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Commission Splits
What commissions do each of these firms offer to newly hired
agents? Any commentary on these
commissions?
What is the main reason to work for this company?
Training Programs
What training programs does each firm offer to their sales
agents/brokers?
How do they train? i.e. Over the web, mentorship programs,
testing centers?
What does their curriculum look like?
National Accounts, Solicitations & Partners Does firm have
national accounts that they service?
Does firm rely on any strategic partnerships (i.e. any big
announcements in the last 18 months in the press
regarding new relationships)? What are those relationships?
Does the firm have any government contracts in place?
What were the five most recent headlines for this firm?
Conferences & Activities
Does this firm hold an annual, bi-annual conference?
Where was the last conference held?
What were the key topics of the last conference?
When is the next conference?
Data Mining
From each firm, need a list of ALL the companys current for sale
listings broken down by the following:
By Company Name
By state
By property type
Address, Zip Code, State
Price
CAP rate
Size of building
Units
Lot size
Listing Broker/Agent Name
Listing Broker/agent phone number
Website MetaData Research
What are the keywords used by each firm for their online
advertising campaigns?
Commercial Real Estate Industry Analysis 2
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Report Output
MS Word Document
Separate section for each company
All references listed at the end of each section
Executive summary at the top of each section
Please include any graphs, charts, etc. that would be
appropriate
Financials for each company (if available) at the end of each
section
Excel Spreadsheet
For the data mining findings
One aggregate tab of ALL listings in the US
one tab for each companys listings
Commercial Real Estate Industry Analysis 3
