deep breathing/meditation

ADVOCACY: how to effectively communicate the patient’s needs to the cancer care team

PHYSICAL CARE TRAINING: drain care, pain management, medication management, symptom/side effect management, and identifying signs of infection

Topics include:

cancer.org/caregivervideos

Embracing Carers™ is an initiative led by EMD Serono, in collaboration with leading caregiver organizations around the world, to increase awareness and action about the often-overlooked needs of caregivers. Visit embracingcarers.com to learn more.

0805.53 - Sharecare Awards ad_Press.indd 1 1/24/19 5:59 PM

Research has shown that the quality of life for caregivers may be maximized when their needs in the context of cancer are met. A survey showed that the most common primary needs of cancer caregivers are:

Information on how to provide care (cancer, its treatment, long-term and late side eff ects)

Emotional support/stress management (anxiety/depression/fear/anger)

Shared responsibilities for medical decisions

Communication and problem-solving skills

Financial concerns/employment benefi ts

Respite services/social support

Instrumental support (cooking, transportation)

Managing their own wellness, health, and health behaviors

Caregivers Need Support, Too. An estimated 17 million Americans with a history of cancer were alive on January 1, 2019, and this number is projected to reach more than 22 million by January 1, 2030.* As they battle this disease they depend on their caregiver for support. Like patients, caregivers contact the American Cancer Society via telephone and email requesting information, service referrals, support programs, and other general service requests. Last year alone, caregivers accounted for nearly 30% of the total service requests received.

In addition to their normal day-to-day tasks, caregivers juggle many roles – driver, cook, appointment planner, companion, legal assistant, fi nancial planner, and home health aide. How they cope with these responsibilities can have a huge infl uence on how the cancer patient

deals with their illness. If the caregiver can fi nd balance in their life and feels supported, they in turn are able to off er encouragement to help the patient stick with a demanding treatment plan and take other steps to get well, like eating healthy meals and getting enough rest.

Caregivers are part of a cancer care team.When a loved one has cancer, the caregiver is the one person who knows everything that is going on with the patient. They coordinate the patient’s care, serve as the primary communicator to family, friends, and medical staff – all while trying to help their loved one live as normal a life as possible.Caregiver Resource Guide

* American Cancer Society. Cancer Treatment & Survivorship Facts & Figures 2019-2021. Atlanta: American Cancer Society; 2019.

©2019, American Cancer Society, Inc. No. 080356. Models used for illustrative purposes only.

The American Cancer Society is committed to providing much-needed support to cancer caregivers. As part of this commitment, we provide targeted information, education, and support to meet their needs. Our Caregiver Resource Guide was developed to improve: a) their confidence in their role as a caregiver; b) their caregiving

skills in key areas; c) their ability to manage their own health and wellness (psychosocial and physical); and d) their access to services through multiple modalities and channels. With your help, we can distribute these guides to caregivers across the country.

Providing our Caregiver Resource Guide to your patients’ loved ones could be a critical first step in helping answer so many of their care-related questions, and provide them with the guidance they need to be confident and supportive caregivers.

How We Can Help

How You Can Help

1.800.227.2324 | [email protected] | cancer.org

Cancer Support Programs

The American Cancer Society Caregiver Resource Guide provides helpful information for caregivers, including:

• Cancer Caregiving: provides information about what caregivers do and how their role is important in the cancer journey; also provides tips for being an effective caregiver

• Caregiver Self-Care: provides information about healthy lifestyle choices with guidelines to support physical activity and nutrition

• Communication: tools to better express thoughts and feelings about cancer to the patient as well as to the cancer care team

• Cancer Information: provides the basics about what cancer is, how it develops, common cancer myths, how cancer is treated, and how people may change both physically and mentally as a result of having cancer; addresses the financial implications of cancer

• Cancer Treatment: briefly describes surgery, chemotherapy, and radiation and their respective side effects; also provides resources in the event that treatment stops working

• Patient Nutrition: describes how eating the right kinds of foods before, during, and after treatment can help patients feel better and stay stronger

• Coping: describes the most common psychosocial concerns around cancer (i.e., anxiety, fear, and depression) and how caregivers can help patients cope with them

• Caregiver Resources: describes support groups and resources available in multiple online environments offered through the American Cancer Society and beyond, as well as in-person support groups offered in various communities nationwide

For a free copy of this guide, visit cancer.org/caregivers or call 1-800-227-2345.

di�cult

communicate

feelings

loveSUPPORT

understanding

anxiety

distress

HELP

afraid

HOPEshare

WHYHOW

emotionalassistance

caring

confused

STRENGTH

decisions

©2019, American Cancer Society, Inc. No. 080356. Models used for illustrative purposes only.

The American Cancer Society is committed to providing much-needed support to cancer caregivers. As part of this commitment, we provide targeted information, education, and support to meet their needs. Our Caregiver Resource Guide was developed to improve: a) their confidence in their role as a caregiver; b) their caregiving

skills in key areas; c) their ability to manage their own health and wellness (psychosocial and physical); and d) their access to services through multiple modalities and channels. With your help, we can distribute these guides to caregivers across the country.

Providing our Caregiver Resource Guide to your patients’ loved ones could be a critical first step in helping answer so many of their care-related questions, and provide them with the guidance they need to be confident and supportive caregivers.

How We Can Help

How You Can Help

1.800.227.2324 | [email protected] | cancer.org

Cancer Support Programs

The American Cancer Society Caregiver Resource Guide provides helpful information for caregivers, including:

• Cancer Caregiving: provides information about what caregivers do and how their role is important in the cancer journey; also provides tips for being an effective caregiver

• Caregiver Self-Care: provides information about healthy lifestyle choices with guidelines to support physical activity and nutrition

• Communication: tools to better express thoughts and feelings about cancer to the patient as well as to the cancer care team

• Cancer Information: provides the basics about what cancer is, how it develops, common cancer myths, how cancer is treated, and how people may change both physically and mentally as a result of having cancer; addresses the financial implications of cancer

• Cancer Treatment: briefly describes surgery, chemotherapy, and radiation and their respective side effects; also provides resources in the event that treatment stops working

• Patient Nutrition: describes how eating the right kinds of foods before, during, and after treatment can help patients feel better and stay stronger

• Coping: describes the most common psychosocial concerns around cancer (i.e., anxiety, fear, and depression) and how caregivers can help patients cope with them

• Caregiver Resources: describes support groups and resources available in multiple online environments offered through the American Cancer Society and beyond, as well as in-person support groups offered in various communities nationwide

For a free copy of this guide, visit cancer.org/caregivers or call 1-800-227-2345.

di�cult

communicate

feelings

loveSUPPORT

understanding

anxiety

distress

HELP

afraid

HOPEshare

WHYHOW

emotionalassistance

caring

confused

STRENGTH

decisions

BID ONLINEOpens April 9th at 9amCloses April 18th at 5pm

DONATEhttp://acscelebration.org

STAND UPTO CANCER

HOW YOU CAN GET INVOLVED