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Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme Team

Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

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Page 1: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

Using Technology to Reduce Costs

The practical ways in which technology can reduce costs in

your business

Presented by: Jon Egley – eBusiness Programme Team

Page 2: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

Agenda

https://my.huddle.net/HuddleWorkspace/?workspaceID=2596353
http://images.google.co.uk/imgres?imgurl=http://www.montana.edu/freshmen/facebook_pic.jpg&imgrefurl=http://www.montana.edu/freshmen/&usg=__dQaPNQWrMZPy-HwLXU2FvKpcCPU=&h=790&w=2100&sz=135&hl=en&start=2&tbnid=WnsmOCuSOUlvmM:&tbnh=56&tbnw=150&prev=/images%3Fq%3Dfacebook%26gbv%3D2%26hl%3Den
Page 3: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

Online Marketing

• Websites

• Online Directories

• Local Search

• Web 2.0

Page 4: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme
Page 5: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme
Page 6: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

Content

Page 7: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

Importance of Content

Page 8: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

Local Search

Page 9: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

Importance of Directories

Page 10: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

Directories

Page 11: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme
Page 12: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme
Page 13: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

Web 2.0

• “User-Generated Content Sites”

• MySpace, YouTube, facebook• Yahoo Answers, • Forums• Linkedin• Delicious• Blogger, Wordpress

Page 14: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme
Page 15: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

Blogging

• How can a blog help my

business?

• Establish yourself as an expert

• Well written articles can help towards PR for your company or organisation

• Helps towards search engine optimisation to drive traffic to your website

Page 16: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

Blogging Software

“Twitter is growing at 1,382 %”

http://www.wordpress.org/
http://www.blogger.com/
Page 17: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

Free eBusiness Programme – workshops

• Planning a successful Web Site

• Successful Search Engine Optimisation (SEO)

• Developing a pay per click campaign

• Converting website visitors into customers

• Lets start blogging

• Selling Online

Page 18: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

• Working from home or a serviced office

• Working whilst on the move

Remote Working

Page 19: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

Voice over IP (VOIP)

Page 20: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme
Page 21: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

Video Conferencing

Page 22: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

Benefits

Reduced costs

FlexibleWorking

Increased Productivity

Page 23: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

Free eBusiness Programme – workshops

• Using Technology on the Move

• Empowering the remote worker

• Procuring IT

Page 24: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

Information Sharing

Page 25: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

Collaboration – Document Management

Page 26: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

Open Office

• Word Processor

• Spreadsheet

• Database

• Presentation

Consider using Free / Opensource Software

http://en.wikipedia.org/wiki/File:Opensource.svg
Page 27: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme
Page 28: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

Photo editing - The Gimp

Page 29: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

Opensource – Software Applications

Page 30: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme
http://www.ecofont.eu/ecofont_en.html
Page 31: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

Printing

• Set printer to draft mode.

• Set your printer to duplex (2-sided) printing.

• Print 2 pages per sheet

• Reuse old/printed pages.

• Cheaper paper for less important documents.

• Preview before print.

• Preview before print from Web.

Page 32: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

Web Site Printing

Page 33: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

Web Site Printing

Page 34: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme
http://www.printwhatyoulike.com/
Page 35: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme
Page 36: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

http://delicious.com/ebusinessclub

Page 37: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

Free eBusiness Programme – April to May 09

• Planning a Successful Website Workshop

• Planning an Email Marketing Campaign

• Making Use of Internet Communication Technologies - Breakfast Briefing

• Developing an Online Marketing Campaign

• May, Breakfast Briefing - How can Social Media help my Business?

Page 38: Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme

Further support:

eBusiness Programme:

www.ebusinessclub.biz

Skype: ebizclub

Twitter: ebizclub

Workshop programme advice: Joanne Mobbs:

0845 603 8370

[email protected]

http://www.ebusinessclub.biz/
mailto:[email protected]

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