1. I am going to research a particular area of the music
industry that focuseson unsigned bands. Being in an unsigned band
myself I have hand hands onexperience about the difficulties of
self promotion and funding.In the Norwich area there are several
main venues that signedand unsigned bands can perform at. The
biggest of thesevenues is at the University Of East Anglia which
holdsapproximately 1550 people. This venue is predominately
forbigger signed acts. Then there are smaller venues such as
TheWaterfront, Brick Makers, B2, The Marquee and the ArtsCentre.
These venues give opportunities for unsigned smallerbands to
perform at. The main venue my band performed at was B2. This
facility is a bar at the frontof the building and then a modernised
gig venue at the front with expensive lighting,PA system and their
own sound engineer. This venue is free to rent out and thisattracts
a lot of interest from promoters and bands alike. They make their
money frombar sales.One problem that I found with the Norwich
unsigned music scene frombeing in a unsigned band was the lack of
promoters around. When I performed inprevious bands around 4 years
ago their was a huge amount of teenage promotersputting on gigs
weekly. This was a great facility to indulge in as it meant that a
gig wasalready organised including line up of bands, venue and
advertising. The main reasonfor the high amount of promoters was
partly to do with the very big and expandingheavy metal music scene
at the time. Many teenagers, typically 17-18 year olds put ongig
locally and made a huge amount of money by charging on average 2-3
entrycharge. This made them a lot of revenue and also helped bands
out with promoting themusic in the area.Most recently in my newest
band I have found that the level of promotersout there has
decreased significantly. I think the main reason for this is
because thelocal music scene for unsigned music has died slightly,
and this may be due to thechange in genre of music. Several years
ago the main type of music gigs for unsigned music was heavy metal
but this has changed with time, with more indie and pop punk music
becoming popular. Consequently the level of entrepreneurship of
promoters has decreased, making it harder for unsigned bands to
play gigs and get their music out their. From personal experience I
found that around 70% of the time we had to self promote our band
to get gigs and our music heard.Above is a picture of the B2
venue.