Untold Alkaline

8/9/2019 Untold Alkaline

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Its a story as old ashumankind itself;the eternal struggle forbalance in all things.

Once we have satisfied our basichunger and survival demands, thequest for balance begins. The stateof balance is where every part of ones being is optimized, working,communicating and growing to peakpotential. And it never stops until wedie. The Chinese called it Chi. TheHindus call it Prana. We call it LifeForce.

Thirty thousand years agothings were easier becausethe needs and the demandsupon our body were simpler.There was wild food for sus-

tenance and wild food formedicine. it was all wildbecause there was nothingelse. It supplied everythingwe needed to optimize ourlife force and reproductiveabilities - other wise wewouldnt be here today! Thatwe are here today provesthe efficacy of our evolution-ary development.

When I look back at thattime I feel such a deep

sense of gratitude for myancestors and for the envi-ronment that nurtured them.Call it God, call it Nature; itsirrelevant. We have beengiven the support to allowus to survive andprosper for over thirtythousand years!

I like to think that our body is themost perfected creation on the plan-et. It has a superior brain to othercreatures, superior agility anddexterity, and amazingly, superiorlifespan. The evolution of this bodyto its present superstate wouldmake any car or computer designer

wince with envy. The backup sys-tems, the support systems, thememory size, the ability to convertfood to energy, the ability to storeenergy.. each of these are miraclesof themselves. Put them all togetherand we can marvel once more at theway they co-operatively interact;always in synergy, always for the

ultimate good of the whole body.(Youll see later on just how far these systems will go to preserveyour life force!)

Of course, I am talking about thatideal image. We see it all the time in

natural product TV ads; the couple

living in the country growing theirown food, labouring in their ownfields, making their own clothes,building their home from naturalmaterials, breathing pure air anddrinking water from a mountainstream, andconsuming whatever product theadvert images are used to support!

Ive seen images like thatused to sell toilet paper!

It Aint As It Seems

Yet we all know that aintthe way it is. We canbemoan the fact that some-where we took a wrongturning and get very dis-eased about it, or we canlook to the present and cel-ebrate the fact that ourmagnificent mass conscious-ness has also seen wherewe are headed and createdsolutions.

So we can live in the now,responding as best we canto what confronts us in thesame now... or we canattempt to live in the past,ignoring our bodys cries forbalance,ignoring the new pressureson our biology, ignoring thesimple truth that we live on

ION LIFE

The average Westerner carries 600 foreign substances in their body.Few of us ever die of old age anmore. We die of heart disease, or cancer in its many forms.Few of us could run to the store, much less run to chase down a pig for dinner.Obesity is the new plague..

THE BAREFACTS OFLIFE POST

Y2K:

The Untold Truth About Alkaline Water Ian Blair Hamilton


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a planet that does not provide thebasics for balance that it once did.

The Reasons are Many

Sure, there are many reasons;pollution, industrial development,the petroleum age, the atomic age,new stresses, new ways of killingeach other, new and far more com-plex food additives..the list goeson.. and on.. and on.

Believe me, the thousands of peoplewho have consulted me have let meknow of every single problem thatthey believe is preventing themfrom achieving balance. Many of them have seemed like they wereclinging to them as they would clingto a tree root on a cliff face! Theproblem had become their reasonfor existence. They were threatenedwith balance because unconsciouslythey believed in their imbalance - orat least in its manifestation.

Sure, they may call it wellness, orvitality, or energy, or relief frompain.. but in a holistic sense italways boils down the realizationthat they are not capable of a returnto their natural state of balance. Asa result, they cannot regain thehealth, the vitality or the peace of mind they remember in their geneticmemory; their Big Mind.

So has it all become too much toregain balance? I know how it wasfor me; too much information toooften. Information overload meantthat I could never sift out theessentials of balance and health.TheInternet didnt help; although its anawesome information source, its

also, as David Suzuki says, TheInformation Hypeway.

The facts are there in their quadzil-lions but it seems there is nothingyou can really trust.

Our medicos are under governmen-tal surveillance to ensure they pre-scribe the right amount of drugs tous, our chemist have elevated anti-dotes to superstatus with televisionadvertising that promises all, andour big pharmaceutical companiesare inventing new disease conditionsso they can create a new drug. ourkids are on speed because theyhave sped up too much.. perhapsbecause they are so toxin-ladentheir brains are incapable of bal-

ance.

And yet.. and yet.. we are stillthe same amazing creation thatwe were a thousand years ago.We still respond to what we eat,whether a dinosaur or a ten tontruck chases us, and to how wefeel inside. We are still thatmagnificent mix of mind bodyand spirit!

We still respond to the same influ-ences we always did - if we can see

our way clear to recognize them.

So what are these influences thathave deeper effect than the latestsuper supplement, the latest faddiet, the latest weekend course?

What is within us all that wehave forgotten? We dont have tolook far, but we do need to removesome of the instilled cultural imperi-alism we all carry as a result of believing Westerners are the most

advanced people on the planet. Weall have it; we just apply it withoutthinking, just like racism, sexism orageism. But we certainly suffer fromits effects, because we have swal-lowed, hook line and sinker, theWestern model of medicine, now sodiluted from the original Hippocraticmodel that we are the fodder for avast commercial empire that insiststhat we only go to the doctor whenwe are sick, only take medicine toget over being sick, and accept thatthe doctor is always right when heor she says your dis-ease needssurgery.

Let me tell you about a man whofinally confirmed the suspicion I had

that I was suffer-ing from racism inthe form of culturalimperialism. Hisname is SangWhang. He is aKorean American.He was raised inKorea when it wasoccupied by Japan

and so he was taught to speak andwrite in both languages. Later heemigrated to America and became avery successful engineer andscientist.

Sang is now 74 years of age. He isactive, his mind is razor sharp, andthe managing director of Alkalife, acompany that sells his solutions tothe problem of excess acidity in thebody.

In December 1986, he was diag-nosed with high blood pressure. Hewas told that for him to survive, hemust take Vasotec for the rest of hislife. He was shattered. He knew theside effects of this drug, and heknew that life as he knew andenjoyed it was over. He was aboutto join the legions of the part-invalid; the drugbound, the sideeffect band of sufferers who hadbeen told that this was the onlyway.

As he prepared to leave the doctorsoffices, the receptionist settled hisaccount. She looked at the doctors

The Untold Truth About Alkaline Water

Balancing our pH is the most fundamental and simple health protection we can do ourselves.


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notes, and asked the question thatchanged Sangs life for the secondtime that day.

Have you heard of AlkalineWater?

Sang returned home and switchedon his computer. He wanted to knowwhat she was talking about, and hewanted to know whether it wasscientifically valid to drink water toprevent blood pressure problems.His searches quickly led him toJapan.

Japan is the home of the modernwater alkalizer. Around 20% of Japanese families have a wateralkalizer on their kitchen bench,because they - unlike Westerners -already know and accept thatbalance of the body relies onbalancing ones acid and alkalineminerals in the body.

Herman Aihara, the father of Japanese Macrobiotic Diet theory,even wrote a book on the subjectwith the title Acid and Alkaline . In ithe likens our inner terrain to the seahe says we once inhabited. He callsit our inner sea, and notes that ithas three qualities that are sharedby our oceans; it is mineral-rich,saline and alkaline.

After a boom in the 80s the indus-try stabilized, with major playersincluding Panasonic, Akai, Toyo andin Korea, Jupiter Science.This sustained growth continuestoday with new large scale playerssuch as Amano entering the fieldwith their own offerings.

Because Sang could speak and readJapanese, he was able to source andread and talk about this health phe-nomena that the West had turnedits back upon. He read, he learned,and he acted. He bought a crudewater ionizer and he began to drinkalkaline water.

In six weeks he stopped takingVasotec. His blood pressure reducedto 130/85 without the pills.

Sang was elated - but being a sci-entist, he was aware that he neededto know why this had happened,and that is when his quest for thetruth about balance began. He knewexactly how the water alkalizerseparated the acid and alkalineminerals. he understood why it wasable to give him the pH10.3 waterhe was consuming.

Initially his research was based onthe Korean data from the maker of the system. It soon widened toJapan and medical studies that hadbeen carried out there on ionizedalkaline water. He discovered thatthe water alkalizers had beenapproved as health treatmentdevices by the Governments Healthand Welfare Department.(Table of Health Treatment Devices, CategoryClassification and Affectivity Division of DrugAdministration, Health and RehabilitationDepartment, Tokyo Japan. Original PublicationOctober 1965, Latest edition, March 1985)

In Sangs own words from his best-selling Reverse Aging , In the mean-time, over a period of two years, Ilost about 20 pounds. I had toreduce many of my pants sizes byabout two inches. The clothes Ibought about 15 years ago fit meperfectly. Lately I am noticing thatmy eyesight is improving. I havealso seen others who have gottenhealthier and younger lookingwithout diets or exercises by simply

drinking alkaline water..

So it is this culural imperialism, thisidea that good medical science isthe preserve of the West, that hasprevented us seeing a fundamental,proven and accepted body balancingphilosophy - just because it doesntcome from the West.

Its name is ACID/ALKALINEBALANCE theory.

