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CONNECT
COLLECT
CONVERT
CONCLUDE
VINOVISIT WINERY
EXPERIENCE RATINGS
APP
COO,
Chat terbox
Wine
Market ing
Services &
VInoVis i t
RON
SCHARMAN
Tasting
Room Cart
Abandonmen
t
CONNECT
Tasting rooms captivate the hearts and palates of the consumer
Tablets extend the engagement instantaneously.
Email automation monetizes your engagement through highly targeted offers.
TASTING ROOM ABANDONMENT
Tasting
Room Data
AcquisitionCOLLECT
Using an iPad,
our tast ing
room data
co l lect ion app
is easy to use,
fun for the
vis i tors and
inva luable for
monet iz ing
tast ing room
t ra ff ic .
WINERY
RATINGS
TABLET
Collect valuable feedback on the customer’s tasting room experience
Build your customer database
Monetize winery visitations with automatic email offers.
COLLECT CUSTOMERS
COLLECT DATA
Build your customer database by collecting Name, Email, and Zip code data.
A generous incentive increases the likelihood of getting multiple entries from everyone in the group.
VinoVisit provides the winery with a daily report with all of the data points, including reviews.
VinoVisit drives
additional data capture
by offering an
attractive incentive to
join the VinoVisit
Community.
The last slide in the
rating tool
COMMUNITY
Use your metrics to evaluate
and improve the hospitality at
the winery.
Receive an automatic email
when a low rating is received.
VinoVisit provides the winery
with daily reports of all the
data points, including reviews.
The abi l i ty to
evaluate your
tast ing room
performance in
real t ime as you
connect and
engage through
emai l wi th your
customers,
makes the
tablet a great
tool for any
tast ing room.
ADVANTAGE
The path to
monetizationCONVERT
Using Exact Target, VinoVisit
automatically sends a winery
approved email to the customer
who opted-in during their winery
visit.
By sending offers that target your
recent customer, CONVERSION
RATES escalate.
VinoVisit does everything –
performance based.
VinoVis i t wi l l
work wi th your
team to ta i lor
your iPad app,
emai l o f fers
and landing
page.
Everyth ing we
do is
per formance
based.
YOUR
ADVOCATE
I t ’s c r i t ical that your customer ar r ives at a speci f ic landing page that is responsive in des ign, and that s t reaml ines the ir path to purchase. And regardless of device or operat ing system.
PATH TO
PURCHASE
VinoVisit will build
winery approved
landing pages to
match the email
offer using
Wordpress and the
WooCommerce
plugin.
LANDING PAGES
An ecommerce microsite is customized for your special offer.
No internal resources required
No cost to develop the website
Microsite is dedicated to ‘a very exclusive wine or wines’
THE IRON IS HOT
Website uses your
compliance
configuration
Website uses your
payment gateway
The tasting room
customer journey began
when they walked
through the your doors.
We help you begin their
engagement by
connecting with them
within 48 hours of
opting in to your mailing
list.
THE CONVERSION BEGINS
WooCommerce offers
a full integration with
ShipCompliant and
merchant services.
Nothing changes from
compliance,
fulfillment, or
processing
perspective.
COMPLIANT
Increase
DTC
revenue and
convert
visitors to
customers
CONCLUDE
“Decomplexifying” customer marketing data is crucial to building and annuitizing a successful DTC business
VinoVisit measures success through Google Analytics
BY THE NUMBERS
We help you learn from what’s
worked and what’s not.
Improve each successive
campaign from actionable
insights.
We provide insights into how
best to allocate marketing
resources ($’s and people)
going forward.
Our ro le as your par tner is to measure success by the numbers. We offer exper t ise in measur ing market ing analyt ics and responding to the demands
of the marketplace.
VALUABLE
INSIGHT
Ron Scharman
Chatterbox/VinoVisit
707-556-2322
Bus-800-125-14-FA 21
CONTACT INFO