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Society for Business Excellence (SBE)
Faculty of Business Administration in Foreign Languages (FABIZ)
The Bucharest University of Economic Studies (BUES)
The 11th International Conference on Business
ExcellenceStrategy, Complexity and Energy in
changing times “The best way to predict the future is to create
it.” – Abraham Lincoln
PROGRAM
30-31 March 2017, Bucharest, Romania
ICBE 2017
ICBE 2017 – Conference program
Day 1
30th March 2017(Virgil Madgearu, Piata Romana No. 6)
11:00-12:00 SBE General Meeting (Virgil Madgearu)
Plenary Session- Aula Magna ASE, Piata Romana, No. 6
12:30-13:30 Registration (in front of Aula Magna)
13:30-14:30 Conference Opening
14:30-16:00 Plenary Session
16:00-16:30 Coffee Break
16:30-18:00 Plenary Session
ICBE 2017
18:00-19:30 Reception (First Floor Piata Romana No.
6, ASE Building)
Day 2
31st March 2017 (Calea Grivitei, No. 2-2A/ Virgil Madgearu, Piata Romana No. 6)
8:00-9:00 Registration (first floor, Calea Grivitei, No.
2-2A/ Virgil Madgearu, Piata Romana No. 6)
9:00-1:00 Parallel Sessions
11:00-11:30 Coffee Break
11:30-13:00 Parallel Sessions
13:00-14:30 Lunch
14:30-16:30 Parallel Sessions
16:30-17:00 Coffee Break
17:00-18:30 Parallel Sessions
ICBE 2017
19:00-22:00 Gala Dinner and Conference Awards
(Hilton Hotel)
Day 3
1st April 2017 (trip to Sinaia)
9:00 Piata Romana (departure)
9:30-11:30 Bucharest- Sinaia
11:30-13:00 Peles Castle tour
13:30-16:00 Lunch (Sinaia)
16:00-18:00 Sinaia- Bucharest
18:00 Piata Romana (arrival)
ICBE 2017
30th March 2017(Virgil Madgearu, Piata Romana No. 6)
PLENARY SESSION
14:30-16:00
Guest speakers:
Constantin BRATIANU, The Bucharest University of Economic StudiesStrategic thinking
Wolfgang Karl HÄRDLE, Humboldt University BerlinThe role of data science in our society
16:30-18:00
Guest speakers:
Michael STOICA, Washburn University School of BusinessAchieving business excellence: the case of small and medium-sized companies
ICBE 2017
Marius STAN, Argonne National Laboratory and University of Chicago and Northwestern UniversityScience, art and society
Minitrack: ENERGY, CLIMATE CHANGE AND SUSTAINABILITY
Minitrack Chairs: Adrian Dumitru TAN ĂUȚ George DARIE,Marius STAN, Ivan MIHAJLOVIC
9:00-18:30Room Virgil Madgearu, Pia a Romanăț no. 6
9:00-11:00
Ivan MIHAJLOVIĆ (56)Burden of industrial waste and potential for recycling: technological, economic and environmental aspects
Adrian D. TAN ĂU, Ț Mohammadreza KHORSHIDI, Ali Asghar Sadeghi MOJARAD (95)International oil companies sustainability after oil price decline
Mihail-Bogdan CĂRU A IU, Constantin IONESCU, Horia NECULAȚ Ș (123)Optimal technical and economic strategy for retrofitting residential buildings in Romania
Adriana DU ESCU, Adriana Florina POPA, Florin DOBRE,Ț Georgiana Oana STĂNILĂ (116)Sustainability of financial professional services through marketing strategy- an empirical research
Nela SLAVU, Cristian DINCA (131)Economical aspects of the CCS technology integration in the conventional power plant
ICBE 2017
Roxana PĂTRA CU, Eduard MINCIUC, George DARIE, tefan-Ș ȘDominic VORONCA, Andreea-Ioana BĂDICU (134)Energy efficiency solutions for driers used in the glass manufacturing and processing industry
Eduard MINCIUC, Roxana PĂTRAŞCU, George DARIE, Ioana DIACONESCU (135)Implementation of energy efficiency programs using cogeneration based on internal combustion engines
Ana-Maria Iulia ŞANTA (84)The common energy market of the European Union – utopia or reality?