Times change. Most of us nowaccept that Traditional Chinesemedicine, based as it is on energycentres and their electrical move-ment, has given us great gifts in theform of Acupuncture and a treasure-house of herbal knowledge. Its a lit-tle known fact that Japanese scien-tists translate almost 90% of Western scientific research. Westernscientists, on the other hand, only bother to translate less than 10% of

Japanese research papers.

Cultural imperialism or simple ignor-nace? You be the judge!

The Untold Truth About theHistory of Alkaline Water

Alkaline water, produced using theionization process is far from new.Ionzation, or electrolysis, as it isalso known, is over a century old,invented by Michael Faraday.

In more recent times (1950s),reports coming out of Soviet Russiaon the astounding health effects of alkaline water produced throughionization, reached Japanesescientists, who were quick to seethe benefit to people already awareof the need to alkalize to maintainbody balance.

Full scale development began in1954 with several JapaneseAgricultural Universities interested inthe effect of the water on plants andnimals. Their own tests promptedthem to take the next step.

The first commercial water alka-lizer was made in Japan in 1958.


The Golden rule for pH Balancing with food; 80% alkaline 20% acid ash-producing foods


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Japanese alkalizers were introducedto South Korea in the 70s andtoday they are also medicallyapproved devices by the SouthKorean Dept of Health.

Korean-made water alkalizers wereintroduced to the USA in 1985 and atoxicity test was carried out by aLos Angeles independent testinglaboratory on April 14 1986. Thetest, performed under rigid FDA pro-tocol found the water to be perfectlysafe for drinking.

In the 1950s, the word was out onthis new wonder water. Japanesecompanies sprang up almostovernight producing all forms of water alkalizers. Some were good,some were not so good, and atwelve year-old report refers tosome of the over-enthusiastic salespractices of early multilevelJapanese marketing companies, plusthe deficiencies of some of theseearly models.

One of the problems was that theycopied the Russian research toowell, including the undiscoveredproblems in the basic Russiandesign. Some companies savedmoney in design by using stainlesssteel ionizing plates, which, it wasfound later through the research of Dr Toshio Watanabe, caused nickelto leach into the water. Nickel, itwas also found, causes necrosis of heart tissue.

As the market grew so did the atti-tude of the manfacturers, andmoney was made available forresearch into optimal ionizer design.Toyo University still leads the field inthis area, and they have collaborat-ed with major alkalizer companies toshare their findings. All major man-ufacturers have been using platinumcoated titanium for many years dueto its high conductivity and safety.

Jupiter Science, a South Koreancompany with over twenty years of design and manufacture alreadybehind them, still collaborate withToyo and their latest models alwayshave the latest ionizing plates.

Today their plates are no longerdipped into platinum. It is bonded tothe titanium by a polymerizationprocess. The surface of the plateshas also undergone radical improve-ment with the designing of a highvolume surface area for better pHand negative charge characteristics.

Jupiter Sciences plant is capable of producing 100,000 water alkalizersper month. It delivers approximately40,000 units into its domestic mar-ket per month.

How Do They Work?

The principle is one of those won-derful ideas that just come togeth-er to create more than the sum of

its parts. It utilizes the followingnatural principles; principles foundin nature at the basis of all matter.

(a) All elements are either acid oralkaline. No element is both acid oralkaline.(b) All elements have an electricalvalency, or charge. This valency alsoreflects whether they are acidic andalkaline.(c) Water is not just H2O. It is avibrating ever-changing mix of molecular forms, including H2O, OH-and HO.

So lets see how it works. HaraldTietze, author of Youthing, Not

Ageing , and an alkaline waterdrinker for many years, puts it thisway in his book:

Ionization is the process wherebythe balancing part of the molecule isremoved...During the ionization of molecules inwater, they gain or lose an ion(charged atom) from another atomor molecule. During this process thepositive ions in a solution movetowards the negative electrode.. Thenegative ions move towards thepositive electrode..

Summarizing, water is first filteredto remove chlorine and organicimpurities plus heavy metals. Itthen passes between a series of closely spaced magnetically chargedplates. A ceramic membranebetween the plates allows acidicminerals to pass to one side, andalkaline minerals to the other. Byseparating the two streams, stableacid and alkaline water in the formof (respectively) HO and OH- isformed. The water exits the systemvia separate pipes, allowing thealkaline water to be used for drink-ing, and acid water to be used forcleansing, antibacterial and antifun-gal applications.

The beauty of the process is that itrelies only on the natural qualities of each mineral with respect to theirvalency. This valency determineswhether it becomes a part of theacid or alkaline output stream.


From Russia, to japan, to Korea, To the US, to Australia; Water alkalizing technology

TYPICAL WATER ALKALIZER SYSTEM


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Still, even as Japanese homessprouted water alkalizers on kitchenbenches like fastgrowing bean-shoots, very few water alkalizerswere sold in the West.

I believe this was because themeans of dissemination of informa-tion about this radical new yettotally fundamental way of balancingthe bodys pH was just not easilyaccesible. It took the advent of theInternet to make the means of learning available.

Perhaps it was also the fact thattraditional Eastern healingl modali-ties including TCM and Acupuncturehad softened our cultural imperial-ism to a degree where we wereready to accept that there may bemore to come from our Asian neigh-bours.

Whatever it was, uptake was stillpatchy at best because manfacturersin Japan and Korea did not providethe support and education in a formthat Westerners could easily accept.

Poorly translated manuals andsketchy data did not help, alongwith the fact that companies tendedto sell to small operators in the USand Europe who in turn did notinvest in education of theircustomers.

At ION LIFE we like to think that wehad a hand in changing the waypeople learned about alkalizing.When we purchased our first wateralkalizer in 2000, the above wasvery much the case. As we began toeducate people and pass on scientif-

ic and medical information, we sawthat people were ready to trust, tobelieve and to purchase becausethey knew enough to feel safe abouta new (in their eyes) technology. Ona visit to Jupiter Science in 2004, wediscussed the problem of marketingto the West and our Korean partnerswere eager to share our vision.

As a result, ION LIFE has expandedinto USA, Canada, Germany, Russia,Greece, and New Zealand. Many

other countries order from theseinternational distributors because wehave instituted a new way of doingbusiness, based on the model of education and after sale support. Asa result, more and more people areinvesting in and receiving the bene-fits of alkaline water daily.

A whole new health modality hasalso been discovered. There are nowmany books on pH Balancing by sci-entists, doctors, dieticians, anti-aging researchers and more.

Dr Theodore Baroody, M.D. wasso moved by theplight of modernmans acid tide, thathe wrote a bookcalled Alkalize orDie .In it he said,

"I have administered over 5000 gallons of

alkaline water for about every health situationimaginable. I feel that restructured alkalinewater can benefit everyone."

Felicia Drury Kliment , Adjunctprofessor, City

College, NY, andauthor of the bookThe Acid Alkalinebalance adds:

After years of very positivecontinuous clinical experi-ment that I am conducting with hundreds of clients using electronicallyrestructured alkaline water, it is my opinion that this technology will change the way in which all health providers and the public will approachtheir health in the coming years. ...My sugges-tion is to drink restructured alkaline water whenever possible."

Detox Specialist Dr Sherry Rogers says;

"Alkaline water rids thebody of acid waste...

After carefully evaluating the results of my advice tohundreds of individuals, I'mconvinced that toxicity in the

form of acidic waste is the primary cause of degenera-

tive disease."

Dr. Susan Lark , University lecturer andauthor of The Chemistry Of Success ,adds:

"Drinking four to six glasses of alkaline water aday will help to neutralize over acidity and over time will help to restore your buffering ability.

Alkaline water should be used when conditionsof over acidity develop, such as cold, flu or bronchitis. Like vitamins C, E and BetaCarotene, alkaline water acts as an antioxidant because of its excess supply of free electrons.This can help the body against the development of heart disease, strokes, immune dysfunction,and other common ailments.

Other proponents include Dr RobertO. Young, perhaps the leading

researcher in thwe acid/alkalinefield, Ray Kurzweil, inventor of theMoog Synthesizer and now antiage-ing researcher,Daniel Reid, author of the Tao of Detox, Dr IngfreidHomert, David Niven Miller, Authorof Grow Youthful, and many, manymore. Water alkalizers also appearto have celebrity status in areaswhere retention of youthful appear-ance means millions of dollars.Actors Al Pacino, Paul Hogan, andmany more who would prefer toremain anonymous use a water

alkalizer daily. Mega motivatorAnthony Robbins spends a wholeday of his high power seminars onthe importance of alklalinity and heonly drinks alkaline water.

We also have many, many reportsfrom Japanese scientists whererestructured alkaline water is so


I feel that restructured alkaline water can benefit everyone. - Dr Theodore Baroody

pH for Dummies

The difference between neutral pH7 and alkaline pH8 is afactor of ten i.e. pH8is ten times more alkaline than pH7

Cola (pH2.5 is 100,000+ more acidicthan our blood (pH7.35)

The types of acids we now regularlyingest have never been ingested in our history up until the last 80 years.


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much a part of daily life that it issold in their equivalent of whitegoods stores. Walk into such a storeand youll find a whole alkalinewater filter department.

We even have TV documentariesshowing the use of alkaline - and itsbyproduct acid water - in Japanesehospitals, in place of expensive andincreasingly ineffective drugs.

