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8/2/2019 Values+Based+Organization Ass#3
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Cairo university
Faculty of commerce
Business administration department
MBA program-second year-English
Organization Development
Value Based
Organization [VBO]Definitions and process
Mohamed Ahmed Mohamed Salem
12/8/2009
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Values Based Organization [VBO]
Definitions
Values are traits or qualities that are considered worthwhile; they
represent an individuals highest priorities and deeply held driving
forces.
Value statements are grounded in values and define how people want
to behave with each other in the organization. They are statements
about how the organization will value customers, suppliers, and theinternal community. Value statements describe actions that are the
living enactment of the fundamental values held by most individuals
within the organization.
Vision is a statement about what the organization wants to become. The
vision should resonate with all members of the organization and help
them feel proud, excited, and part of something much bigger than
themselves. A vision should stretch the organizations capabilities and
image of itself. It gives shape and direction to the organizations future.
Mission/Purpose is a precise description of what an organization does. It
should describe the business the organization is in. It is a definition of
"why" the organization exists currently. Each member of an organization
should be able to verbally express this mission.
Strategies are the broadly defined four or five key approaches the
organization will use to accomplish its mission and drive toward thevision. Goals and action plans usually flow from each strategy.
One example of a strategy is employee empowerment and teams.
Another is to pursue a new worldwide market in Africa. Another is to
streamline your current distribution system using lean management
principles.
We recommend that we start developing this strategic framework by
identifying our organizations values. Create an opportunity for as many
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people as possible to participate in this process. All the rest of our
strategic framework should grow from living these.
What are Values?
The following are examples of values. We might use these as the starting
point for discussing values within our organization.
ambition, competency, individuality, equality, integrity, service,
responsibility, accuracy, respect, dedication, diversity, improvement,
enjoyment/fun, loyalty, credibility, honesty, innovativeness, teamwork,
excellence, accountability, empowerment, quality, efficiency, dignity,
collaboration, stewardship, empathy, accomplishment, courage,
wisdom, independence, security, challenge, influence, learning,
compassion, friendliness, discipline/order, generosity, persistency,
optimism, dependability, flexibility
Why Identify and Establish Values?
Effective organizations identify and develop a clear, concise and shared
meaning of values/beliefs, priorities, and direction so that everyone
understands and can contribute. Once defined, values impact everyaspect of our organization.
We must support and nurture this impact or identifying values will have
been a wasted exercise. People will feel fooled and misled unless they
see the impact of the exercise within our organization.
If we want the values that we identify to have an impact, the following
must occur.
People demonstrate and model the values in action in their personalwork behaviors, decision making, contribution, and interpersonal
interaction.
Organizational values help each person establish priorities in theirdaily work life.
Values guide every decision that is made once the organization hascooperatively created the values and the value statements.
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Rewards and recognition within the organization are structured torecognize those people whose work embodies the values the
organization embraced.
Organizational goals are grounded in the identified values. Adoption of the values and the behaviors that result is recognized in
regular performance feedback.
People hire and promote individuals whose outlook and actions arecongruent with the values.
Only the active participation of all members of the organization willensure a truly organization-wide, value-based, shared culture.
Values form the foundation for everything that happens in our
workplace. It permeates the workplace. We naturally hire people who
share our values. Whatever our value, will largely govern the actions of
our workforce.
Sample Workplace Value-based Actions
If we value integrity and we experience a quality problem in our
manufacturing process, we honestly inform our customers of the exact
nature of the problem. We discuss our actions to eliminate the problem,
and the anticipated delivery time the customers can expect. If integrity isnot a fundamental value, we may make excuses and mislead the
customers.
If we value and care about the people in our organization, we will pay
for health insurance, dental insurance, retirement accounts and provide
regular raises and bonuses for dedicated staff. If we value equality and a
sense of family, we will wipe out the physical trappings of power, status,
and inequality such as executive parking places and offices that grow
larger by a foot with every promotion.
Whatever our Value Is What we Live in our Organization
I know, as an individual, what I personally value. However, most of us
work in organizations that have already operated for many years. The
values, and the subsequent culture created by those values, are in place,
for better or worse.
