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The following presentation will forever change the way you will look at wireless routers again!
Separate solutions - solving a bigger need - for the same audience!
The story that was…till yesterday
Existing Solutions for different Internet problems:
• Wireless routers• Parental control solutions• Internet Security solutions• 3G routers…
The story today…
Here it comes…
We present to you a new product -• It’s revolutionary• It’s “Innovative”• Its “first of its kind “
The World’s First…
Product philosophy: A Genie that -• It’s Magical• Can do multiple things at the same time• Makes Internet access fun• Is a trusted friend and guide for families
How did it all begin?
Jittery parents – What are they concerned about?Jittery parents – What are they concerned about?
Easy access to Internet content unfit for kids’ age
Lack of ways to monitor Internet activities
Risk to Internet Devices from Virus, Hackers, Botnet when online
Safe Internet for your Family
Endless social networking, chat and online gaming sessions
Unrestricted access to pornography, violence…
Today’s Concerned Parents ask for 3 wishes for their entire “Family’s Security on Internet World’’ to Magical Genie 1.Plug N Play 3G ready preset -Wi-Fi Security Wireless Router for sharing internet connection within home premise on multiple gadgets
2.Safe Guard our Children from Inappropriate Content ( Age wise easy Parental Control ) & Secure our Home Network against Online Threats ( Firewall + Antivirus + Intrusion Prevention System)
3.User based Reports & Alerts
Validating Our Assumptions: Market Survey
• Getting in touch with users directly• 5000 people surveyed globally:
Unearthing the real problems of Internet usage!
Double income families
Single income families IT and non-IT professionals
Parents with kids in various age-groups
Validating Our Assumptions
PARENTS’ SPEAK:• “Kids are too much exposed to violence”• “Be-friending strangers online”• “Too much time is wasted in chatting, surfing
online”• “Kids come across unwanted information on the
Internet”
Validating Our Assumptions
Need : CONFIRMED!
Opportunity : HUGE!
Market : UNTAPPED!
Target Audience : NERVOUS!
The Engineering Team joins in…
Problem 1: The “Router Phobia”
– Users scared to even touch the appliance lest the Internet stops working!
– They need to remember IP addresses
– Dull, grey-shades of GUI look discouraging to setup the appliance.
• True Plug-n-Play set up– Give in the Internet feed…Power it up…You are online!
Plug & Play: NetGenie’s Easy Deployment
Cable Internet
• True Plug-n-Play set up– Give in the Internet feed…Power it up…You are online!
With ADSL / Cable Modem
Plug & Play: NetGenie’s Easy Deployment
Step 1: Find IP
Step 2: Login into the Router
Step 3: Go the Wi-Fi Menu
Step 4: Give a name to the SSID
Problems with other Wi-Fi Routers:
Step 6: Remember the password every time
Problem 2: Securing the Wi-Fi
Step 5: Think of a password and enter it
• Pre-set Wi-Fi security comes with a Network Security Key at the bottom of the appliance
NetGenie’s Threat-free Wi-Fi
• No need for manual security settings
Configuring Safe Internet Access for kids
NetGenie’s Winsomeness
NetGenie’s Friendly Welcome- Vibrant, colorful welcome page
- No need to remember IP to login
- Short-cut to many destinations like GUI, Customer Portal
• Intuitive GUI
User-friendly, fresh and colorful
• Lack of awareness among parents on the right level of Internet access to specific age-groups
• Protecting kids from accidental exposure to unsafe/adult content
• Monitoring online activities of kids without intruding their privacy
• Limiting the endless surfing and chat sessions
Problem 3: Keeping Kids safe online
Creating User Accounts in NetGenie
GUI avatars make you smile! Easy to create
users
Simplifying the Internet Billions of websites categorized into 70+ categories
But parents know only about their kids’ age!
Classifying websites into Age groupsClassifying websites into Age groups
9-12 year(Pre-Teen)
13-17 year (Teen)
18-21 (Young Adult)
Potentially Unsafe< 8 year
Classifying 70+ categories into Age groupsClassifying 70+ categories into Age groups
Age-group wise pre-categorized applicationsAge-group wise pre-categorized applications
Age-wise Internet Access to Kids on Single Click
Allow or Block access to specific website category
Allow or Block access to specific websites
Blocked page
Schedule and control surfing sessions with NetGenieSchedule and control surfing sessions with NetGenie• Helps parents control the Internet access duration
• Features to set access duration on a daily and monthly basis per user
Schedule Internet Access for each user
Schedule access to specific website categories and applicationsSchedule access to specific website categories and applications
Monitor online activities of kids with NetGenieMonitor online activities of kids with NetGenie
Helps parents monitor the
online activities of kids and
multiple other users.