So its not about whetheralkaline water is good for us.Its all about why we arent drinking it.

Well, there are reasons. One is thatwhenever a new way of removingobstacles to continued health andvitality is offered to the public, thereis a reaction, usually - no - always -from vested interests.

Lets take a look at this. If you wereoffered the opportunity to drinkwater that might not only help youbreak the acid cycle that leadsalmost inevitably to serious dis-ease, that gave you a free powerfuldose of antioxidants in every glass,that promised to detoxify you daily

as long as you drank it, and thatpeople reported giving themincreased zest for life, would youstill happy paying out for all of thesupplements, painkillers, antioxi-dants etc that you were beginningto see as a necessity?

If you decided to drink alkalinewater every day for the rest of yourlife, and you were joined by a mil-lion others who used to spend (letssay) $4000 a year on their healthmaintenance and acid condition

remedies, dont you think peopleselling those products might be alittle worried?

Other water filter sellers are nowfaced with a new technology thatthey construe as threatening theircontinued livelihood. Its reasonableto assume that they might decidethat the world cant afford health socheaply, and that it must be stoppedbefore their livehood is threatened.

A True To Life Battle Royale

The above scenario is, sadly, true tolife. Large scale marketing dollarshave already been spent to attemptto prevent you from choosing toown a water alkalizer. The moneyinvolved is big because Im assumethe spenders are terrified they willlose a lot more money if they dont campaign in every way possible tostop alkaline water.

Itsmy guess that these marketers

would be rather depressed to learn

that the World Health Organisationrecently (June 06) voted to upgradethe minimum required standard of water supply for the whole world.

No longer do they specify only cleanwater. Now they specify clean ALKA-LINE water. I receive a daily newssheet from the Water QualityAssociation of the USA (representingthe water filtration industry) andbelieve me, they are worried!

However the marketers campaign

does have an effect. They know thatif you tell a lie often enough, inprominent enough places, enoughpeople will believe it. Does anyoneremember the campaign that saidover, and over on the radio thatPhillip Morris cigarettes cured smok-ers cough?

The smart marketers of today knowits all about catching the buyersattention, and this particular cam-paign uses fear of sickness as its

calling card, with offers of free giftsto everyone who asks for anexplosive report that reveals what alkaline water sellers dont want youto hear!

So Id like to spend a little time dis-cussing the claims these marketersmake to assist you to make yourown informed choice.

If Alkaline water is so good foryou, why dont we all have itsupplied to our homes?

Change comes slowly. Australia,being signatory to the UnitedNations, will be obliged to alkalizewater as soon as the new standardsare invoked. However lets take aquick look at our normal municipalwater supply and its problems incontrolling pH.

Our normal water supply today isfaced with many problems; deposi-tion of toxic chemicals from the air,runoff of agricultural chemicals,infusion of medicinal compounds viarecycling, increased urban encroach-ment on catchment areas, and theever-increasing threat of drought,

which in turn causes toxic concen-tration of all of the above. Withlower water levels concentratingdensity of toxins, parasites anddecaying organics, authorities arechallenged as never before to main-tain safe water.

They have very few tools. After pri-mary filtration, they have only chlo-rine or fluoride to kill or neutralizeanything still in the water.They are forced to increase chlorineor fluoride levels, often above

accepted safety standards simplybecause their filtration systemscannot do anything else to reducetoxicity levels.

They are then faced with a newdilemma. Chlorine is acidifying. If they send acidic water down thepipes, it will eat away at the copperand lead in the pipes, increasingheavy metal concentration and con-sumption even more. Furthermore,although the chlorine has killed


Chlorine is acidifying; it leaches deadly copper and lead from our water pipes


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organisms, the organisms are still inthe water. Tap water becomes a ver-itable graveyard of bug carcasses.

The only answer authorities have isto add more lime, or calcium car-bonate. This changes the pH of thewater by changing the balance of

the minerals in the water to morealkaline than acid. Your waterbecomes laden with both acid andalkaline minerals, but the water reg-ulator strives to keep the pH justabove a neutral pH of 7. Its easy to

judge when this happens. You willsmell the chlorine gas, even when itcomes from an outside garden tap.

Does this mean the water is nowa healthy pH like in the Scientificstudies?

No.Its time for a quick course on pHis a french term. It means PouvoireHydrogene and describes theamount of hydrogen ions (electrical-ly charged hydrogen atoms) in thewater.

The more negative (-) hydrogenions, the more alkaline.The more positive (+) hydrogenions, the more acid.

All aqueous solutions hold both ionsin the forms of H+ and OH- - mole-

cules of pure hydrogen or hydrogenand oxygen.

For convenience, chemists often usethe term total alkalinity. This refersto the amount of calcium carbonatein the water. Its handy, its a stan-dard reference, but its not an accu-rate guide to alkalinity, as watermay have no calcium carbonate, butlots of alkaline magnesium, potassi-um or sodium, changing the pH toalkaline without any calcium at all.

What about pH in Nature?

Water found in a spring or a lakewill typically show a pH above neu-tral. This alkaline reading is dueentirely to dissolved naturally occur-ring minerals, including calcium,magnesium, potassium and sodium.These minerals are natural acidbuffers, or storehouses of alkalinity.

Its really academic as to how alka-linity is measured. All scientificreports showing the benefit of drink-ing alkaline water use the same cri-teria; the amount of alkaline dis-solved minerals in the water.

The real question is; does IONLIFE water have the necessaryalkaline minerals in the waterthat comes out of a water alka-lizer?The answer is yes. A water alka-lizer separates acid and alkalineminerals. The acid mineralscome out the acid ouput hose,the alkaline come out the alka-line spout.

This needs great emphasis becauseit is the key to understanding thereason behind the campaign todeprive you of alkaline water on tap.Companies that attack alkalinewater have realized they cannotattack it on any scientific basis, sothey have looked for as manyforms of objections to the way alka-

line water is created as they canfind.

No matter that the experts theyquote have never been near a wateralkalizer, they are used relentlesslyand repetitively to create a negativeimpression.

Even though ION LIFE alkaline waterhas been subjected to rigorous labo-

ratory testing thatdemonstrates thatit does increasethe content of alkaline mineralsand reduce thecontent of acidminerals, thecampaign hasfocused on thespecious claimthat it is somehow

bad because electricity is used tocreate the magnetic field that caus-es the minerals in the water to sep-arate.

One water filter supplier has manu-factured a whole campaign attempt-ing to say that because the IONLIFE alkalizer uses electricity, thewater is somehow damaged. Nodata, no references, no case stud-ies; just fear. A potent weapon,used by all the big pharmaceuticalcompanies to retain your patronageand keep you away from naturaltherapies.

Yet the same competitor uses amagnetic field in their own waterfilter, created by a NeodymiumBoron Magnet to create a fieldvery, very similar to the ION LIFEalkalizers electrolysis system.

This new breed of NeodymiumBoron Magnet is so strong that if you buy one, it comes with healthwarnings not to hold it close toanyone with a heart pacemaker.

If two magnets come close to eachother they will adhere with suchforce that it is impossible to sepa-rate them by normal means.

Yet this magnet is the safe and


No data, no case studies; just fear.

pH 10 is 1000 times more alkalinepH 9 is 100 times more alkalinepH 8 is 10 times more alkaline

pH is neutralpH 6 is 10 times more acid

pH 5 is 100 times more acidpH 4 is 1000 times more acid

pH 3 is 10000 times more acid...Coca Cola...


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natural way a competitor offersinstead of nasty electricity. As weaready mentioned, if an untruth isbig enough, and told often enough,someone will believe it, and we areconstantly amazed at how manyeducated, intelligent people arecaught by this Goebbellesque ruse.

What makes it even sillier is that weall constantly use electrically affect-ed water - in every coffee or tea, inthe water we shower in, even in thefood we cook. I can go further; weare an electrical body; every chemi-cal and every metabolic function issimply an electrical exchange.

Electricity is not bad by default; andin this case its really a case of aguilty verdict - without a skerrick of evidence.

Magnets in Water

But lets assume for a moment thatyou are not convinced. Lets take alook at what magnets actually do towater.

According to Dr. Vladislav Vaclavek,author of MagnetoTherapy - TheFacts , both magnets and electrolyticchambers do basically the samething. Magnetic fields provideenergy to speed up chemical reac-tions.

When molecules react, one of twothings will happen. Most reactions areexothermic, which means that energywill be released. They get hot, and this

provides more energy to activate moremolecules. The reaction becomes self-

sustaining until one of the reactants is

all gone... With an endothermic reac-tion, on the other hand, energy is takenin instead of being given out... An exam-

ple of this is the decomposition of water into hydrogen and oxygen whichrequires a continuous input of energyand is, therefore, endothermic.

One very common process is ionization,and here magnetic energy can play avery important role. It provides a sourceof activation energy in exothermicrelease, a source of activation energy inendothermic energy absorption, and most importantly it acts as a catalyst of ionization processes.

