VIPIN SHARMA

Digital Marketing/ ORM Consultant

0.1PROFESSIONAL SUMMARY

Highly effective and creative Marketing master implements technology to increase ROI and increase online reputation via online marketing methods such as SEO, SEM and SMO.

Front-end Development, Content Management Systems, Customizing WordPress, Professional & Social Networking, Search Engine Optimization, Search Engine Marketing, Online Marketing, Analytics and Reporting.

0.2 KEY STRENGTHS / MAJOR CAPABILITIES

Consulting, Benchmarking and Implementing various strategies for SEO (Search Engine Optimization)

Planning and executing strategic marketing campaigns online (web-based or static beginnings) via web, internet, email, etc., and to measure metrics & analytics to influence positive ROI; impressive accountability.

Ability to manage, delegate, & train teams in various aspects of Internet/Online Marketing, including webmaster, developer, designer, producer, writer, etc. using state-of-the-art techniques, methods & trends.

Sophisticated understanding and enthusiastic researcher of technologies, such as SEO, SEM, SMO, PPC (Partial), ecommerce and much more.

From code to content, design to development, management & training to marketing & analytics, I’ve the resources and experience to be a success.

Flexible & collaborative, but also able to delegate, & be self-managing.

Innovation & Persistence; if I don’t have the solution, I will find it or learn it. Still to go far….

0.3SKILLS

Knowledge Software Languages

Online MarketingBloggingE-CommerceWeb DevelopmentWeb DesignWebmasterContent ManagementContent SyndicationSEO (Search Engine Optimization)SEM (Search Engine Marketing)SMO (Social Media Optimization)Analytics (Measuring & Reporting with Meaning)UsabilityWeb StandardsCross-Browser CompatibilityAccessibilityManaging LAN Networking

Microsoft OfficeDreamweaverAdobe PhotoshopCute FTP

HTMLCSSJavaScript

0.4WORK EXPERIENCE

0.4.1

Voice Of Brands (Converge India) September 2014 to Present Nehru Place, Delhi Internet Marketing And SMO Consultant (Simplify 360)

Consulted with diverse clients on Online Marketing strategies, SEO (Search Engine Optimization), Web 2.0, Front-end development using HTML, CSS, PHP, MySQL, JavaScript, CMS, (with cross-browser compatibility, usability, accessibility, standards, etc.), including custom Wordpress development as well as Research, Reporting, Analytics, eCommerce consulting, and training.

Working on clients to improve their social media presence and to improve brand reputation on different Social Media presence.

Strategic Planning, Initiation and Managing Execution of web and eMarketing (online, internet & email marketing) campaigns.

Ensured fresh content for site & eCommerce applications was up to date, using CMS, HTML, CSS, JavaScript, SQL and more.

Used reporting tools to create reports, analyzed (IBP & Google Analytics)

Working on simplify360 tool to report and increase the brand presence on social media.

Mitsubishi Electric Creating SEO strategies Social Media Reputation Management

IML Jeans Creating SEO strategies Social Media Reputation Management

Alchem International Creating SEO strategies

0.4.2

Shashwat Web Technologies (P) Ltd. April 2009 – August 2014 Noida, UP

SEO Manager And SEO Training Instructor

Consulted with diverse clients on Online Marketing strategies, SEO (Search Engine Optimization), Web 2.0, SMO (Social Media Optimization), Front-end development using HTML, CSS, PHP, MySQL, JavaScript, CMS, (with cross-browser compatibility, usability, accessibility, standards, etc.), including custom Wordpress development as well as Research, Reporting, Analytics, eCommerce consulting, and training.

Strategic Planning, Initiation and Managing Execution of web and eMarketing (online, internet & email marketing) campaigns.

Ensured fresh content for site & eCommerce applications was up to date, using CMS, HTML, CSS, JavaScript, SQL and more.

Used reporting tools to create reports, analyzed (IBP & Google Analytics)

Migrated old portals into new standards of design & development, ensuring usability and structure

Managed partners & vendors in collaborating on projects

Served on various project planning and execution boards for various aims, including Web 2.0 involvement, such as blogging, SMO, etc.

Created LAN Network

Coulson Pritchard Webmaster & Online Marketing Manager Content Development SEO - Search Engine Optimization

Caunce’O’Hara Initiate Competitive Research, SEO, SMO, Online Marketing, etc. Engage in blogging and other Web 2.0 practices

Automated Security Alerts Provide webmaster-ing, SEO, Content Management, analytics, blogging. SEO - Search Engine Optimization

PythaGurus Keyword research, SEO, Content Management, Blogging. Social Media Consultation Analytic Research, PPC consultation

BathTaxi Consulted on Web Development, Content Management

Complete On-page consultation and implementation

0.4.3Future Dimensions June 2008 – April 2009Delhi, Delhi

Senior SEO/ Business Development

SEO strategist. Create inspirational ideas for blog posts & articles Provided business development strategy for sales, marketing and account activities with

direct accountability to company CEO (Future Dimensions). Collaborated with other IT companies to be one of their offshore service provider.

0.4.4

Indiafin Technologies (P) Ltd. December 2007 – June 2008Noida, UP

SEO Executive (Webmaster, SEO, Analytics, Reporting)

SEO strategist. Create inspirational ideas for blog posts & articles Client Handling Handling Bulk SMS Department and Clients Account.

0.4.5

Indiamart September 2006 – December 2007Noida, UP

Web Promotion Executive (Promoting Client as per Checklist, Reporting)

Website Promotion on Indiamart Platform Performing a Basic SEO Strategy

0.5EDUCATION

Uttar Pradesh Technical University, UP 2002 – 2006B.Tech (Information Technology)

Vipin Sharma