11:30-13:00
Alin-Nicu or CALOPEREANU, Eugen PRIOTEASA, Ileanaș VĂLIMĂREANU (MIRCIOI) (77)Natural gas transport system in the Extended Region of the Black Sea in the current geopolitical, GEO-and geo-economics context
Monica Florentina CALOPEREANU, Alin-Nicu or CALOPEREANUș (19)Priorities in Romania`s energy strategies in the current European and Euro-Atlantic context
Ileana GAVRILESCU (37)Effective business models for electric vehicles
Paul BARANGĂ (10)Opinion on the new financial products issued by financial institutions - structured products –
Maria MAASSEN (52)Correlations between energy economy and housing market prices in the EU-impacts on future sustainability
ICBE 2017
14:30-16:30
Raluca TIRTEA, Cosmin MĂRCULESCU (132)Economical aspects of using biomass as energy source for power generation
Elena PRESURA, Lacramioara Diana ROBESCU (133)Energy use and carbon footprint for potable water and wastewater treatment
Corina MURAFA (106)The energy performance contract - key towards energy efficiency in Europe?
Dimitre NIKOLOV, Ivan BOEVSKI, Petar BORISOV, Teodor RADEV, Adriana MIHNEA (64)Benefits, opportunities, cost and risk in delivering public goods in agriculture: south central planning region in Bulgaria case study
Corina PELĂU, Alexandra Cătălina CHINIE (69)Environmental Key Performance Indicators of CSR activities in the energy industry
Georgeta-Mădălina MEGHI AN, Dorin TOMA (107)ȘPublic health management: life expectancy and air pollution
Daniela ERBAN, Corina PELĂU, Alexandra Cătălina CHINIE (155)ȘCalculation of the differences of attitude and behavior of two generations with the Euclidian-metric
17:00-18:30
Sergiu BRA OVEANU (14)ȘOil and gas business in changing times
Virgil DUMBRAVĂ, George Cristian LĂZĂROIU, Gabriel BAZACLIU, Dario ZANINELLI (136)
ICBE 2017
Demand response power system optimization in presence of renewable energy sources
Roxana CLODNI CHI, Cristian BUSU (120)ȚEnergy poverty in Romania - drivers, effects and possible measures to reduce its effects and the number of people affected
Răzvan RĂDULESCU, Alexandra Cătălina NEDELCU (117)A comprehensive method of matching the supply and demand on the Romanian energy market
Adriana AnaMaria DAVIDESCU, Alexandra Cătălina NEDELCU, Cristian BUSU (150)Evaluating the sustainability potential of Romanian economy in European context
ICBE 2017
Minitrack: CHALLENGES AND STRATEGIES IN BUSINESS EDUCATION
Minitrack Chairs: Magdalena IORDACHE-PLATIS, Violeta DINCĂ
9:00-13:00Room 4208, Calea Grivi ei no. 2-2Aț
9:00-11:00
Ioana CEAU U, Katrin MARQUARDT, Sven-Joachim IRMER, ElisaȘ GOTESMAN (20)Factors influencing performance within startup assistance organizations
Eleonora Gabriela CON U (23)ȚThe role of classical and modern teaching methods in business education
Amine GHOUMRASSI, Gabriela IGU (39)ȚThe impact of the logistics management in customer satisfaction
Magdalena IORDACHE-PLATIS (46)Strategies for academic leadership towards increasing productivity in higher education institutions; business education case
Simona VASILACHE, Johana RÎNCIOG (79)Curricular improvements for entrepreneurial education
Ruxandra BEJINARU, Gabriela PRELIPCEAN (143)Successful strategies to be learnt from world-class universities
11:30-13:00
Manuela EPURE (142)
ICBE 2017
University-business cooperation: adapting the curriculum and educational package to labor market requirements
Johana RÎNCIOG (80)A survey-based analysis of life-long learning patterns of young entrepreneurs
Marta Christina SUCIU (92)The culture of excellence. Challenges and opportunities during changing times
Mariana NICOLAE, Elena NICOLAE (138)Development, competence and performance – who does what in higher education?
