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UPCOMING
FEBRUARY 25-27, 2019MONDAY | TUESDAY | WEDNESDAY
Jacob Javits Center, NYC
As VP, Creative at Fashion Snoops, Melissa Moylan is recognized as an expert in trend forecasting. She leads Fashion Snoops' womenswear team to provide analysis
across runway, tradeshows and retail. Throughout all inspiration levels, Melissa identifies and confirms thematic stories, colors, key items, materials, prints, patterns
and details. Her well-rounded view at several market points allows her to successfully report on trends from inception to commercial realization. Melissa has over 10 years of experience in New York City, Paris and Los Angeles. She has traveled extensively in Europe to train research teams and trend partners, cover tradeshows and identify global trends. She is a sought-after speaker at industry events in the U.S., Europe and Asia and has a keen understanding of both American and European markets.
Melissa MoylanVP, Creative
TREND DIRECTIONFW 19/20
WOMEN’S
TREND DIRECTIONFW 19/20
WOMEN’S
FALL | WINTER 19/20
WOMEN’S
THE ENCHANTED
THE ENCHANTED | Cultural Connection + Takeaways FW 19/20
Modern witchcraft is empowering feminists
AI astrology apps and witch subscription boxes
hit the market
Salt caves have become the new spa trend
Nutrition is being personalized with DNA
Genealogy tourism is booming
World’s first gene-edited babies created in China
Organic personal care market is projected to reach 11.1 billion by 2025
Millennials are replacing Christianity with spiritual rituals
Newfound fascination with cult-based television
STORY
New Farm Bill legalizes hemp in the US
PURSUIT OF HAPPINESS
DR. METAKEAWAYS
Dark Romance
Jewel Tones
Seductive
Luxurious Velvet
Maxi Silhouettes
Satin
Puff Sleeves
Capes & Overcoats
Victorian Ruffles
Embellishment
1
2
3
4
5
6
7
8
9
10
THE ENCHANTED | Mood FW 19/20
THE ENCHANTED | Color FW 19/20
THE ENCHANTED | Key Items FW 19/20
THE ENCHANTED | Key Items FW 19/20
THE ENCHANTED | Denim FW 19/20
THE ENCHANTED | Accessories + Footwear FW 19/20
THE ENCHANTED | Accessories + Footwear FW 19/20
THE ENCHANTED | Accessories + Footwear FW 19/20
FW 19/20THE ENCHANTED | Trend Story | Miss Havisham
FW 19/20THE ENCHANTED | Trend Story | Disturbia
KomarovMODA
THE ENCHANTED | Brand Alignment FW 19/20
Lush ClothingFAME
Gabby IsabellaMODA
Jacquie AicheCOTERIE
Katherine KiddCOTERIE
THE ENCHANTED | Brand Alignment FW 19/20
Rick RheCOTERIE
Why DressFAME
PIONEERTOWNFALL | WINTER 19/20
WOMEN’S
PIONEERTOWN | Cultural Connection + Takeaways FW 19/20
Motels resort to simpler, retro inspired design
A print comeback through niche media publications
Upcycling fuels the sharing economy & slow living movement
Glamping attractsoff the grid travelers
‘Slow dating’ risesin popularity
Co-living/working spaces inspire a communal way of life
“Surban” cities offer millennials a new way of suburban-urban living
Nostalgia grows as vinyl sales hit record numbers
#metoo continues to strengthen community
STORY
ALL INCROSS CURRENTS
Designers embrace true vintage inspiration
TAKEAWAYS
New Old West
Arts + Crafts
Romantic
Re-Purposed Vintage
Earthy Tones
Heirloom
Faded Florals
Workwear
Western Elements
Utility Pockets
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3
4
5
6
7
8
9
10
PIONEERTOWN | Mood FW 19/20
