Unprecedented Value

Through Technology

Rebecca Jacoby

CIO & SVP, Cisco IT

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Pace of change2

Today’s Landscape: Challenges or Opportunities?

Video adoption will increase

IP traffic to a CAGR of 18%,

growing a factor of 2 by

2018

By 2018, over 55% of all

Internet traffic will cross

content delivery networks

By 2017, Cloud to grow to

69% of total DC Traffic

Over 50% of all IP traffic will

originate with non-PC

devices (e.g. smartphones,

tablets) by 2018

Today, malicious traffic

is visible on 100% of

corporate networks

CIOs report that at least

25% of IT spending will

happen outside the IT

budget in 2014

Source: Visual Networking Index 2013 - 2018

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Services Everything: Key Technology Transitions

Applications as a Service

Data as a Service

Communications and Collaboration as an Experience

Enterprise

Collaboration

Departmental

Collaboration

Mobility as an Experience

Infrastructure as a Service

Multi-sourced

Services

Complex

Services

Knowledge

Management

Next-generation

Mobile Experience

Secured Multiple

Devices

Utility

FoundationSecured Collaborative

Services

Network DataBig DataData ServicesFoundation

Pervasive

Collaboration

Unified

CommunicationsIP Telephony

LifestyleSmartphonesVoice/Laptop

MarketAutomationVirtualizationConsolidation

Basic Services

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Applications as a Service

Data as a Service

Communications and Collaboration as an Experience

Enterprise

Collaboration

Departmental

Collaboration

Mobility as an Experience

Infrastructure as a Service

Multi-sourced

Services

Complex

Services

Knowledge

Management

Next-generation

Mobile Experience

Secured Multiple

Devices

Utility

FoundationSecured Collaborative

Services

Network DataBig DataData ServicesFoundation

Pervasive

Collaboration

Unified

CommunicationsIP Telephony

LifestyleSmartphonesVoice/Laptop

MarketAutomationVirtualizationConsolidation

Basic Services

Today’s Tablestakes

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Connectivity

Participants

Collaboration

Data

Things

Internet

Globalization IT/OT OverlapSocial Inter Company Ecosystem

Mobile Cloud

Email

Ecommerce

Application

Economy

Digitization

IoE

Opportunity: Unprecedented Value

Digitization

IoE

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DigitizationEliminating Physical Space Constraints

Decentralization of Data Source

Customer/

Expert

Virtual

Ecosystem

IoT

Global Multi-

Function

Social/Video SensorsMulti-Source

Interaction

Data

Center/SaaS

Local

Interaction

Branch

Model

De

ce

ntr

aliz

atio

n o

f B

usin

ess P

roce

ss

IoE

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Cisco Stakeholder & IT Landscape

4,469 Cloud Partner Services71K+ EmployeesStakeholders: 70K Partners17K+ Sales500K+ Customers

135K LaptopsData and Things: 31 Data Centers18PB Data66K Mobile Devices

SecurityProductivityBusiness Capabilities: InnovationEnablementGrowth

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Fast IT Model: Adaptive & Policy-Driven

InterCloud Fabric Data

CollaborationSecurity

Policy

Infinite source of value spurring innovation in areas of acquisition, storage, analytics, usage

The foundation that orchestrates the movement of services within and between cloud “platforms”

Source of productivity for workforce, enabler of trust with customers

First and best use case for adaptive architecture

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Contract Manufacturers

Stakeholder Situation: Connected Supply ChainCapturing Value in Quality, Collaboration, and Productivity

ComponentSuppliers

Solution Integrators

LogisticsDistribution

ChannelCustomer Service

29 Supply Chain Services

1M SW Licenses a Month

160K HW Shipments

Capabilities:Data and Things:

45+TB & Growing

68K Components

2.5M Test Records Daily

800+ Suppliers

140 Mfg & Logistics Sites

7000+ Production Servers

Stakeholders:

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Value

Experience

Data & Policy

Ecosystem

Core

Foundation

Data Virtualization – Composite

Dashboard Mobile Community Document SharingAccess: ISE

Fine Grain Access:

CEPM

Data Platforms

Hadoop/Hana

Business Rules

Pega

Predictive

Analytics

Se

cu

rity

Intercloud – ACI

ERP Master Data Factory Data Unified Fabric

FireAMP

Real Time Visibility

Data Management Collaboration

Foundational Technologies Enabling New Value in the Supply Chain

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Supply Chain Value TrajectoryC

onnectivity

Participants

Collaboration

Data

Things

Internet

Globalization IT/OT OverlapSocial Inter

Company

Ecosystem

Mobile Cloud

Scaled from

$25M to $50B

35% Capital Reduction

Opportunity to $45M

annual benefit

20% Productivity

Increase

(Cost of Poor Quality via

Predictive Quality

Analytics)

Predictive Quality

Adaptive Test

Automated Data Feedback

Virtual Test

Connected Devices

and Process

Adaptive Foundation

Industry Standard Process

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Issue to resolution

Invoice to cash

Monitor to usage

Fulfill to activation/provision

Quote to order

Lead to opportunity

Market to demand

Stakeholder Situation: Sales & Partner EnablementCapturing Value via Application Intercloud

Idea to offer

Capabilities:Analytics

Content

Collaboration

18K+ Sales

500K+ Customers

70K+Partners

Stakeholders:4.5K+ Cloud Services

20K+ Collaterals/Training

1M+ SKUs

Data and Things:

