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1 © Copyright 2014 EMC Corporation. All rights reserved. © Copyright 2014 EMC Corporation. All rights reserved.
VCE Vblock Systems: The Fast Path to EMC Hybrid Cloud Solutions
2 © Copyright 2014 EMC Corporation. All rights reserved. © Copyright 2014 EMC Corporation. All rights reserved.
Cloud Infrastructure Forecast
$5,700
$8,800
$12,500
$16,700
$21,100
$10,607
$13,455
$16,403
$19,530
$22,620
$0
$5,000
$10,000
$15,000
$20,000
$25,000
2012 2013 2014 2015 2016
Cloud Infrastructure Forecast 2012 to 2016
Public Cloud Computing Internal Cloud Enabling Technologies
• Cloud is experiencing a large
Compound Annual Growth
Rate (CAGR) while overall IT
market is flat
• Internal private cloud and
public cloud spending are
each growing rapidly
2012: $16B 2016: $44B
Public Cloud CAGR = 39%
Internal Private Cloud CAGR = 21%
Source: 451 Research Market Monitor
3 © Copyright 2014 EMC Corporation. All rights reserved. © Copyright 2014 EMC Corporation. All rights reserved.
THE 3RD PLATFORM OF IT
Source: IDC
4 © Copyright 2014 EMC Corporation. All rights reserved. © Copyright 2014 EMC Corporation. All rights reserved.
Source: IDC
Vblock Systems: Best Foundation For Cloud
$ Current Market Size
Mobile
PC, Client/Server
Terminal
Expected Growth
Positioning
BYO
Mainframe
Platform 3 market is small but growing rapidly. Customers are looking for business agility and fast deployments
Platform 2 market is large and stable. Customers are looking for cost efficiencies and increased staff productivity as they shift investment focus to platform 3
5 © Copyright 2014 EMC Corporation. All rights reserved. © Copyright 2014 EMC Corporation. All rights reserved.
IT BUDGET
70% 20% 10%
5
IT Isn’t Always Organized for Agility
New hardware investments
New software investments
Maintaining operations cost
Compute Storage Network Virtualization Application
6 © Copyright 2014 EMC Corporation. All rights reserved. © Copyright 2014 EMC Corporation. All rights reserved.
The pragmatic cloud choice
Striking a balance
Public Cloud Private Cloud
7 © Copyright 2014 EMC Corporation. All rights reserved. © Copyright 2014 EMC Corporation. All rights reserved. 7
SOFTWARE-DEFINED
DATA CENTER
All Infrastructure (e.g. Private, Public, Hybrid Cloud) Is Virtualized And Delivered As A Service
Control Of This Data Center Is
Entirely Automated By Software
EMC FEDERATION SOLUTIONS FOCUS SDDC: Foundation Of The Software-Defined Enterprise
Vblock Systems Partner VSPEX Build Your Own
3 Paths to Private Cloud
Private Cloud
8 © Copyright 2014 EMC Corporation. All rights reserved. © Copyright 2014 EMC Corporation. All rights reserved.
V CE LLC and Cisco Confidential – internal use
only
The Fastest Onramp to Hybrid Cloud TRUE CONVERGED INFRASTRUCTURE
SUPPORTED SUSTAINED ENGINEERED MANUFACTURED MANAGED
AS ONE PRODUCT
Storage
Virtualization
Virtualization Management
Network
Compute
Data Protection
10 © Copyright 2014 EMC Corporation. All rights reserved. © Copyright 2014 EMC Corporation. All rights reserved.
5X FASTER TIME FOR
NEW SERVICES
50% REDUCTION OF
ANNUAL DATA
CENTER COSTS
4X FASTER TIME
TO DEPLOYMENT
96% REDUCTION
IN DOWNTIME
RESULTS OF SEPTEMBER 2013 IDC RESEARCH STUDY
160 days down to 40
79% less staff effort
Real world Outcomes
25 days down to 5 days
11 © Copyright 2014 EMC Corporation. All rights reserved. © Copyright 2014 EMC Corporation. All rights reserved.
VCE’s Unique Differentiation VBLOCK SYSTEMS ARE IDEAL FOR PRIVATE AND HYBRID CLOUD
Emerging Platform 3 technologies
Legacy Platform 2 implementations
12 © Copyright 2014 EMC Corporation. All rights reserved. © Copyright 2014 EMC Corporation. All rights reserved. 12
EMC FEDERATION SOLUTIONS FOCUS SDDC: Foundation Of The Software-Defined Enterprise
SOFTWARE-DEFINED
DATA CENTER
All Infrastructure (e.g. Private, Public, Hybrid Cloud) Is Virtualized And Delivered As A Service
Control Of This Data Center Is
Entirely Automated By Software
Private Cloud Public Cloud
Service Provider
Hybrid Cloud
Managed As One Cloud
Simpler.
Faster.
Lowest TCO.
13 © Copyright 2014 EMC Corporation. All rights reserved. © Copyright 2014 EMC Corporation. All rights reserved.
EMC Federation And VCE Alignment
• EMC Federation (EMC II, VMware, Pivotal) 5 Focus areas: – Software Defined Data Center (SDDC)
– Platform as a Service (“3rd platform” app frameworks)
– Virtual Workspace (VDI)
– Security and Analytics
– Business Data Lake
• Key Messages – Vblock Systems are the preferred infrastructure foundation for EMC
solutions
• Speed deployments, Lower risk, Simplify operations, Reduce TCO
– VCE enables customers to focus on the business, not maintaining infrastructure!
