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Value Chain: mapping and analysis. Why do we need to know about Value Chain?. Look at the past in order to analyze the future How much is the accumulated economic value of your belonging item? If that item is further traded with greater demand, how many people behind would benefit/loose? - PowerPoint PPT Presentation
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Why do we need to know about Value Chain? Look at the past in order to analyze the
future How much is the accumulated economic
value of your belonging item?If that item is further traded with greater
demand, how many people behind would benefit/loose?
Also, what are impacts (-/+) that roll back to the origin of the value chain?
Video: Textile Fair Trade Supply Chain
GLOBAL VALUE CHAIN: TEXTILE AND GARMENTS
SpinningWeavingKnitting
Dyeing,Printing,Finishing
SewingCuttingFinishedGarments
Brand-name apparel
companies
Overseasbuyingoffices
WoolRaw cotton
Tradingcompanies
Retail Outlets
Textile Apparel
Component network
Production network
Export networks
Marketing networks
Raw materials
VALUE ADDED FORMATION IN THE TEXTILE AND GARMENTS SUPPLY CHAIN
YarnRaw
Cotton
Textile Finishing Garment production
11.3% 16.0%6.9% 54.5%11.3%
Source: Gherzi
GOVERNANCE STRUCTURES OF VALUE CHAINS
Lead firms coordinate the value chain : innovate, create brands, control the whole production process
Producer driven
Large firm or TNC controlsproduction network
Upstream and downstream linkages
Capital and technology intensive industries (i.e. automobiles, aircraft)
Buyer driven
Decentralised production network Labour intensive industries (large
retailers and branded manufactureres, i.e. GAP, Nike)
LeadFirm
price
Suppliers Suppliers Suppliers
Buyers Buyers Integrated
Firm
UPGRADING IN GLOBAL VALUE CHAINS
Improving Process
Improving Products
Specialising in new functions
Moving to a new VC
Introduction of better quality control systems or new production equipment.
A footwear producer shifts from mass produced low-cost shoes to more fashion-intensive footwear sold for higher prices
Moving from a manufacturing to a design function.
Move from TV to computer monitor production