Also can disable logging for certain users to give privacy.
Web Activity Report of each user
Problem 4: User experience of getting on to the Internet
• Difficulty in remembering username
• A 5-year old kid cannot remember his password, yet needs Internet access!
• Bypass login for devices like personal phone, Apple TV, and more
NetGenie’s user-friendly Authentication page
Kid <8 years need not have password
Usernames appear with Avtaar that users can identify
White list personal devices
White list devices to bypass login and parental controls
Cyberoam NetGenie- A Wireless N Router
• Multiple devices used to access Internet• Cyberoam NetGenie is a Wireless N Router, offering:
– Greater Wi-Fi reach– Faster Wi-Fi connectivity
• Is backward compatible, interoperable with 802.11b/g devices
• Security of Firewall, in-built Anti-Virus, IPS without need for manual settings
• Protects multiple devices with regularly updated security
• No need to invest in separate AV and IPS solutions for online protection
NetGenie’s Security offering to protect online devices
Internet
• Share Internet Connection of your USB Modem with multiple userso Plug your USB broadband or 3G Modem to NetGenie
• Cost-Effective utilization of your 3G Modem
NetGenie’s 3G Readiness: Personal 3G device to Family 3G deviceNetGenie’s 3G Readiness: Personal 3G device to Family 3G device
Wireless N Router
Parental Control
Anti-Virus 3G Router
Cyberoam NetGenie – For a truly secure Wi-Fi HomeCyberoam NetGenie – For a truly secure Wi-Fi Home
Today’s Concerned Employer’s ask for three wishes for ‘’SOHO’s Security and Control on Internet World’’ •Plug N Play 3G ready preset -Wi-Fi Security UTM Wireless Router
•Control Employees Access to Harmful and Unproductive Websites and Applications & Secure SOHO Network against Online Threats ( Firewall + Antivirus + IPSec VPN + Intrusion Prevention System)
•User based Reports & Alerts
Small Offices, Home Offices (SOHO)
NetGenie’s protection extended to
NetGenie Designed for SOHOSimilar Internet usage concerns found in SOHO
• Productivity loss due to uncontrolled Internet access
• Unprotected Internet surfing
• Bandwidth wastage – rising Internet bills!
• Need of secure remote access to vendor office, central office
Internet Controls for SOHOInternet Controls for SOHO
Set Internet restriction levels in a single click
IPSec VPN for secure remote accessIPSec VPN for secure remote access
Wireless N Router
InternetControl
Anti-Virus 3G Router
Cyberoam NetGenie – For a truly secure Wi-Fi OfficeCyberoam NetGenie – For a truly secure Wi-Fi Office
How NetGenie is superior than other routers?How NetGenie is superior than other routers?
Wireless N Router
USD 45
Parental Control*
USD 120
Anti-Virus*
USD 120
USD 285
USD 315 3G Router
USD 75
Separate solution cost
Separate solution
cost
USD 149 USD 210
*(3 years for 1 Windows PC, 1 laptop) USD 40 for 2 devices x 3 years = USD 120Protection for other devices costs more
NetGenie ROI
Anti-Virus*
USD 120
Parental Control*
USD 120
*(3 years for 1 Windows PC, 1 laptop) USD 40 for 2 devices x 3 years = USD 120Protection for other devices costs more
NetGenie protects all devices in Home / Office network when surfing Internet
LicensingLicensing
• Warrantyo 1 Year appliance warranty
• 3 Year Security Subscription with Applianceo Gateway Anti-Viruso Intrusion Prevention System (IPS)o Content Filtering – Web Filtering, Application Filtering
• Supporto Free 3 months support – phone, email
A glimpse of the future NetGenie roadmap
• Remote management using Central Portalo NetGenie configuration on the move!o Email alerts and reportso One stop Internet guide for parents
• And more…