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If we are generally happy with our work environment, we undoubtedly
selected an organization with values congruent with our own. If we're
not, watch for the disconnects between what we value and the actions
of people in our organization.
As an HR professional, we will want to influence our larger organization
to identify its core values, and make them the foundation for its
interactions with employees, customers, and suppliers. Minimally, we
will want to work within our own HR organization to identify a strategic
framework for serving our customers that is firmly value-based.
Strategic Framework
Every organization has a vision or picture of what it desires for its future,
whether foggy or crystal clear. The current mission of the organization
or the purpose for its existence is also understood in general terms.
The values members of the organization manifest in daily decision
making, and the norms or relationship guidelines which informally
define how people interact with each other and customers are also
visible. But are these usually vague and unspoken understandings
enough to fuel our long term success? I dont think so.
Every organization has a choice. We can allow these fundamental
underpinnings of our organization to develop on their own with each
individual acting in a self-defined vacuum. Or, we can invest the time to
proactively define them to best serve members of the organization and
its customers.
Many successful organizations agree upon and articulate their vision,
mission or purpose, values, and strategies so all organization members
can enroll in and own their achievement.
Process
Values exist in every workplace. Our organizations culture is partially
the outward demonstration of the values currently existing in our
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workplace. The question we need to ask is whether these existing values
are creating the workplace we desire.
Do these values promote a culture of extraordinary customer care by
happy, motivated, productive people? If not, we need to launch amajor culture program, with the following steps:
1. Identify the values that currently exist in our workplace;2. Determine (assess)if these are the right values for our
workplace; and
3. Change the actions and behaviors by which the values aredemonstrated, if necessary.
To really make a difference in our organization, we need to do all the
three above.
Values Development Process
How to develop and articulate shared workplace values? While the focus
is on values identification and alignment, we can use this process to
develop any product or course of action that needs widespread support,
enrollment in, and ownership from our staff. It is used successfully tohelp organization develop mission statements, visions for the future,
relationship guidelines and norms, prioritized action plans, and
departmental goals.
Steps in a Values Identification Process
To identify organization values, we bring together our executive group
to:
Learn about and discuss the power of shared values; Obtain consensus that these leaders are committed to creating a
value-based workplace;
Define the role of the executives in leading this process; and Provide written material the executives can share with their reporting
staff.
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The Team Culture and Training Team, a cross-functional group of
employees from every level of the organization, asked the executive
group to initiate and lead this process.
Where possible, acting on a desire for change that is percolating from allcorners of an organization, is a powerful assurance of success.
Design and schedule a series of values alignment sessions in which all
members of the organization will participate. Schedule each member of
the organization to attend a three-four hour session. (If the group is
small, it is most effective for all members to meet in one session
together.)
These sessions are most effective when led by a trained facilitator. This
allows each member of our organization to fully participate in the
process. Alternatively, train internal facilitators who lead one session,
and participate in another.
Prior to the values identification and alignment sessions, each leader
must do the following:
Share any written materials as well as the spirit and context of theexecutives values discussion with every individual in your reporting
group.
Promote the rationale for, need for, and desired organizational impactof the process.
Make certain our reporting staff members understand the importanceof their participation in the process.
Assure that every member of our reporting group is signed up for andattends a session.
Answer questions and provide feedback about any staff concerns tothe rest of the executive or cross-functional group leading the
process.
Values Identification Workshop Overview
The facilitator begins the sessions with a brief overview, since the
rationale and process have already been communicated by organization
leaders. Key concepts include the following.
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Each person brings his or her own set of values to the workplace. Sharing similar or agreed upon values at work helps clarify:
--expected behavior and actions to each other and customers,
--how decisions are made, and
--exactly what is important in the organization.
Steps in Workplace Values Identification
During the workplace values identification session, participants begin by
identifying their own individual values. These are the five-ten most
important values they hold as individuals and bring to the workplace
every day. It is the melding of all of the values of the members of our
workforce that creates our current work environment.