Lumini a Claudia CORBU, Daniela Mihaela NEAMŢU, Valentinț Cristian HAPENCIUC (25)The rate of transition to higher levels of education from general to particular
Alina Mihaela DIMA (27)A conceptual analysis of business-university knowledge transfers
ICBE 2017
Minitrack: HUMAN RESOURCES – A GAME CHANGER OF THE BUSINESS STRATEGY
Minitrack Chairs: Alecxandrina DEACONU, Lavinia RA CĂȘ14:30-18:30
Room 4208, Calea Grivi ei no. 2-2Aț
14:30-16:30
Iana DULSKAIA, Francesco BELLINI, Roman ZABAL, Oscar GARCIA PAÑELLA, Fabrizio D’ASCENZO (11)Gamification as an instrument for organizational behaviour change during the meeting: case study «ROBATIEMPOS»
Narcis COPCA, Constanta MIHAESCU-PINTIA (24)Motivating hospital personnel for excellence in a rough environment
Cătălina RADU, Alecxandrina DEACONU, Răzvan-Cătălin DOBREA Dominant drivers of business students
Roxana Maria GAVRIL, Jan KIEHNE, Christian Richard HELL, Carsten KIRSCHNER (36)Impact assessment on the performance of e-learning in corporate training programs in the context of globalization
Lucian T. MÂNDREA, Aurel I. CHIRILĂ (53)The complete human being, energy and soul
Bogdan NEDELCU (61)Human talent forecasting
Adina ROTILEANU (119)
ICBE 2017
Marketers’ expanded role to increase internal customer satisfaction in organizational change
Lavinia RA CĂ (146)ȘHuman resources challenges for the 21st century
17:00-18:30
Cătălina-Oana DUMITRESCU (MIRICA) (29)Professional career management and personal development for the employees of the Romanian medical system
Cristina Iulia GHENU (38)The workplace satisfaction of Romania’s medical personnel in state and public institutions
Simona GOIA (AGOSTON), Ramona tefania IGRET, CristianȘ MARINA (41)ȘInternship programmes- bridge between school and professional life
Nicoleta CHICU, Cătălina NEDELCU (62)Organizational performance based on Tahler drivers in Romanian companies
Tatiana SEGAL, Shahrazad HADAD (137)Job requirements for Romanian entrepreneurs
ICBE 2017
Minitrack: INTERNATIONAL PERSPECTIVES ON FUTURE DEVELOPMENTS
Minitrack Chairs: Lumini a NICOLESCU, Mariana NICOLAEț9:00-13:00
Room 4202, Calea Grivi ei no. 2-2Aț
9:00-11:00
Violeta Mihaela DINCA, Teodora FLORICEL, Monica ZOTTU (140)Japanese women in the contemporary society
Ziad Yaseen Saud AL-DULAIMI (1)Education, educational services and students’ satisfaction (A comparative study between Romanian and Iraqi universities)
Maria-Irina ANA (2)Tourism industry in the new Europe: trends, policies and challenges
Anca-Georgiana ANDREI (5)Branding post-communist Romania and its effects on country image
Lavinia Cornelia BUTUM (18)The role of international competences in increasing graduates’ access to the labor market
Laura Gabriela ISTUDOR (48)Creative economy and knowledge-based society. Perspectives for Romania
Jan KIEHNE, Ioana CEAUSU, Ann-Katrin ARP, Timm SCHÜLER (50)
ICBE 2017
Middle management’s role in strategy implementation projects: a behavioral analysis
Ruxandra POPESCU, tefania GHIOCANU (74)ȘInvolvement of small and medium-sized enterprises (SMEs) in elaborating and implementing public policies: Study case - Romanian small and medium-sized enterprises
11:30-13:00
Fedaa Abd Almajid Sabbar ALARAJI, Zaid Yaseen Saud AL-DULAIMI, Thamer Mahdi Muhamed SABRI, Elena Iuliana ION (83)Factors affecting the quality of external auditing services
Cristina STOENESCU, Camelia Monica GHEORGHE (91)“Hybrid” airlines – Generating value between low-cost and traditional