Acids are compounds that, when dissolved, in water will produce a solutionthat tastes sour. This is because the onething that all acids have in common isthat, when dissolved in water, one of theions that they produce is the hydrogen(H+) ion. For reasons that need not concern us here,the hydrogen ion isalways thought of as being attached to amolecule of water. In this form it iscalled a hydronium ion (H2O+)

Bases (alkalis) on the other hand, form solutions that taste bitter and feel slip- pery to the touch. These are the physical effects of the fact that they all producethe hydroxyl ion (OH-)

Hydronium and hydroxyl ions exist all the time in water because water is per-manently ionized to hydronium ions and hydroxyl ions according to the following equation:

H2O + H2O > and < (H3O)- + (OH)

So H2O becomes a polarized combi-nation of Hydroxyl and Hydroniumions as a result of being exposed toionization as in an ION LIFE alkalizeror to a Neodymium Boron magnetas in a competitors water filter.

Dr. Vaclavek goes on to describe therole of pH in the body. He says thatliving cells are extremely sensitive

to even slight changes in pH,because the enzymes which catalyzemetabolic reactions operate in onlya small range of pH.

An adverse change in the bodys pHsuch as excessive acidity will slowdown or stop the action of anenzyme. The body cells, extracellu-lar fluids and blood have all devel-oped buffer systems that have fail-safe methods of guarding againstpH change, usually by sourcingalkaline or acid minerals from otherparts of the body, or by, forinstance, reducing acidity throughbreathing.

Of course, if we continue to ingestor manufacture metabolic acid with-out giving our body the reserves torebalance to a blood pH of 7.35,then the bodys system just cannotfulfill its task in a holistic healthsense. This is borne out by a reveal-ing study by Dr Linda Frassetto andher team from the University of California where she found that weare now stashing acid wastes inbody fat to save our eliminatoryorgans from terminal damage inattempting to rid us of the increasedacid loads we now face.("Diet, Aging and Evolution")

The current plague of Osteoporosisis but one example of a body with ashortage of calcium reserves, usedup to maintain the perfect blood pH.The fact that cancer has just hit thenumber one spot in cause of deathin the US no longer permits us thebelief that our bodies are doing justfine, and that body balance happens

naturally.

In summary, a magnet (as used by many energy water filter makers)will polarize water, increasing its(acid) Hydronium ions and its (alka-line) Hydroxyl ions.

The problem however, lies in theother properties of these two exotic forms of water. They are at theopposite ends of the ionic spectrum,and therefore one is what we cancall a giver of energy to the bodyand one is a taker of energy from


..both magnets and electrolytic chambers do basically the same thing.


9/20

the body.

The Hydroxyl ion is the giver, andthe Hydronium ion is the taker. In abalanced body, this is all well andgood. But in a modern, acidifiedbody where far too much taking has already occurred in the form of free radical damage, we certainly donot need hydronium ions.(Technically, a Hydronium ion is anoxidizer, and a hydroxyl ion is areducer or giver of electron ener-gy.)

If youve followed this so far, youwill understand that an ION LIFEAlkalizer/Ionizer acts in the sameway as a magnet on water, BUT itremoves the Hydronium ions, givingwater that only donates electronsTO the body, supporting itsmetabolic function by giving a readysupply of available negative ions.

Negative Ions and why they are soimportant.

Youll notice that thefear campaign againstION LIFE alkalinewater makes a greatdeal of the fact thatsome other modelscan negatively ionize.Its simple to measurehow negativelycharged water is,using a O.R.P. Meter(Oxidation/Reduction Potential),which shows the positive or negativeelectrical charge in the water.

Tap water usually holds an electricalcharge of around +150 millivolts ,and the effect of eliminating thepositively charged Hydronium ionsfrom ION LIFE water allows awonderfully abundant amount of

negative ions in the water, reducingits millivoltage from positive to(depending on flow rate and mineralcomposition) to as low as -400mv .

Nutritionalist Walter Last , drinkerof ION LIFE Alkaline water for manyyears, and author of The Natural

Way To Heal speaks at length inhis book about the potential life-pro-longing abilities of negativelycharged alkaline water.

Live Water tends to contain highly reactiveloosely bound electrons that react much faster than organic antioxidants to neutralise freeradicals. Most of this antioxidant activity isassumed to come from an abundance of nega-tive hydrogen, which is also present in fresh

fruits and vegetables. Such antioxidant richwater is now commonly produced with water ionizers as electrolytic reduced water (ERW)

All biochemical energy in the body is pro-duced by transferring electrons from food molecules onto inhaled oxygen. Thus, having more available electrons can help us to pro-duce more energy. This may be the reasonwhy some individuals feel more energetic onalkaline ionized or reduced water

It is obvious from our discussion sofar that using a magnet rather thanan ionizer cannot give you anywherethe amount of these amazing primalantioxidants. It also becomes

obvious why our magnet-usingcompetitors are so eager to kill thealkaline water theory.

A magnet cannot be changed instrength of field and a magnetcannot adjust for varyingmineral compositions of thewater.Magnets are a cheap way to ionizewater; but unless the splitting of acid and alkaline water occurs, thereis far less health benefit.

The final attempt to discredit waterionization over magnets comes inthe idea that ionizers can onlyincrease negative charge by alkalizing .This is touted as somethingintrinsically bad, but the exactopposite is true.

With a water ionizer, you get (usingour competitors own figures) 600%more negative ions using ION LIFEsionization method than by using acheap magnet.

You also get higher pH than anymagnet system, and this higher pHcomes about because the ION LIFEsystem removes acid mineralsfrom the water , unlike any othermethod!

Finally, why are Negative Ionsso Important to the Body?

A thousand years ago we lived andbreathed in a world where everycubic centimetre held two and a half million negative oxygen ions.

Today, we breathe air that holdsabout 250 negative ions in every

cc. We still have a paleolithic or


..having more available electrons can help us to produce more energy.

By its very nature, a magnet produces both alkaline and acidic

ions at the same time, which can donothing except eventually cancel

themselves out.

When you drink IONLIFE filters alkaline

ionized water youreceive:

1. Alkaline water2. Acid-free water

3. Antioxidant water4. Negatively charged

water.5. Reclustered water

When you drink Magnetic water you

receive:

1. Slightly antioxidantwater

2. Positively and negatively charged

water3. Reclustered water


10/20

unchanged`metabolism, adapted tothose days of plenty. Our bodysoriginal blueprint design expects2,500,000 negative ions in every cc to be available to it to assistit in the electro/chemical andenzymatic functioning of ourbody at the most fundamen-tal atomic level.

We no longer get it - and wonder why we are so tired .In most inner urban areas weget less than 250 negativeions per cc. Thats a reduc-tion of a million times sincethe beginning of theIndustrial Revolution.

An abundant supply of nega-tive ions in either water orair have the same potential effect; amassive support for the invisible yetessential process of normal cellularmetabolism.

Lets move on to the other claimsagainst Alkaline water.

ION LIFEWater`Alkalizers wastewater. True or False?

Its certainly true thatan ION LIFE Water

Alkalizer separatesacid and alkalinewater streams. We

get a drinking stream and another onewhich is acidic - as low as pH2.5.

But is it true that this water is a waste?

A quick overview of the properties of acid water.

This water is used throughout Japan andKorea as a therapeutic tool to minimizethe use of excessive drugs and chemi-cals. We have on hand an astoundingvideo of a Japanese man who was treat-ed for gangrene using only acid water bathing of the affected foot. He walkedout of the hospital two weeks later. theenormous Tokyo Fish Market was facedwith a huge problem of overuse of clean-ing and disinfecting chemicals and sochose to install a water ionizer to produceacid water. They found that they couldkeep up their high standards of hygiene

just using what our competitors claim iswaste water.

Strong acidic water such as that producedby ION LIFE Water Alkalizers has extraor-dinary disinfecting properties.Electrolyzed Acidic Water was acceptedfor food product disinfection use commer-cially in June of 2002 in Japan. It is usedto disinfect food items, washing andcleaning of food production facilities, andhas a wide number of other uses.

There are also numerous home usessuch as cleaning toothbrushes, brushingyour teeth, washing your skin, and gar-gling.

Japanese and Korean businesses alreadyuse acid byproduct water in numerousways. This includesHome Sanitationservices, Beauty Salons, Barber Shops,

Agriculture/Greenhouses, ProcessingFacilities, Nursery Schools,Kindergartens, Nursing Homes, ElderlyHomes, and Pet Shops. Its even used to

clean cows udders after milking, along-side alkaline water for the cows to drink,(which has produced amazing results).(See www.ionlife.info for more detail)

At ION LIFE we continually receivefeedback from users about new ways touse acid water. One lady found it made awonderful eye spray to use when she hadto visit smoky nightclubs etc.

Another uses it as a Spritzer spray.

Claim: Water Alkalizers claims violate cur-rent pharmaceutical laws in Japan.True or False?

Our competitors use a (self-translated)report from a quasi-government depart-ment to make this claim. The report isfourteen years old and was produced

after complaints about claimsmade by multilevel marketersabout alkaline water. Its scientif-ic report was after testing fivewater alkalizers, three of themsecondhand, and three of thembatch units, quite unlike anymodern ION LIFE water alkaliz-ers. The report found a that youcan get more calcium from drink-ing milk than you can by drinkingwater from one of these fivewater alkalizers. It is correct, butit ignores all of the other inherentbenefits of a water alkalizer,including antioxidant effect,

improved hydration, negative chargedand microclustered water.