Adaptive and Context-Aware

Commerce Experience

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Adaptive and Context-Aware

Commerce Experience

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Foundational Technologies Enabling New Value in Sales & Partner Enablement

Value

Experience

Data & Policy

Ecosystem

Core

Foundation

Data Virtualization – Composite

Discount Guidance

& Approvals

Context-Aware

Collaboration & Content

New Business &

Renewal PipelineAccess:

ISE

Shorter Sales Cycle

Collaboration Increased Revenue

Fine Grain Access:

CEPM

Services

Platform

Business Rules

Pega/Drools

Predictive

Analytics

Se

cu

rity

Intercloud – ACIFireAMPCommerce SFDC Unified Communication

& Collaboration

Search

Attivio

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Sales Commerce Value TrajectoryC

onnectivity

Participants

Collaboration

Data

Things

Internet

Globalization IT/OT OverlapSocial Inter

Company

Ecosystem

Mobile Cloud

Content & Collaboration

Adaptive & Context Aware

Business Experience

Faster Approvals

10 – 15%

Incremental

Revenue Growth

15%

Improved Productivity

For Sellers

Improved Customer

And Partner Satisfaction

35% Faster Approvals

1-2% Discount Leakage

Avoidance

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Evolution of the Intercloud Fabric Foundation

Biz Process Freedom Value from CommunityValue with Security and

FlexibilityValue from New Biz Models

Intercloud

Scalable Analytics/Distributed Processing

Enterprise-Class Clouds

Learning Network

Market Adaptive PervasiveUtility Autonomic

OpFlex: Multi-Vendor Innovation

Policy Based Fabric Control

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Core Foundational Technologies Value TrajectoryC

apabili

ties

Technology

Intercloud / ACI Automation to CloudUnified Fabric

Unified Fabric

reduced TCO for the

compute service 35%.

Provision infrastructure in

minutes. Growing definition of

standard for flexibility (83%).

Additional 35% reduction in TCO.

ACI-enabled Intercloud projected to

reduce DC Network Service TCO

40% and ultimately accommodate

exponential change.

Virtualization

Automation

Utility

Market

Standardization &

Asset Optimization

Improved

Service Delivery

Consolidation

Revenue

Generating Services

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Continuous Delivery: A New MindsetFrom... To...

• Initiative

• Business Requirements Docs

• Conference Room Pilots

• Vanilla/Custom Apps

• IT Centric User Experience

• Separate Apps by Device

• Manual, Sequential Processes

• Capability

• Active Stakeholders

• Innovation Circles

• Architectural Frameworks

• Collaborative Visualization

• Any Device/Platform

• Reusable Services/

Automated Testing

Risk Speed

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Develop and BuildContinuous Integration,

On-demand

Automated TestingBuilt by Developers

No Separate Q/A

Deploy and ReleaseConfigurable Control

Gates, Regularity

Compliance

Adapt and ScalePolicy Enforced

Network Adaptive

Infrastructure Workload

Mobility

Changing the Way We Work Continuous Delivery – The Process

Plan

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Changing the Way We Work Continuous Delivery

Delivery Centric

• SDaaS Capability for Cloud Applications

• Transforms leverage of Developer Tool Sets

• Testing Automation: 25% Increase in Efficiency

Develop and BuildContinuous Integration,

On-demand

Automated TestingBuilt by Developers-No

Separate Q/A

Deploy and ReleaseConfigurable Control

Gates, Regularity

Compliance

Adapt and ScalePolicy Enforced

Network Adaptive

Infrastructure Workload

Mobility

Plan

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Changing the Way We Work Continuous Delivery

Stakeholder Centric: Secure, Contextual Collaboration

• High business value interactions to drive clarity, productivity, and team effectiveness

• Seamless collaboration beyond corporate boundaries with customers, partners & consultants

• Enabling workplace transformations with a blend of physical and virtual service capabilities

Develop and BuildContinuous Integration,

On-demand

Automated TestingBuilt by Developers-No

Separate Q/A

Deploy and ReleaseConfigurable Control

Gates, Regularity

Compliance

Adapt and ScalePolicy Enforced

Network Adaptive

Infrastructure Workload

Mobility

Plan

© 2015 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 2424

Continuous Delivery Value: Beyond Agile C

onnectivity

Participants

Collaboration

Data

Things

Internet

Globalization IT/OT OverlapSocial Inter

Company

Ecosystem

Mobile Cloud

Automation

Stakeholder Participation

Services Everything

Optimization & Reuse of Services

produces 5-10% productivity per

year. Agile increases release

windows 3x.

Infrastructure Provisioning

from weeks to minutes.

Closed loop QA & increased

efficiencies 25%.

Rapid Prototypes reduce

cycle time 40%-50%.

Collaboration improves

productivity 5-10%.

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BusinessResults

IT OperatingModel

Differentiation

Speed/Usability

Survival

Flexibility

Run the biz Change the biz

Value so far: Potential value:

Cost to Serve

Growth capabilities

Speed to outcome

Services everything

Continuous delivery

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Internet of Everything is Everywhere

User devicesInterCloud

Service ProvidersServices

It’s about technology, process, culture, and constant, rapid change…

Challenge AND Opportunity!

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