© 2014 VCE Company, LLC. All rights reserved.
DEFINING THE HYBRID CLOUD
PRIVATE CLOUD
PUBLIC CLOUD
Choice of Device
Self-Service Portal
Standardized Services
Transparent Pricing
Broker of Services
Automated Provisioning
Agility! Delivered
Assess | Implement | Optimize
EMC Cloud Service Providers
© 2014 VCE Company, LLC. All rights reserved.
Showcased at EMC World 2014: built and demonstrated in less than 8 hours.
Faster application provisioning, greater business agility, increased IT automation.
Available from EMC. Built on VCE Vblock Systems.
16 © Copyright 2014 EMC Corporation. All rights reserved. © Copyright 2014 EMC Corporation. All rights reserved.
EMC Hybrid Cloud Solutions
“EMC Hybrid Cloud 2.0 (today)” Federation Software-Defined Data Center
Physical Environment
vCloud Suite
vCloud Automation Center
VMAX VNX Avamar DataDomain
ViPR
SDN NSX
“Build a Hybrid Cloud Live at EMC World” (August Delivery)
vCloud Suite
vCloud Automation Center
VMAX VNX Avamar DataDomain
ViPR
SDN NSX
19 © Copyright 2014 EMC Corporation. All rights reserved. © Copyright 2014 EMC Corporation. All rights reserved.
Gartner Market Share Analysis
19
19
Source: Gartner Market Share Analysis: Data Center Hardware Integrated Systems
VCE integrated infrastructure systems
market share was greater than all others combined
27%
11%
5% 3% 3%
51%
1%
INTEGRATED INFRASTRUCTURE SYSTEMS MARKET SHARE
2Q13 Market Size: $439M
VCE
HP
Dell
Hitachi
IBM
Other
Oracle
20 © Copyright 2014 EMC Corporation. All rights reserved. © Copyright 2014 EMC Corporation. All rights reserved.
Gartner Magic Quadrant – 2014 VCE POSITIONED AS THE LEADER FOR INTEGRATED SYSTEMS
• The integrated system market is growing at 50% or more per year…
About the Magic Quadrant Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
VCE
Cisco-NetApp
Or acle
HP
IBM
Nutanix
SimpliVity
Dell
Fujitsu
Hitachi Data Systems
Unisys
Huawei
CHALLENGERS LEADERS
NICHE PLAYERS VISIONARIES AB
ILIT
Y T
O E
XE
CU
TE
COMPLETENESS OF VISION As of June 2014
Ter adata
NEW
© 2014 VCE Company, LLC. All rights reserved.
HYBRID CLOUDS MORE THAN TECHNOLOGY
Build a Cost-Efficient,
Agile Infrastructure to Enable Private and Hybrid Cloud
INFRASTRUCTURE TRANSFORMATION
PRIVATE PUBLIC
LEGACY
Align Workloads With Most Suitable
Cloud Model And Empower Them
For Mobile And Big Data Solutions
APPLICATION TRANSFORMATION
2nd Platf orm Existing Apps
3rd Platf orm New Apps
Cloud Fabric
Application Fabric
Data Fabric
HYBRID
Package And Orchestrate Services For Agile IT Operations And Convenient Consumption
OPERATING MODEL TRANSFORMATION
Metering Engine
Service Catalog
Orchestration Engine
User Portal
Policy Engine
New Roles
Agile Processe
s
22 © Copyright 2014 EMC Corporation. All rights reserved. © Copyright 2014 EMC Corporation. All rights reserved.
Traditional Operations
Cloud Operations Labor-Intensive Multiple Mgmt Tools Separate Teams
Disconnected Processes
Network Tools Server Tools Storage Tools
Server Team Storage Team Network Team
C onfiguration
C hange
P roblem Release
Inc ident
C apacity
Operational Processes
Inc ident
C apacity
C hange
Release P roblem
Inc ident
Integrated Operations
Portal
Automated Operations
Software-Defined Data Center
Inc ident
P roblem
C hange
C onfiguration
Release
A vailability Demand
C apacity
Service Level
Rationalized Processes
Cloud Operations
Team
Transformation to IT as a Service
© 2014 VCE Company, LLC. All rights reserved.
Thousands of man hours of integration for free
Continuous updates and software versions
Time to delivery EMC World 5:45 hours operational
Fastest time from PO, and 5 days from landing
Full service catalog automated data services
AWS is not automatic…
True hybrid cloud integrated offering
VCHS and CSP
Built on Vblock Systems for fastest implementation with
Lowest risk and lowest TCO
EMC HYBRID CLOUD VALUE PROP
EMC
HYBRID
CLOUD
© 2014 VCE Company, LLC. All rights reserved.
KEY TAKE AWAYS What problem are we solving?
How are we specifically solving them?
How do we do it differently/better?
Where are we doing it?
© 2014 VCE Company, LLC. All rights reserved.
KEY TAKE AWAYS What problem are we solving?
Speed and Agility
Cost, Simplicity, Service Levels
How are we specifically solving them?
True converged infrastructure cloud foundation with standardized, repeatable services.
Deploy fast, cost less, higher availability
How do we do it differently/better?
Engineered, Manufactured, Managed, Supported and Sustained as a single product
Factory integration of standardized, repeatable, supportable services by VCE, with full customization by EMC services
Where are we doing it?
EMC and VCE deploying with customers throughout the world
28 EMC CONFIDENTIAL—INTERNAL USE ONLY EMC CONFIDENTIAL—INTERNAL USE ONLY