Claim: from a high water mark in Japantwenty years ago, sales dropped and todaythere are only a handful of companies stillmaking them. True or False?

This is true. There were many get-richcompanies who jumped on the health

bandwagon, and without the investmentin technological change, they fell by thewayside. Today, around 20% of Japanesehave a water alkalizer in their kitchen soldmost probably by companies like Akai,


a massive support for the invisible yet essential process of normal cellular metabolism.

We rely on our users to tell our prospective clients what benefits ION LIFE alkaline water has. Wehave some astounding reports fromusers, but we do not make illegal claims.


11/20

Panasonic, Amano or Toyo. These arelarge, progressive companies, still pro-ducing researching and developing thisamazing health technology.

In Korea, ION LIFEs supplier, Jupiter Science, (now ION LIFE) manufactures90% of all water alkalizers and their facto-ry has a capacity of 100,000 units per month.

You are invited to personally decidewhether this is a declining industry.

Claim: There are no scientific journalreports on alkaline water.

Simply not true. Alkaline water has beenthe subject of the Functional Water Symposium of Japan every time it con-venes and many reports are available inEnglish on the effect of electrolyzedwater. Studies are also available of itsuse in agriculture, in horticulture and inthe food industry.

(We note that the author of the claimoffers no scienific reports to support theclaims of their water.)

Claim: Alkaline waters antioxidantproperties have not been verified.

Antioxidant testing has come a long waysince it began, and today the ORAC sys-tem of testing is the only acceptedmethod. We have no data on this newsystem being used to test ION LIFEwater. However we need not use ORACto test the antioxidant ability of water.

A simple test anyone can trydemonstrates conclusively whether awater has antioxidant properties.

To find whether a water is an antioxidant,

we need only mix it with an oxidant andobserve the result.

Here are the results of such a test. we

used iodine; a powerful oxidant, andadded two drops of iodine to each water sample. We used tap water, a competi-tors magnetic filter water and ION LIFEalkaline water.

After stirring the iodine into the waters,here is the result. Again, we leave thereader to judge the result.

A fundamental claim of our competitor isthat their water filter gives very similarantioxidant potentials. If you have such aunit, we invite you to test this yourself.

Claim: Instead of alka-line water, we should eatalkaline forming foodssuch as fresh fruits, veg-etables, legumes anddrink plenty of (their)water to flush out toxins.

The theory behind the claim is sound.The application of the theory is far harder.

Unless you have a guaranteed supply of organic foods, to eat the recommended80% of alkaline-forming foods means eat-ing a very large amount of greens.

Greens, unfortunately, are one of themost heavily sprayed foods we have, sim-ply because insects also know what isgood for them and attack it with gusto. Toget 80% of our alkaline minerals fromthese foods means we have tometabolise the fungicides, insecticides

and miticides commercial growers areforced to employ.

A side effect of drinking alkaline water that is often reported to us by clients isthe loss of a sweet tooth. As you changefrom a dependence on acid foods, your taste and need for them appears todecrease, and many clients report beingable to eat alkaline-forming foods moreoften - and enjoy them!

Alkaline water may even be seen as a

back door way of changing the way werelate to food. Many thousands of so-called vegetarians have become acid-addicted through dependence on bread tofill the void. The gluten in bread carriesits own form of opiate that acts on thefrequent user. To simple change our dietto alkalizing foods is no easy jump. If wecould, we would have. Drinking alkalinewater is a simple and profound alterna-tive.

Claim: Alkaline Water should not be usedas a Quick Fix for Acid problems.

The claim centres around the idea thatwater is weakly buffered and is immedi-ately neutralized by stomach acids.

ION LIFE Alkaline water has the alkalineminerals in it that it has concentratedfrom tap water by removing acid minerals.

These minerals are absorbed and utilizedby the body regardless of the acidity of the stomach acid.

Its important to remember that an unbal-anced body will always have troubleabsorbing minerals. Iodine, for instance,cannot be absorbed at all unless the bodyhas a near-perfect pH balance.

(The stomach is not, as is assumed inthese claims, a bagful of acid. It is anorgan that has the ability to call on acid and alkaline as directed by the nervous

system in harmony with signals from thesalivary system.)

Now comes the big guns; Dr AndrewWeil, Internet Doctor and product promot-

er, has said on hiswebsite that water ionizers are a scam,and the idea thatyou can prevent dis-ease by balancingyour bodys pH isuntrue. He contin-


As you change from a dependence on acid foods, your taste and need for them appears to decrease,

"I had a bad stomach from my earlytwenties. No-one could tell me what

was wrong with me. I went to doctorafter doctor. Since I've started my

ION LIFE water my life has changed.I never get sick anymore."

-Margaret O'Dougherty, Alstonville


12/20

ues:

..your body needs no help in adjusting its pH

We are not doctors, so we emailed Dr Weil to ask him if he had actually tested awater ionizer/alkalizer. We waited.. andemailed again. Six emails later, wereceived no reply from his website thatguarantees an answer to your queries .

So we asked doctors who have used or tested or advised patients on the use of alkaline water. As you saw earlier, the listof qualified people who disagree with Dr Weil outnumbers his claim manyfold. If we added Japanese and Korean scien-tists and physicians we would have a listof thousands.

Just a thought from a laymans point of view...

If our body needs no help in adjusting its pH why are the majority of

Americans seriously, even morbidly acidic?

Claim: Lemon Juice will do the same job asalkaline water.

Once you reallylearn about acid andalkaline youll alsolearn a good dealabout the foods thatalkalize, and lemon is one of them. Lemonis a good example because although it ispredominantly acidic, when it has beenmetabolized, what is left after the acid min-erals have been consumed, is alkaline.

As we discussed earlier, you can alkalizewith food, but you will not receive all of the

other advantages of ION LIFE alkalinewater, including antioxidant potential,microclustering, superhydration, and nega-tive ionization. On this page youll find a listof alkaline foods you may wish to try:From just a cursory glance one can seethat this is the basis for a very healthy,immunity supporting and vital lifestyle.

The question we need to be realisticabout is; can I actually stay with this listor do I need help to remain alkaline?

Claim: Because ION LIFE water isproduced using electricity,it is dangerous.

Hang on to your belief systems; herecomes the big one direct from the shock-horror report.

Claim: Because people living underpower lines can get leukemia, electrol-ysis-produced alkaline water is dan-gerous.

We really dont need to answer this one.We have already discussed the similaritybetween magnetic water and electrolysiswater. This claim is supported by the fol-lowing claim:

Claim: Because the safety approvalfor Water alkalizers in Japan isalmost fifty years old and becausetimes change, alkaline water may bedangerous now rather than then.

So... because a water alkalizer wasdeemed safe a long time ago, it may notstill be safe. Hmm..

There is always a touch of truth in anyclaim short of a total lie, and so it is withthis one. There have, in fact, as you willlearn later, been some failures over theyears by alkalizer makers that did posehealth risk.As I already mentioned, at onestage smaller makers decided to substitutestainless steel as electrolyzing plates -probably to save money on the recom-mended platinum coated titanium plates.

The upshot of this was that during electrol-ysis, the stainless steel leached out nickelinto the alkaline water. Nickel causesnecrosis of the heart tissue and this cheappractice was quickly brought to a halt byJapanese authorities.

However to suggest that somehow water alkalizers become more dangerous as theyevolve is facile.

The rationalization of the industry intolarge, well-established companies includingToys, Panasonic, Amano, Akai and Jupiter (now ION LIFE) brought with it corporateaccountability and best manufacturingpractice.

So lets see what hard data the attackershave:

Proof #1

Mr Stephen Alexander runs a companyusing electronic devices (one wonders if they are dangerous because they use elec-tricity) that apparently check acupuncturepoints. He claims, (according to our com-

petitors) that he has significant doubtsabout the benefits of some electricallyionized waters he has tested. Naturally, hehas never, it appears, had any doubtsabout our competitors water filter. Mr

Alexander, it seems, owns a competitorswater filter of a type no longer sold, so hiscomments and endorements would notapply to the present competitors (cheaper)model.His comments, by the way, are around three years old.

Proof #2

The Rat Report(Subtitle: We smell a rat!)

Dr Toshio Watanabe is a veterinary scien-tist from Japan. He is one of the moreprolific students of the effects of alkaline


...why are the majority of Americans seriously, even morbidly acidic?

AlkalineForming Foods(Most alkaline to least).

LemonsWatermelon Agar Agar CantaloupeCayenne

Dates Kelp Limes Mango Melon Papaya ParsleyWatercress

Asparagus

Endive Kiwifruit Grapes (sweet)

Pears Pineapple RaisinsVege Juices

Apricots Alfalfa Sprouts Avocado

CarrotsGrapefruit CeleryGarlic

Herbs Pumpkin SpinachGreen Beans

BeetsCapsicumCabbage

Kohl Parsnip Peas Potato with skin StrawberryVinegar (Apple

Cider) Almonds Brussell SproutsCoconut FreshCucumber

Eggplant PicklesTomato

Egg Yolks


13/20

water produced by electrolysis and haspublished around six papers on theeffects of alkaline water on rats, bothmothers and babies.

In his scientific reports, he found thatfeeding lab rats alkaline water raised their calcium buffer levels, increased their weight and assisted in milk production.(These favourable reports have beenignored by our competitor for obvious rea-sons.)

