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USABILITY TESTING BASICS Stephen Francoeur User Experience Librarian Baruch College (New York, NY)

Usability testing Basics

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Usability testing Basics. Stephen Francoeur User Experience Librarian Baruch College (New York, NY). About Me. ecahoy . “ Finding Time in the Penn State Libraries .” YouTube . 2007. Web. 26 Mar. 2012. Learning Goals. User Experience. - PowerPoint PPT Presentation

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Page 1: Usability testing Basics

USABILITY TESTING BASICSStephen FrancoeurUser Experience LibrarianBaruch College (New York, NY)

Page 2: Usability testing Basics

About Me

User experience librarian @ Baruch College

Blogger• Beating the Bounds• Digital Reference• Stephen Francoeur’s Commonplace Book

On (too) many social networks

Page 3: Usability testing Basics

ecahoy. “Finding Time in the Penn State Libraries.” YouTube. 2007. Web. 26 Mar. 2012.

Page 4: Usability testing Basics

Learning Goals

Define usability

Identify what to test

Run a basic test

Act on test results

Page 5: Usability testing Basics

User Experience

Mindstate of the user

System characteristics

Context of the interaction

Adapted from Marc Hassenzahl and Noam Tractinsky, “User Experience - a Research Agenda.” Behaviour & Information Technology 25.2 (2006): 91–97.

Page 6: Usability testing Basics

Usability

Learnability

Efficiency

MemorabilityError

s

Satisfaction

Nielsen, Jakob. “Usabiilty 101: Introduction to Usability.” useit.com. Web. 26 Mar. 2012.

Page 7: Usability testing Basics

Highly Recommended

Page 8: Usability testing Basics

Usability Tests

Start new test

Identify 3-5 tasks to test

Observe test participants performing

tasks

Identify the 2-3 easiest things

to fix

Make changes to site

Page 9: Usability testing Basics

Why Test at All?

User-centered design

Grounds design

debates

Methodical Surprising results

Page 10: Usability testing Basics

What Your Library Can Test

Things You

Control

Things You Kind of Control

Things You

Barely or Don’t

Control

Page 11: Usability testing Basics

Things You Control

Library website

Page 12: Usability testing Basics

Things You Kind of Control

Catalog

A-Z journals list

LibGuides

Page 13: Usability testing Basics

Things You Barely or Don’t Control

Databases

Ebook platforms

Digital reference

Page 14: Usability testing Basics

Identify Tasks for the Test

Known problem

areas

Most commo

n activitie

s

Popular pages

New pages

or service

s

Page 15: Usability testing Basics

Recommended Gear

Computer(or paper prototype)

Screen recording software(or observer)

Microphone(or observer)

Page 16: Usability testing Basics

Tasks

You want to renew the loan period on a book you’ve checked out.

You need to find an article on the role of genes in schizophrenia.

You want to see what hours the library is open next Monday.

Page 17: Usability testing Basics

Screen Recording Software

Price

Features

Page 18: Usability testing Basics

Staff of One

Recruits test participants Runs the test

Records the test

(screen recording software & mic)

Preps test environment

before & after test

Page 19: Usability testing Basics

“Guerilla testing!”

Click icon to add picture

Photo and caption credit::Amanda Etches http://instagr.am/p/IuHhRri-wS/

Page 20: Usability testing Basics

Staff of Two

Recruits test participants

Runs the test

#1Observes the test

Preps test environment before & after each test

#2

Page 21: Usability testing Basics

Draft a Test Protocol

Tasks

Script

RecruitmentGoals

Staff Roles Equipment

Page 22: Usability testing Basics

Before Each Test Participant Arrives

Check mic

Check screen recording software

Clear cache in browser

Page 23: Usability testing Basics

Getting Each Test Participant Started

Explain why you’ll be reading from a script

Chat about websites they like

Don’t show website until first task is introduced

Page 24: Usability testing Basics

Working Through Tasks

Stick to the script

Encourage participant to speak aloud

Don’t help the participant

Page 25: Usability testing Basics

As Each Participant Finishes

Thank participant profusely

Give participant any payment or reward

End and save the screen recording

Page 26: Usability testing Basics

After Test Is Done

Make Notes

• ASAP (same day)• Identify common problems

Write Report

• Keep it simple• Focus on fixing just 2-3 things

Test Again

• Might not be same tasks• Lather, rinse, repeat

Page 27: Usability testing Basics

Focus on Fixing Easy Things

Small changes

Iterative development and testing

A website that

keeps up with users

Page 28: Usability testing Basics

For More InfoFrancoeur, Stephen. “Usability Testing Our New Website.” Beating the Bounds. 16 Jan. 2012. Web. 27 Mar. 2012. link

Hassenzahl, Marc and Noam Tractinsky. “User Experience - a Research Agenda.” Behaviour & Information Technology 25.2 (2006): 91–97. link

Krug, Steve. Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems. Berkeley, Calif: New Riders, 2010. Print.

Nielsen, Jakob. “Usabiilty 101: Introduction to Usability.” useit.com. Web. 26 Mar. 2012. link

Reidsma, Matthew. “How We Do Usability Testing.” Matthew Reidsma. 15 Nov. 2011. Web. 27 Mar. 2012. link

Reidsma, Matthew. “Why We Do Usability Testing.” Matthew Reidsma. 25 Oct. 2011. Web. 27 Mar. 2012. link

University of Texas at Austin. “Usability Testing.” Web Publishing. University of Texas at Austin. 27 Mar. 2012. link