USA . EUROPE . ASIA PACIFIC

LOS ANGELES

NEW YORK

LONDON

MONTENEGRO

MANILA

SYDNEY

ONLINE RADIO

ONLINE RADIO IS EXPLODING

79.3 Million People

Listen to Internet Radio Weekly

37.5% of US internet users ages 12 and up will listen to internet radio

weekly (including online streaming of terrestrial broadcasts and online-only radio stations or podcasts)

44.3% of web users will

tune in to online radio monthly

ONLINE RADIO AUDIENCE LARGE AND ACTIVE

*Arbitron Inc./Edison Media Research 2006 study “The Infinite Dial: Radio’s Digital Platforms”

More than eight in ten Americans

are online from any location. More than one in five have

listened to Internet Radio in the past

month.

The weekly Internet Radio audience has

increased 50% over the past year

At-work streaming has increased an

average of 43% each year over

the last five years.

Radio web site visitors are highly loyal, with two-thirds of

station web site visitors visiting weekly, and nearly a

quarter visiting daily.

ONLINE RADIO ADVERTISING WORKS

*Arbitron Inc./Edison Media Research 2006 study “The Infinite Dial: Radio’s Digital Platforms”

Internet radio attracts an upper-income audience, with weekly Internet radio listeners

36% more likely to live in a Household

with annual income of $100K+ than the general US population 18+.

41% of online radio listeners have

visited a website due to an ad.

Internet radio is used as a soundtrack for

online shopping/buying, with 57% of weekly internet radio users reporting

listening while purchasing goods at a website.

BRANDS ARE BUYING ONLINE RADIO

It's great that Spotify has finally launched in the U.S.- Casey Rae-Hunter, communications director and policy strategist at the Future of Music Coalition

It's a positive and long-overdue development for the U.S. recording industry, with favorable repercussions for brand marketers and consumers, - Paul Verna, a senior analyst at eMarketer

Active online radio advertisers include:

Coca-Cola, Chevrolet, Motorola, Reebok and The Daily + thousands more

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ONLINE RADIO MARKETPLACE

DIGITAL MUSIC DISTRIBUTORS (PURCHASED) Apple

Amazon

Google Music

ONLINE RADIO PROVIDERS (STREAMING)Pandora

Satellite Radio

Spotify

Rhapsody

Radio

MOG

iHeartRadio

Slacker

ADVERTISING OPPORTUNITIES

Online radio

You will reach a highly engaged audience while they are listening; guaranteeing they hear what you have to say.

Global audio ad network includes premium mobile and Internet music sites, digital radio sites, mobile applications and games. Our network reaches users across an array of applications and websites on both Mobile & Web.

The online radio network’s robust targeting features also include condition, behavior, and mood based targeting. (Of course, we support demographic, geographic, language, and all other web and mobile targeting.) The global network and service allows brands to easily create, manage, and monitor digital audio ad campaigns within their advertiser portal on site.

The ads are on-demand and delivered within milliseconds. The instant and unexpected user behavior occurs, we deliver a targeted audio ad in real-time, capitalizing on user captured attention and real-time targeting parameters.

These moments of high user engagement are dead moments, where the user made a request and is waiting for the app to respond with audio based content. We capitalize on their undivided attention by delivering in real-time requests from our publisher partners.

Global Network

The global audio ad network consists of a variety of publishers where the users are listening to or waiting for audio output.

Audio enabled application categories include: Books Business Education Entertainment Finance Games Medical Music Navigation News Shopping Social Networking Sports Travel Video Weather

Currently, our global network reaches over 45 million unique monthly users

Online radio

ADVANTAGES:

Capitalize on captured user attention

Ad-level targeting - each ad within a campaign has unique targeting

Publishers control user ad experience by controlling delivery timing and ad length giving you a more positive ad response

Assured delivery - High ROI

Optional companion banner with action items

Real-time monitoring, editing, and campaign reporting

Mood based targeting

Placements

CPMs range from $8 to $15 depending on banner companion, ad length and number of targeting parameters (Date, Time, Location, language used on the device; music content, stations listened to).

AUDIO ONLY

AUDIO + BANNER OR BANNER ONLY:

Leaderboard: 728x90 (Web, Tablets)

Wide Skyscraper: 160x600 (Web, Tablets)

Skyscraper: 120x600 (Web, Tablets)

Medium Rectangle: 300x250 (Web, Tablets, Smartphones)

Banner: 468 x 60 (Web, Tablets)

XX-Large Banner: 320x50 (Smartphones)

X-Large Banner: 300x50 (Smartphones)

Banner placement example

AUDIO AD DEMO

Online Radio - AU

AUSTRALIA

Thanks for your time.