However in three reports on feeding babyrats alkaline water, he found that theysuffered necrosis of the heart tissue.

And of course, our competitor has used it relentlessly, even though they have not even bothered to get the full report, pre-ferring to publish the abridged abstract,

perhaps because it deprives the reader of the whole truth. At one stage, they evenchose to substitute the word mammals for the word rats.

Still.. it sounds bad, doesnt it?

We thought so too, so we took the step of contacting Dr Watanabe, who kindly sentus the full studies. As we mentioned, thepublished report in our competitorsmust-read report is an abstract; a sum-mary of the findings of the study - so weneeded to see the details.

Sure enough, although Dr Watanabestopped short of concluding that alkalinewater had caused the problems ion therats, it sure looked like it!

Our next step was to see if we could findwhat sort of water alkalizer was used inthe tests. Luckily, Dr. Watanabe hadspecified the maker and the model, so wefound the manufacturer - or should we

say ex-manufacturer . It seems that TokyoSieden was one of the many companiesthat attempted to enter what they per-ceived to be a lucrative new market.

The problem was then to find out fromthem about the mystery alkalizer and howDr Watanabe had used it.

Because Tokyo Sieden did not answer our English emails, we contacted theJapanese Consulate who gave us a list of people in Tokyo who spoke English and

acted as go-betweens between Japaneseand Australian business.

Amazingly, the first contact we made, aCanadian, was a personal friend of themanaging director of Tokyo Sieden, thecompany that had produced the water alkalizer!

He promised that he would meet with the

managing director the same week.When he did, and presented the report,the managing director was very surprised.He knew nothing of Watanabes work,and even more puzzling, said that thewater alkalizer Dr Watanabe had speci-fied, had never been sold in Japan.

He said they had not even made it since1994, and no longer made water alkaliz-ers! He could not remember its specifica-tions, so we are making the assumptionthat it may well have been one of the oldstainless steel ionizing plate style thathad caused the health scare many yearsago. This of course, would haveexplained the necrosis reported by Dr Watanabe.

In the interests of clarity, we must saythat we do not know if the model Dr Watanabe used did employ stainlesssteel plates. However the period of manufacture and the companiesdropping of the product does seem tosupport our tentative conclusion.

ION LIFE water alkalizers have never used stainless steel plates. They aremanufactured in a joint project usingthe research of Toyo University. Their ionizing chambers are actually sold tomany Japanese makers. They are con-structed of polymer bonded platinumcoated titanium, the industry standard.

In almost six years of operation we havereturned two water alkalizers when peo-ple using them complained of healthproblems. In both cases they had nausea

after its use. We did not investigate thesymptoms further, and returned their pay-ment, suggesting that they should consulttheir medical practitioner.

We have many clients including DanielReid, health researcher and internationalauthor, who have been drinking alkalinewater for over 8 years - and loving it.Scientist Ssang Whang has been drinkingit for 19 years.

Apart from Dr Watanabes report, wehave never encountered any adversepublished scientific report about alkalinewater. This makes us at least equal to our competitors unresearched system, withthe distinction that our competitorssystem has not been around as long asours.

We can therefore surmise that the futurethey project upon water alkalizer userscould equally be projected on users of their own filter.

What they are basically attempting tohave you believe is that because youdont know what the future holds, youshould be safe and not drink alkalinewater.

If you think that the claims youveheard so far are a bit over the top,heres the cracker.

...it is rumoured that due to the fact that the Japanese Government that issued the 1954 safety approvals fear potential lawsuits fromthe families of elderly patients who have died of Myocardial Infarction or Hyperkalemiaafter drinking alkaline water.

Proof?None.Data?

None.Double Blind Studies?None.Research?NoneMotive?$$$$?

Claim: At least one alkaline scam hasbeen stopped by the Therapeutic GoodsAuthority.

We assume our competitor is referring to


...the water alkalizer Dr Watanabe had specified, had never been sold in Japan.


14/20

the fact that the Therapeutic Goods Association acted upon an anonymouscomplaint about the highly successfuland sought after Alkalife alkaline drops.

Alkalife is a patented alkaline solutioninvented by (aforementioned) SangWhang, scientist, engineer and healthresearcher. He also wrote the excellentbook Reverse Aging which describes ingreat detail his findings about alkalinewater.

The scam our competitor refers to wasthe use of the word anti-ageing in our advertisement about Alkalife. Withoutknowing that there were people out therewho would report us for anything that

could help to put us out of business, wesaid that alkalizing was anti-ageing. Thecomplainant forced the TGA to act,

because technicallyantiageing is a thera-peutic claim. Thanks tothat unknown com-plainant, hundreds of people have beendeprived of a simplealkalizing method thatin many cases hadgiven relief from condi-

tions they had been unable to alleviate for

years. One wonders what would motivatesomeone to stop the use of such a won-derful product.

Claim: Alkaline water wrecks yourdigestive system. True or false?

This one has a quote attached from Dr David A Bender, Dept of Biochemistry andMolecular Biology, University College,London.

As far as the health benefits claimed for alkaline ionized water are concerned, these

seem to be based on some serious misunder- standings of chemistry and physiology.... I would go to my local trading standards offi-cer and complain that I have been misled.

There is more, gathered from the cornersof the globe, no doubt through countlesshours on the Internet. A nine year old nowdefunct pop science magazine fromJapan yields this quote..

As for the effect of alkalizing your body bydrinking alkaline water, readers of Quark

should know that since the main organs arenaturally slightly alkaline and have their own

pH adjustment function, your body does not become more alkaline by drinking more alka-

line water.

Antiageing researcher and authorHarald Tietze disagrees most vehe-mently. In his book Youthing Not

Ageing , all about the benefits of alkaline ionized water, he quotes thepH of major organs:

The above competitors quotes has beentrotted out ever since they began their campaign against alkaline water somefive years ago.

However, their claims have changed. Atfirst it was only against the ionizing func-tion, because they were selling their filter as being able to alkalize. Since that time Iassume they realized that they could notbegin to compete for alkalizing ability withION LIFE systems, and so have begun

attacking alkalizing as well.

We are not doctors or scientists, but wehave plenty of doctors, scientists, andalternative practitioners around the worldwho recognize and practice the value inalkaline ionized water. You can browsethem at leisure on the ION LFE website.

However, we would like to make a simplelayman comment on both of the aboveclaims. If indeed Dr Weil, Dr Bender and the pop science magazine areright, (that we can balance our pH nat-

urally) why is there an epidemic of acidosis and acid-related disease inthe Western world?

Why is there no such epidemic incountries that understand and practiceacid/alkaline theory?

After all, arent they saying that every-thing is under control? Just asking.

At this point the report descends oncemore into hearsay.

it has been suggestedthat alkaline water disrupts vital enzyme function by interfering with the normal acid balance of the body.

It goes on:

..we have heard many reports from con- sumers who were unable to properly digest food after drinking high pH alkaline water.

One has to wonder why, after almost sixyears of supplying water alkalizers to the

Australian consumer, we have had zeroreports returning to us. One also mightwonder why, if our competitor has had somany reports, one of the people havingproblems isnt angry enough to allow our

competitor to print his comments.

Perhaps hearsay is easier because youdont have to back it up with facts.

Claim: A Clinical report shows that alka-line water is worse for you than tap water

158 people who were not regular water drinkers and had gastrointestinal prob-lems were put on a same volume rationof tap water and alkaline ionized water.

Remember, this is people who do not

have a water habit!

So lets just look at this terrible resultthat our competitor says proves alkalinewater is bad.

We have 158 sick people. We supplythem with water; half with placebo tapwater, half with alkaline water.

In both cases if they havent been drink-ing water which, according to Dr Batmanghelide, author of Your BodysMany Cries for Water will improve their

condition just because they are drinking water!

Of the 158, only two had outstandingimprovements using alkaline water, butthe largest group that found improvementis still the alkaline water drinkers, withand overall superior score for improve-ment 44% higher than the placebo group.

So for every two drinkers of placebowater, there were three drinkers of alka-line water who benefited. In the words of


Why is there no such epidemic in countries that understand and practice acid/alkaline theory?

Stomach Juice 1.5Skin (Sweat) 4.7Saliva 6.4Urine 5.5-6.0Cell 7.1Blood 7.4

Pancreatic Juice 8.8


15/20

a medico friend, If I had a drug that did that, Id be a Billionaire

What about the exacerbation? Two peo-ple experienced exacerbation using tapwater and four using alkaline water.How significant is this in a 158-strongdiverse group of already health-chal-lenged people?

And why did our competitor have a needto focus on four already sick people out of 158 participants, ignoring the overwhelm-ing evidence that tap water assists diges-tive complaints, and alkaline water assistseven more in the vast majority of cases?

Claim: Most town water is alkalinealready so why alkalize?

It seems we need to take our competitorsback to Water Facts 101 . The reason the

Australian Water Safety Guidelines statethat water should be alkaline is becausechlorine, their major antibacterial defence,is acid. By adding acid to water, it beginsto leach copper and lead from pipes inold homes. (This is why new home stan-dards specify plastic or stainless steel

piping) So there is a constant balancingact by authorities; not too much chlorine,not too much lime, the balancing agent.