Cornelia ZEINEDDINE (104)Nation branding in the Middle East - United Arab Emirates (UAE) vs. Qatar
Claudiu IONI Ă, Birol IBADULA, Cristina VLAD, Petre BREZEANUȚ (45)Crackdown on tax evasion – improving ways of coordination between the tax authorities and automatic exchange of information developments in Romania
Luminiţa NICOLESCU, Florentin Gabriel TUDORACHE (112)Capital markets in Central and Eastern Europe: two selected cases
Tănase STAMULE (87)Trade comparative analysis: Republic of Moldova and other relevant countries
ICBE 2017
Cătălin PLOAE (122)Cultural influences in cross border cooperation. An overview on Romania – Serbia cross border EU financed programme
Minitrack: INTERNATIONAL BUSINESS FINANCE IN A GLOBALIZED WORLD
Minitrack Chairs: Cristian PĂUN, Cristian BADARINZA14:30-16:30
Room 4202, Calea Grivi ei no. 2-2Aț
Cristian BADARINZAActual Facts: Empirical Methods for Policy Analysis
Costin ISTRATE, Dumitru BADEA (47)Financial management of insurance companies in the context of the new regime Solvency II
Răzvan TUDOR, Dumitru BADEA (96)Operational risk quantification and modelling within Romanian insurance industry
Alexandra TUDORICA, Cristian Silviu BANACU (98)The potential of intermodal transport projects in Romania
Elena Florentina ZOTA (105)How japan business influence in the globalized world
Cristian PĂUN (111)Monetary policy as a source of risk in international business financings and investments
ICBE 2017
Minitrack: DIGITIZATION OF BUSINESSMinitrack Chair: Florina PÎNZARU
9:00-13:00Room 4102, Calea Grivi ei no. 2-2Aț
9:00-11:00
Carmen BĂLĂN (9)Does brand posting behaviour influence follower engagement on Instagram?
Sorin ANAGNOSTE (3)Robotic Process Automation - The next major revolution in terms of back office operations improvement
Stere STAMULE, Stelu a TODEA (88)țMillennials between consumer ethnocentrism and attitudes towards local campaigns
Oana-Georgiana CIOBANU, Daniela Mihaela NEAM U (21)ȚThe impact and importance of new technologies in business development in context of economic diversity
Vlad RO CA (81)ȘStop hitting the woodwork! CRM for better fan-identification in Romanian second division football clubs
Oliver WIESENER (102)Digitizing the music selection for video ads
ICBE 2017
11:30-13:00
Adrian-Mihai ZAHARIA-RĂDULESCU, Ioan RADU (103)Cloud computing and public administration: approaches in several European countries
Florina PÎNZARU, Alexandra ZBUCHEA, Lucian Claudiu ANGHEL (114)When connectivity changes competition: the digital collaborative economy. Romania’s case
Irene IONI Ă (141)ȚDigitalization influence on shopping centers strategic management
Rocsana ŢONI (BUCEA-MANEA), Lumini a PISTOL (151)Ș țThe „7Ps”&”1G” that rule in the digital world the marketing mix
ICBE 2017
Minitrack: SOCIAL ENTREPRENEURSHIP FOR LOCAL CHANGE
Minitrack Chairs: Fabrizio D’ASCENZO, Carmen PĂUNESCU 9:00-13:00
Room 4108, Calea Grivi ei no. 2-2Aț
9:00-11:00
Oana Codruta GAUCA, Denisa DRAGAN (35)Enterprising education - a research on students as agents of change in social entrepreneurship
Katrin MARQUARDT (54)Smart services – characteristics, challenges, opportunities and business models
Daniela STAICU (86)Policy framework and legal forms of social enterprise in Central and Eastern Europe
Carmen PĂUNESCU, Oana GĂUCĂ, Denisa DRĂGAN (GILMEANU) (66)Managing obligations to society. Case of best ranked universities in social responsibility
Matthias DÜNNWEBER, Astrid FORTMÜLLER (30)Leadership models and behaviors for sales executives. What drives success and the best results?