This process will be most effective when participants work from the list
of possible values we mentioned above. People voluntarily post the
values that each person has identified as their most important. Then,
everyone in the session walks around to look at the various lists.
This is a learning opportunity and can provide great insight into the
beliefs and needs of coworkers. we can ask people to verbally talk about
their list of values with another individual in a mutual sharing.
Participants then work with a small group of people, from across the
organization, to identify which of their personal values are the most
important for creating the environment the group wants to live in at
work. Participants in the small groups then prioritize these identified
values into a list of five-six they most want to see expressed at work.
When the small groups have completed their task, they share their
prioritized lists with all session participants. Generally, some of the
values appear on each small group list.
In a larger organization, these prioritized lists are tallied across all
sessions for frequency and meaning. In a small organization, in which
everyone is participating simultaneously, prioritize and reach agreement
on the most important values.
Value Statements
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During this session, or in an additional session, participants discuss how
and whether these values are currently operational in our workplace.
People then define each value by describing what they will see in
behaviors and actions when the value is truly incorporated into theorganization belief system and culture. The more graphic we can make
these statements, the better for producing shared meaning. Several
examples of these value statements follow:
Integrity: We maintain credibility by making certain our actions always
match our words.
Respect: We respect each patient's right to be involved, to the greatest
extent possible or desired, in making informed decisions about his or her
health and plan of care.
Accountability: We accept personal responsibility to efficiently use
organization resources, improve our systems, and help others improve
their effectiveness.
Now we know how to identify workplace values and value statements.
Follow-up Process for Workplace Values Identification
Using the work and insights from each values identification session,
volunteers from each session meet to:
Reach consensus on the values; develop value statements for each of the prioritized values; and Share the value statements with all staff for feedback and refinement.Staff will discuss the draft value statements during organization-wide
meetings, where possible. The total group adopts the values by voting
when the organization believes the value statements are complete.
Problems might encounter the implementation (resistance to change)
No matter how well designed and planned our change program is, not
everyone will be singing its praises.
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Employees resist change for a wide variety of reasons, ranging from a
straightforward intellectual disagreement over facts to deep-seated
psychological prejudices.
Some of these reasons for employee resistance may include: belief that the change initiative is a temporary fad belief that fellow employees or managers are incompetent loss of authority or control loss of status or social standing lack of faith in their ability to learn new skills feeling of change overload (too much too soon) lack of trust in or dislike of managers loss of job security loss of family or personal time feeling that the organization is not entitled to the extra effort
For some people resisting change, there may be multiple reasons.
Adding to this complexity is the fact that sometimes the stated reason
hides the real, more deeply personal reason. We will also need to
recognize that people work through a psychological change process as
they give up the old and come to either embrace or reject the new.
Typically, they may experience an initial denial, and then begin to realize
that the change cannot be ignored. Strong feelings may emerge, such as
fear, anger, helplessness and frustration. Finally, the person accepts the
change either negatively, with feelings of resignation and complacency,
or positively, with renewed enthusiasm to capitalize on the changes.
Watch out for employees who get stuck in one phase. Offer our
support. Allow space for people to work through the stages. Give
employees time to draw breath and listen with empathy.
Who are your resisters and how are they resisting?
Change recipients who are dead against the change will either resist
overtly, voicing their objections loudly and often, or covertly. Covert
resisters operate from the underground, masking their defiance, but
posing us a much more serious challenge. We have identified four basic
types of reaction to organizational change. Where do our change
recipients sit?
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EnthusiastsThese change recipients are intrinsically
wedded to the change idea. They may
agree dispassionately that the change will
be of benefit to the organization, or they
may stand to receive some personal gain
from the change, such as a guarantee of
job security, more status or a higher
salary. Enthusiasts will use opportunities
to broadcast approval for the change and
will try to convince others of its merits.
They will also model the new behavior
early and will volunteer for membership
of teams. These early adopters may alsomake good choices as trainers and
coaches during the implementation
process.
FollowersFollowers range from those that are
generally compliant, wishing to take the
path of least resistance, to those that are
initially reticent to adapt, but eventually
do so once they accept the inevitability ofthe change. These change recipients will
do what is required, but no more.