In some areas like Melbourne, we havenever known water to be alkaline. Itappears to hover around pH6, ten timesmore acid that neutral! We have installedmany, many water alkalizers in Melbournewith wonderful reports coming from users.

However our competitor has also ignoredpH facts 101 . In quoting capital city aver-age pH levels, they neglect to mentionthe minimal nature of the alkalinity inmunicipal water.

It has, as we have just said, managed tobe just alkaline (although this will changewhen the W.H.O. guidelines for drinking water are ratified) . And here is the basicproblem. As veteran alkaline water researcher and author Sang Whang hassaid, he has to drink 32 glasses of strongalkaline water to neutralise the effects onyour body of one Cola drink with an acidlevel of pH2.5.

Japanese scientists at Shiga University

have quoted the ideal drinkingwater pH at 8 to 9.5. This is around 100times more alkaline than the city water our competitor quotes, and no wonder!We are talking about body balance, and aseverely acid loaded body cannot bal-ance itself without sufficiently alkalinereserves! As long as we and our kids

toss down Cola after a Big Mac and fries,we will remain massively acidic!

So in saying that city water is alreadyalkaline, our competitor is partly right, butway out on the ability of marginally alka-line water to balance up the onslaught of acid food, acid drinks, acid stress andacid pollution.

The levels of acid we ingest and manu-facture as a result of metabolism has,according to Dr Linda Frassetto of theUniversity of California, reached levels sohigh that the body is forced to take stepsit has never taken in our history. Her stud-ies revealed increasing acid levels as weage, far beyond the historical norms, andher conclusion was that our bodies aretaken the unprecedented step of storingacid waste in body fat rather than subjectour overtaxed elimination organs, liver ankidney, to levels of acid that would causelongterm or permanent organ failure. (Her

paper is downloadable on our website at www.ion-life.info)

This peer-reviewed evidence completelychanges the previous Dr. Andrew Weilstyle philosophy that the body wouldsomehow easily balance everything toperfect pH no matter what.

Our body has said no - emphatically.Our minds need only to catch up to our bodys wisdom. Its understandable thatdoctors like Dr Weil with his vast internetbusiness and Dr Bender may be out of the loop with regard to this research, butour competitor is not out of the loop; wehave been telling people about this

research ever since Sang Whang toldus about its existence when he visited

Australia for a lecture tour.

Claim: ION LIFE Misquotes scientificreports on alkaline water. True orfalse?

On our website we have many scien-tific, peer-reviewed reports from

around the world that list the healthimprovements that have been measuredand tabulated in many common seriousdisease forms including heart disease,diabetes, and cancer.

When this list was presented to us by amedical practitioner who was also dedi-cated to awakening the public about thehealth effect of alkaline water, we were -and are - very happy to put them on our site.

In our view, this is where our competitorsreasoning falls apart.

Firstly he says our water alkalizers dontreally alkalize, Then he says alkalizing isbad, unnatural and damages the heartand stomach. The he attacks us for say-ing that alkaline water is healthy.

Wait a moment.. didnt he say ION LIFEwater alkalizers dont alkalize? Didnt hesay our alkaline water was no more bene-ficial than acid water? And didnt he saythat you dont need to alkalize becausethe body does it anyway?

Just what is he protesting about?Even the writer is confused.

However, lets go along with him for amoment. He is saying in this last claimthat we dont really alkalize water. Theresults of a test on tap and alkaline water

by a NATA~ registered water testing labo-ratory are on the next page. Let himargue with them.

Claim: What you need is Balancedwater, not alkaline water.True or False?

Three years ago our competitors wereadvertising the benefits of alkalinity.

What happened?


If I had a drug that did that, Id be a Billionaire

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+100


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Well, our take on this is that as they real-ized they had nothing like the ability of anION LIFE Water Alkalizer, they decided theyhad to change tack and begin to attack us.

A little known fact about the water market isthat no-one takes any notice of what yousay in your advertising until they becomeready to buy a filter. Then they take notice.

This means that a clever marketer doesnthave to worry about what they said a monthago because the people that matter, their new prospective customers have justbegun to look at their ads.

Andwhat is Balanced Water?

Given that our competitors water filter, likemany magnet-embedded water filters, haveno actual method of balancing water, wewonder what it could mean.

IIf Melbourne water is acid and Adelaidewater has a high iron and copper content,while Perth water has high dissolvedsolids,, how can a water filter with noadjustment for water characteristics thatare as unlike as soup and mud, offer Balanced Water?

.Perhaps Balanced Water is a mar-keting term, with meaning only to amarketer.

Claim: What you need is Wetter Water True or False?

Our competitors claim their water is UP TO

2.2 times wetter than tap water. Guesswhat? So do we!

Heres our theory about Wet Water.

Wetter refers, we assume, to the micro-clusteringeffect thatoccurs whenwater changes fromH2O to OH-,and as aresult formssmaller clus-ters of moleculeswith better penetratingability.

If youll cast your mind back to our earlier discussions, youll remember the antioxi-dant test which showed clearly that IONLIFE water had far superior levels of Hydroxyl ions, (the antioxidant ion, alsoknown as negative Hydrogen). It is thequantity of this ion in water that determinesa waters wetness.

There are very specialized wetness teststhat can be carried out, and the usual wayis by use of a special device to measurewater surface tension. However even aspecialized test will only demonstrate theincreased Hydroxyl ion counts, which wehave already show is vastly superior in IONLIFE water.

We can also look at wetter water as pos-sessing superior hydration properties. Thiswould mean that a wetter water would pen-etrate tissue better. Perhaps it would evenpenetrate some substances tap water or

acid water could not, such as fat .

Given that Dr Frassetto has already shownthat we now store acid wastes in body fat,this would be

particularly useful. It would mean that thewater we drink could penetrate fat and, if alkaline, neutralise acids stored in the fat.

Once neutralized, the body many willdecide that the fat is no longer needed tosafeguard the body from the acids. Its sig-nificant though by no means proven thatmany people who embark on an alkalinewater regime begin losing weight for thefirst month or so. Are they dispensing withthe fat because they have no more acidsstashed inside the body? We dont know,but we are confident after so manyfavourable reports from users.There is a simple test we can perform onwaters to test their ability to penetrate anddisburse fat. All we need do is add a fat towater and watch what happens. See the

results (on previous page) of adding twodrops of organnic sesame oil (an unsaturat-ed fat) into glasses of tap water, magnetwater, and ION LIFE alkaline water at thebottom of the page.

Look carefully. Youll see that the fathas gathered in the centre of the surfaceon both the tap water and the magneticwater, while the ION LIFE water hasactually disbursed the fat.

Now to the Personal Stuff

Its far from comfortable to have your integrity challenged by a competitor on apublic website. Its also hard when you areadvised that they cant be stopped withoutvast expense under due legal process.

After inquiry with a top legal advisor spe-cialising in defamation, we were advisedthat although we have a prima face casefor defamation, odds are that even if we winthe case, it will still cost us lots of time andmoney because of the attitude of the courtto commercially motivated cases of thiskind.

So we have decided for the firsttime ever, to respond to a com-petitors claims on their websitethat we are not to be trusted.

Perhaps Balanced Water is a marketing term, with meaning only to a marketer.


AlkalineFormingFoods (Most alka-line to least).

LemonsWatermelon

Agar Agar CantaloupeCayenne

Dates Kelp Limes Mango Melon Papaya ParsleyWatercress

Asparagus Endive Kiwifruit Grapes (sweet)

Pears Pineapple RaisinsVege Juices

Apricots Alfalfa Sprouts

AvocadoCarrotsGrapefruit CeleryGarlic

Herbs Pumpkin SpinachGreen Beans

BeetsCapsicumCabbage

Kohl Parsnip Peas Potato with skin StrawberryVinegar (AppleCider)

Almonds Brussell SproutsCoconut FreshCucumber

Eggplant PicklesTomato

Egg Yolks

T AP W ATER M AGNETIZED W ATER ION LIFE W ATER


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The first time we were given acompetitors water filter to test by adisgruntled owner, we were very,very surprised.

It appeared to not exclude chlorine. Giventhe huge amount of advertising we hadseen showing how wonderful it was in itschlorine exclusion ability, we were amazed.

Just to be sure, we consulted a local water testing laboratory. Aware that chlorine is agas, and that it can be removed from water

just by standing the water in open air, weresolved that we would take the water filter to the lab and run tap water through it onthe spot. Once there we set it up and leftthe lab with samples to test. When theresults came in a week later, we were sur-prised, to say the least, to see a reading of nil chlorine. We rang the laboratory andasked what had happened to the samples.

Oh, the lab assistant did those. We were

told.And when did he do them? we asked.Oh, later in the week. Did you keep it sealed until the test? No, why?

Sowe took the filter back, and we did itagain, waiting and watching to make surethe test was performed immediately.

We are not able to reveal the resultbecause we agreed out of courts that wewould not. What we will tell you is a storyabout the way the courts work today thatwill leave you laughing.

We all know that testing chlorine in water isdead easy. You buy a chlorine test kit, youtake some water out of your swimming poolor kitchen tap and test it. The kit showsthat you either do not have or do have chlo-rine in your water sample. Right?

Wrong!

Heres what happened.