Adriana PETRE (71)How can regional assets capitalization add value to a modern economy? A theoretical approach
ICBE 2017
Roberto RUGGIERI, Francesca ROSSETTI, Fabrizio D’ASCENZO, Lucio CAPPELLI (82)Building new business model from multiple case study research in the Internet of Me
Cosmin SERBANESCU, Adrian VINTILESCU BELCIUG, Lacramioara CORCHES (85)Risk profiles and corporate social responsibility for socially disadvantaged groups
11:30-13.00
Remus Christian MORARU (59)Social value of online information in the hotel industry
Raluca BADEA (8)Trust as catalyst for the organizational performance. A focus on a medium-size IT Romanian company
Oana POP (73)Managing ambiguity in business. A holistic and innovative approach
Carmen PĂUNESCU, Laura BLID (67)Seniorpreneur as a career option for smart active ageing. A study on Romania
Gabriela Cecilia STĂNCIULESCU, Elisabeta Ilona MOLNAR (58)Structure, conduct and performance paradigm in assessing travel agency performances
Shahrazad HADADCorporate social entrepreneurship – the new business paradigm shift
ICBE 2017
Minitrack: COMPLEXITYMinitrack Chairs: Luis Miguel CIRAVEGNA FONSECA,
Francesco BELLINI14:30-18:30
Room 4108, Calea Grivi ei no. 2-2Aț
Mihaela BUCATARIU, Alexandra Iulia NICOLESCU, Alexandru TA NADI (16)ȘConsumer behaviour towards new products
Luis Miguel FONSECA, José Pedro DOMINGUES (33)Listen to ISO 9001:2015 for organizational competitiveness: Correlation between change management and improvement
Ciprian NICOLAE, Dumitru BADEA (63)The importance of a project level risk management methodology for EU Structural and Investment Funds accession in Romania
Andreea PETRICĂ, Stelian STANCU (72)Empirical results of modeling EUR/RON exchange rate using ARCH, GARCH, EGARCH, TARCH and PARCH models
Laurian Gabriel TĂNĂSESCU (94)Mechanisms underlying major investment projects in the Romanian public administration: strong and long term collaboration among stakeholders
Vasile Alecsandru STRAT, Cristian TEFAN (129)ȘCan the social market economy be a viable solution for a future sustainable development of the Romanian economy? - Quantitative evidence -
Valentina GHINEA, Ramona CANTARAGIU (115)Preliminary study on leadership proximity
ICBE 2017
Minitrack: BUSINESS MODELS AND COMPETITIVE ADVANTAGE FOR TECHNOLOGY TRANSFER
ORGANIZATIONS (WORKSHOP)Minitrack Chair: Alexandru MARIN
17:00-18:30Room 4108, Calea Grivi ei no. 2-2Aț
Francesco BELLINI, Iana DULSKAIA (12)A digital platform as a facilitator for assessing innovation potential and creating business models: a case study from the i3 project
Alexandra HADĂR, Anca Alexandra PURCĂREA (42)A new set of performance indicators for improving the capitalization process of Intellectual Property
Tshidi MOHAPELOA (57)Effects of silo mentality on corporate ITC‘s business model
Gabriel VLĂDUŢ (100)Innovation ecosystem model for commercialization of research results
Alexandru MARIN, Alexandra HADĂR, Anca Alexandra PURCĂREA, Laura BOAN Ă (118)ȚBusiness modeling process for university’s technology transfer offices
Ileana HAMBURG, Gabriel VLADUT, Emma O’BRIEN (125)Fostering eco-innovation in SMEs through bridging research, education and industry for building a business oriented model
