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Using Time-Anchored Peer Comments to Enhance Social Interaction in Online Educational Videos Yi-Chieh Lee, Wen-Chieh Lin, Fu-Yin Cherng, Hao-Chuan Wang, Ching-Ying Sung, Jung-Tai King National Chiao Tung University, National Tsing Hua University, Taiwan

Using Time-Anchored Peer Comments to Enhance Social ... · Social 52.4% t 70.0% 21 Statically displaying content-related comments enhanced learning outcomes. How the experimental

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Page 1: Using Time-Anchored Peer Comments to Enhance Social ... · Social 52.4% t 70.0% 21 Statically displaying content-related comments enhanced learning outcomes. How the experimental

Using Time-Anchored Peer Comments to Enhance Social Interaction in

Online Educational VideosYi-Chieh Lee, Wen-Chieh Lin, Fu-Yin Cherng, Hao-Chuan Wang,

Ching-Ying Sung, Jung-Tai KingNational Chiao Tung University, National Tsing Hua University, Taiwan

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Online Education

1

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Online Education

Self Education

2

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Online Education

Flipped ClassroomSelf Education

In Class

Out of Class

2

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Online Education

• Lack of Social Interaction• Hinder Learning Performance

[cf. Kizilcec et al., 2014; Abrami, P. C et al., 2001;27]

3

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Synchronous Asynchronous

Discussion BoardChatroom

4

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Asynchronous

Discussion BoardChatroom

Lack of Deep ReflectionVarious Time Zone

Lack of Immediate FeedbackFew Learner Engagement

Synchronous

[cf. Huang, J et al., 2014; Branon, R. F et al., 2001] 4

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Asynchronous

Discussion BoardChatroom

Lack of Deep ReflectionVarious Time Zone

Lack of Immediate FeedbackFew Learner Engagement

Synchronous

[cf. Huang, J et al., 2014; Branon, R. F et al., 2001]

Time-Anchored Comment

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Time-Anchored Comment

5

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Time-Anchored Commenting

I feel …

5

Time-Anchored Comment

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Time-Anchored Commenting

I feel …

5

Time-Anchored Comment

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Time-Anchored Commenting

5

Time-Anchored Comment

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Time-Anchored Commenting

I feel …

5

Time-Anchored Comment

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6

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Online Education 6

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+

Time-Anchored Comment

Online Educational Video

7

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Experiment

7

+

Time-Anchored Comment

Online Educational Video

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Research HypothesesExperiment

+

Time-Anchored Comment

Online Educational Video

7

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Research Hypothesis #1

Time-anchored comments enhance perceived engagement.

8

This effect is more marked as the number of content-related comments increases.

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Dynamically displaying comments enhance perceived social interactivity and make learners leave more comments.

Research Hypothesis #2

8

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Content-related comments result in better learning outcomes than social-oriented comments.

Research Hypothesis #3

8

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Experimental Design

Stage A• 50 Participants• Complete 3 Course Videos Online• Collect Comments

9

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Stage BStage A• 50 Participants• Complete 3 Course Videos Online• Collect Comments

Course Number of Comments

Neural Science 430Economics 420Philosophy 427

Experimental Design

10

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• 52 Participants• Complete 3 Course Videos in Lab• Factors: Comment Type & Display Type

Stage B

Experimental Design

11

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Comment Type

Social-OrientedContent-Related

“Law of demand: …” “The instructor could speak slowly.”

(Economics Course) (Neural Science Course)

12

Note, Question, Opinion…

Off-topic conversation, Joke,…

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Display Type

13

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Comment Type X Display Type

Experiment Conditions

14

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Dynamic Content-related

Dynamic Social-oriented

Static Content-related

Static Social-oriented

BaselineNo Comment

Experiment ConditionsComment Type X Display Type

14

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Experiment Conditions

Dynamic Content-related

Dynamic Social-oriented

Static Content-related

Static Social-oriented

BaselineNo Comment

Comment Type X Display Type

Measure Participants’ Experience 14

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Measure

• After Watching Video

Questionnaire

Perceived Social Interactivity

I feel attached to these people who interact on this video course

Perceived Engagement

I was so involved in this course that I lost track of time.