ObjectorsObjectors will display their resistance to
change whenever the opportunity arises.
They may disrupt meetings, not attend
training, take unapproved leave and
refuse to carry out instructions. Objectors
will continue to use superseded systems
and processes when others are taking up
the new ways of doing things. They are
not averse to arguing with managers and
fellow workers and will try to convince
others to continue with the old ways. In a
unionized environment, resistance can
take the form of strikes, lockouts, work
to rule, legal challenges and boycotts.
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UndergroundChange recipients working for the
underground have solid motivations for
not making their resistance public. They
may fear direct punishment, such as
termination or fines, or more personal
costs, such as ridicule or loss of status and
authority. Managers who are against the
change but need to be seen to be in
support of it are prime candidates for
promoting underground resistance. This
style of resistance is, by its nature, always
covert and can take many forms. Common
among these are falsifying reports,inputting incorrect data, stealing,
damaging infrastructure and equipment,
using sarcasm, spreading rumors,
excessive absences, shoddy work and go
slow.
What can we do now? One thing we can do in managing resistance is
work with our key employees to construct a Force Field analysis diagram
using Kurt Lewins Force Field Analysis technique. This will give us a
powerful indication of where we will need to devote our energies.
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Example of a Force Field analysis diagram
Tips for Overcoming Resistance to Change
Treating the forces against change is a more productive use of resourcesthan simply reinforcing the forces for change. Choose the most powerful
of the restraining forces and devote time and energy to weakening
these.
Think of how we could apply the drivers for change we identified in our
analysis to either weakening or eliminating an opposing force.
Show the fiercest resisters whats in it for them. Appeal to them either in
terms of personal gain (such as status, salary bonus, recognition, and soon) or loss avoided (such as financial loss or job outplacement
prevented).
Get customers or suppliers to explain to change resisters face to face
how the current situation disadvantages them in concrete terms.
Put resisters on teams that allow them to play some decision-making
part in the change process, however small.
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Defuse political power plays amongst managers and other employees by
conducting broad-based meetings where goals and tactics are openly
discussed and introduce processes that leave little room for individual
discretion.
Endeavor to look at the world through the eyes of the change resister.
Listen openly and honestly to what they are trying to say. Examine our
own basic beliefs and assumptions. Through engaging resisters, be
prepared to change ourselves.
The Leaders' Role Following the Workplace Values Process
Following the values identification and alignment sessions and
agreement on the values, leaders, with staff, will:
Communicate and discuss the mission and organizational valuesfrequently with staff members;
Establish organizational goals that are grounded in the identifiedvalues;
Model personal work behaviors, decision making, contribution, andinterpersonal interaction that reflect the values;
Translate the values into expectations, priorities, and behaviors withcolleagues, reporting staff, and self;
Link participation in the adoption of the values and the behaviors thatresult, to regular performance feedback and the performance
development process;
Reward and recognize staff members whose actions andaccomplishments reflect the values in action within the organization;
Hire and promote individuals whose outlook and actions arecongruent with these values; and
Meet periodically to talk about how the group is doing via living theidentified values.
Make This Workplace Values Process Not Just another Exercise
Cautions:
Dont oversell the process. Always anchor, or relate the values expressed to real world problems.
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Encourage people to identify examples where there is a gap betweenvalues, or beliefs, and behavior.
Remember that you are not going to alter a person's values andbeliefs by talking about them. Values clarification exercises are, at
best, an opportunity to share them, not change them.
If we want our investment in this workplace values identification and
alignment process to make a difference in our organization, the
leadership and individual follow-up is critical.
The organization must commit to change and enhance work behaviors,
actions, and interactions. Reward and recognition systems and
performance management systems must support and reward new
behaviors. Consequences must exist for behaviors that undermine the
values agreed upon.
Examples of Workplace Values
Integrity Belonging/Caring Helping/Contributing Inner Harmony, Peace of Mind Personal Growth, Learning, and Self-Actualization Achievement /Accomplishment Financial Stability Accountability Respect Excellence Fun