Julien BRATU, Andrei RĂDU UȚKaizen Award in Romania: the KAIZEN™ way in obtaining the continuous improvement success
ICBE 2017
Minitrack: SUSTAINABILITY IN TERTIARY SECTORMinitrack Chair: Gabriela IGUȚ
9:00-11:00Room 4113, Calea Grivi ei no. 2-2Aț
Ulrike Stefanie FOERSTER-PASTOR (FOERSTER-METZ), Nina GOLOWKO (32)Employability skills for the Romanian outsourcing industry
Manuela Liliana MURE AN, Bogdan Cristian CHIRIPUCI, PuiuȘ NISTOREANU (121)Business tourism - a sustainable form to relaunch Romanian tourism
Floren a Larisa ILE, ț Gabriela IGU (127)ȚMedical tourism market trends - an exploratory research
Bogdan Gabriel NISTOREANU, Raluca Georgiana STOIAN (128)Business tourism a means of dynamising the life of local communities
Stefania-Florentina NEAGU (60)The impact of the terrorism on North African tourism
Alexandru STĂTESCU (90)Quality testing of underground transport in Bucharest
Mihaela DAN, Claudia POPESCU (130)Entrepreneurship in the rural areas of Romania. The impact of the 2007-2013 EU funding programmes
ICBE 2017
Minitrack: CHALLENGES FOR DEVELOPING GENERIC AND EMPLOYABILITY SKILLS FOR GLOBAL BUSINESS
(WORKSHOP)Minitrack Chair: Dumitru MIRON, Michael STOICA
11:30-13:00Room 4113, Calea Grivi ei no. 2-2Aț
Mihai PĂUNICĂ, Mihaela MOCANU (68)Green controlling – concept and practice
Adrian Ioan DAMOC (152)The strategic role of partnerships between universities and private corporations as a driver for increasing workforce competitiveness in a global economy
Ani MATEI, Silvia Elena CRISTACHE, Erika MARIN, Florica Georgeta ROTARU (154)Stochastic analysis of the main macro-economic indicators characterizing higher education in Romania during 2001-2016
Ana-Maria PETRACHE (70)Sharing economy, sharing responsibility? Education in the digital economy
Iulia LUCHIAN, Alina Mihaela DIMABusiness excellence and higher education - creative solutions in a changing environment
Dumitru MIRONMassification and marketization of Romanian higher education in the helix logic
ICBE 2017
Minitrack: COMPUTATIONAL BASICS OF DATA SCIENCE (WORKSHOP)
14:00-18:30Room 4113, Calea Grivi ei no. 2-2Aț
14:00-14:30
Maria GRITH Erasmus University of Rotterdam, The Netherlands
Functional principal component analysis for derivatives of multivariate curvesThe empirical analysis of asset pricing models requires the estimation of random functions which cannot be directly observed. One example is the risk neutral-density, which can be recovered empirically from large cross sections of observed option prices by taking the second derivative of the call pricing function with respect to the strike price.
14:0-18:30
Wolfgang HÄRDLEHumboldt University of Berlin, Germany
Computational basics of data scienceThe R programming language is becoming the lingua franca of computational statistics. It is the common statistical software platform used by statisticians, economists, engineers and scientists inside corporations and in academia. This BCS course presents tools and concepts of univariate and multivariate data analysis with a strong focus on applications and implementations.
