VALUE OF AN E-STRATEGY IN VALUE STORE power point slides.odp

7/27/2019 VALUE OF AN E-STRATEGY IN VALUE STORE power point slides.odp

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VALUE OF AN E-STRATEGY IN

VALUE STORE


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Benefit of having an e-strategy

Value Store

Cost advantage

The direct cost-of-sale for an order taken from a web site is lower than traditional means, as there is no human interaction during the on-linpurchase order process.

Expanded Geographical Reach

Value store can operate without geographical limitation; the business creach customers globally by allowing customers to carry out businesthe barriers of distance on time.

Visibility Create customer awareness and increase the company visibility in the

targeted market, hence, creating more value for the company.

Variety

Having an online shop is a big advantage; the company can put more idisplay.


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Evaluate the contribution of an

strategy to the achievement of Value Store objectives Business Objective of Value Store To achieve sales of 10 million in the UK markets in 2012 Senior managers should consider six initial questions that can lead to the developme

appropriate measures for e-commerce operations:

What measurement systems are currently in place and being utilized within the orga What are the important criteria to the company and its constituencies and stakehold What does the company desire to accomplish with the e-commerce initiative? What is the anticipated timeframe associated with the e-commerce program? Who are the parties involved in implementing the e-commerce project, and who will

affected by the results?

What critical processes are associated with the successful execution of the e-commeproject?


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Discuss how to align an e-

strategy with an overarchinvalues stores strategy Aligning e-strategy to the business is one of the key componenthe success and the survival of the business.

In today fast moving economy businesses have to implement thstrategies in order to gain a competitive advantage over theicompetitors.

Internal factors

Internal factors are controlled by the organization, the internal facinclude:

v Co-operate Plans/ Business unit plansv Infrastructures refresh and renewal of programmesv Preventative/ routine maintenance programmes


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External factors

Every business must identify, analyse and document the exfactors that is likely to affect the success of the business. Thexternal factors can cause serious financial issues for theorganization, these external factors include:

Legislation Industry/ professional regulation Economic trends Customer trends


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Understanding the business

Understanding the business is one of the key elements of alignment process; managers need to consider the follo

Economy Sector

Corporate Business unit Department

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VALUE OF AN E-STRATEGY IN VALUE STORE power point slides.odp