When our competitor found out about our tests they acquired the results using a sub-

poena from their firm of Barristers. Theresults must have disturbed them too,because their next step was to consult anexpert.

The expert was very useful to them. As achemistry professor, he was able to reportthat legally, our test was invalid - as invalidas the one you would perform with your swimming pool water!

Why? Because the laboratory did not have the correct legal certification totest chlorine.

Although the lab tested chlorine levelsevery day, although its tests were used toregulate local water chlorine levels, it was,in legal terms, invalid.

We were faced with a fait accompli . Thelaw says that unless you test chlorine tothe standards set down by the AustralianStandards Institute and through a licensedlaboratory, then despite the result; you haveno legal right to say whether the water you

just tested contains chlorine.

We received a summons to appear in theSupreme court. We consulted our locallawyer, and it appears that through hisforgetfulness, he failed to contact our com-petitors lawyer to negotiate. One daybefore we were due to go to court our

lawyer received a call from their lawyer.They wanted to settle out of court!

The only condition of their proposed settle-ment was that we never say that chlorinewas found in a water test we had carriedout on their product. And so to this day, wedo not.

No costs awarded, no apologies, nothing.Of course, we agreed. We sure didnt wantto go to court. We knew the cost of a casestretched out to drain our resources and wefigured that was our competitors strategy.

A few months later, another summons tothe Supreme Court appeared in the handsof an embarassed local sherriff. They want-

ed to reopen the case, so off we went tocourt.. again, representing ourselves in theSupreme Court of New south Wales!

To cut a long story short, after hours of their barrister rambling on about precedents andantecedents, the Judge declared that hewas disgusted that they would try to reopena case that had already been settled out of court. The Barristers then asked him tohave their costs paid by us. The judge saidthat was out of the question.

Summarizing, it cost us a lot of anxiety butonly the cost of a trip to Sydney in actualdollars.

I shudder to think what it cost our competi-tor. Interestingly, since that time, we havelearned that they have attempted (unsuc-cessfully) to sue many other Australianbusinesses.

When you have a look at the competitorsclaim that we are untrustworthy, perhapsthis will assist you in working out what theyare talking about. As I have said throughout

this report, you be the judge!

I sincerely hope youre been able to stay with me in this analysis. I also hope that you have been able to make your own con-clusions about alkaline water beyond what I have offered. I believe in the benefits of drinking this water. I have been consuming it for almost six years and my life haschanged for the better.

I dont expect you to believe me just because I say it, but I do hope that youexercise the same degree of care in choos-ing a water system that you already Exercise in choosing medicine, health sup-

plements and anything else you put intoyour one and only, totally unique body!

ION LIFE The Alkalizing Specialists www.ionlife.info 1800-ANTIOX


Certificate Of AnalysisRichmond Water Laboratories

test no. 0207-0449

Tap ION LIFE Competitor

pH .45 10.7 7.44Hardness 52 59 51ElectricalConductivity 175 231 173TDS (Total 112 148 111DissolvedSolids)Copper 0.01


18/20

We Get LettersEvery report on the following pages is onfile at ION LIFE Headquarters.

They are presented as an informational source only and do not purport to represent therapeutic results from the consumption of

ION LIFE Alkaline water. Results will vary with each individual because one personsexperience from their response to alkalinewater does not mean that you will experi-ence the same. We recommend that youconsult you regular accredited health prac-titioner before deciding on an health regimeincluding this one. names have not beenshown because a competitor makes a

practice of ringing and harasing our clients.

A DOCTORTELLS

I have prac-ticedmedicine for

27 years andcurrently I practice exclusively in adultmedicine in the CBD of Brisbane. I have avery broad experience of medicine, alsohaving founded one a Australias most suc-cessful Biotechnology companies, ProgenIndustries. Progen was the first Australiancompany to joint lest on NASDAQ in theUSA and the Australia Stock Exchange.

However, my great passion for Italian wineand Italian mineral water recently led me toinvestigate the pH and minerality of winewhich, in turn, led me to the pH and miner-ality of water (as wine is principally water).

After this investigation, I became interestedin Alkaline water.

Let me tell you what has happened to mepersonally since using a water ionizer:My Plantar Fasciitis has disappeared (painin the feet in the mornings).

+My Gout has disappeared+A longstanding seborrheic keratosis onmy forehead had stripped off spontaneous-ly (present for 3 years and resistant to anyattempt to pick it off).+ My aerobic capacity has improved++.+My bowel motions have turned to a much

light colour.+I have become more sleepy at night and

sleep like a baby, waking energized.+ My bodys peripheral tissues (includingmy brain) initially felt they were zingingand superhydrated.+My energy levels are improved overall..

And some people who know me well haveeven said that my grey hair has darkened.

I am 50 years old. Almost all of theseeffects occurred soon after using AlkalineWater.

SORE THROAT

Alkaline water has eliminated my sorethroat. Even when I have a cold now, if Idrink some alkaline water the sore throatgoes awayand I only ever get a sorethroat if Im away from alkaline water for too long. Ive tried every remedy that issupposed to help sore throats withoutsuccess. Alkaline water isnt listed asbeing a remedy but its the one thatworked.

WATER ALKALIZER: 3 YEARS ON

You probably dont remember me but Imet you a Eve Hillarys seminar about 3years ago now. Also I have bough a water Ionizer/alkalizer from you and some foot

patches, all of which I have found verygood.

By the way, my bone mineral density whichkept on going down despite all the calciumsupplements I was taking has marginallyimproved since my last bone density test, 2and 3 / 4 years ago. I have also beendoing some lymphasizing 20 min/day.

According to the theory when the blood isacidic, the produces increased amounts of parathyroid hormone to get more calciumout of the bone to rectify the alkaline bal-ance. I know I was acidic before I started

drinking the alkaline water (April 2003) andhave alkalized since.

Also in the past year, I have not taken anycalcium supplement nor am I eating dairyproducts! So perhaps we can concludethat the alkaline water may have been acontributing factor with regard to myimproved bone density! I was most happyabout that.

So thank you very much Ian and Cassy for introducing me to you water alkalizer.

LONG TERM HEALTH CHALLENGES

For the past 13years I has suffered manyhealth problems and despite trying just

ION LIFE The Alkalizing Specialists www.ionlife.info 1800-ANTIOX


In Summary:

W hen all the spin doctoring has beenanalysed, what we have is a report basedon;

T wo doctors who have never used awater alkalizer.

O ne alternative therapist who has never used a water alkalizer

A twelve year old Japanese report intomultilevel marketing practices

A defunct Japanese pop science maga-zine s paragraph.

A discredited Japanese Rat report.

~vs~

D octors and scientists who have used,drunk and recommended alkaline ionizedwater for over a decade.

L arge scale corporations continuing toinvest in a growth industry in Japan andKorea.

C omplete acceptance of the product tothe point of selling in urban whitegoods

stores.

O ur supplier producing around 40,000water alkalizers per month.

F ull approval from Japanese and Koreangovernment agencies that have had noneed to be changed for over 20 years.

R ecommendation by a wide range of serious health support organisations.

A veritable deluge of testaments fromsatisfied users.


19/20

about everything nothing seemed toworkuntil I tried alkaline water! Nowthree years down the track it just keepsgetting better and better1

No sore joints, stiff muscles, colds or flu for the past three years. The same holds truefor the neighbours, niece, nephew and mywife. I have lot more energy and enthusi-asm for life, and everyday I get to enjoy thebest tasting most refreshing water on theplanet.

My skin is smooth.no wrinkles; and I stillhave more dark hair than grey.Unfortunately the water cant change mylooks but there is always plastic surgery

DIET WITHOUT

DESPERATION

Within just a few daysof installing the water ionizer on my rainwater tank outlet I could feel ahuge difference to my

health.

Perhaps this was partly because I wasenjoying drinking the water so much that Iwas easily drinking the number of glassesof it that I had tried for so long before theionizer to consume.

But it was always a bit of a chore. Now thewater tasted so sweet that I just drank itlike a fish!

The next thing that happened was actuallythat I got a big pimple on my chin, some-thing Ive only ever had as a adult whenIve done longish juice fastsbut on thispoint I was still eating pretty much thesame food as before I got the ionizer.

The article that IonLife sent on detoxingreally helped me to get through this littlephase, and to understand why this had

happened! Next though, my appetite start-ed changing.

Id never had much of a sweet tooth, butnow I found that I didnt even want savourysnacks between meals. Thats a dramaticchange for someone whod always relishedcheesy crackers and salty nuts and chip-pies!

And whats more my coffee consumptiondropped from one or two a day to one or two a week and even this I find Im find-ing Im only really having coffee to be politewhen someone offer me it. The craving

just went away. My beverage of choice isnow definitely alkaline water.

Indeed, when I go to the cost these days Iunplug the ionizer and take it with me inthe back of the car, and on day trips Ialways fill up a bottle or two from mymachine so I dont have to be without alka-line water any longer than I need to.

My energy levels have definitely gone up way beyond what I would have thoughtpossible with the result that Im able todo the regular exercise that Id been want-ing to do for years. Basically, I think thealkaline water kick-started a virtuous cycleof health changes that are still workingtheir way through my system, three monthsafter getting the ionize

Documents

Untold Alkaline