ICBE 2017
International Scientific Committee
Andrzej MARJAŃSKI – University of Social Sciences, Poland Anikó CSEPREGI – University of Pannonia, Hungary Constantin BRATIANU – The Bucharest University of Economic
Studies, Romania Cristian BADARINZA – National University of Singapore & Institute
of Real Estate Studies, USA Daniel GLASER-SEGURA – Texas A&M University-San Antonio, USA Emil PAPAZOV – University of National and World Economy,
Bulgaria Fabrizio D’ASCENZO – University of Sapienza Rome, Italy Flory Anette DIECK ASSAD – Tecnológico de Monterrey, Mexico Francesco BELLINI – University of Sapienza Rome, Italy Gamze KARAYAZ – Isik University, Turkey Gene EPSTEIN – City University of New York, USA Giuseppe GRAMIGNA – U.S. Small Business Administration, USA Ivan MIHAJLOVIC – Management Department of Technical faculty
in Bor, University of Belgrade, Serbia Jay MITRA – University of Essex, UK Justyna MATYSIEWICZ – University of Economics in Katowice,
Poland Kim Oliver TOKARSKI – University of Applied Studies, Switzerland Łukasz SUŁKOWSKI – University of Social Sciences, Poland Lyudmila MIHAYLOVA – University of Rousse “Angel Kanchev”,
Bulgaria Marius PROFIROIU – The Bucharest University of Economic Studies,
Romania Marius STAN – Argonne National Laboratory & Chicago and
Northwestern University, USA Michael STOICA – University of Washburn, USA Nezameddin FAGHIH – UNESCO Chair in Entrepreneurship, Journal
of Global Entrepreneurship Research (JGER), Iran Radu DUDĂU – Energy Policy Group, Romania Robert FERGUSON – Software Engineering Institute of Carnegie
Mellon University, USA Santanu ROY – Institute of Management and Technology, UAE Sarah SHEARD – Software Engineering Institute of Carnegie Mellon
University, USA Sergio ARZENI – OECD, Centre for Entrepreneurship, Small and
Medium-sized Enterprises (SMEs) and Local Development, France Slawomir SMYCZEK – University of Economics in Katowice, Poland
ICBE 2017
Stefan BRATOSIN – Université Paul Valéry Montpellier 3, France Stephane GANASSALI – University of Savoie Mont Blanc, France Valeriu BINIG – E&Y, Romania Walter E. BLOCK – Loyola University, France Wioletta WEREDA – Warsaw Technical Military University &
Siedlce University, Poland
Advisory Scientific Board
Lumini a NICOLESCU, ț The Bucharest University of Economic Studies, Romania
Magdalena IORDACHE – PLATIS, University of Bucharest, Romania
Adrian Dumitru TANŢĂU, The Bucharest University of Economic Studies, Romania
Dumitru MIRON, The Bucharest University of Economic Studies, Romania
Alecxandrina DEACONU, The Bucharest University of Economic Studies, Romania
Cristian PĂUN, The Bucharest University of Economic Studies, Romania
Carmen PĂUNESCU, The Bucharest University of Economic Studies, Romania
George DARIE, Politehnica University of Bucharest, Romania Gabriela IGU, The Bucharest University of Economic Studies,Ț
Romania Alexandru MARIN, Politehnica University of Bucharest, Romania Florina PÎNZARU, National University of Political Studies and
Public Administration, Romania Mariana NICOLAE, The Bucharest University of Economic Studies,
Romania Lavinia RASCA, The Institute for Business Administration in
Bucharest, Romania
ICBE 2017
Organizing Committee
Alina Mihaela DIMA, The Bucharest University of Economic Studies, Romania – Conference President and Editor
Valentina Mihaela GHINEA, The Bucharest University of Economic Studies, Romania – Conference General Manager
Shahrazad HADAD, The Bucharest University of Economic Studies, Romania – Publication Manager and Associate Editor
Tanase STAMULE, The Bucharest University of Economic Studies, Romania - PR Manager
ICBE Conference founders
Constantin BRATIANU, The Bucharest University of Economic Studies, Romania
Nicolae Al. POP, The Bucharest University of Economic Studies, Romania
Partners
University of Sapienza Politehnica University of Bucharest University of Bucharest Electrica Deloitte P&G LafargeHolcim Business Review MarkMedia Manager.ro
ICBE 2017