PIONEERTOWN | Color FW 19/20
PIONEERTOWN | Key Items FW 19/20
PIONEERTOWN | Key Items FW 19/20
PIONEERTOWN | Denim FW 19/20
PIONEERTOWN | Accessories + Footwear FW 19/20
PIONEERTOWN | Accessories + Footwear FW 19/20
PIONEERTOWN | Accessories + Footwear FW 19/20
PIONEERTOWN | Trend Story | Promised Land FW 19/20
FW 19/20PIONEERTOWN | Trend Story | Foundry
Leo & LinCOTERIE
PIONEERTOWN | Brand Alignment FW 19/20
The Parks ApparelFAME
BLANK LondonCOTERIE
Part TwoCOTERIE
PIONEERTOWN | Brand Alignment FW 19/20
GuzellaMODA
Luana ItalyCOTERIE
VocalFAME
SWITCHFALL | WINTER 19/20
WOMEN’S
SWITCH | Cultural Connection + Takeaways FW 19/20
The 80’s make a comeback in fashion, film, and art
Google AI converts black & white photos to color
Customizable haircare is trending
Interactive pop-up, the “Color Factory” comes to LA & NYC
Selfies & the sharingeconomy boost luxury profits
Instagrammable pop-ups are shaping museums & art
By 2020, influencer marketing is projected to become a $10 billion industry
The fluorescent food trend is on the rise
Retro revival brands are having a moment
STORY
Intentionally loud, the power suit is back
SELFISHLY AWARE
UNIVERSALDESIGN
TAKEAWAYS
Color Pop
80s
Tailoring
Mixed Media
Puff Sleeves
Metallics
Exaggerated Volume
Pleats
Strong Shoulders
Active Influence
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3
4
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7
8
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10
SWITCH | Mood FW 19/20
SWITCH | Color FW 19/20
SWITCH | Key Items FW 19/20
SWITCH | Key Items FW 19/20
SWITCH | Denim FW 19/20
SWITCH | Accessories + Footwear FW 19/20
SWITCH | Accessories + Footwear FW 19/20
SWITCH | Accessories + Footwear FW 19/20
FW 19/20SWITCH | Trend Story | Cred
FW 19/20SWITCH | Trend Story | 9 To 5
Cavanagh BakerCOTERIE
SWITCH | Brand Alignment FW 19/20
SkaziCOTERIE
IoraneCOTERIE
SWITCH | Brand Alignment FW 19/20
DannijoCOTERIE
EnugoCOTERIE
United NudeSOLE COMMERCE
FALL | WINTER 19/20
WOMEN’S
HORIZON
HORIZON | Cultural Connection + Takeaways FW 19/20
Anti-pollution skin careis on the rise in the UK
Wearable collagen apparelcollection promotes
wellness benefits
First space hotelplanned to open in 2022
Google is building a city of the future in Toronto
IBM is creatingAI perfume
Wrangler is erasing 99% of water from denim dyeing with new foam process
UN says 12 years until climate change catastrophe
STORY
Prada featured a sci-fi, futuristic experience for
FW 18/19
PALE BLUE DOT
AI designs Balenciaga collection based on previous styles
Uniqlo replaced 90% of staff at its newly automated warehouse with robots
LIFE 3.0TAKEAWAYS
Futuristic
Clinical
Cool Blues and Green
Tech Materials
Puffers
Otherworldly
Cocoon-like
Quilted Surfaces
Utility
Zippers
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10
HORIZON | Mood FW 19/20
HORIZON | Color FW 19/20
HORIZON | Key Items FW 19/20
HORIZON | Key Items FW 19/20
HORIZON | Denim FW 19/20
HORIZON | Accessories + Footwear FW 19/20
HORIZON | Accessories + Footwear FW 19/20
HORIZON | Accessories + Footwear FW 19/20
FW 19/20HORIZON | Trend Story | Chamber
FW 19/20HORIZON | Trend Story | Matrix
HORIZON | Brand Alignment FW 19/20
Juliana SanmartinCOTERIE
Elie TahariCOTERIE
Cavanagh BakerCOTERIE
HORIZON | Brand Alignment FW 19/20
For Art’s SakeCOTERIE
C-Zann ECOTERIE
ThackerCOTERIE