[cf. O’Brien, H. L. et al., 2010]

[cf. Zhang, S. et al., 2011;Granovetter, M. et al., 1983.]

15

Strongly Disagree

Strongly Agree

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• Pretest & Posttest • Questions From

Course Content

Learning OutcomesWhat is Reward System? Please give a brief explanation. (Neural Science Course) ”

What is Law of Demand? Please give a brief explanation. (Economics Course) ”

Measure

16

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Experiment Procedure

Pretest

17

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Experiment Procedure

Pretest

5 Conditions

17

Randomly assigned to each participant with equal probability

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Experiment Procedure

Pretest

Posttest

Questionnaire

17

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Experiment Procedure

Pretest

Posttest

Questionnaire

Interview

17

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Results

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Whether time-anchored comments made the learners perceive more engagement?

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Mea

n Sc

ore

No Comment

*

Comments enhanced perceived engagement.

18

Time-Anchored Comments

2.743.45 3.38 3.14 3.38

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What is the influence of display type on participants’ perceived social interactivity?

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Dynamic Static

Mea

n Sc

ore

*

19

Dynamic display enhanced perceived social interactivity.

3.573.23

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Whether time-anchored comments could help participants to learn better?

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No Comment

Dynamic Content

Dynamic Social

StaticContent

StaticSocial

52.4%66.7% 67.0% 70.0% 65.5%

Mea

n Sc

ore

of P

ostte

st

20

Comments didn’t hinder learning outcomes.

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[cf. Anderson, T. et al., 2008; Bransford, J. D. et al., 2000]

*

No Comment

Dynamic Content

Dynamic Social

StaticContent

StaticSocial

52.4%70.0%

Mea

n Sc

ore

of P

ostte

st

21

Statically displaying content-related comments enhanced learning outcomes.

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How the experimental factors influence the participants’ commenting behaviors?

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No Comment Dynamic Static

Num

ber o

f Com

men

t

1.1

7.8 8

22

Display Type didn’t affect intention to leave comments.

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Social Content

Num

ber o

f Com

men

t

1.1

9.4

6.4

*

No Comment

23

Social-oriented comments increased intention to leave comment.

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Num

ber o

f Com

men

t

No Comment

Dynamic Content

Dynamic Social

StaticContent

StaticSocial

Social-oriented

Content-related

1.1

2.8

5

3.64.4

1.30.4

1.7 1.6 1.5

24

Social-oriented comments didn’t distract learners from leaving content-related comments.

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Design Implications

Perceived Engagement

Perceived Social Interactivity

Comment Number

Learning Outcomes

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Design Implication #1

Video-centered, time-anchored comments exchange supports collaborative learning.

Time-Anchored CommentsNo Comment

Time-Anchored CommentsNo Comment

25

**

Perceived EngagementLearning Outcomes

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Design Implication #1

Dopamine? Dopamine is…

“Some users noted the important or complex contents of the courses, and I can read these notes after watching the course video.” (S2)

26

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Design Implication #2

Social-oriented comments are desirable.

Comment number left by participants

Social Content

No Comment27

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Design Implication #2

”There are lots of interesting comments in the video. I’d like to read and respond to those comments when I feel something is boring in the courses.” (S15)

28

Social-oriented

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Conclusion

29

Dynamic display enhanced perceived social interactivity.

Display comments enhanced perceived engagement.

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Conclusion

30

Dynamic display enhanced perceived social interactivity.

Display comments enhanced perceived engagement.

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Acknowledgement

101-2628- E-009-021-MY3, 102-2221-E-009-082-MY3, 102-2221-E- 007-073-MY3, and UST-UCSD

Taiwan Ministry of Science and Technology (MOST)

International Center of Excellence in Advanced Bioengineering Taiwan MOST I-RiCE Program

103-2911-I-009-101

Anonymous ReviewersFor insightful comments

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LimitationLab Setting Experiment

Lack of Contextual Factors

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Future WorkDeployment Studies

Actual Online learners